C M H I M e m b e r s h i p R e p o r t20054M E M B E R S H I PGOVERNMENT AFFAIRSCMHI provides effective representationand advocacy for industry-relatedmatters before local,state and federal governments.This responsibility is one of the<strong>Institute</strong>'s highest priorities. CMHIprovides a liaison to not only legislativebodies like the StateLegislature and city councils, butalso to regulatory bodies like theDepartment of <strong>Housing</strong> andCommunity Development, theDepartment of Transportation andlocal planning and buildingdepartments.CONSUMER REFERRALSeveral thousand consumerscall CMHI each year. They wantto know who builds homes, wherethey can be purchased, how theycan get them financed and wherethey can site them. CMHIresponds to those inquiries byproviding professional consumerliterature, a video tape showingmodern factory constructed housing,and a list of retailers andmanufacturers to contact. CMHIalso maintains a consumer orientedwebsite.INDUSTRY INFORMATIONCMHI is a clearinghouse forinformation about the factory constructedhousing industry. CMHIupdates member companies ongovernment policies, marketingtrends, public relations and technicalmatters by issuing newsletters,special bulletins, technicalreports, brochures and directadvice. We are the industry'sinformation Resource!NETWORKING AND EDUCATIONRegional Chapter meetingspromote new ideas, strategies forsuccess, industry trends and businesscontacts.Seminars covering importanttopics affecting the factory constructedhousing industry are heldas the need arises. Members canbe assured that significant issueswill be brought to their attentionwith a full and professional explanationof how each member isimpacted.Quarterly board meetings, offermembers an opportunity to helpMembership ReportB E N E F I T Sthe <strong>Institute</strong> develop policies thatallow the industry to grow. Allmembers are encouraged toattend and participate.PUBLICATIONS• ManuFacts - A newsletterfocusing on recent events, legislation,local developmentactivity, national industrynews, member news, salesand marketing information.• The Resource - A periodicnewsletter focusing on trendsin land use, financing andmarketing.• Community DevelopmentFiles - Newsletters reportingon recent developments andproducts throughout<strong>California</strong>.• Special Bulletins - Urgentfact-sheets that interpret andreport complex events andregulatory decisions.• Consumer Brochures - Avariety of professionally producedmaterials that promotethe purchase of factory constructedhomes.• Outlook - An annual publicationthat updates business statistics,marketing trends, constructiondata and consumerdemographics.PUBLIC AND CONSUMERAWARENESSCMHI's Public and ConsumerAwareness programs promote thefactory constructed housingindustry to groups and individualswho lack awareness and understandingof today’s manufacturedand factory-built homes. Thesegroups include potential homebuyers,local and state governmentregulators, real estate interests,developers, finance institutionsand the general public.Advantage...<strong>Manufactured</strong><strong>Housing</strong> is a media promotionalprogram that began in 1993.Each year 30-second televisionspots are broadcast in most metropolitanareas of the state aswell as many less populatedareas that have notable manufacturedhousing activity. CMHI'swebsite address is on the televisioncommercial for the consumerto contact. Those who respondare sent a survey card, consumerbrochure, a 5 minute video tapeand a directory of the manufacturersand retailers in their geographicarea. All leads receivedfrom this promotion are forwardedto every manufacturer and retailermember.CMHI belongs to the League of<strong>California</strong> Cities, the <strong>California</strong>State Association of Counties andthe <strong>California</strong> RedevelopmentAgency for the purpose of providinginformation to their membersabout today's manufacturedhome.For the past two years, CMHIhas participated in statewide conferenceson affordable housingthat were sponsored by theDepartment of <strong>Housing</strong> andCommunity Development and the<strong>California</strong> <strong>Housing</strong> FinanceAgency. In 2003, our participationincluded the installation of amodel two-story manufacturedhome on an infill lot in inner-cityOakland. The purpose was todemonstrate to those state-widelocal government officials andother interested parties the abilityof our industry to quickly andaffordably produce houses on infilland scattered lots, compatiblewith any neighborhood.MEDIA RELATIONSCMHI identifies public issuesand perceptions and developsprograms to help build relationshipswith the public, the pressand local decision makers. A professionalpublic relations firmstands ready to spread our storiesat every appropriate time.ADVICE AND REFERRALA trade association is unique inthat it has the widest possible perspectiveon industry trends andoutlooks. Because our associationis free of competitive businesschallenges, association staff cangive advice and offer referralswithin its membership, a servicethat simply cannot be duplicatedby any other organization.INDUSTRY COOPERATIONMembers have access to awide range of industry informationbecause CMHI maintainsliaisons and/or memberships withseveral organizations including the<strong>California</strong> Building IndustriesAssociation, the <strong>Manufactured</strong><strong>Housing</strong> <strong>Institute</strong>, the Western<strong>Manufactured</strong> <strong>Housing</strong>Communities Association, The<strong>Manufactured</strong> <strong>Housing</strong> EducationalTrust, the <strong>California</strong> Park OwnersAlliance, the Golden StateMobilehome Owners League,<strong>California</strong> RedevelopmentAssociation, the League of<strong>California</strong> Cities and the <strong>California</strong>State Association of Counties. Wealso belong to the Shelter Group, acoalition of associations involved inthe housing industry.MEMBERSHIP STATUSThere are five divisions withinCMHI. They are Retailers,Manufacturers, Suppliers,Community Owners/Developersand Financial Services. There isalso an affiliate division for thosewho wish to be a part of CMHIand whose business does notspecifically fit one of the five principaldivisions.Membership status by division atthe end of 2005 was:Retailers 114Manufacturers 25Suppliers 28Community Owners/Developers 21Financial Services 30Affiliates/Branches 43Honorary Members 22___283
C M H I F O U N D A T I O N A H E L P I N G H A N DFirst Time Homebuyer Project in OaklandMISSION STATEMENTThe mission of the CMHIFoundation is to provide assistancefor financially destitute andstruggling families and individualsin acquiring both temporary andpermanent housing to bolster theirself-esteem and to provide assistancein meeting their ongoingfinancial needs in a charitable andbenevolent environment.FUND BALANCEI am pleased to announce thatthanks to the generosity of membersof our industry, the fund balanceof the CMHI Foundation asof December 31, 2005 was$109,358. $40,000 of this balanceis reserved for a potentialCamp Ronald McDonald project.CONTRIBUTORSOn behalf of the Foundation, Iwant to express my sincereappreciation to those who supportedthe Foundation in its charitableefforts tis past year:5 Star HomesAlfia TaylorAlltech Homes, LLCArena Mobile HomesBCM Sales CorporationGary BarrBlue Carpet M/H SalesBombardier CapitalBusch, Carr & McAdoo<strong>California</strong> MH EducationCapitol Mobile Home SalesChampion Home BuildersCharles Marcotte MH SalesClaraben HomesClayton HomesCoastal Homes SolutionsCousin Gary's HomesCrimi ConstructionCustom <strong>Manufactured</strong> HomesEric DayDave Carter & AssociatesDupar and AngelEagle MH CenterEmpire <strong>Manufactured</strong><strong>Housing</strong> SpecialistsExpress Escrow Co.Fleetwood HomesFrontier Mobile HomesG.E. Commercial Distr. FinanceGold Country <strong>Manufactured</strong> HomesHomes of the West, LLCHydro-Fire SystemsHughes-Westbrook InsuranceJames Hardie Building ProductsJess MaxcyKarsten HomesKinro, Inc.Land/Home FinancialLaura SlobojanMacy Homes<strong>Manufactured</strong> Home Center<strong>Manufactured</strong> <strong>Housing</strong>Insurance ServicesMa Williams MH SalesMarlette HomesMobile Home LivingNuTrend HomesNorth PacificOak Tree HomesOrigen FinancialPGM RecyclingQuality CommunitiesSalstar EnterprisesSav-On <strong>Manufactured</strong> HomesSierra HomesSilvercrest/Western HomesTJT, Inc.TLC <strong>Manufactured</strong> HomesTextron FinancialUnited <strong>California</strong> FinancialViva Mobile/Mfd HomesWasatch Mountain Mfd. HomesWelcome Homes-<strong>California</strong>Wells Fargo Home MortgageBob WestThe Rosario Home in Fairfield - a plus for the neighborhood.The CMHI Foundation's first charitable project was to donate a home to a needy<strong>California</strong> family. Angelica Rosario epitomizes the intent of the Welfare to Work citizen.She worked steadily to improve herself and the future of her family. At thesame time, she demonstrated a deep commitment to helping others achieve thesuccess she is now enjoying. She is indeed a great asset to her community and aworthy recipient of our Foundation's Helping Hand. Welcome home, Angelica.Michael Espinosa, Mike Taylor and Jess Maxcy break ground for the Lucia family. Asecond ground breaking for the Shearer family was held on the same day.Check presentation to the American Red Cross. Foundation contributors raised$18,600 for the shelter needs of those displaced by Hurricane Katrina and relocatedto <strong>California</strong>.2005Membership Report5
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