NTS New Technology Systems

PRESS RELEASE ǁ September 2011
the new spirit of software solutions
NTS New Technology Systems
Photo credits: NTS New Technology Systems GmbH, Reproduction: free of charge
Media- NTS New Technology Systems GmbH
Inquiries Rudolf Krammer
Ruflingerstraße 111, 4060 Leonding
Tel.: +43 (0) 50/687 2020; Mobile: +43 (0)664/80 687 2020
e-Mail: rudolf.krammer@ntswincash.com; www.ntswincash.com
Reichl und Partner Public Relations GmbH
Mag. Martina Frank
Harrachstraße 6, 4020 Linz
Tel.: +43 (0)732/666 222-1620; Mobile: +43 (0)664/85 95 836
e-Mail: martina.frank@reichlundpartner.at; www.reichlundpartner.at

CONTENTS NTS New Technology Systems Group compact
NTS
compact
� Market leader
� NTS in figures
� NTS - an international success story
NTS New Technology Systems Group in detail
� Core competence
� Success factors
� Product and service portfolio
� Innovations
� Partnership with SAP
Reference projects (selection)
� Telefónica Germany
� Swisscom
� A1 Telekom Austria AG
� Vodafone
� Orange Switzerland
The NTS Group (NTS in brief) is a family owned Austrian Company. The
company mission is the development and marketing of service oriented POS
software and retail management systems. NTS was founded in March 1997 in
Wilhering near the provincial capital of Linz; Austrian locations are in Leonding
near Linz and in Vienna. Due to the strong export level of almost 90% the
management decided to also open offices in Rzeszów (Poland), Moscow and
St. Petersburg (Russia). Today the company has over 150 employees.
NTS Press Release September 2011 Page 1

NTS employees at the company headquarters in Leonding
With the NTSwincash TM software package the software house has specialised in
complete branch solutions for service-oriented retail. This area is characterised
by widely distributed branch and franchise structures, the bundling of different
distribution channels, and a high degree of integration in existing IT systems. The
main benefits for customers arising from the retail management system are
convenient central store control and efficient goods management.
NTS Press Release September 2011 Page 2

Market
leader
NTS in
figures
Retailers in the areas of telecommunications, consumer electronics and
luxury retail in the entire European region, Africa, the Middle East and Russia
/ CIS put their trust in NTSwincash TM . NTS is a long-standing solution partner of
companies such as Vodafone, Orange, Telefónica, Etisalat and M.video.
Excerpt from our clients list
In the mobile industry, NTSwincash TM is already market leader in Central
Europe and the Arab region. This position will be gradually expanded to the rest
of the world. In addition to the above-mentioned sectors, NTSwincash TM solutions
are also operating very successfully in public service, such as the Austrian
Federal Ministry of the Interior, as well as in hardware stores. The software
package is so designed as to be equally suitable for jewellery, perfumes or
sports retailers. Satisfied customers from Russia, such as Rive Gauche
(drugstore chain) and the Middle East, such as the Ali Bin Ali Group, prove this.
NTS plans to focus on these industries in the future especially in the Germanspeaking
region.
With its innovative solution portfolio, adapted to individual customer needs,
NTSwincash TM enjoys a good reputation, which enabled the company to win a
variety of customers from different countries within a short time.
Fact-Box 2009 2010
turnover €6.3 Million €8 Million
NTS Press Release September 2011 Page 3

International
success story
Increase in sales on the
previous year + 15% + 27%
R&D costs 10% of turnover 10% of turnover
Export quota 87% 88%
employees (Locations
Leonding and Vienna) 73 94
Managing Director of the NTS Group is
Günther Schrammel. The original founding
idea was to use the opportunity of the thennascent
shops of mobile operators and
equip them with the self-developed
NTSwincash TM software package.
"Our strength in the development of
advanced POS software solutions specially
Günther Schrammel, owner and
adapted to customer requirements met up with Managing this tremendous Director
opportunity to be
seized. This decision proved to be entirely correct and paved our way into other
sectors” says Schrammel clarifying the evolution.
NTS Press Release September 2011 Page 4

Contracts
from public
institutions
All major telecom service providers in Austria (e.g. A1 Telekom Austria) and
Switzerland (e.g. Orange) rely on the competence of NTS software solutions. In
Germany E-Plus and Telefónica O2 Germany are also equipped with
NTSwincash TM . A number of Eastern European markets were additionally
entered through the A1 Telekom Austria Group. Employees also work with the
system ensuring a “single point of service” in the shops and the administration of
the three major Egyptian providers. NTS then drove expansion further toward
the Persian Gulf states such as Saudi Arabia, Bahrain, Qatar and Dubai.
In the field of electrical and electronics stores, the innovative company has
acquired orders from Medion (D) and Niedermeyer (A). NTS also won over
customers in this industry in Switzerland, Saudi Arabia, Poland and Russia.
The high export quota required considerable investments in market development
of around EUR 400,000 annually. The NTS growth strategy prescribes active
expansion into the following countries or regions:
Through a global partner network, NTS is able to offer best on-site service to
customers in Europe, Africa, Russia, the Middle East and the Asia Pacific area.
NTS software solutions are however not just ideally suited to the requirements of
the telecommunications industry. Public Services also value the high stability
and reliability of services with individually adaptable functionality, the provincial
governments of Upper Austria, Salzburg, Tyrol, Styria and Burgenland
ordering so-called citizens’ terminals (POS systems with cash payment). These
terminals also provide efficient workflows in local government offices in Graz and
Steyr as well as municipal works and museums. After examination and approval
by the Federal Ministry of Finance, the federal police force has also been
cleared to use the NTS cash register and control systems.
Corporate
NTS
investment
Press Release
in Poland
September 2011 Page 5

Market entry
in Russia
NTS
in detail
Aims
Core
competency
- Integration
In 2003, NTS acquired a 70% stake in the Polish software company commit
Polska s.p. o.o in Rzeszów (southeastern Poland). NTSwincash TM was
introduced at the large retail organization m.punkt Poland amongst others. In
addition, the employees working there also make an important contribution to
development of the software.
By entering the Russian market in 2008 NTS was presented with the next big
challenge, NTSwincash TM was successfully introduced into the Rive Gauche
perfumery chain, and the next job was not long in coming with the consumer
electronics retail chain M.video with head office in Moscow. In addition, NTS
founded the wholly owned subsidiary OOO NTS New Technology Systems in
St. Petersburg in 2010, the opening of another office in Moscow following in early
2011.
“In nature, the success of a species depends on its ability to adapt, a principle we
also consider in the development of our software” explains Managing Director
Günther Schrammel. The USP of the NTS solution is that sales staff have all
features they need for optimal customer service immediately available, made
possible by a comfortable and intuitive graphical user interface (GUI) making the
dream of a “Single Point of Service” approach into reality with NTSwincash TM .
Information is interlinked through and beyond various sales channels by means of
the “Retail Hub” guaranteeing consistent quality of service and therefore offering
consumers a comprehensive shopping experience.
NTS has defined its primary strategic objective as to offer first class service to
all its customers throughout the world. Where this is not autonomously possible,
market support is provided with appropriate partners. A further goal is to increase
the revenue from software licensing and maintenance.
NTS Press Release September 2011 Page 6

Success
factors
Product
and service
portfolio
The NTSwincash TM software package has been designed so that it can be
optimally integrated into customer’s existing large Enterprise Resource Planning
systems (ERP) like SAP R/3 and Oracle Applications, as well as other backend
systems such as billing or CRM systems. Therein lies the core competency of
the innovative Upper Austrian company. Besides the flexible product solution
tailored to the specific needs of customers, individual customer service has top
priority at NTS. In every phase of a project, experienced software specialists with
their profound know-how are at the service of the customer.
To continue expanding its leading position in the telecommunications, retail,
utilities and public services, three factors in particular are of crucial importance
the company. Firstly the comprehensive standard software, customization
providing the best possible solution for the specific requirements of different
customer groups.
This flexibility in developing the software solution jointly with the customer and
integrating it into existing IT environments forms the basis for many longstanding
partnerships with leading retail partners. In combination with the
high reliability of NTSwincash TM , these faithful relations represent another
success factor, expert advice at the highest professional level also playing a
prominent role. The Company offers clients consulting (analysis, design,
interface specification ...), business process design, systems integration,
rollout and training, customer service (support), advice on hardware etc.
For head offices, NTSwincash TM provides solution components for the entire
location and merchandise management. In the location itself, NTSwincash TM
provides all functions for professional customer service and efficient sales
processing.
The NTSwincash TM standard software solution currently includes the following
components:
NTS Press Release
NTSwincash
September 2011 Page 7
TM Product portfolio

Innovations
NTSwincash TM
as mobile
sales
consultant
� Point of Sale solutions
� Retail Hub for bundling various sales channels
� Promotions (management of sales campaigns)
� Centralised location control
� Central data management
� Central goods allocation
� Mobile Sales & Service solution (on iPad-/PDA-Basis)
� After Sales Service solution (Web based repairs handling)
� Mobile solutions for inventory management (goods bookings, stocktaking)
� Commission management
� Sales & Management Information
This solution portfolio is being constantly extended by new add-on products on
the basis of the NTSwincash TM roadmap and customer requests.
The solution is particularly suitable for internationally active enterprises
through multilingualism (NTSwincash TM is available in 15 Languages including
Arabic, Russian and Chinese), multiple currencies and unlimited scalability.
Customers relying on NTSwincash TM as a proven service-oriented POS software
solution and retail management system have the following in common:
� High consulting intensity
� Extensive branch structures
� High degree of integration in existing IT systems
� Various distribution channels
� High service component
� Complex stock management
� Promotions
� High system reliability requirements
Besides internationalisation, innovation is regarded as a major driver of growth.
To secure the technological lead the NTS Group invests in research &
development, around 10% of current revenues being spent on this annually.
Continuous development incorporating the latest technologies has allowed
NTSwincash TM to be in use with almost all of its customers as a "state of the art"
solution over several life cycles.
iPad as a mobile customer assistance terminal
NTS Press Release September 2011 Page 8

Partnership
with
SAP
Reference
projects
(selection)
Telefónica
Germany
The leading POS and retail management software can also be used on Tablet
PCs (such as iPad). In this way it serves as a mobile sales assistant terminal
providing location employees with a new sense of freedom.
"The NTSwincash TM sales assistant improves both consumers’ shopping
experience and the quality of assistance" said Günther Schrammel summarising
the benefits of the application. The sales discussion becomes highly
individualised in that the customer defines their own important product criteria.
The sales assistant then presents a comparison of relevant products. If the
customer data is in the CRM system of the trading company, NTSwincash TM
accesses this and offers are precisely tailored to the preferences and needs of
the customer, resulting in greater in customer satisfaction. A Home edition of the
sales consultant also provides a platform for direct communication with the
customer. Customers can also share their shopping experience via a connection
to social networks. The prerequisites for two-way or network communication
are fulfilled.
The leading Swiss telecommunications company Swisscom using the iPad
as a mobile sales consultant for both the customer and the sales assistants has
received a very positive response.
To continue expansion and raise turnover from licensing and software
maintenance, NTS is cooperating with globally active software houses and
integrators such as SAP, Ericsson, Tech Mahindra and the Ali Bin Ali Group.
SAP is the world market leader in the field of business computing solutions. The
company recommends the NTSwincash TM software product by appointing it as
an Endorsed Business Solution (EBS) for the entire region of the CIS
countries. SAP Endorsed Business Solutions are complementary additions to the
SAP solution portfolio and are developed according to their guidelines. These
solutions are designed for companies that work with SAP applications.
Together with SAP, NTS was able to win over M.video, Russia’s largest
Consumer Electronics Retailer. This is a project with several thousand cash
registers across all Russian time zones. 24/7 support is also provided,
administered by the NTS service teams in St. Petersburg and Moscow. “We have
concluded an agreement on the provision of software and consulting services for
Retail, Store, Point of Sale and Store Systems with a contract value of up to nine
million Euros for the next three years” states CEO Günther Schrammel.
Over 14 years NTS has realised many projects incorporating customised
solutions, the reference list is like looking at the who’s who listing of the
international telecommunications industry.
Telefónica Germany is with the O2 brand one of the leading telecommunications
provider in Germany. With more than 1,000 O2 locations and 23 million mobile
customers, stable logistics software is of exceptional importance. NTS provides
the required quality, enabling for example real-time control of the entire interbranch
order and goods flow.
NTS Press Release September 2011 Page 9

Swisscom
A1 Telekom
Austria AG
Vodafone
Qatar and
Egypt
Orange
Switzerland
The consistent quality and flexibility ensured by the NTSwincash TM solutions also
impressed the Swiss telecommunications company Swisscom. The
telecommunications service provider is one of the leading Swiss companies
with around six million mobile customers and approximately 20,000
employees. In order to generate competitive advantages, it is in the best
interests of every company to design more efficient processes of various kinds,
thereby ultimately increasing customer satisfaction. In the case of Swisscom it
was the introduction of the NTSwincash TM repair manager which allowed
simplification of the repairs assignments and shortened the product cycle time
significantly.
A long-standing partnership connects NTS with the A1 Telekom Austria AG,
which was created from the merger between Telekom Austria and mobilkom
Austria. The company currently employs approximately 9,700 across Austria
and operates in eight Central and Eastern European countries. Under the new
slogan “Simply everything. Simply A1” Austria's telecommunications market
leader offers customers simplicity coupled with innovation. This claim is also fully
reflected in the NTSwincash TM Retail Management systems installed in the 101
A1 locations. A major advantage of the software solution is that due to its
flexibility it may be easily adapted to changing circumstances. The continuously
expanding functionality ensures efficient processes and resulting competitive
advantages.
The British mobile operator Vodafone also uses the NTSwincash TM point of
service and retail management solution. Both Vodafone Qatar and Vodafone
Egypt chose the proven software product. One important competitive condition
met by NTSwincash TM being the availability of the application in Arabic. "We
already have many customers in this market, which required the introduction of
specially tailored products" says Günther Schrammel.
Orange Switzerland opted for the innovative NTSwincash TM cash management
system to manage and control its sales processes. Orange is the key brand of
France Télécom, one of the leading global telecommunications providers.
The company has an equally reliable and flexible software solution available.
Employees benefit from the high operating convenience with all the latest
information so service is always optimal. NTSwincash TM is characterised by an
abundance of special features developed specifically for the Telco industry,
flexible handling of article features and variants and the central control of all
branches and master data are available.
NTS Press Release September 2011 Page 10