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Download - Earth Charter Initiative

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<strong>Charter</strong>+10 in 2010 and there was no communication campaign in 2011 based on a TV spot. Mostvisitors come from the United States, Mexico and Spain. Over the past year, special efforts have beenmade to address the language barrier with the development of Web sites in as many national languagesas possible (such as Arabic, Greek and Japanese). In 2011, 1 new national Web site was launched inPolish. The number of visitors to these national Web sites in various languages is not included in theabove number of visits. Attachment C shows the list of all available EC Web sites.The Wikipedia articles on the <strong>Earth</strong> <strong>Charter</strong> are also an important resource. The article in Englishreceived 23,691 visits during 2011, while the Spanish article received 204,753 visits. For both articles,there was an evident increase of visits on <strong>Earth</strong> Day (22 April).The ECI Secretariat is also active on social media sites and made a special effort to increase its work inthis relatively new field (including understanding how to make better use of it and its limitations). ECIoperates a Facebook page and has a Google+ account, and is active on YouTube with more than 200uploads and favorites, more than 350 channel subscribers and more than 200,000 views. There are alsoFacebook pages in Spanish and Portuguese (but with fewer followers and less activity due to theSecretariat capacity). A Spanish <strong>Earth</strong> <strong>Charter</strong> Youth Facebook group was created, in the second half ofthe year, in addition to the already established English EC Youth Facebook group, to ensure a steadyflow of information and space for Spanish and Portuguese-speaking youth to communicate and shareideas.The Wikispace for <strong>Earth</strong> <strong>Charter</strong> youth activists, created in 2009, was further developed in 2011. Itspurpose is to facilitate contact between new and current <strong>Earth</strong> <strong>Charter</strong> Youth/ Student Groups. TheWikispace was visited 112,501 times in 2011 by people from 182 countries. The ECYG Wiki can beaccessed at http://ecyg.wikispaces.com/.In addition, a new <strong>Earth</strong> <strong>Charter</strong> communications campaign was initiated in Brazil to make connectionsbetween the <strong>Earth</strong> <strong>Charter</strong> and the Rio+20 objectives. Towards the end of 2011, the campaign startedon production of two television public service announcements, with the support of AES Brazil andMethodist University of Sao Paulo.2. Education-The <strong>Earth</strong> <strong>Charter</strong> Center for Education for SustainableDevelopment and UNESCO Chair-UNESCO CHAIRDuring the first half of 2011, the ECI Secretariat workedon a proposal to become a UNESCO Chair on Educationfor Sustainable Development with the <strong>Earth</strong> <strong>Charter</strong>,10<strong>Earth</strong> <strong>Charter</strong> Annual Report 2011

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