Reaching our Consumers: New Media - Unilever

More documents

Recommendations

Info

To some extent <strong>Unilever</strong> has been leading… 2005/06 DOVE EVOLUTION FIRST DIGITAL WINNER CANNES GRAND LION 2007/08 2009/10 ADVERTISER OF THE YEAR
Significant opportunity to accelerate competitive advantage • Leadership • A Company Digital Strategy • Institutionalized across brands/markets • Innovative assets created globally & customized locally • Robust technology platforms • Invest appropriately • Align agencies • Build capability/skills
Page 1 and 2: Unilever Investor Seminar Istanbul
Page 3 and 4: Twin peaks: digitization & globaliz
Page 5 and 6: Entire Industries Upended….
Page 7 and 8: An Altered Family Dynamic Then Now
Page 9 and 10: China has added more users in the l
Page 11 and 12: Developing economies account for 7
Page 13: WHERE WE WERE
Page 17 and 18: Executives ‘top to top’ to Sili
Page 19 and 20: Living the space:
Page 21 and 22: Unilever Digital Roadmap 1. POEM Ev
Page 23 and 24: 22 Dove Facebook: Where We Were
Page 25 and 26: India Dove page
Page 27 and 28: 27 E-Commerce
Page 29 and 30: What We Get With These Tools Track
Page 31 and 32: Unilever Digital Roadmap 4. TECHNOL
Page 33 and 34: Unilever Digital Roadmap 5. ORGANIZ
Page 35: In Summary

Reaching our Consumers: New Media - Unilever

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?