True Group - True Corporation Public Company Limited
True Group - True Corporation Public Company Limited
True Group - True Corporation Public Company Limited
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
targets & strategic outlook (cont’d)• Capture Broadband growth opportunity by maintaining market’s most competitivepackages via ADSL and cable modem (DOCSIS 3.0) technologies• Strengthen Broadband’s position by expanding Broadband coverage (ADSL andDOCSIS) to 53 provinces by YE12• Leverage convergence platform by bundling DOCSIS 3.0 with <strong>True</strong>Visions• Continue to enhance the customer experience with superior serviceBroadband penetration by householdThailand Broadband penetration16104% 95%83%30%21%8.06.04.010% 15% 2.04.4Subscribers (mn)Penetration rate (%)12.910.26.415.718.7 19.5-2006 2007 2008 2009 2010 2011 2012ESource: BuddeCommSource: NBTC (subscriber), NESDB (household)