11.07.2015 Views

2008 Annual Report - The Carlyle Group

2008 Annual Report - The Carlyle Group

2008 Annual Report - The Carlyle Group

SHOW MORE
SHOW LESS
  • No tags were found...

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

150,000A network of 150,000independent customer/resellers, known as ArabelaLadies, makes Arabela’sattractively priced productsavailable to customers acrossEl Salvador, Guatemala,Honduras and Mexico.ArabelaIn <strong>2008</strong>, <strong>Carlyle</strong> Mexico Partners helped Arabela, a directseller of fragrances, beauty and personal care products, homegoods and novelty items, expand into Central America, whereoperations in El Salvador, Guatemala and Honduras are offto a strong start. Revenue, EBITDA and margins were all upin <strong>2008</strong> compared to the previous year. In Mexico, wherethe company was founded in 1991, it has an estimated 7%market share among direct sellers. <strong>Carlyle</strong> acquired Arabelain 2007.Arabela’s products are sold through a network of approximately150,000 independent customer/resellers, known asArabela Ladies, who earn a commission of 20% to 30% of theretail price of the products they sell. <strong>The</strong> majority are women oflow socioeconomic background who are contributing additionalincome to their households as a way to improve theirstandard of living. With <strong>Carlyle</strong>’s support, the company aims tocontinue to expand across Latin America, doubling the numberof Arabela customer/resellers earning commissions.<strong>2008</strong> <strong>The</strong> <strong>Carlyle</strong> <strong>Group</strong> 29

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!