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Technology Century V.17 N.1 - ESD

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Searching for Innovative andBusiness-SavvyTalent?Dr. Robert McMahan, Presidentand Physics ProfessorThis place thinks like you think. Kettering UniversityPartner with Kettering and tap into the nation’s most advanced students to build a highly productiveprofessional workforce. Innovation and entrepreneurship are infused throughout all of our engineering,science, math and business programs. Kettering’s renowned experiential learning and cooperativeeducation program is known for educating leaders for a global society. This is the Kettering Advantage.Any university will take you places. Kettering will take you farther.kettering.edu flint, michigan 800-955-4464, ext. 7865


Youth Programs• Mind Trekkers Summer Campsfor students in grades 6–8• Career and Adventure Explorationsfor students in grades 9–11More than fifty exciting, hands-on summer programs inareas like engineering, digital photography, video gameprogramming, blacksmithing, mountaineering, and more!Start planning your summer adventure now atwww.youthprograms.mtu.eduMichigan Technological University is an equal opportunity educational institution/equal opportunity employer.


FROM THE PRESIDENT’S PEN | Spring 2012It’s Still the Economy…This is an importantelection year, andwith the first caucusesalready behind us,the discussions of thenation’s economy arerising to a fevered pitch.Refrains of PresidentClinton’s 1992 campaign sloganof “It’s the economy, stupid” willcontinue to set the stage of thedebates and positioning of thecandidates. Each will try to persuadevoters that their strategies and plansto improve the economy are thebest. May the best candidate win.While this debate continues, Ithink it best to remain focused onour primary objective: the supportof science, technology, engineering,and mathematics (STEM) andprofessionals of yesterday, today,and tomorrow. By doing this, Ibelieve we will play a critical rolein the ability to put the economyback on a positive glide pathand pave the way toward a moreprosperous future.Whatever your economicleanings or philosophies are, it ishard to debate that the true engineof economy is in the creation ofvalue. There are men and womenwho, by their nature and training,are dedicated to understanding thelaws of nature and how these lawsapply to the material and energythat is available. When they usethese resources and knowledgeto create goods and services thatpeople want, need, and are willingto trade some of their own personalwealth for, they have created value.When STEM professionals work intheir respective industries to createproducts that solve problems,make people’s lives better, and forwhich they are willing to trade, aneconomy is started, often spurringeven more value creation.This is the birth place ofinnovation. When clever peopleseek out ways to address the needsof society or fulfill wants thatpeople have as they pursue theirown lives, they are at the centroidof value creation. Innovation andcreativity are at the heart of aneconomy and it is with this understandingthat <strong>ESD</strong> was founded,supported, and why it continuesto be relevant today. Your personalsupport of <strong>ESD</strong> and its mission isgreatly appreciated and will cast along shadow on the prosperity ofthe region, nation, and globe as wejourney bravely into the future.Stay Strong,Terry J. Woychowski<strong>ESD</strong> President, 2011–12Vice President of Global Quality &Vehicle LaunchesGeneral Motors Companywww.esd.org | The Engineering Society of Detroit | 5


good for you. good for michigan.Save money — and live healthierHealthy Blue Xtras SM , the savings program exclusivelyfor members of the Michigan Blues, will help you do just that.Score big savings and special offers on a variety of healthy productsand services from Michigan businesses and companies throughoutthe U.S. with Blue365 ® , our national savings program.From groceries and fitness gear to yoga and gym packages, youcan find more than 80 local and national offers for everythingyou need to support a healthy, balanced lifestyle.Visit bcbsm.com/xtras to unlock these big savings on healthy products and services.You’ll be able to view a number of local offers from Healthy Blue Xtras and nationalpromotions through Blue365 ® .Make sure to check back often, because we’re adding great new offers all the time.Enjoy HealthyDiscountsGeneralSavingsRecreationDiscountsbcbsm.com/xtrasKeep up with the savings online.facebook.com/bcbsmtwitter.com/bcbsmbcbsm.comMiBCN.comBlue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross and Blue Shield Association.R000596


IN THE NEWSGorningWithersMatthew Woodworth Suggitt WalkerHarley Ellis Devereaux has selected five associatesto be part of the firm. For the Detroit office: AmandaL. Gorning, Associate AIA, LEED AP, Architecture +Design; and Scott A. Withers, AIGA, Communicationsand Graphic Design. For the Chicago office: ChauncyB. Hoffmann, AIA, LEED BD+C, Architecture +Design. For the San Diego office: Gary P. Leivers, RIBA,LEED AP BD+C, Architecture + Design. And for theLos Angeles office: Sylvia C. Wallis, RA, LEED AP,Architecture + Design.The American Council of Engineering Companies ofMichigan (ACEC/M) recently presented the 2012 Firm ofthe Year award, its highest honor, to Soil and MaterialsEngineers, headquartered in Plymouth, Mich. This isthe only award program instituted to recognize ACEC/Mmember firms for their leadership in professional andcommunity service. Recognition is based on actionstaken by a member firm to progressively develop itsmanagement practices and for assuming leadership rolesin community outreach activities and ACEC/M programsthat strengthen the profession for all ACEC/M members.Howard W.T. Matthew, PhD, Professor of chemicalengineering, materials science, and biomedicalengineering at Wayne State University, is one of 107new members elected to the College of Fellows of theAmerican Institute for Medical and Biological Engineering(AIMBE). The College of Fellows is made up of thetop two percent of medical and biological engineers inthe country. Its members help fulfill AIMBE’s missionof providing leadership and advocacy in medical andbiological engineering for the advancement of society.Brian Woodworth, PE, a Project Manager in WadeTrim’s Taylor, Mich., Municipal Services Group, waselected to the Southern Wayne County RegionalChamber’s Executive Committee as Secretary. Mr.Woodworth has 20 years of experience in infrastructureprojects. He has provided continuing engineering servicesto the Charter Township of Brownstown since 1996and he holds a BS in civil engineering from MichiganTechnological University.Nanette M. Rose, Senior Marketing Specialistat Testing Engineers & Consultants, Inc., wasrecently named to the Southeast Michigan Societyfor Health Care Engineering (SMSHE) Board ofDirectors and was honored with the 2011 President’sAward for exceptional dedication and contributionsto the organization. Ms. Rose has been a member ofSMSHE since 2008, and chairs the Communications/Marketing Committee.Jervis B. Webb Company, a subsidiary of DaifukuWebb Holding Company and leading provider ofinnovative material handling solutions, has named JohnCarney Executive Director of Information <strong>Technology</strong>.Prior to joining Webb, Mr. Carney worked as the ITDirector for Faurecia, an $18-billion global Tier Oneautomotive supplier where he led all IT functions andteams for its North American operations. Mr. Carneyreceived a BS in mathematics and computer sciencefrom Lawrence Technological University, as well as anMS in business information technology from WalshCollege of Accountancy and Business Administration.Spalding DeDecker Associates, Inc. (SDA), anemployee-owned, regional civil engineering, landscapearchitectural, and surveying firm, has announced thatDana Suggitt was named the American Society of CivilEngineers Southeast Michigan Branch Young CivilEngineer of the Year. As an engineer for SDA, Ms. Suggittis involved in engineering site design for commercial,healthcare, K–12 education, higher education, retail, andmunicipal sites. She earned a bachelor of science in civilengineering from Michigan Technological University.Tim Walker, CMP, Director of Conferences and Eventsat The Engineering Society of Detroit, has receivedthe Best Meeting Professional of the Year award fromMichigan Meetings + Events magazine. The honor ispresented to individuals who have shown leadershipand/or made remarkable contributions to the meetingsand events industry in the state of Michigan. Mr. Walkerwill be inducted into the organization’s Hall of Fame inmid-May 2012.www.esd.org | The Engineering Society of Detroit | 7


The Engineering Society of Detroit represents over 3,000 companies.Thank you to our sustaining and corporate member companies, listed below.Acme Mills CompanyAKT Peerless Environmental ServicesAlbert Kahn Family of CompaniesAltair EngineeringAmerican Society of EmployersAnn Arbor Hands-On MuseumAristeo ConstructionThe Bartech GroupBarton Malow CompanyBeaumont HospitalsBuilding Industry Assoc. of S.E.MichiganC. Ayers LimitedCanadian Consulate GeneralCB Richard Ellis | Brokerage ServicesCentral Michigan UniversityCF PUMPSERVE Pump RepairChrysan IndustriesChrysler LLCCitizens BankCitizens InsuranceCity of NoviClark Hill, PLCComfort Engineering Solutions, LLCConestoga-Rovers & AssociatesConstruction Association of MichiganCornerstone Environmental Group, LLCCorrosion Fluid Products Corp.Credit Union ONECrime Stoppers of Southeast MichiganCTI and Associates, Inc.DeMaria Building Company, Inc.DENSO International America, Inc.Detroit International Auto SalonDetroit Metro Convention & VisitorsBureauDetroit Transportation CompanyDHR InternationalDoshi GroupThe Dragun CorporationDTE EnergyDTE Energy Gas OperationsDürr Systems, Inc.Eastern Michigan UniversityEhlert/BryanElectrical Resources CompanyElevator, Inc.EMC2Energy InternationalExperisFarbman GroupFinancial One, Inc.Ford Motor CompanyGala & Associates, Inc.Gates CorporationGeneral DynamicsGeneral Motors CorporationGenslerGeorge W. Auch CompanyGhafari Associates, LLCGiffels, LLC/IBI GroupGiffels-Webster Engineers, Inc.Glenn E. Wash & Associates, Inc.Global Information <strong>Technology</strong>Golder Associates Inc.GRA-MAGGZA GeoEnvironmental, Inc.Harley Ellis DevereauxHartland Insurance Group, Inc.Henry Ford Community CollegeHenry Ford Health SystemsHindsight Consulting, Inc.HNTB Michigan, Inc.Hubbell, Roth & Clark, Inc.Hughes NetworkHyundai Kia America TechnicalCenter, Inc.Illuminating ConceptsIntegrity Staffing Group, Inc.ITT Technical InstituteIBEW Local 58 & NECA LMCCJervis B. Webb CompanyJNA Partners, Inc.Kettering UniversityKitch Drutchas Wagner Valitutti &Sherbrook, PCKnovalent, Inc.Kolene CorporationKostal North AmericaLaJoyGroupLaw & ADR Offices of Christopher J.Webb, JD, PLC, F<strong>ESD</strong>Lawrence Technological UniversityLimbach Company, Inc.Link Engineering Co.Local Business NetworkLTI Information <strong>Technology</strong>Macomb Community CollegeMalace & AssociatesManer, Costerisan & Ellis, PCMcNaughton-McKay Electric CompanyMIAT - Michigan Institute of Aviation and<strong>Technology</strong>MICCO ConstructionMichigan Regional Council of CarpentersMichigan State UniversityMichigan Technological UniversityMidwest Steel Inc.Myron Zucker, Inc.National Center for ManufacturingSciencesNeumann/Smith ArchitectureNewman Consulting Group, LLCNextEnergyNPPN Non-Profit Personnel NetworkNorthern Industrial Manufacturing Corp.NTH Consultants, Ltd.Oakland UniversityO’Brien & Gere Engineers, Inc.Orbitak International, LLCOptech LLCOriginal Equipment SuppliersAssociationParsons BrinckerhoffPerceptron, Inc.Phillips Service Industries, Inc.Phimation Strategy GroupPLP Holdings Group, LLCPRISMProfessional Concepts Insurance AgencyProject Innovations, Inc.Pure Eco Environmental SolutionsPureServe SystemQuanta, Inc.R.L. Coolsaet Construction Co.Rader, Fishman & Grauer, PLCReid AssociatesRumford Industrial GroupRuby+Associates, Inc.SAICShaw Electric CompanySkanska USA Building Inc.Southwest Research InstituteSunlogics, Inc.Superior Engineering Associates, Inc.Superior Manufacturing Division/MagnatechCorporationTalascend, LLCTech MBA Online, Michigan Tech School ofBusinessTechnical Engineering ConsultantsTerra Contracting, LLCTesting Engineers & ConsultantsThermal-NeticsTom Moss & Associates, Inc.Transformational Leaders International, LLCTranSystems CorporationTrialon CorporationTroy Chamber of CommerceTRW AutomotiveTurner Construction Co.UBS Financial Services—The Lott ShethFarber Sasson GroupUniversal Weatherstrip & Bldg. SupplyUniversity of Detroit MercyUniversity of MichiganUniversity of Michigan-DearbornUniversity of WindsorUpright Wrecking Demolition LLCU.S. ManufacturingVenture Management Services, LLCVolt Technical ResourcesW.K. Krill & Associates, Inc.Wade-TrimWalbridgeWalker-Miller Energy Services, LLCWayne County, MichiganWayne State UniversityWestern Michigan UniversityWind River8 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


<strong>ESD</strong> MEMBERSHIP<strong>ESD</strong>’s Newest Corporate MembersDIAMTS<strong>ESD</strong> Corporate Rep.: Eric Huang, Chairman and CEO,Detroit International Auto SalonHosted by DetroitInternational Auto Salon, theDIAMTS is the premier tradeevent for OEM auto parts,electric vehicles, and machine tools in Detroit. Drawingthe latest technology to COBO Center, this event receivesa lot of attention from the industry. Exhibitors include carmakers, part suppliers, and research and developmentcenters. Industry professionals also conduct a full seriesof conferences covering green technology, vehicleelectrification, and automotive market trends, whichgenerated many technical and business discussions andnetworking opportunities. Visit us at www.diamts.com.Experis<strong>ESD</strong> Corporate Rep.: Daryl Thomson, Managing DirectorExperis accelerates businessgrowth and careers by intenselyattracting, assessing, andplacing specialized expertisein IT, finance and accounting,engineering, and other industries. It precisely deliversin-demand talent for mission-critical positions, enhancingthe competitiveness of the organizations and people itserves. Experis also applies its expertise to provide asuite of proven workforce solutions that improve clients’productivity, efficiency, and cost containment. Experis isa dedicated business unit of ManpowerGroup, a worldleader in employment services for more than 60 yearsand a recognized pioneer in the industry.Knovalent, Inc.<strong>ESD</strong> Corporate Rep.: Raymond Lipa, Chief Financial OfficerFounded in 1988, Knovalent,Inc., has a long history ofdelivering value throughconsulting, IT services, andsolutions to clients. Consulting services help when youwant objective assistance in planning and managing newtechnologies and systems. Solution support comes whenyou need a focused industry business solution that has afuture. Services help with incremental improvements toestablished IT and manufacturing systems. The companyhas completed project work in business sectors thatinclude appliances, automotive, construction, chemicals,consumer packaged goods, electronic, defense, food,manufacturing, and more.Michigan Institute of Aviation and <strong>Technology</strong><strong>ESD</strong> Corporate Rep.: Amy Kienast Linderman, NationalDirector Business RelationsMIAT was foundedin 1969 and is anaccredited technicaltraining institutionheadquartered in Canton, Mich. In response to industrydemand, MIAT has three training programs: AviationMaintenance <strong>Technology</strong>, Global Logistics and Dispatch,and Power <strong>Technology</strong>. The training facility is 125,000 ft2,of which 79,000 is dedicated to hands-on training. Tolearn more and take a virtual tour, visit www.miat.edu.Phillips Service Industries, Inc.<strong>ESD</strong> Corporate Rep.: Dana Davis, Corporate HumanResourcesPSI, a SDVOSB, overseesan innovative set oftechnology-basedsubsidiaries that serve awide variety of industries, from automotive, aerospace,and defense to energy, security, and semiconductor.Its award-winning products and services help reducecosts and maximize efficiency for many Fortune 500companies, as well as the U.S. military. PSI pushes thebounds of technology on critical programs like HomelandSecurity, defense research, and space exploration. Simplyput, PSI is one of the most innovative companies in theworld. We’re: Always innovating. Everywhere.To become an <strong>ESD</strong> Corporate Member, please contact LoriBirman at 248-353-0735, ext. 120, or lbirman@esd.org.In MemoriamWith deep gratitude for his participation andservice, The Engineering Society of Detroitacknowledges the passing of the following member:William F. Rockershousen, RA/CSIPrincipal, Robican Associates Inc.; Retired,Project Manager/Architect, Campbell/ManixInc.; Project Manager, Albert Kahn AssociatesNominating Committee Member<strong>ESD</strong> Affiliate Council RepresentativeMember since 1975www.esd.org | The Engineering Society of Detroit | 9


Save on Auto andHomeowner’s InsuranceA benefit of <strong>ESD</strong> membership is huge savings onauto and homeowners insurance. <strong>ESD</strong> membersand their affiliates receive significant discounts onauto and homeowner’s insurance through Citizen’sInsurance Company of America. These special ratesare available only to members of <strong>ESD</strong> and theiraffiliated technical societies. For most, it couldmean a savings of several hundred dollars; for mostmembers it has clearly been a quality investment.For more information or to obtain a quote, pleasecontact a Citizen’s Insurance agent or HartlandInsurance Group at 800-682-6881.<strong>ESD</strong> Membership, Professionaland Personal Benefits“My <strong>ESD</strong> membership hasprovided me with manyprofessional and personalbenefits. I first joined<strong>ESD</strong> in 1984 and becamea member of the <strong>ESD</strong>Publications Committee,which was a great way tostart. Through the yearsI became involved inseveral other activities,including serving as ajudge for the <strong>ESD</strong> FutureCity Competition, serving as an <strong>ESD</strong> FoundationBoard Member, <strong>ESD</strong> Board Director, and becoming aninstructor for the <strong>ESD</strong> Professional Engineers ReviewCourse, which I still teach today. For the past few yearsI have been serving as the Chair of the Solid WasteConference, one of the many top-notch events that <strong>ESD</strong>helps develop, coordinate, and support. <strong>ESD</strong> is trulyserving the scientific community.”“During 2008 I was inducted into the <strong>ESD</strong> Collegeof Fellows, an honor amongst my peers, one I am veryappreciative of. Through the years I made countlessprofessional contacts, industry contacts, and developeda network of members that I consider close friends. My<strong>ESD</strong> membership was a wise investment in my professionalcareer. I encourage you to take advantage ofyour membership and participate in the many benefitsthat the Society can offer you.”Paul T. Sgriccia, PE, F<strong>ESD</strong>, Principal, U.S. Waste MarketSector, Golder Associates, Inc., Corporate Member and<strong>ESD</strong> Member since 1984MemberBenefits10 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


TWO NEW PRODUCTSFOR <strong>ESD</strong> MEMBERSFROM THE BLUESBlueEssentials SMThis new Blue Care Network HMO health plan offersa unique approach to healthcare coverage. It focuseson the essentials and the basic services that haveproven their value in helping employees stay healthy.It also removes member cost sharing, even on certainprescription drugs.Simply Blue SMThis new Blue Cross Blue Cross Blue Shield ofMichigan PPO health plan offers comprehensivebenefits at a cost that fits a price-sensitive budget.Multiple deductible and co-payment plan options,with preventive care covered at 100% (20%in-network coinsurance 40% out-of-networkcoinsurance); and a cost-sharing feature thatsupports cost-effective use of services.<strong>ESD</strong> members are eligible to participate inBlue Cross Blue Shield of Michigan and Blue CareNetwork Health Insurance Programs. <strong>ESD</strong> memberNetwork can take advantage of group rates withof the most recognized healthcare coverage plansthroughout the world. Individual members canalso participate in Blue Care Network plans. Fordetails, please contact any BCBSM/BCN agent orHartland Insurance Group at 248-377-9600 or800-682-6881.<strong>ESD</strong> Membership PinHave you received your 25+ years membershippin? <strong>ESD</strong> continues to recognize and thank memberswith a membership pin for those who have maintainedtheir membership with the Society for 25 years ormore. Members have been receiving pins at <strong>ESD</strong>events, committee meetings, and <strong>ESD</strong> Today, <strong>ESD</strong>Tomorrow Tours. If you have not yet received your pin,please contact Lori Birman at 248-353-0735, ext. 120,or lbirman@esd.org. Thank you for your continuedmembership in The Engineering Society of Detroit!Staples Has Gone Green.Take Advantage of <strong>ESD</strong>’sPartnership and Save.With a commitment tothe planet and customers,the Staples BusinessAdvantage® offerslow, contracted prices;consolidated billing; and adedicated account manager,all while making a positive impact on the environment.Staples has made a commitment to going green:••One of the world’s largest ink and toner recycler withmore than 23 million cartridges recycled last year.••Leadership in solar power with 13 ongoing solarprojects, which will prevent 1,700 tons of greenhousegas emissions.••In-store recycling services as the first national retailerto offer in-store tech recycling, with more than 2million pounds of technology waste collected in 2007.••An EPA Green Power Partner, in 2007 Staplespurchased enough renewable energy to power 11,200homes for a year.For a list of our eco-easy products,visit www.StaplesAdvantageCatalogs.com.Ordering is easy through StaplesLink.comStaplesLink.com provides access to real-time inventorydata, order tracking, online returns, and online reporting.Registration is free for <strong>ESD</strong> members and sign up is viathe <strong>ESD</strong> websitewww.esd.org | The Engineering Society of Detroit | 11


<strong>Technology</strong><strong>Century</strong>Image AwardThe Engineering Society of Detroit (<strong>ESD</strong>) <strong>Technology</strong> <strong>Century</strong>magazine is seeking submissions for the first-ever<strong>Technology</strong> <strong>Century</strong> Image Award.<strong>Technology</strong> <strong>Century</strong> is the award-winningofficial publication of <strong>ESD</strong>. It has beenserving the needs of engineers and technicalprofessionals since 1939. Published four timesa year, this multi-award-winning magazinecovers industries ranging from automotiveand environmental to construction, design,and health care.The Image Award is for individuals whohave helped promote the engineering andtechnical professions through involvementin the community, mentoring, public service,public speaking, and presentations to variousgroups; engagement in their professionalsocieties by serving on committees and/orin leadership roles; used technology (i.e.,social media or other tools) to promote theprofession; and/or other ways of enhancingor publicizing the engineering profession tothe general public.Award Requirements• Individuals must hold a degree in a STEAM-(Science, <strong>Technology</strong>, Engineering, Architecture,Mathematics) related field.• Provide three letters of references from individualsfor whom they worked or conducted business orprovided a service.• Write a 300-word essay on the following topic:Due to the recent economic downturn, Michigan isexperiencing an engineering shortage. This problemhas been further fueled by public perception thatengineering and technical jobs don’t exist here andthat to be successful, one has to leave the state.What would you do to change this perception?Please provide specific examples of things you’vedone or that you would do to make Michigan thehub of engineering once again.• Provide a sample of something you’ve authored, or aproject you’ve been involved in, that promoted yourprofession to the general public.• Entries must be received no later than5 p.m. Monday, May 21, 2012.• Candidates do not have to be <strong>ESD</strong> members.Entries must be submitted by the nominee,signed, and returned to:<strong>Technology</strong> <strong>Century</strong> Image AwardThe Engineering Society of DetroitDella Cassia, Managing Editor,<strong>Technology</strong> <strong>Century</strong> magazine20700 Civic Center Drive, Suite 450Southfield, MI 48076Fax: 248-353-0736 ore-mail: dcassia@esd.orgThe award will be presented at <strong>ESD</strong>’s annualawards program on June 27, 2012.You must be present to win.12 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


<strong>ESD</strong> UPCOMING EVENTS<strong>ESD</strong> MASTER SERIESNot just for engineers! Join us for a series of interactive,hands-on, solution-based workshops designed with yourcareer advancement in mind. The <strong>ESD</strong>’s Master Series isideal for mid-career and executive track professionals ina variety of professions: purchasing, sales, legal, projectmanagement, estimators, end finance, contracting, andexecutives of all departments. It is recommended thatmore than one department of a company attend, asrepresentatives from each functional area will demonstratethe working dynamic.The <strong>ESD</strong> Master Series workshops are scenario-based,experiential learning modules that provide professionaldevelopment and career growth opportunities on topicsmost requested by career path professionals. Led by <strong>ESD</strong>Institute Director Christopher J. Webb, J.D., F<strong>ESD</strong>.Shift your career into drive! The Master Series topicsand dates are below. A certificate of completion will beprovided. All workshops will be held at <strong>ESD</strong> in Southfield.Breakfast provided for half-day sessions; breakfast andlunch provided, full day. Group discounts available.EFFECTIVE WRITING TECHNIQUES FORENGINEERING AND TECHNICAL PROFESSIONALSMAY 22, 20128 a.m.–noon; $75 individual—$10 off with a group ormulti-course registrationSpecial presenter: Thomas G. McNeill, JD,Dickinson WrightSUCCESSFUL REFLECTIVE MANAGEMENTJUNE 19, 20128 a.m.–noon; $75 individual—$10 off with a group ormulti-course registrationTHE ART OF REFLECTIVE SELLINGJULY 24, 20128 a.m.–noon$75 individual—$10 off with a group or multi-courseregistration<strong>ESD</strong> Master Series courses are taught by ChristopherJ. Webb, J.D., F<strong>ESD</strong>, Co-Director of the <strong>ESD</strong> Institute.From 1977 to 2002, he was Vice-President and GeneralCounsel for the Jervis B. Webb Company, a globalengineering, manufacturing and construction firm. Mr.Webb is the former chair of the State Bar AlternativeDispute Resolution (ADR) Section’s Michigan BusinessMediation Program, the immediate past Chair of theADR Committee of the Oakland County Bar Association,a Founding & Executive Committee Memberof the ADR Section of the Detroit Metropolitan BarAssociation, a Master Emeritus of the American Inns ofCourt, a past Trustee of the Oakland Mediation Center,and a member of the Business Law Section of the StateBar of Michigan.ADVANCED NEGOTIATION SKILL BUILDING:COMPLEX MULTI-PARTY TRANSACTIONSAUGUST 14, 20129 a.m.–4:30 p.m.$125 individual—$10 off with a group or multi-courseregistrationThis program has been accredited for 8 hours by theMichigan State Court Administrative Office.PROACTIVE PROJECT MANAGEMENT FROM THESTART TO COMPLETION OF THE JOBDATE TBD$125 individual—$20 off with a group or multi-courseregistrationTo register, visit www.esd.org. For information,contact Leslie Smith, CMP, at 248-353-0735, ext.152, or lsmith@esd.org.www.esd.org | The Engineering Society of Detroit | 13


<strong>ESD</strong> UPCOMING EVENTS<strong>ESD</strong> Toastmasters ClubEVERY FIRST AND THIRD WEDN<strong>ESD</strong>AYJoin the <strong>ESD</strong> ToastmastersClub today to improve yourcommunication skills andopen doors in your personaland professional lives.Instead of taking classes orspending money on costlyseminars, you’ll learn in aself-paced atmosphere of funand fellowship.For about $5 a month, the Toastmasters Club will giveyou the opportunity to:••Develop better speaking and presentation skills.••Learn to think quickly and clearly on your feet.••Build strong leadership abilities.Third Thursday Networking EventsTHIRD THURSDAY OF EVERY MONTHTake advantage of this opportunity to network withengineers and business leaders throughout SoutheastMichigan. We will meet from 4-6 p.m. on the third Thursdayof every month at various restaurants in Southfield. Horsd’oeuvres will be served, and there will be a cash bar. TheMay event will be held on May 17, 2012, at Tango’s at theWestin. Check www.esd.org for following dates.These events are free. Registration is on-site.For more information, please call Tim Walker, CMP, at248-353-0735, ext. 115, or emailtwalker@esd.org.The Toastmasters’ Club meets at <strong>ESD</strong>’s headquartersevery first and third Wednesday from noon-1 p.m. sharp.Attendees may bring their lunch.For more information, contact Lori Birman at248-353-0735, ext. 120, or lbirman@esd.orgChoose your own rewards.Get something back for your everyday purchases withWorldPoints ® rewards from Bank of America. Use yourThe Engineering Society of Detroit Bank of AmericaRewards American Express ® Card and you’ll earn points you can redeem for cash,travel, merchandise, even unique adventures. ◆ Rewards for the things you buy anyway.You also have the chance to show your support for The Engineering Society of Detroitevery time you present your card.24/7 SERVICE SECURITY PROTECTION ONLINE ACCOUNT MANAGEMENTTo apply, call toll-free 1.800.447.5555Mention Priority Code VAAES3. You can also visit www.newcardonline.comand enter Priority Code VAAES3.For information about the rates, fees, other costs and benefits associated with the use of this Rewards Card, or to apply, call the toll free number above, visit the Web sitelisted above or write to P.O. Box 15020, Wilmington, DE 19850.◆Terms apply to program features and credit card account benefits. For more information about the program, visit bankofamerica.com/rewards. Details accompany new account materials.*The $0 Liability Guarantee covers fraudulent purchases and payments made by others using your account. To be covered, don’t share personal or account information with anyone. Claims may only be filedagainst posted and settled transactions subject to dollar limits and verification, including providing all requested information supporting fraudulent use claim.This credit card program is issued and administered by FIA Card Services, N.A. The WorldPoints program is managed in part by independent third parties, including a travel agency registered to do business in California (Reg. No. 2036509-50); Ohio (Reg. No. 87890286);Washington (6011237430) and other states, as required. American Express is a federally registered service mark of American Express and is used by the issuer pursuant to license. WorldPoints and the WorldPoints design are registered trademarks of FIA Card Services, N.A. Bank ofAmerica Rewards is a trademark and Clarity Commitment, Bank of America and the Bank of America logo are registered trademarks of Bank of America Corporation.© 2012 Bank of America Corporation ARI005O0-091611 AD-01-09-0012.A.AMEX.WP.NT.010914 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


<strong>ESD</strong> UPCOMING EVENTS<strong>ESD</strong> Open HouseNetworking EventTHURSDAY, MAY 31, 2012Whether you’re a professionalengineer or a college student, a CEOor an entrepreneur with a dream,you need a place where you can askquestions, meet other similar-mindedindividuals, hone your skills, andexpand your horizons. In short, youneed The Engineering Society ofDetroit and we need you.Whether you are a member ornot, attend the open house and takeadvantage of a special one-time offer:••Members: Bring a non-<strong>ESD</strong>member with you and receivea free Crain’s Detroit Businesssubscription with your duesrenewal—a $75 value.••Nonmembers and collegegraduates: Join <strong>ESD</strong> at theOpen House for only $54—that’sa $45 savings off the regularmembership rate.First Annual David A. SkivenMemorial Golf OutingJUNE 4, 2012Get your golf bag ready and join us for an<strong>ESD</strong> golf outing benefitting the David A.Skiven Leadership Fund. The purpose ofthe fund is to provide a sustainable fundingsource for the <strong>ESD</strong> Institute to advance its work asconceived and envisioned by Mr. Skiven. In addition, thefund will support an annual award entitled The David A.Skiven Leadership Award.Bring your best short—and long—game to PlumHollow, 21631 Lahser Road, Southfield, MI 48033 at1 p.m. for a shotgun four-person scramble. Registrationand luncheon are at 11 a.m. Ticket price includes threedrink tickets, luncheon, dinner and awards, a one-houropen bar at dinner, and your chance to advance theimportant and timely work of Mr. Skiven’s vision at the<strong>ESD</strong> Institute, and to help <strong>ESD</strong> honor those whose workembodies his vision.The cost for an individual golfer is $250. A foursomeis $900. Dinner only is $75. Sponsorships are available.For more information call 248-353-0735,ext. 111, or email llapointe@esd.org.This is a free event at <strong>ESD</strong>’sheadquarters in Southfield. <strong>ESD</strong>representatives will be available todiscuss membership informationand showcase member benefits.Join us from 5–7 p.m. Soft drinksand pizza will be served.To register, visit www.esd.orgor contact Lori Birman at 248-353-0735, ext. 120, or lbirman@esd.org.www.esd.org | The Engineering Society of Detroit | 15


<strong>ESD</strong> UPCOMING EVENTS2012 <strong>ESD</strong> Annual DinnerJUNE 27, 2012The 2012 <strong>ESD</strong> Annual Dinner will be unlike any you haveattended before. Set at The Fillmore in Detroit, the galaevening will feature the Construction & Design Awards,<strong>ESD</strong> Alpha Awards, and the <strong>ESD</strong> Leadership Awards.Networking begins at 5:30 p.m., dinner and awardsstart at 6:30 p.m. Stay tuned for more detailed informationabout the event by visiting www.esd.org. Forsponsorship opportunities, contact Leslie Smith, CMP, at248-353-0735, ext. 152, or lsmith@esd.org.Summer Math, Science andEngineering Programs for KidsThis summer introduce your child to thewonders of science and engineering by enrollingthem in one of hundreds of exciting campsavailable throughout Michigan. Check out <strong>ESD</strong>’sonline summer camp guide and find the right fitfor you. Visit www.esd.org.Green Leaf Loanengineers:more education can meanbetter opportunities!Credit Union ONE can help!Credit Union ONE is now offering Engineering Society of Detroitmembers a Green Leaf Loan to help further education.• Low interest line of credit for educational use• Flexible terms• Simple and easy approval processFor more information, visit any branch or call 800.451.4292.cuone.org/GreenLeafSome conditions apply.Scan for more information!Federally insured by NCUA16 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


<strong>ESD</strong> EVENT HIGHLIGHTSBest Essaysponsored by Crain’s Detroit BusinessBirney K-8 School, Southfield, Mich.2012 Participating TeamsCrescent Academy International, Team 1, CantonHazel Park Junior High School, Hazel ParkSt. Joseph School, Lake OrionMarvin L. Winans Academy of the Performing Arts, DetroitDetroit Edison Public School Academy, Team 1, DetroitBest Futuristic Transportationsponsored by Denso International America, Inc.Dearborn Heights Montessori Center, Dearborn Heights, Mich.Paul Robeson, Malcolm X Academy, Team 1, DetroitDetroit Edison Public School Academy, Team 2, DetroitAcademy of the Sacred Heart, Bloomfield HillsCrescent Academy International, Team 2, CantonPaul Robeson, Malcolm X Academy, Team 2Birmingham Covington School, Bloomfield HillsSt. John Lutheran School, RochesterDearborn Heights Montessori School, Dearborn HeightsForeign Language Immersion Cultural School, DetroitNorthville Christian School, NorthvilleMacArthur K-8 University Academy, SouthfieldBest Place to Raise a Kidsponsored by Barton Malow CompanyNorthville Christian School, Northville, Mich.St. Valentine School, RedfordCrescent Academy International, Team 3, CantonDetroit Edison Public School Academy, Team 3, DetroitBirney K–8 School, SouthfieldUniversity Liggett School, Grosse Pointe WoodsGrand Blanc West Middle School, Grand Blancwww.esd.org | The Engineering Society of Detroit | 21


Best Planned Citysponsored by WalbridgeAcademy of the Sacred Heart, Bloomfield Hills, Mich.Best Quality of Lifesponsored by The Engineering Society of Detroit InstituteDetroit Edison Public School Academy, Team 2, Detroit, Mich.Best Rookie Teamsponsored by University of Michigan College of EngineeringCrescent Academy International, Team 2, Canton, Mich.Best Use of Automation <strong>Technology</strong>sponsored by Patti EngineeringHazel Park Junior High School, Hazel Park, Mich.Best Use of Energysponsored by DTE Energy FoundationDearborn Heights Montessori Center, Dearborn Heights, Mich.Best Use of Green Principlessponsored by U.S. Green Building Council -Detroit Regional Chapter Green Schools CommitteeHazel Park Junior High School, Hazel Park, Mich.22 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


Best Use of Materialssponsored by ASM International, Detroit ChapterSt. Joseph School, Lake Orion, Mich.Building a World of Differencesponsored by Black & VeatchGrand Blanc West Middle School, Grand Blanc, Mich.City Most Appealing to Young Professionalssponsored The Engineering Society of Detroit Young Engineers CouncilAcademy of the Sacred Heart, Bloomfield Hills, Mich.City of Tomorrowsponsored by Booz Allen HamiltonBirney K-8 School, Southfield, Mich.Electro-<strong>Technology</strong>sponsored by Institute of Electrical & ElectronicsEngineers Southeast Michigan ChapterSt. Valentine School, Redford, Mich.Green Citysponsored by GreeningDetroit.comBirney K-8 School, Southfield, Mich.www.esd.org | The Engineering Society of Detroit | 23


Herbert W. Link Visionary Awardsponsored by Link Engineering Co.MacArthur K-8 University Academy, Southfield, Mich.Incorporation of Plastic Materialssponsored by Society of Plastics Engineers Detroit SectionDetroit Edison Public School Academy, Team 3, Detroit, Mich.Most Creative Use of Materialssponsored by Construction Association of MichiganSt. Valentine School, Redford, Mich.Most Environmentally Friendly Citysponsored by American Institute of Chemical EngineersSt. John Lutheran School, Redford, Mich.Most Healthy Communitysponsored by Blue Cross Blue Shield Blue Care Network of MichiganForeign Language Immersion Cultural School, Detroit, MichMost Innovative Use of Science and <strong>Technology</strong>sponsored by Michigan Technological UniversitySt. John Lutheran School, Rochester, Mich.24


Most Use of Alternative or Renewable Fuelssponsored by Dürr Systems Inc.St. John Lutheran School, Rochester, Mich.Paul Tucker, Jr. Excellence in Engineering Awardsponsored by Tucker, Young, Jackson, Tull, Inc.Paul Robeson, Malcolm X Academy, Team 1, Detroit, Mich.People’s Choice Awardsponsored by Ford Motor Company FundBirmingham Covington School, Bloomfield Hills, Mich.Safest Citysponsored by Hartland Insurance Group, Inc.St. Joseph School, Lake Orion, Mich.Sustainable Riverfront, Parks, and Open Spacessponsored by Albert Kahn Family of CompaniesBirmingham Covington School, Bloomfield Hills, Mich.Sustaining Our Futuresponsored by Golder Associates Inc.Crescent Academy International, Team 1, Canton, Mich.The William Barclay Parsons Excellence AwardParsons Brinckerhoff Michigan, Inc.University Liggett School, Grosse Pointe Woods, Mich.25


<strong>ESD</strong> EVENT HIGHLIGHTSSPONSORS®YOUNG ENGINEERS COUNCIL26 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


<strong>ESD</strong> Has a91%pass ratePE LicenseThe mark of aPROFESSIONALWe can help you.Attend <strong>ESD</strong>’sProfessional EngineersLicensing Review CoursesWant to know more?The FE and PE review courses areoffered two times a year beforethe state exams which are heldin April and October.The Engineering Society of Detroit has successfully prepared thousands ofcandidates for the Fundamentals of Engineering (FE) and Principles ofEngineering (PE) exams offered by the State of Michigan. Our courses aretaught by university professors and professional engineers, and we have a91% pass rate – the best in the state!Why earn your PE?Earn a higher salaryEnjoy a wider range of job opportunitiesSet yourself apart from the competitionBecome qualified to work as an independent consultantWhy choose <strong>ESD</strong>?We are so confident in our review courses that if you don’t pass the state licensing examthe first time, you can retake the review course at <strong>ESD</strong> for free!UPCOMING DATESFE Review Course: August 14–October 18, 2012, Tuesdays &Thursdays.(Exam date: October 27, 2012).PE Review Course: August 25–October 13, 2012, Saturdays (noclass on Sept. 1st).(Exam date: October 26, 2012).For more information,contact Fran Mahoney at248-353-0735, ext. 116, orfmahoney@esd.org; or visitwww.esd.org.www.esd.org | The Engineering Society of Detroit | 27


GoldAwardBanquet2012Honoring 2012 Gold Award Recipient Lewis Walker, PhD, PE,President of Lawrence Technological UniversityFeaturing: Affiliate Society AwardeesIt was truly a golden evening as the best from thescientific and engineering communities came togetherto celebrate and applaud their own. The 2012 GoldAward Banquet, held Thursday, February 23, 2012,at the Dearborn Inn in Dearborn, featured this year’sGold Award recipient, Dr. Lewis Walker, PhD, PE,President of Lawrence Technological University, as wellas numerous other honorees who were recognizedfor their contributions and commitments to theirindividual societies.28


<strong>ESD</strong> EVENT HIGHLIGHTSThe evening kicked off with welcome remarks by:Darlene TrudellCAE, Executive Vice President, <strong>ESD</strong>Filza Walters<strong>ESD</strong> Affiliate Council ChairMade in MichiganThe evening also featured a special announcementof The Made in Michigan Pipeline, a new, two-yearinitiative by <strong>ESD</strong> and its Institute to return Michigan toits glory days of being the nation’s hub for engineers.This initiative will foster youth’s interest in STEMrelatedfields, support current practitioners, and findsolutions to the state’s most pressing problems inCathy J. BradySenior National Sales Manager Detroit MetroConvention & Visitors BureauPipelineorder to encourage job growth and a spirit of entrepreneurship.Details about the Made in Michigan Pipelinecan be found by visiting www.esdinstitute.net.Gail Mee, PresidentHenry Ford Community CollegeKatherine Banicki, F<strong>ESD</strong>CEO, Testing Engineers &ConsultantsDon O’Connell,Operating Engineers Local 324Presenters of theMade in Michigan PipelineLewis Walker, PhD, PEPresident & CEOLawrence TechnologicalUniversityGary SmythExecutive DirectorGeneral MotorsChristopher Webb, JD, F<strong>ESD</strong>Co-Director & Co-Founder<strong>ESD</strong> InstituteKouhaila Hammer, CPAPresident and CEOGhafari Associates, LLCwww.esd.org | The Engineering Society of Detroit | 29


Back, from left: Nancy Walker; Lewis Walker, PhD, PE; and Frank X. Arvan, AIAFront, from left: Hsiao-Ping Moore, PhD; and Richard Marburger, PhD, F<strong>ESD</strong>From left: Jessica Mattis, SWE; Debbie Gordon, IIE; andMonique Lake, S. Noel Simpson, and Yasir Khogali, all from NSBELucas Beal (center), from Paul Robeson, Malcolm X Academy,Detroit, with his mom and dad, was part of the school’s 8thgrade Future City Team, winning the Paul Tucker, Jr.Excellence Engineering Team AwardFrom left: Janice Means, LTU; Brian Shell, Passionhero.com;Cathy Brady, Crina Stefan, and Miranda Haines, all from DMCVB;Mark Tomlinson, SME; and Debbie Holton, SMEFrom left: Lewis Frasch, LTU; Philip Olivier, PhD, LTU;and Don Carpenter, PhD, LEED APThe Future City Competition team from St. Valentine School, Redford, showed offtheir model. The team won two Special Awards at this year’s competition:Electro-<strong>Technology</strong> and Most Creative Use of Materials.From left: Angie Johnson; John Borza;Gus Rener; LaVaughn Mithen; Gordon Johnson;Rakesh Shreewastav; and Kanchan ShrivastavFrom left: Michael Furxhi from Oakland Community College, withDarlene Stuart, Judi Deslets, Ronya Bell, and Ifti Sarguroh, all fromCredit Union One


OrderoftheEngineerJanice Means, PE, Past President, <strong>ESD</strong> Affiliate Council,presents Rachel LaCasse of Lawrence Technological Universitywith the first Gold Award Scholarship.Pranab Shah, PhD, PE, MSPE, speaks during theOrder of the Engineer ceremony.Tim Fino, PE, F<strong>ESD</strong>, presents Krystal R. Bolar and Sheryl Ruckerwith the Science and Engineering Fair of Metro DetroitOutstanding Teachers of the Year Award.Participants read the Order of the Engineer statement.Darlene Trudell, CAE, <strong>ESD</strong> Executive Vice President, congratulatesJean Schonhardt of St. Valentine School, Redford, on winning thisyear’s Outstanding Future City Teacher of the Year Award. Mrs.Schonhardt has been teaching for 35 years and is Future City’s longestparticipating teacher in MichiganDr. Mumtaz Usmen (left) congratulates James R. Woodyardon joining the Order of the EngineerDerek Crowe, PE, President, ASHRAE, Detroit Chapter, presented theDistinguished Service Award to Paul Prentice, LEED AP, ASHRAE


AwardeesYasir Khogali, chair, NSBE-DAE accepted this year’s <strong>ESD</strong> AffiliateSociety Partner of the Year award on behalf of theNational Society of Black Engineers—Detroit Alumni ExtentionDarlene Trudell, CAE, <strong>ESD</strong> Executive Vice President, congratulates Mary Kovari,Principal, Detroit Institute of <strong>Technology</strong> at Cody High School, for winning thisyear’s <strong>ESD</strong> Outstanding Principal of the Year Award.Congratulations to this year’s Future City Mentors of the Year.Dan Brooks, PE (left), and John Danic have been mentors atSt. Valentine School, Redford, for 13 years.Jason Coryell, Chair, ASM-Detroit presented the President’s Award to ThomasKozina, ASM Detroit, Past Chapter ChairSteve Leggett, Chair-Elect, American Society of Quality–Greater Detroit Section,presents a Distinguished Service Award to John H. Miller.Steve Leggett, Chair-Elect, American Society of Quality–Greater DetroitSection, presents a Distinguished Service Award to Dennis M. Drabik.


AwardeesOutstanding Professional AwardPaul Anderson, IEEE Senior Life Member, IEEE-South Michigian Section(presented by James R. Woodyard, right)Distinguished Service AwardJeff VandenBoom, Past President(presented by Lanie Dixon, left)Dedicated Member of the YearKrystal Lawrence, NSBE-DAE Member(presented by Yasir Khogali, left)Legacy AwardMonique Lake, NSBE-DAE Treasurer, Past President AC(presented by Yasir Khogali, left)Distinguished Service AwardSandra McClelland, Past President, Society of Plastic Engineers, Detroit Section(presented by Robert Petrach, left)Outstanding Service AwardCharles Bender, Section Chair, STLE(presented by Charles H. Paxton, left)


Safety Professional of the YearStephen R. Smith (right), CSP, Past President ASSE-GDC(presented by Darryl C. Hill, PhD, CSP, left)Engineers Without Borders Outstanding Service AwardMiriam Gasparotto, Treasurer(presented by Esther Johnson, left)INCOSE Michigan Chapter BoosterJohn Gill, PhD, INCOSE ESP, Lt Co1 USAF Ret.(presented by Michael Vinarcik, PE, F<strong>ESD</strong>, left)Excellence in LeadershipBryan Castleberry, NSBE-DAE Pre-College and College Initiative Chair(presented by Yasir Khogali, left)Michigan Society of Professional Engineers, Oakland ChapterMath Counts Award presented by David Hunter(left), President, MSPE OaklandChapter to Christopher Campbell, PE, RDC, Math Counts CoordinatorSAVE International-Greater Michigan Chapter, Distinguished Service Awardpresented by Steve Garrett, President, SAVE Greater Michigan Chapter toRakesh Shreewastav (right), PE, AVS, FEC, Membership DirectorSociety of Women Engineers, Detroit Section Communications AwardPresented by Jessica Mattis, President to Miriam Breslauer (right), Publicity,E-Transactions, SWE Detroit SectionSociety of Plastics Engineers, Detroit, Outstanding Service Award waspresented to Sandra McClelland (right), Transportation MarketDevelopment Manager, Chevron Phillip’s Engineering Polymers


Future CityEngineering SMArT Detroit Membership Benefits Energy ConferencesTrainingFE/PE Review CoursesJob Fair/Job BankAwardsStudentsYoung AdultsFuture EngineersCurrent EngineersSolutionsfor Jobs andInvestmentProfessionals<strong>ESD</strong>PROGRAMSFUTURE CITYSMART DETROITMEMBERSHIP BENEFITSENERGY CONFERENCESFE/PE REVIEW COURSESTRAININGJOB FAIR / JOB BANKAWARDS<strong>ESD</strong>INSTITUTESYMPOSIAZONEBLUE ECONOMYENERGYDEPSADAVISONHEALTHCAREFUTURE DETROITINFRASTRUCTURECONSTRUCTIONNEXT MANUFACTURINGMI Green Enterprise Zone Blue Economy Energy DEPSA DavisonFuture DetroitInfrastructureHealthcareConstructionNext Manufacturing


ECONOMYMade in Michigan PipelineAn Initiative to Re-engineerMichigan’s EngineersBY CHRISTOPHER J. WEBB AND DARLENE J. TRUDELLWhat makes The Engineering Societyof Detroit (<strong>ESD</strong>) Made in MichiganPipeline different? Our pipelinetakes off the gloves to tackle ashortage that threatens the qualityof life for all of us: the growingshortage of engineering, technical,and manufacturing talent.Engineering is the lifeblood of innovation, which iscrucial to the security of the U.S. And engineering isvital to successful manufacturing and the commercializationof services, products, and systems to be offeredon a global basis. Take away the human talent and therest falls apart.The pipeline is a dramatic visual of our integratedapproach at <strong>ESD</strong>. On top, our programs reach those inschool, looking for a job, or wishing to retool. On thebottom, the Institute’s symposia examine root causes ofthe shortage so we don’t build solutions on quicksand.It took decades for our decline to reach these ominouslevels, but we don’t have decades to turn things around.Think of the pipeline as our “Marshall Plan” in collaborationwith the many fine organizations realizing thatwe are on the clock.Reaching over 60,000 engineering and technicalprofessionals, nearly 3,000 companies, and more than50 unions, <strong>ESD</strong> is poised to take aim at the gorilla in theroom. Just a few short years ago, our leaders saw theengineering base as a key strategic advantage. But todaythat advantage has slipped away. Looking reality in theeye, we have identified five core initiatives that will turnthings around on a fast-track basis:We will expand our own STEM programs, butmore importantly need to work with others tocreate an integrated approach to the decline instudents seeking an engineering, technical, ormanufacturing career.We are at risk of losing an entire generation of talent. Anintegrated statewide STEM program built upon partnershipswith engineers, employers, higher education,nonprofits, and local/state governments is required.Frankly, no single organization, <strong>ESD</strong> included, can doit alone. We will move heaven and earth to implementexisting programs like Future City geared toward middleschool children and to craft cutting-edge STEM programsto foster high school students. This will make a dent inthese pressing challenges and also reverse the currentdecline in enrollment at Michigan’s engineering schools.<strong>ESD</strong> will expand its efforts in coordinating and contributingwith funders like United Way and providers likepublic and private school stakeholders to getthe job done.37


ECONOMYWe can enact the Michigan InvestmentCorporation Act.We have draft legislation to create a mega authority withthe power to lower the cost of doing business in Michiganby 30 percent without relying on tax or fiscal incentives.This authority lays the foundation for Michigan to be aglobal export state. An authority incentivized by savingsremoves the uncertainties of the political risks andfractional regionalism that prevent first-choice businessinvestment here. We call upon the governor and thelegislature to enact the Michigan Investment CorporationAct before the upcoming election.We can shorten supply lines and reinvigoratemanufacturing.In order for Michigan to thrive as an export state, wemust replace the export of people with the export ofgoods. Thus, to rebuild and attract the best engineeringtalent pool in the world, manufacturing is a necessity.<strong>ESD</strong> will conduct a manufacturing symposium bringingtogether business, labor, and government to find theanswers to out-compete anyone as a manufacturingengine. With today’s supply lines subjected to anunprecedented level of risk, bringing manufacturers andengineers home simply makes good sense. In doing so wegive real opportunity to youth, stabilize the middle class,and rebuild the tax base. Let’s “re-shore” manufacturingto Michigan as the location of choice.Our public projects can be built efficiently.Best practices, specifically those identified at ourConstruction Productivity symposium, can and shouldmaximize the investment of every public dollar inconstruction and infrastructure. The constructionindustry, like the auto industry a few short decadesago, now faces global competition (as evidenced bythe second Bay Bridge in San Francisco that will besupplied from China). And yet, waste in the Americanconstruction supply chain exceeds 50 percent. With thehelp of a diversity of owners, contractors, and A/E firms,we are developing case studies that will show in dollarsand cents the clear advantages of best constructionpractice to drive out waste. We see an endgame thatwill be embraced by the governor to sign an executiveorder mandating the use of these practices to realize animmediate savings in all of our publicly funded projectsthroughout Michigan. The results have far-reachingimplications, from lowering tuition for college students toquicker and stronger road repair.We can attract talent through innovative healthcare.The most talented members of any workforce willnaturally be most attracted to positions that providesecurity for themselves and their families. Healthcarecoverage is at the forefront of every jobseeker’s mind, andwe can be proactive. Using the Investment CorporationAct, Michigan can create a two-tier healthcare deliverysystem with defined coverage using best practices togive employers a break from out-of-control costs and stillprovide security to employees. A second catastrophic layercan be funded by federal block grants, giving Michiganthe freedom to craft a healthcare delivery system thatoptimizes patient care. And, along the way, imagine asingle-loss system without present workers compensationand disability systems. Yes, the best healthcare system willbring engineers and their families home to Michigan.THE TIME IS NOWThe need for swift, measured action on multiple frontsis shouted in the numbers. According to the Bureauof Labor Statistics, Michigan has lost 17 percent of itsengineers since 2007. This is confirmed by <strong>ESD</strong>’s own jobfair statistics: in spring 2009, nearly 1,400 job seekersattended the job fair to apply for engineering andtechnical positions offered by 30 companies. In spring2012, we saw the number of companies rise to 51, but thenumber of job seekers had dropped to nearly 600.The <strong>ESD</strong> Made in Michigan Pipeline is multidimensionaland multidisciplinary: there is a piece that eachand every person can identify with and take hold.We know that when we all work together in concert,progress is faster, results are longer-lasting, and impactis far-reaching. We are proud to stand with all the manyfine people helping to make the <strong>ESD</strong> Made in MichiganPipeline an effective reality.Christopher J. Webb, JD, F<strong>ESD</strong>, isCo-Director of The Engineering Societyof Detroit Institute (<strong>ESD</strong>I). As a neutral,problem-solving forum, <strong>ESD</strong>I’s mission isto bring together individuals of differingbackgrounds, opinions and expertise tofoster creative and independent thoughtand to deliver focused and consensusbasedactions that can be adopted by policymakers.Darlene J. Trudell, CAE, is Executive VicePresident of The Engineering Societyof Detroit (<strong>ESD</strong>). <strong>ESD</strong>’s membershipconsists of 6,500 individuals, 3,000corporate members, 92 affiliatedtechnical societies, 34 constructionorganizations, 38 educationalinstitutions, and 52 unions.38 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


FINANCENEW FEEDISCLOSURESAND THEIRIMPACT ON401(k) PLANSBY ANTHONY R. LOTT, CFP®, CIMA®, CRPC®Confused about how much you are beingcharged for your employer-sponsored401(k) plan? New regulations may soonprovide some clarification. Beginning thisyear, your 401(k) plan statements will bemuch more descriptive, offering you detailson the dollar amount deducted for fees andexpenses each quarter.The U.S. Department of Labor issued the regulationsto help the more than 72 million Americans enrolled in401(k) plans better understand the effect fees can haveon the returns they receive. The additional disclosuresmust also document the type of services that are providedin exchange for each charge, and provide performancedata on the various mutual funds offered under the plan,including the funds’ one-year, five-year, and ten-yearreturns. To avoid any potential surprises when youopen your first account statement containing the newdisclosures, there are several changes to the documentthat should be on your radar.PLAN-RELATED FEES AND EXPENSESThe plan sponsor must disclose, at least quarterly,the dollar amount of the expenses and fees that wereactually charged during the preceding quarter tothe participants’ plan accounts for such services asaccounting, legal, and recordkeeping. The disclosuresmust also include a description of the services fromwhich the charges are derived.The plan sponsor must also specify the fees that werecharged to the participants’ individual account, includingfees for the use of brokerage windows, commissions,front- or back-end loads, or sales charges, redemptionfees, transfer fees, and optional rider charges in annuitycontracts. Moreover, the fees charged for specializedservices individual plan participants receive, such asprocessing and fulfilling loan requests, pre-retirementwithdrawals, or personalized investment advice, will alsobe captured on the new disclosures.KEY INVESTMENT-RELATED INFORMATIONAnother major change 401(k) plan participants will seeon statements is data detailing how the investmentsbeing offered have performed in the past, including theone-, five-, and ten-year returns for mutual funds andother plan investment options that do not have a fixedrate of return. For both variable and fixed-rate investmentoptions, the plan must provide a description of anyshareholder-type fees or restrictions on purchases orwithdrawals.What’s more, the annual rate of return and theterm of the investment must be clearly defined forfixed investments, with participants being directed toa website for each investmentoption that provides more detailsabout the fund. Participantsmust also be provided with aglossary of terms explaining anyinvestment terminology usedin the description, accordingto the new regulations. Theplan’s investment-relatedinformation should be presentedto participants in a chart or similarformat designed to make it easyfor participants and beneficiariesto compare each of the investmentoptions available under the plan.The new disclosure rules arepoised to move the industry closerto greater transparency as thefees being charged to savers willbecome clearer. Ultimately, theenhanced disclosures could helpyou stay better informed and awareof what you are paying for yourretirement plan.NEW FEEDISCLOSURESINVESTMENTSINVESTWISELYAnthony R. Lott, CFP®, CIMA®,CRPC®, is Vice President-Investmentsat UB aS Financial Services Inc.www.esd.org | The Engineering Society of Detroit | 39


TECHNOLOGYPROJECTLEADSTHE WAYTO TECHNOLOGYBY JOHN C. DUGGERImagine a middle school where, during the first nineweeks, all students are required to use industrystandard 3D modeling software to create a virtualimage of their designs and produce a portfolioto showcase their creative solutions. In a secondnine-week unit, students then learn about mechanicalsystems, energy transfer, machine automation, andcomputer control systems prior to using a robustrobotics platform to design, build, and program asolution to solve an existing problem. Imagine as wella smorgasbord of specialization opportunities for thesemiddle school students involving nine-week units ontopics including:••Energy and the Environment (EE)••Flight and Space (FS)••Green Architecture (GA)••Magic of Electrons (ME)••Science of <strong>Technology</strong> (ST)It may be surprising to learn that such a program alreadyexists in the form of Project Lead The Way’s Gateway To<strong>Technology</strong> (GTT) program? GTT features a project-basedcurriculum designed to challenge and engage the naturalcuriosity and imagination of middle school students and isreviewed and updated every four years.PLTW CARVES ENGINEERING PATHProject Lead The Way (PLTW) is the leading provider ofrigorous and innovative science, technology, engineering,and mathematics (STEM) secondary education programsused in middle and high schools acrossthe United States.In addition to the middle schoolPLTW units above, there areeight high school PLTW courses.At that level, the PLTW coursesequence begins with two year-longfoundation courses:INTRODUCTION TOENGINEERING DESIGN (IED)Designed for 9th/10th grade students, themajor focus of IED is the design process and itsapplication. Through hands-on projects and theapplication of engineering standards and documenttools, students use industry-standard 3D modelingsoftware to design solutions to solve problems.PRINCIPLES OF ENGINEERING (POE)Designed for 10th/11th grade students, this surveycourse exposes students to major concepts they’llencounter in a post-secondary engineering courseof study. Topics include mechanisms, energy,statics, materials, and kinematics. Theydevelop problem-solving skills andapply their knowledge of researchand design to createsolutions to variouschallenges.40 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


the research efforts can be found at: www.pltw.org/sites/default/files/PLTW%20Student%20Outcomes_1.pdf.Currently, the only way a teacher in Michigan canbecome a PLTW teacher is to already be teacher certified,obtain a sponsorship from a school district that hassigned an agreement with the PLTW national nonprofitorganization, and complete a summer in-service trainingsession, which are offered by PLTW affiliate universities.Beginning in FOall 2012, there will be a second wayto become a PLTW teacher. It is designed to allowprospective teachers to gain pre-service training duringundergraduate teacher preparation program.A capstone course and five additional specializedengineering pathway courses are being offered inhigh schools, as well, including:••Aerospace Engineering (AE)••Biotechnical Engineering (BE)••Civil Engineering and Architecture (CEA)••Computer Integrated Manufacturing (CIM)••Digital Electronics (DE)••Engineering Design and Development (EDD)More information can be found at www.pltw.org.In the 2011–2012 academic year alone, more than400,000 students in more than 4,200 schools in all50 states and the District of Columbia are takingPLTW STEM education courses. In Michigan, morethan 100 schools are offering PLTW EngineeringCareer Path programs.Since 2004, PLTW has used an independentservice to conduct follow-up student testing tomeasure impact. Student assessments are gatheredat the end of each PLTW course, rating studentinterest and engagement. Additional studies havebeen conducted by individual states. Overall,the studies indicate that math and scienceachievement, as well as persistence alongthe STEM career paths, are positivelyinfluenced by PLTW experiences.Career choice is impacted at themiddle school level. A factsheet with a summaryof some ofEASTERN MICHIGAN UNIVERSITY’S ROLEAs Michigan’s only PLTW affiliate university, EMU hastrained over 160 teachers through summer in-services. Inthe fall, the College of <strong>Technology</strong> at Eastern MichiganUniversity will launch a program allowing undergraduatestudents to obtain PLTW approval while completing theirteacher preparation programs. The program focuses onengineering and technology education and promisesto offer tremendous opportunities for employment toits graduates. In addition to obtaining PLTW approval,participating students will be endorsed to teachsecondary industrial and technology classes.Over the past five years, EMU has been able to obtainmore than $700,000 from private foundations andpublic organizations to support PLTW implementation inMichigan. EMU has also formed an executive leadershipteam in an effort to expand the number of middle andhigh schools offering PLTW coursework and making PLTWofferings available to all Michigan students. The leadershipteam includes members from the Michigan EconomicDevelopment Corporation, the Michigan Department ofEducation, Lawrence Technological University, EasternMichigan University, and Project Lead The Way.For more information about Michigan’s PLTW, pleasevisit www.pltwmichigan.org. To learn more or helpbroaden the impact of PLTW in Michigan, please email Dr.John Dugger at jdugger@emich.edu or Dr. Paul Kuwik atpkuwik@emich.edu.John C. Dugger, PhD, is AffiliateDirector of Project Lead The Way andProfessor of <strong>Technology</strong> Studies atEastern Michigan University. He hasmore than 40 refereed articles andhas secured more than $1 million inexternal funding.www.esd.org | The Engineering Society of Detroit | 41


KETTERING:MORE THANINNOVATION 101School nurtures entrepreneurial spiritBY DAWN HIBBARDWhen it comes to the business ofinnovation, Kettering Universityredefines the paradigm ofincorporating entrepreneurshipinto higher education. Frombeginning to end, Ketteringstudents are encouraged to exploreand reshape their notion ofinnovation in a multitude of ways, said Dr. Doug Melton,Program Director for Kettering’s Entrepreneurship Acrossthe University (EAU) initiative and an Associate Professorof Electrical Engineering. “We’re passionate aboutchanging our institution on this topic,” Dr. Melton said.“There are many ways to accomplish it and our list justkeeps getting longer and longer.”FROM CURRICULUM TO BOARDROOMTwo of the newest innovations are additions to thecurriculum: Innovation 101 and a new entrepreneuriallyminded option for the Kettering Senior Thesis.The projects are made possible through a KernEntrepreneurship Education Network (KEEN) programgrant from the Kern Family Foundation. According toDr. Melton, Innovation 101 is designed to frame thestudent’s academic career in terms of solving importantengineering and societal problems. “I believe this piece ofthe EAU Initiative will have the largest impact of anythingwe do,” he said.Innovation 101 is a course for the Freshman-2term that complements Freshman-1 Orientation andfeatures a problem-based approach to science andengineering needs. The course has an emphasis onsignificant engineering challenges with businessand commercialization opportunities, includingco-curricular activities outside the classroom. To besuccessful, the scope of the Innovation 101 courserequires coordination across all nine academicdepartments at Kettering, explained Dr. Melton.The pilot course that began January 9, 2012, isimplemented by a multidisciplinary team appointed bythe provost, which includes a Kettering corporate partner.In partnership with Mid-Michigan Solar, the focus of theengineering challenge for the first course is “Making SolarEnergy Economical.” This term, the emphasis of the courseis combining both technical skills and business acumen toaddress the challenge. On the first day of the course, Dr.Melton asked his class, “How many of you have solar energyon your home?” No one raised a hand. “Why? That’s thequestion we’ll address this term through guest lecturers inphysics, chemistry, electrical engineering, and business,”Dr. Melton said. Through experiential learning exercisesstudents will be introduced to the technology and scienceunderlying solar energy systems in addition an introductionto the business side of designing and installing thesesystems, and the challenges faced by green technologycompanies.42 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


INNOVATIONAs a complement to the Innovation 101 course, Dr.Melton coordinates weekly “Innovation Thursdays”events that pit teams of two to three students againstone another in a 30-minute engineering challenge. Thewinner of the weekly challenge receives a $100 cashprize. Challenges involve applying an understanding ofbasic engineering principles and on-the-spot-teamwork tocomplete the task well and on time.MEET THE NEXT GENERATION OF ENTREPRENEURSThe other new addition to the curriculum is theentrepreneurially minded senior thesis option, whichcontinues to foster the entrepreneurial spirit in Ketteringstudents through their final year by going beyond thetraditional undergraduate thesis. Instead of a co-opemployer-based thesis, students can choose to focus on abusiness innovation project of their own.At Kettering, seniors must complete a thesis project.Traditionally, this project uses their education to designand implement a project for their co-op employer. Uponcompletion of the project, the student submits a writtenreport or thesis, which is evaluated by both the student’semployer adviser and the faculty adviser.The entrepreneurially minded thesis is an alternativeto an employer-based thesis. It will bring new experiencesto each degree program and serve to encourage studentswith an interest in business innovation to develop theirideas into marketable products or start-up companies, Dr.Melton said.INNOVATION AND ENTREPRENEURSHIP MINORKettering’s minor in Innovation and Entrepreneurshipgives students the skills and knowledge needed tostart new business ventures and to create innovativenew products and services in existing firms. Theminor is in response to a growing interest amongstudents to turn new technology into for-profit andnonprofit enterprises. This minor also complementsextra-curricular activities on campus, as well as theuniversity’s efforts to support new business incubatorsin mid-Michigan.The Business of Innovation at Kettering has gonefar beyond the classroom over the past six years. Whatbegan as a project to engage students in a few classesin entrepreneurial thinking has grown to encompass theentire institution, including formal training for almostall of the university’s 125 faculty members and half ofall staff. Today, EAU is an evolving all-campus programthat reinforces an entrepreneurial mindset across theKettering community.KETTERING’S ENTREPRENEUR SOCIETYThis mindset includes student groups and collaborationsaround the city, state, and world. Student groupswww.esd.org | The Engineering Society of Detroit | 43


include the Kettering Entrepreneur Society (KES),an organization that offers its members networking,mentoring, and other opportunities that strengthenfledgling business plans or even new businesses.Successful start-ups launched through KES includePRIME LLC, AlfaJango, and Youth for Tomorrow.CLASS PROJECTSTo help move innovation out of the classroom andinto the community, Dr. Melton developed the “AudioTourister” project for his Electrical Engineering SeniorDesign class. Students repurposed vintage luggageby adding sound systems compatible with modernelectronics, including MP3 players, iPods, and laptopcomputers. Students designed and built the systemswith commercialization in mind and the colorful “AudioTouristers” were then auctioned off, raising $1,660 forGoodwill Industries of Mid-Michigan in December. Formore information, visit www.kettering.edu/visitors/storydetail.jsp?storynum=3166.AWARD-WINNING INNOVATION CENTERKettering’s Innovation Center is a 9,000-ft2 buildingthat provides businesses with dedicated wet and/or drylaboratory capabilities in a business-incubator setting.The $3.2-million project is the first building in Kettering’s<strong>Technology</strong> Park, which opened in August 2010, and islocated in close proximity to the significant science andengineering assets at Kettering.The Innovation Center was designed by SHW Groupand recently won a Design Excellence Award from theAmerican Institute of Architects. Amenities in the publicspace include a business center, furnished executive andadministrative offices, a conference room with high-techaudio/video systems, a café dining and seating area, anda reception area.NATIONAL DIFFERENCESKettering’s cutting-edge approach for teachingstudents how to become innovators received the KernEntrepreneurship Education Network (KEEN) nationalBest in Class Award in 2010. Dr. Melton said the nationalrecognition helps set Kettering’s Business of Innovationefforts apart from other institutions.Other fresh ideas are generated through Kettering’sMcDonald Professor of Entrepreneurship, currentlyheld by Art DeMonte. Dr. DeMonte often team teachesBusiness 372: Innovation and New Ventures toencourage his creative, proactive students. “It’s a keyactivity that complements our Entrepreneurship Acrossthe University program, the Kettering EntrepreneurshipSociety, and the commercialization efforts of ourTechWorks incubator and Innovation Center,” saidDr. DeMonte.Dawn Hibbard is the Director ofMedia Relations and Social Media atKettering University in Flint, Mich. Hercommunications credentials includecorporate, nonprofit, communityjournalism, and higher education.Additionally, she is a nationallypublished author and photographer.44 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


PERSPECTIVES:TODAY’S YOUNG ENGINEERMEETS YOUNG ENGINEEROF THE FUTURE... I also saw a glimpse of justhow bright the future is for theengineering profession.This past January, I participated as a Special Awards judgeat the 2012 Michigan Regional Future City Competition,judging the “City Most Appealing to Young Professionals.”Not only did I find 24 new cities that I wanted to moveto, I also saw a glimpse of just how bright the future is forthe engineering profession. From looking at the cities andtalking to students, I think it is safe to say: “Engineers,bring sunglasses, because you will need them!”The Future City Competition challenges middle school students to createthe ideal “City of the Future” through the hands-on application of math,science, and engineering principles. Students are given a problem that willbe solved in their future city, and with the help of practicing engineers whovolunteer as mentors, students brainstorm ideas, design solutions, and builda scale model of their city.This year, the challenge was “Fuel Your Future: Imagine New Waysto Meet Our Energy Needs and Maintain a Healthy Planet.” To meet thischallenge, students learned about different energy options and how theywork, as well as infrastructures needed in implementing them. They alsobrainstormed ways to keep a city, its residents, and its natural resourceshealthy. From there, students designed a realistic urban development toallow for the implementation of these options in their city.I was blown away by the knowledge and thought that went into everycity. I was lucky if I even knew what energy was when I was a kid, letalone having a solid understanding of four different types of renewableenergy or how a hydroelectric dam works. I’d be lucky if I knew howa hydroelectric dam works now. With the interest, excitement, anddedication these students have, it is easy to see how bright their futuresare and the positive impact they will have someday. Congratulations toall of this year’s Michigan Regional Future City participants.Anita Saha is a Staff Engineer withNTH Consultants. She is a memberof both The <strong>ESD</strong> YEC and the Societyof American Military Engineers.She graduated from the Universityof Michigan with a BS in CivilEngineering in 2009.www.esd.org | The Engineering Society of Detroit | 45


HEALTHCAREAsfalisMed: FEWER QUESTIONS,FASTER TREATMENTMichigan Tech StudentsCreate New Medical SolutionTBY DANNY MESSINGERhe next big business idea isn’t coming out ofa corporate board meeting; it’s popping upin the minds of college students. And, likemany of the best ideas, it offers an innovativefix for a knotty problem.AsfalisMed, conceived by MichiganTechnological University students Joel Florekand Travis Beaulieu, aims to save vital timein a medical emergency by addressing a serious issue witha straightforward solution. “We initially came up with asystem for medical personnel to easily access pertinentmedical information—like a serious allergy or preexistingcondition—using QR codes,” said Mr. Florek.“A couple of years ago, someone had a similar idea,but they relied on ID cards with flash drives in themto store the medical information,” added Mr. Beaulieu.“But why would an EMT carry around a laptop to readit? QR codes on student IDs and drivers licenses were alot more accessible.”ASFALISMED FINDS NEW SOLUTIONSWith QR codes (the square dot matrix barcodes easilyread by most smart phones) now appearing on everythingfrom billboards to cereal boxes, the team hoped its ideawould make it as big as the codes themselves. The teamenvisioned a secure, easily accessible, and lightning-fastsystem for pulling up a patient’s most important medicalinformation, which could save medical personnel theminutes and seconds that simply can’t be wasted inan emergency. But, if a patient didn’t have his/her IDcard during an emergency, AsfalisMed wouldn’t be ableto help. After some brainstorming—and innovativethinking—they went back to the drawing board.AsfalisMed decided to store patient information in adatabase, which can be quickly accessed in an emergencyby authorized medical personnel using a secure mobileapplication on a smartphone, eliminating dependence onID cards altogether.In the few short months that the idea has been indevelopment, AsfalisMed has already generated amazinginterest. Mr. Florek, a first-year business and economicsstudent, and Mr. Beaulieu, a senior applied physics major,say Michigan Tech’s small campus and big entrepreneurshipsupport system have played a vital role in theirsuccess.“We’ve been really lucky,” said Mr. Florek. “With oursmaller school, we’ve always been able to get in contactwith the right people easily. At a bigger school, thatwould never happen. We almost have more mentors herethan we do students.”MICHIGAN TECH: INCUBATOR FOR STUDENT IDEASThe Bob Mark Memorial Elevator Pitch Competition,held every year since 2007, gives future entrepreneursa chance to share their business plans in three minutes46 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


or less, or the average time it takes to ride a high-riseelevator. In the competition, individuals and teamspresent ideas to a panel of judges in front of a packedlecture hall. At the end of the competition, winners walkaway with cash prizes of up to $1,000. Placing first in themost recent elevator pitch competition: AsfalisMed.Programs like the Entrepreneur Support Centerprovide start-up businesses and entrepreneurial-mindedstudents the resources they need to get off the ground.From software and meeting space to business trainingand local business owner consultations, the center aimsto support business development. Michigan Tech has alsoteamed up with Central Michigan University for the NewVenture Competition, where students from both universitiespitch business plans in hopes of winning cash andin-kind prizes to help start businesses.Mr. Florek and Mr. Beaulieu’s idea has already movedbeyond the Michigan Tech campus. As a recent runner-upin the Intel Innovators competition, AsfalisMed wasrecognized as one of the top five groundbreaking businessideas in the nation, putting the team in the runningfor $100,000 to help start their business. Even thoughthey didn’t place first, Mr. Beaulieu said the experienceof competing at a national level will prove extremelyvaluable going forward. “We came out with a new laptopand unbelievable recognition,” he said. “It was definitelya worthwhile experience.”With so many programs fostering innovation andbusiness success, Mr. Florek and Mr. Beaulieu have highhopes for their business. “We’re already leaps and boundsahead of smaller competitors,” said Mr. Beaulieu. “Rightnow, we’re working on getting a prototype built. Then,we’ll start with small colleges and eventually work toconnect larger schools and hospitals into the network.”Given their fast success, it could be easy for the pair tolose sight of their idea’s original goal: help save lives. But,as Mr. Florek explained, “When we started, we wantedto make sure our name had a story behind it. Asfalis isGreek for safe and secure. And that’s exactly what AsfalisMedis.”Danny Messinger is a senior atMichigan Technological University,studying communication, culture,and media. He aims to start a careerin marketing communications inthe amusement industry followinggraduation.www.esd.org | The Engineering Society of Detroit | 47


LAWNew Estate Planning Law:Opportunities & CaveatsBY THOMAS E. OWEN &VINCENT DEMARCOOn December 17, 2010, a new tax law wasadopted that changed the existing federal gift,estate tax, and generation-skipping tax laws.By its own terms, this new law is effective onlythrough December 31, 2012, at which pointthe “old” tax law will supposedly be reinstated.The old law dates back to 2001, with the ratesand exemptions in effect then. The changescontained in the tax law for 2012 present new estateplanningopportunities and may cause problems withsome existing estate plans.GIFT TAXIn 2012, as before, you may give an unlimited numberof donees a gift up to the amount of the annual gift taxexclusion without incurring any gift tax or using upany of your estate and gift tax exemption. The amountof the annual exclusion for 2012 is $13,000. If yourspouse contributes to the gift, the value of the gift canbe doubled to $26,000. (As before, you can still payeducation and medical expenses for another with gift-taxconsequences.)In addition, for 2012 the amount of the gift and estatetax exemption has been increased to $5.12 million. Thismeans that you would not incur gift-tax liability untilyour lifetime total of taxable gifts exceeded $5.12 million.While this may not be relevant to all readers, there aremany for whom this presents a welcome estate-planningopportunity and one that was not available before 2011and may not be available after 2012.48 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


ESTATE TAXThe upward change in the amount of the gift andestate tax exemption affects estate tax as it doesthe gift tax on lifetime giving. The practical effectof the $5.12 million exemption is that no tax willbe assessed on taxable estates of less than $5.12million. That means that for almost everyone, estatetax would be eliminated from consideration in theirplanning. The fly in the ointment of that planning isthat the $5.12 million exemption, under current law,is scheduled to expire on December 31, 2012. UnlessCongress acts before then, the pre-2001 rates willcome back into effect.Under the old law, the amount of the exemptionwas $1 million and the tax on the taxable portion ofan estate (that which exceeds $1 million) was at 55%(higher for some estates). At this time, it is not possibleto know what Congress will do. Congress allowedthe estate tax to disappear completely for 2010, tothe surprise of everyone. There is sympathy in someparts of Congress for making such a repeal permanent.Others have suggested reverting to pre-2010 status, ofa $3.5 million exemption and 45% tax rate. Perhapsthe present law will be extended. Then again, perhapsthere will be no agreement in Congress, and the 2001law will be reinstated. Careful planning requires thatyour estate plan be flexible enough to deal with any ofthese possibilities.A CAVEATIf your existing estate plan provides for the fundingof the “credit shelter” trust first and a spouse’s trustsecond, you may wish to consider the effect of thatdirection in the light of the $5.12 million exemption. Itmight cause the entire trust estate to be placed in thecredit-shelter trust, and nothing, or very little, in thespousal trust. If you have any questions, contact yourestate-planning advisor.PORTABILITYAmong the features introduced in the current law isthe opportunity for portability of the deceased spouse’sunused exemption amount (DSUEA). Heretofore, anyportion of the deceased spouse’s estate tax exemptionthat was not necessary to wipe out the estate tax in thatspouse’s estate was lost. It disappeared. Under portability,the surviving spouse can add that amount to his or herown exemption amount. To achieve portability, an estatetax return must be timely filed, even though it might nototherwise be required, and there are an abundance ofqualifications and requirements, as set out in the statutesand regulations, and certainly more will be developedthrough IRS rulings and court decisions.As noted, the estate and gift tax law in effect for 2012has introduced significant changes, some of which wereexplained in this article. Other issues, such as changesto the generation-skipping tax, are not addressed in thisarticle due to space considerations. As always, consultyour estate-planning advisor for more information onyour particular situation.Tom Owen (left)and Vince DeMarcoare engineers atheart, having earnedengineering degreesat Michigan andMichigan State,respectively. Owen& Demarco, PLC, islocated at 20 W. Washington, Suite 3, Clarkston, Mich.,48346. They can be reached at 248-642-1240 orowenlaw@comcast.net.www.esd.org | The Engineering Society of Detroit | 49


WE’VE COME A LONG WAYImpact of <strong>Technology</strong> on LTU Student Learning, ServicesBY RICHARD E. MARBURGERWhen Lawrence TechnologicalUniversity arrived in Southfield in1955, an early computing capabilitywas put in place using computersobtained from Burroughs and IBM.In general, the equipment was usedfor administrative purposes by thebusiness office to maintain financialrecords and by the registrar’s office to maintain studentrecords and process student registrations, drops/adds,and the like. Computer classes for students includedFortran and Cobol programming languages and punchcards were used to enter and process data.In the middle 1970s, a young Lawrence Tech electricalengineering graduate, John Grden, was appointedDirector of the Edward Donley Computer Center(EDCC). Mr. Grden had extensive circuitry experienceand had worked his way through college by performinggeneral television repairs, a talent that would be ofgreat value to the university. During a time when manyuniversity computer centers relied on directors withextensive management experience, it became clearthat an individual with hands-on experience and anunderstanding of electronics was most valuable.TECHNOLOGY THEN & NOWSince those humble beginnings, the EDCC at LawrenceTech has been instrumental in developing the area’saccess to communication technologies. LTU initiallyworked with Wayne State and other entities to helpimplement an Internet precursor BitNet to store andforward processes for information transfer betweenhundreds of academic institutions. As technologyimproved, developers of the Internet through the AnnArbor-based Merit educational network used LTU asa hub for educational Internet use in SoutheasternMichigan. The university acted as an early commercialtelecommunications hub in the Southfield area todistribute information circuits to local businesses.“On campus, as in business, there has been anexplosion in information exchange through the useof affordable network computers,” said Tim Chavis,Executive Director of Information <strong>Technology</strong> ServiceDelivery at Lawrence Tech.Providing every undergraduate student on LawrenceTech’s campus with a networked laptop has changedteaching pedagogies and allowed them to develop,share, and collaborate on large, intricate designs using acomputer that fits neatly in their backpacks and weighs50 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


EDUCATIONless than their textbooks. Today, being restricted to usinga computer in one location or in computer labs is as muchas thing of the past as punch cards. The typical studentlaptop, smartphone, and $80 external storage deviceinclude more computing capacity than the entire EDCCcontained 25 years ago. This access to technology, coupledwith an increase in the number of devices and necessarybandwidth requirements, is evidenced by the si x-foldincrease in Internet traffic over the last three years.Email, social media, fax, and mobile phone transmissionsare now used to improve administrative interaction withexisting and prospective students. When a prospectivestudent or parent makes an electronic request forinformation, the message is simultaneously shared with theoffices of Admissions, Registrar, and Financial Aid. Withinmoments, it is possible to receive a rapid yet personalresponse from an academic office. Similarly, issues arisingduring registration or the advising process can be handledelectronically. Students can easily check their grades andaccess their own transcripts, thereby reducing the need forunnecessary trips to campus.EDUCATION REACHES BEYOND CAMPUSIn the classroom setting, architecture design classes aretaught entirely online at Lawrence Tech. Students cansimultaneously watch video, share information, reviewtechniques, and demonstrate concepts with classmatesin another city or even on the other side of the world.By leveraging existing methods and adding moresophisticated technologies, universities are able to extendthe reach of the classroom to include students physicallyon or off campus.“Students who travel for work or relocate for jobs areable to stay connected to Lawrence Tech and continuetheir education,” said Richard Bush, Director of eLearningServices at Lawrence Tech. “The use of these technologiesprepares students well for the global nature of projectsbeing implemented remotely.”Computer technology has changed how studentsuse library resources and access other student services.Library staff communicates with patrons via onlinechat to provide services to students regardless of theirlocation. Students can research topics for courses andpapers by connecting with the digital library services.www.esd.org | The Engineering Society of Detroit | 51


EDUCATIONThis goes beyond the simple databases; it includes beingable to connect with the librarian online in real-time toreceive consultation and support. The Lawrence TechLibrary offers over 100,000 full-text academic journalsand over 100,000 electronic books. Additionally, studentswho are off-campus can connect with the AcademicAchievement Center to receive quality tutoring support inmathematics, natural sciences, and reading and writingthrough the use of online, web-collaboration technology.SMART SAFEGUARDS CREATEBETTER LEARNING TOOLSJust as traditional classes have changed, so have someof the risks associated with technology. Information,privacy, and intellectual property need to be protectedby more than a locked door since threats can comethrough the Internet from around the world. In thelarge volume of emails flowing to staff and faculty, thereis much unsolicited and undesired mail. The EDCC hasimplemented a method for isolating much of this viaquarantine lists and threat scanning so recipients can dealwith it and avoid being inundated.To reduce risks, all Lawrence Tech undergraduatestudents are issued modern laptop or tablet computers,completely loaded with all the necessary software fortheir educational experience. The software applicationsare often industry standard, providing the technologicaledge needed upon graduation. “All students and facultyare using the same versions of software and hardware,which allows for seamless integration and a dynamic,interactive learning environment,” added CharleneRamos, Director of LTU Help Desk Services.Because the laptops are university-owned, the HelpDesk Services office is available to all students to supporttheir software and hardware needs. “Any time a studenthas a problem, even if there is physical damage to themachine, the student receives a new machine on thespot, allowing the student to get back to work withoutinterruption,” Ms. Ramos said.As technology is introduced and matures, newenvironments for teaching and learning are created.These new opportunities for pedagogy, learning, andcommunication test an institution’s ability to manageinformation beyond the traditional classroom paradigm.This ability to provide an enhanced teaching and learningenvironment for on-ground, blended, and online studentsrequires universities like Lawrence Tech to facilitatea cohesive, balanced, and stable environment whereinquiry, communication, and access to the Internet arecoupled with solid instruction.Faculty can leverage a variety of lecture-capturetechnologies for delivery of instruction. Video andPowerPoint slides can be captured quickly and efficiently,thereby enabling faculty to deliver media-rich lecturesto all of their classes, whether online or on-ground,with consistency and quality. Students are able toreview lectures as often as needed to ensure that theyhave learned as much as they can from the lecture inpreparation for various assignments and examinations.Students learn more when technology is used in away that maintains their interest, provides theman opportunity to review material, and helps themcollaborate with colleagues.Richard E. Marburger, PhD, F<strong>ESD</strong>,is President Emeritus, ProfessorEmeritus, and Senior Advisor forboth the College of Engineering andthe College of Arts and Sciences atLawrence Technological University. Heserved as President of the universityfrom 1977-1993 and as Chairman andChief Executive Officer from 1981-1993. Dr. Marburger currently serves as a volunteer studentadvisor for two of Lawrence Tech’s four colleges. LawrenceTech’s pioneering technological advances in computingwas highlighted in the March/April 2011 issue of EdTech.To learn more, visit www.edtechmagazine.com/higher/article/2011/02/accelerated-learning.52 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


Does your organization need to transform itself in the face oftoday’s tough challenges? Does it face a “bet your business”problem and need solutions fast? Want to locate your nextmarket? Create the next generation of products or services?Build an internal consensus for a roadmap of success?Our proven symposium process—for your organization,around your chosen topic—is for you. The <strong>ESD</strong> Instituteprovides a unique on-site opportunity for your stakeholdersto think through strategies for moving forward.The assistance of neutral facilitators will maximize yourgroup decision-making capability. We enable you toidentify common ground, optimize your strengths andrepair your weaknesses on a fast-track basis.The Engineering Society ofDetroit Institute offers customfacilitation and symposiaservices. Please contact TimWalker, CMP, at 248-353-0735,ext. 115, or twalker@esd.org,for a detailed description of ourfees and services.


JOSH LINKNER:Engineering A New Detroit, OneAT A TimeBY DELLA CASSIAThink innovation and the first person whocomes to mind is Detroit’s own JoshLinkner. The founder, chairman, andformer CEO of Pleasant Ridge-basedePrize, a company that creates promotionalcampaigns ranging from onlinesweepstakes to points-based loyaltyprograms, is on a mission not only to“innovate” innovation, but to innovate his beloved city.The secret? “Shatter conventional wisdom,” create aspecial brand, and change perceptions that Detroit is acity of the past. Thus was born Detroit Venture Partnersin 2010, a venture capital firm founded by Mr. Linkner inpartnership with the founder and Chairman of QuickenLoans, Dan Gilbert; the founder and Chairman ofRockbridge Growth Equity, Brian Hermelin; and joined byHall of Fame basketball legend Earvin “Magic” Johnson.The goal of Detroit Venture Partners is to invest inearly stage technology companies as a way to rebuildthe Detroit region through entrepreneurship. Thisis surely a bold move. Imagining a Detroit 2.0 is noeasy feat, but thanks to Detroit’s own creative spiritand entrepreneurial-minded individuals, the future ispromising. “Rather than comparing ourselves to SiliconValley we’re going to create our own brand of entrepreneurship.One hundred years ago, Detroit was theSilicon Valley of the nation,” said Mr. Linkner. “Ratherthan trying to be somebody else and apologizing forwhat we’re not, let’s celebrate who we are. I don’t thinkwe should be Silicon Valley, we should rather be the‘Next Detroit’.”THE PORTFOLIOMr. Linkner’s company has helped several budding entrepreneursset up shop in Detroit so far. Among them isHiredMyWay, a company that matches employees’ skillswith the right companies; Are You a Human? a gamebasedhuman authentication platform that replaces thedistorted text images known as CAPTCHAs; and UpTo,which gives your current calendar a social makeoverby allowing you to share future events with your socialcircles, straight from your existing calendar.Whether it’s finding jobs or designing the nextgreat software, the key to lasting economic growth isa strong creative spirit coupled with companies thathave longevity, according to Mr. Linkner. “By backingcompanies that scale quickly, we will start to see a transformativeimpact in Detroit,” he said.ARE YOU THE NEXT LINKNER?Since its launch, Detroit Venture Partners has receivedmore than 1,000 business plans from people of variousbackgrounds and skills for things like mobile apps, socialmedia-related innovations, and more, a testament tothe fact that “entrepreneurship has no mold,” said Mr.Linkner.He and his partners are looking to invest in 12 to15 companies annually. But, before you submit youridea, you’d better make sure it’s absolutely out-of-theboxgreat. “We are looking for people who are solvingreal problems in Detroit,” said Mr. Linkner. “I look forpeople who can apply a lot of creativity to solve traditionalproblems in a nontraditional way. We see a lot of54 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


INTERVIEWGroupon copycats; we are looking for true innovators.”That means crazy ideas are welcome as long as they’retechnology-related, backed by true passion, and anunwavering commitment. “Having gadgets and tools areimportant,” said Mr. Linkner. “This is the world we live in;the more we can embrace technology the better.”THE MAN BEHIND THE PASSIONIt is this love of technology that thrusted Mr. Linkner intothe spotlight and onto the stage of success. He is The NewYork Times bestselling author of Disciplined Dreaming: AProven System to Drive Breakthrough Creativity, namedone of the top 10 business books of 2011. He is also anAdjunct Professor of Applied Creativity at the Universityof Michigan.Prior to founding ePrize, he was the founder and CEOof three other successful technology companies. He hasbeen honored as the Ernst & Young Entrepreneur ofthe Year and is a President Barack Obama Champion ofChange award recipient. He is also a regular columnistfor Fast Company and Inc. Magazine, and his workhas been featured in The Wall Street Journal, Forbes,USA Today, and The New York Times.When he’s not championing new dreams, he canbe found creating beautiful music as a Berklee-trainedprofessional jazz guitarist performing regularly in jazzclubs throughout the United States. Despite his successand fame, Mr. Linkner is still a boy from Detroit with anundying passion for his hometown.“I look at Detroit as a big blanket space of opportunities,”he said. “We need to stop keeping our head down,celebrate the essence we have, and keep the faith. On anational level, we need to stop being so scared…playingit safe has become the riskiest move of all. Embracechange and embrace creativity and innovation. After all,entrepreneurship is what put this country on the map.”For more information about Detroit Venture Partners,visit www.detroitventurepartners.com.www.esd.org | The Engineering Society of Detroit | 55


OPINIONAn Old War Not NeededThomas Jefferson wrote to thenGeneral Washington in 1788, “Thepower of making war often preventsit.” Today, business and labor havethe power to stop what WinstonChurchill would have called “thegathering storm” in labor relations that will ill-serveMichigan.Like the fear of one country gaining an advantage inthe number of battleships before World War I, there is afear growing among our circles of influence in places likeLansing and Solidarity House. The worst-case scenariois sadly simple. At 11:59 p.m. on the eve of the comingelection, a “right-to-work” bill will pass quietly in thenight and be signed by our governor.To head this off, we now have a labor-initiatedproposed constitutional amendment. As the odds dancefor or against right-to-work, voices only grow louder tosnuff out the possibility, or the probability, of this legislativeaction from occurring or ever being constitutional.Trump the trump is the rallying cry. If they have battleships,we have dreadnoughts with bigger guns!In the middle of this storm is a global sea changethat puts Michigan is the center of it all. Supply linerisks grow. China may be a nice domestic market, butreshoring gathers steam. And Michigan has the chanceto become the manufacturing location of choice forcompanies around the world.Over the past four years, the work of the <strong>ESD</strong> Institutedemonstrates that business and labor can achieveconsensus through collaboration in areas ranging frominvestment authorities to construction and healthcare.Together there is nothing Michigan’s stakeholders can’tdo. Separately, we can do nothing or, worse, self-destruct.This coming October with the help of so many finepeacemakers from business, labor, and government,we will tackle Next Manufacturing. Many see advancedmanufacturing as the next great opportunity to changeour economic and social landscape.Imagine a unified Michigan to bring manufacturingto our state and middle-class jobs with it. Imagine astabilized tax base that begins to grow without bubbles orspeculation. Imagine the metrics of a mega business planBY CHRISTOPHER J. WEBBto support our aspirations for infrastructure to optimizeMichigan’s unique location to export to the world. Butpause and think what a “war” means. The old ways ofconflict will turn away the young and our hope for asustainable economic future.So, what needs to be done immediately? This is thetime for leaders from both sides of the political aislein Lansing, the Michigan State Chamber, the DetroitRegional Chamber, the Business Leaders of Michigan, andorganized labor to speak with one voice. The right-toworkgenie should be corked for good.At our Manufacturing Symposium this fall, it will beour mission to find peace but peace now is better thanlater. With the coming Mackinac Conference in May, aclear signal or a joint resolution is needed so this warcan’t happen. We call on our fine leaders to do the rightthing. Remove the fears by action. Finding commonground, not fighting an old war, is the high ground.Our recently announced <strong>ESD</strong> Michigan Best PracticesInitiative will soon provide the metrics through a diversityof case studies to put facts instead of fears on the table soinformed political decisions can be made.To paraphrase Albert Einstein, “I don’t know whatweapons will be used in World War III, but know thatWorld War IV will be fought with sticks and stones.” Thecarnage to Michigan if a business-labor war occurs willhurt generations to come. Let’s build consensus-basedsolutions to foster and attract the new investments andjobs we need in Michigan.Christopher J. Webb, JD, F<strong>ESD</strong>, isDirector of The Engineering Societyof Detroit Institute (<strong>ESD</strong>I) founded in2008 by The Engineering Society ofDetroit and modeled upon the NationalAcademy of Sciences in Washington,D.C. For more information, visitwww.esdinstitute.net.56 | <strong>Technology</strong> <strong>Century</strong> | SPRING 2012


Possible is everything.Today, more than ever, global competition and corporate streamliningrequire innovative thinking and leadership abilities. Continuing your educationcan be key to your success. From robotics engineering and alternativeenergy to global operations and project management, LawrenceAMERICA’S BEST BEST COLLEGESTechnological University can prepare you for the jobs of the future.2012UNIVERSITIESU.S. News &World Report®2012in the MidwestPrincetonReview®2012MILITARYFRIENDLYS C H O O LG.I. Jobs®Explore over 100 undergraduate, master’s, and doctoralprograms in Colleges of Architecture and Design,Arts and Sciences, Engineering, and Management.[ Waive your application fee at www.ltu.edu/applyfree ]2012AMERICA’S BESTUNIVERSITIESU.S. News &World Report®2012BEST COLLEGESin the MidwestPrincetonReview®2012MILITARYFRIENDLYS C H O O LG.I. Jobs®Lawrence Technological University | Office of Admissions21000 West Ten Mile Road, Southfield, MI 48075-1058 | 800.225.5588 | admissions@ltu.edu | www.ltu.edu


Save on Auto andHome InsuranceEngineers, scientists, architects andrelated professionals are among thelowest-risk demographic groups.Because of this, you can takeadvantage of big group discounts.*Call 800-682-6881 for a quote.Be sure to mention that you are with <strong>ESD</strong>.SAVINGS AVAILABLE TO <strong>ESD</strong> MEMBERS AND MEMBERS OF THESE AFFILIATE SOCIETIES:Automotive Aftermarket Suppliers Assoc. (AASA)Am. Council of Engineering Companies - MI (ACEC)Am. Concrete Institute - Greater Mich. Chapter (ACI-GMC)The Am. Chemical Society - Detroit Section (ACS)The Armenian Engineers and Scientists of America (AESA)Assoc. for Facilities Engineering (AFE)Am. Institute of Architects (AIA)Am. Institute of Constructors - Mich. Chapter (AIC)Am. Institute of Chemical Engineers (AICHE)Assoc. for Iron & Steel <strong>Technology</strong> (AIST)Am. Nuclear Society (ANS)Am. Polish Engineering Assoc. (APEA)United States Army (Army)Am. Society of Body Engineers Int’l (ASBEi)Am. Society of Civil Engineers - SE MI Branch (ASCE)Am. Society of Engineers of Indian Origin (ASEI)Assoc. of Soil & Foundation Engineers (ASFE)Am. Society of Heating, Refrig. & AC Engineering (ASHRAE)Am. Society of Mechanical Engineers (ASME)ASM Int’l - Detroit Chapter (ASM-INT-DETROIT)Am. Society for Quality - Greater Detroit (ASQ-DETROIT)Am. Society for Quality - Saginaw Valley (ASQ-SAGINAW)Am. Society of Safety Engineers - Gtr Detroit Chapter (ASSE)Air & Waste Management Assoc. (AWMA)Am. Welding Society (AWS)Am. Water Works Assoc. (AWWA)Building Commissioning Assoc. - Central Chapter (BCA)Certified Hazardous Materials Managers - MI (CHMM)Construction Specifications Institute (CSI)Detroit Society for Coatings <strong>Technology</strong> (DSCT)ElectroChemical Society (ECS)Engineers Without Borders (EWB-USA)Great Lakes Renewable Energy Assoc. (GLREA)Heavy Duty Manufacturers Assoc. (HDMA)Institute of Electrical & Electronics Engineers (IEEE)Illuminating Engineering Society of North America (IESNA)Institute of Environmental Science & <strong>Technology</strong> (IEST)Institute of Industrial Engineers (IIE)Industrial Mathematics Society (IMS)Int’l Council on Systems Engineering - Mich. Chapter (INCOSE)Instrumentation Systems & Automation Society (ISA)Mich. Assoc. of Environmental Prof.s (MAEP)MI Chapter of Am. Society of Landscape Architects (MASLA)Mich. Chemistry Council (MCC)Mechanical Inspectors Assoc. of Mich. (MIA-MI)Mich. Intellectual Property Law Assoc. (MIPLA)Metropolitan Mechanical Inspectors Assoc. (MMIA)Mich. Rural Water Assoc. (MRWA)Mich. Society for Clinical Engineering (MSCE)Mich. Society of Prof. Engineers - Detroit (MSPE-DETROIT)Mich. Society of Prof. Engineers - Oakland Chapter (MSPE-OAKLAND)Mich. Society of Prof. Engineers - SE Chapter (MSPE-SE)Mich. Society of Prof. Engineers - State Office (MSPE-STATE)Mich. Society of Prof. Surveyors (MSPS)Mich. Water Environment Assoc. (MWEA)National Assoc. of Corrosion Engineers (NACE)The National Assoc. of Women in Construction (NAWIC)Net Impact SouthEastern Mich. (NISEM)National Society of Black Engineers (NSBE)Project Management Institute - Great Lakes Chapter (PMI)Society of Automotive Engineers (SAE-DETROIT)Society of Am. Military Engineers (SAME)SAVE Int’l - Greater Mich. Chapter (SAVE)Safety Council for Southeast Mich. (SCSM)Structural Engineers Assoc. of Mich. (SEAMI)Society of Engineers & Applied Scientists (SEAS)SouthEast Mich. Power Plant Engineer Society (SEMPPES)Society of Fire Protection Engineers - MI Chapter (SFPE)Society of Hispanic Prof. Engineers (SHPE)Society for Industrial & Applied Math.-Great Lakes Sec. (SIAM)Society of Mfg. Engineers - Detroit Chapter No. One (SME)Society for Marketing Prof. Services - MI (SMPS)Society of Manufacturers’ Representatives (SMR)Society of Petroleum Engineers (SPE)Society of Plastics Engineers - Automotive Division (SPEA)Society of Plastics Engineers - Detroit (SPE-DETROIT)Society of Tribologists & Lubrication Eng (STLE)Society of Women Engineers (SWE)The Indus Entrepreneurs (TiE)The Minerals, Metals & Materials Society (TMS)U.S. Green Building Council - Detroit Chapter (USGBC)* Policies are underwritten by the Citizens Insurance Company ofAmerica and/or Citizens Insurance Company of the Midwest,companies of The Hanover Insurance Group. Participation in thegroup auto and home insurance program is based upon groupmembership and company underwriting guidelines.Hartland Insurance Group, Inc.691 N. Squirrel Rd, Suite 190Auburn Hills, MI 48326www.hartlandinsurancegroup.comOr, call your local Citizen’s agent.

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