Presentation by Saori Dubourg - BASF Asia Pacific

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China’s soft power is growing abroad• Development of localbrands intointernational marketsViews of countries’ positive influence: China vs. EU vs. USAAverage 21 tracking countries, 2011-2012• Rise in Chinesetourism abroad• Improved perceptionof China‟s positiveinfluenceNote: for China and the US, average ratings exclude the target country's rating of itself*Average of 22 countriesAsked half of sampleSource: 2012 Country Ratings Poll, GlobeScan/PIPA
• Expanding civil societyIncreasing societal expectations at home• Several thousand grassrootsNGOs, >400,000 “GONGOs”• 180,000 protests / massincidents in 2010• Public – private partnerships• Growing expertise of local activists• Issues: relocation, environmentalimpact, social issues• Political uncertainty
Page 1 and 2: China - a giant entering into a new
Page 3 and 4: Asia has biggest impact on worldwid
Page 5 and 6: Asian companies are rising in relev
Page 7: Multinationals shift to local R&DPr
Page 10 and 11: Measures will have implications for
Page 12 and 13: Greater China drives the Asia-Pacif
Page 14 and 15: „000 cars„000 carsChina is a la
Page 16 and 17: Fast growth leads to accelerated po
Page 18 and 19: BASF innovates in Asia for Asia•
Page 20 and 21: Competition for limited labor suppl
Page 22 and 23: Huge talent pool but availability f
Page 26 and 27: Solutions come from open dialogue
Page 28 and 29: Societal change also creates opport
Page 30 and 31: China will focus intensely onenviro
Page 32 and 33: Emissions control is core to busine
Page 34 and 35: Rejected Energy151.6Useful Energy16
Page 36 and 37: Fuel inefficiency creates market fo
Page 39 and 40: Sustainability is part of the R&D p
Page 42: 19/10/201142

Presentation by Saori Dubourg - BASF Asia Pacific

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