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Looking I STATE OF forward, THE BUSINESS surveyed firms are very<br />
optimistic about their own businesses and<br />
confident Looking forward, about the surveyed U.S. economy firms are very optimistic about their<br />
own businesses and confident about the U.S. economy<br />
u LOOkING FORWARD, SuRvEyED FIRMS ARE vERy OPTIMISTIC<br />
Outlook for the coming year<br />
29%<br />
ABOuT THEIR OWN BuSINESSES AND CONFIDENT ABOuT 2% 2%<br />
THE u.S. ECONOMy<br />
Unclear<br />
Outlook for the coming year<br />
I STATE OF THE BUSINESS<br />
U.S. GROWTH OUTLOOK<br />
Following this optimism, firms expect to keep<br />
their focus on growth-oriented 91% 89% initiatives ∑ <strong>2011</strong>: 93% and<br />
62%<br />
double-dip recession<br />
Following increasing this workforce optimism, firms expect to keep their focus on<br />
29%<br />
> 18% Overall, 48% of<br />
8%<br />
14%<br />
2% 2%<br />
2% 4%<br />
1% 5% 5%<br />
5% 7%<br />
4% 7%<br />
growth-oriented initiatives and increasing workforce<br />
respondents are expecting<br />
Unclear<br />
ContractionStrategic<br />
initiatives<br />
Flat to<br />
moderate growth<br />
OWN BUSINESS GROWTH OUTLOOK<br />
Strong growth<br />
the Unclear ECONOMY TO Contraction<br />
GROW moderately (43%)<br />
2009 or strongly 2010 (5%) <strong>2011</strong><br />
Source: German American Business Outlook 2009, 2010, <strong>2011</strong><br />
> Firms are even MORE<br />
Flat to<br />
moderate growth<br />
Strong growth<br />
69%<br />
59%<br />
61%<br />
18%<br />
14%<br />
5% 7%<br />
4% 7%<br />
+24<br />
+7<br />
Unclear<br />
Contraction<br />
Flat to<br />
moderate growth<br />
2009 60% 2010 <strong>2011</strong><br />
59% 62% +6<br />
53%<br />
+12 55%<br />
Source: German American Business Outlook 2009, 2010, <strong>2011</strong><br />
49%<br />
22% 25%<br />
9%<br />
-1<br />
Strong growth<br />
54%<br />
57%<br />
53%<br />
OPTIMISTIC ABOUT<br />
THEIR OWN OUTLOOK<br />
INSIGHTS<br />
compared to U.S.<br />
Insights<br />
Insights<br />
economy<br />
> German-American firms are<br />
> 86% expect 96% DO moderate NOT GROWTH-ORIENTED foresee to a double-dip recession and<br />
strong growth FOR THEIR<br />
OWN BUSINESS plan to engage both in<br />
-1 TO GROW moderately short-term (43%) and long-term or strongly (5%)<br />
9 strategic initiatives<br />
40%<br />
36%<br />
34%<br />
34%<br />
35% 33% 34% OUTLOOK u> FOLLOWING compared Focus remains to U.S. on economy THIS OPTIMISM,<br />
26%<br />
III WORKFORCE DILEMMA<br />
FIRMS introducing ExPECT new product TO kEEP THEIR<br />
Insights 22%<br />
86% expect moderate to strong growth FOR THEIR<br />
lines, but INCREASING<br />
In response to OWN a potential BUSINESS FOCuS ON shortage GROWTH-ORIENTED of skilled<br />
III WORKFORCE DILEMMA WORKFORCE has seen<br />
96% DO NOT foresee a double-dip recession<br />
INITIATIvES AND INCREASING<br />
workforce, German-American the biggest jump firms - firms plan mostly rely<br />
Overall, 48% of respondents are expecting the In ECONOMY response to a potential WORkFORCE<br />
on in-house training to add more shortage employees in of skilled<br />
Increasing TO GROW Entering moderately new Introducing (43%) or newstrongly<br />
Investment (5%) Process Investment<br />
workforce, German-American <strong>2012</strong> – an average firms growth mostly rely<br />
workforce<br />
Firms<br />
geographies<br />
are even MORE<br />
product<br />
OPTIMISTIC<br />
lines in PPE<br />
ABOUT THEIR<br />
production/<br />
OWN<br />
in R&D<br />
of 10% vs. 7% in <strong>2011</strong><br />
OUTLOOK compared to U.S. economy on optimization in-house training<br />
Measures for potential skill > shortages Interestingly, on all the firms U.S. labor market<br />
implemented their<br />
53% 86% expect 35% moderate to strong 55% growth FOR 33% THEIR 49% 34%<br />
OWN BUSINESS<br />
STRATEGIC INITIATIVES<br />
Measures for potential skill shortages<br />
AS PLANNED<br />
on<br />
LAST<br />
the U.S.<br />
YEAR<br />
labor market<br />
Strategic initiatives<br />
Planned<br />
for <strong>2011</strong><br />
Taken in 2010 Taken in <strong>2011</strong> Planned for <strong>2012</strong><br />
Source: German American Business Outlook 2009, 2010, <strong>2011</strong><br />
Insights<br />
U.S. GROWTH OUTLOOK<br />
10<br />
MEASURES [%] TRAINING BENEFITS<br />
German-American firms are GROWTH-ORIENTED and Others plan<br />
to engage both in short-term and long-term strategic initiatives<br />
Do not have<br />
Focus remains on introducing new product lines, but<br />
in-house programs<br />
INCREASING WORKFORCE has seen the biggest jump<br />
- firms plan to add more employees in <strong>2012</strong> – an Collaboration average with<br />
growth of 10% vs. 7% in <strong>2011</strong><br />
community colleges<br />
Planning in-house<br />
Interestingly, all firms implemented their STRATEGIC<br />
training or cooperation<br />
INITIATIVES AS PLANNED LAST YEAR<br />
with community college<br />
In-house<br />
programs<br />
1)<br />
8% Do not have<br />
33% in-house programs<br />
Collaboration with<br />
u IN RESPONSE TO A<br />
33%<br />
8%<br />
community colleges<br />
POTENTIAL SHORTAGE<br />
4% Planning in-house<br />
OF SkILLED WORkFORCE,<br />
training or cooperation<br />
8%<br />
GERMAN-AMERICAN FIRMS<br />
4% with community college<br />
MOSTLy RELy ON IN-HOuSE<br />
In-house<br />
TRAINING<br />
47%<br />
programs<br />
47%<br />
In response to a potential shortage of skilled wo<br />
In American response firms to a mostly potential rely shortage on in-house of skilled training wo<br />
American firms mostly rely on in-house training<br />
Measures for potential skill shortages on the U.S. labor marke<br />
MEASURES [%] TRAINING BENEFITS<br />
Others1) 8%<br />
9% Lower risk of injuries<br />
THE FuLL RESuLTS Source: German OF American THE SuRvEy Business Outlook ARE <strong>2011</strong>AvAILABLE<br />
AT WWW.GACCOM.ORG/GABO<br />
1) Example: bring technicians from Germany<br />
Source: German American Business Outlook <strong>2011</strong><br />
Outlook for the coming year<br />
8%<br />
OWN INSIGHTS BUSINESS GROWTH OUTLOOK<br />
> 96% DO NOT foresee a<br />
Outlook for the coming year<br />
2%<br />
Contraction<br />
4%<br />
62%<br />
18% 9%<br />
18%<br />
25%<br />
25%<br />
47%<br />
91%<br />
CHANGE IN SALES VOLUMES<br />
IN<br />
89%<br />
38%<br />
6%<br />
1% 2%<br />
Lower employee<br />
Lower turnover risk rates of injuries<br />
Lower employee<br />
turnover Increase rates productivity<br />
Increase productivity<br />
Higher product/<br />
service quality<br />
Higher product/<br />
service quality<br />
5%<br />
∑44% <strong>2011</strong>: 93%<br />
5%<br />
Flat to Much worseStrong<br />
growthWorse<br />
moderate growth<br />
59%<br />
69%<br />
Effects on business' sa<br />
CHANGE IN SALES PRICES<br />
><br />
61%<br />
Effects on business sale<br />
22%<br />
2% 3%<br />
9%<br />
1%<br />
23%<br />
14%<br />
25% 24% 21%<br />
Much worse Worse<br />
REBOUND from sal<br />
INTENSIFIED throug<br />
Overall, 48% of respondents are expecting the better ECONOMY volumes<br />
On average, firms h<br />
Firms are even MORE OPTIMISTIC ABOUT THEIR ON SALES OWN PRICES<br />
47%<br />
2009 2010 <strong>2011</strong><br />
Source: German American Business Outlook 2009,<br />
However, an ongoing<br />
CONTINUING RECO<br />
Measures for potential skill shortages on the U.S. labor marke<br />
1) Example: bring technicians from Germany<br />
Insights<br />
47%<br />
17<br />
><br />
><br />
>