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laTiTude charTer
Taking luxury yacht services
to a new personalised level
When the team at Latitude Charter note
that sailing is their passion they are talking
from their hearts. This is no conventional,
or typical, charter yacht service.
They are firmly committed to providing a
unique and luxurious sailing experience
aboard one of their new 2012 fleet of
fully-equipped Hanse sailing yachts: high
quality, excellent service and a personal
touch.
As they note, “Whether you want to enjoy
the freedom of bareboat chartering or
a crewed sailing holiday, we will help
you make this a relaxing, enjoyable and
stress-free experience ready for you to
be mesmerised by the contrasts that
the Balearic Islands and its surrounding
waters can offer.”
Their philosophy is based on the principle
that “all of our boats are extensively
fitted out to feel like your own”, as well
as featuring latest safety and navigation
equipment, cutting-edge comfort and
even collection from the airport and
transport to the boat in a private vehicle.
The whole Latitude Charter family are
sailors who have experienced numerous
charters over the years, in different parts
of the world, and who own their own
boats – so they understand what makes
a stress-free holiday.
Sarah Lopez Loud and Ana Martin McShane,
who run the day-to-day operations,
have worked for major multinational
organisations around the world, where
customer satisfaction was their highest
priority. Gordon Fens is the “sailor
fanatic”, running his own company and
helping out wherever possible. Sarah
is from the island and Gordon and Ana
have just moved to Mallorca, with their
daughter, from mainland Spain. Between
them all, Spanish, Catalan, Mallorquín,
English, Dutch, French, German and
Italian are spoken.
They note that, due to the economic situation,
people are not as willing to risk the
investment of buying a yacht, and they
fulfil that niche by providing sailing boats
equipped to the highest standard – as if
they were their own.
They currently have three new 2012
Hanse boats: one Hanse 445 and two
Hanse 415. The boats are fitted with teak
decks, touch screen Simrad plotters, AIS
transponders and courtesy LED cockpit
table light. On the deluxe creature
comfort side, they have fitted cockpit
cushions, Egyptian cotton bedding and
towels, Nespresso coffee machine, Wi-Fi,
iPad, flat screen LED TV and DVD, and
source a full range of organic and environmentally
friendly toiletries.
The boats are well looked after, sail like a
dream, look fantastic and are spacious
inside, and the Latitude team make sure
clients are well looked after throughout
the charter.
They have also teamed up with a sister
yacht concierge company Latitude3934
to provide a varied range of services,
enabling clients to enjoy experiences on
any of the Balearics’ four island, including
golf, visits to wineries, diving (accompanied
by a master), hotels, car hire,
special anniversary gifts, and excursions
to secluded and unspoiled coves.
In addition, “dedicated to ensuring your
sailing holiday is a success”, they offer
refresher courses for those who haven’t
sailed for a while, or a sailing instructor to
remain onboard “until you feel comfortable”.
This “sailing holiday with tuition”
can even lead to gaining a sailing qualification
along the way.
They have a wide range of customers,
from experienced sailors and new sailors
who have just received their qualifications
to groups of friends and whole families
with young children.
They chose the Portocolom fishing port
as their base, “as we felt it would give
our customers a lovely base from which
to start their charter…it still has that feel
of old Mallorca while keeping up with
guests’ needs with a good selection of
restaurant and bars… we also wanted to
give our customers a base from which
they could easily explore new ports and
calas from the afternoon they take charge
of their yachts, with Porto Petro not
that far, and Cala D‘Or.”
For a genuine bespoke boating experience
– discreet, green, carefree and
delightfully indulgent – Latitude Charter
offer the perfect formula.
READER OFFER
living at sea
More information:
Tel. 972 342 764
info@latitudecharter.com
latitudecharter.com; latitude3934.com
Latitude Charter would like readers to have the chance of sailing with them. To that end they
are offering a 10 per cent discount on their summer 2013 sailing holiday, if booked by 31
January 2013.
WIN A WEEKEND ABOARD ONE OF OUR YACHTS...
Readers can also win a weekend aboard one of their yachts. Just answer this simple question:
Where is Latitude Charter based on Mallorca?
Visit their website and answer via their contact page, including your details and answer in the details
section. The prize weekend will take place in October 2012, dates to be confirmed with the winner –
and valid for up to four people.
latitudecharter.com
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