IBM - Information Agenda, Do you have one - Mario Passalacqua - Net

Effective Use of Information: BankingCompetitive Differentiation in a Changing EnvironmentImprove Customer Care and Insight• Derive customer insight to improve drive organic growth.• Create a single view of the customer to provide a seamlessand relevant cross-channel banking experience.• Put trusted information in the hands of frontline employeesto improve productivity and keep service levels high• Employ information to enhance the banking experienceacross all channelsManage Governance,Risk and Compliance• Deliver accurate enterprise information to risk processes forrisk management optimization.• Use information to accurately prevent, identify and mitigatefraud and operational risk.• Safely leverage the business value of information withinformation governance programs that improve themanagement of people, process and informationtechnology.Increase Operational Efficiency• Deliver trusted information to improve productivity,implement new processes and offerings and enhanceexisting process via automation• Create trusted enterprise insight and analytics to drivebusiness optimization and improve revenue, productivity,operations, and financial results.• Optimize and truncate content centric process to reducecosts and improve customer experience.© 2009 IBM Corporation