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Some Lead,Others Follow.1112910 68372125113414The Hasselblad HC/HCD Lens Line:The First Step to the World’sGreatest Images1. HCD 4.8/24An Ultra-wide angle lens with a 104º diagonal angleof view providing outstanding performance over theentire image field. The most extreme wide-anglelens currently available in the medium-format.35 mm Lens equivalent: 18 mm2. HC 3.5/3589° diagonal angle of view. Advanced opticaldesign with rear focus mechanism to ensure highperformance even at close range.35 mm Lens equivalent: 26 mm3. HC 3.5/50A versatile lens with a moderate wide-angle effectand very low distortion.35 mm Lens equivalent: 37 mm4. HC 2.8/80The standard H system lens, suited for almost anytask in general photography.35 mm Lens equivalent: 60 mm5. HC 2.2/100A fast lens particularly suited to low-light situationsor for action shots where higher shutter speeds arerequired as well as creative portrait work.35 mm Lens equivalent: 73 mm6. HC Macro 4/120A very versatile lens for both close-up work andgeneral applications.35 mm Lens equivalent: 87 mm7. HC 3.2/150The perfect portrait lens. Also very suitable forlandscape photography.35 mm Lens equivalent: 110 mm8. HC 4/210Another perfect portrait lens, providing optimumperspective for head and shoulder portraits.Also very suitable for landscape photography.35 mm Lens equivalent: 155 mm9. HC 4.5/300The longest lens in the H System lens range,featuring a very fast autofocus, making it suitablefor certain sports and wildlife applications.35 mm Lens equivalent: 214 mm
Joachim SchmeisserThe HasselbladCentral Lens ShutterWhy accept poorimitations? For over60 years, in more thanone million lenses,Hasselblad central lensshutters have set thestandard for professionalimage capture.13 2Other Medium Format manufacturershave copied our approach, but noother central shutter lenses are as fast,accurate, durable, and energy efficientas the Hasselblad. It is one thing to producea rapid action central lens shutter.It is quite another to produce one thatlives up to and surpasses the extremedemands of today’s digital shooting.All Hasselblad cameras utilize centrallens shutters and a locking mirror, whichresults in far less mechanical vibrationand allows flash sync at any speed.This provides a very stable camera platform,ideal for demanding digital captureand longer exposures. Hasselblad lensshutters open and close extremely rapidly,without causing damage to the bladesand without using too much power. Andthey do this many tens of thousands oftimes, accurately and reliably.Read more about the unique andunduplicated design of these electromechanicalwonders and how they canhelp you get dramatically better imagesbelow.10. HC 3.5-4.5/50-110Range from wide-angle to short telephoto with exceptionallyhigh image quality at all focal length settings.35 mm Lens equivalent: 38-79 mm11. HCD 4-5.6/35-90The new HCD 4.0-5.6/35-90 zoom lens combinesour advanced optical design models and theH-system’s unique digital lens correction with anew aspheric lens element design to create whatwe think is the highest performing zoom lens on themarket today.35 mm Lens equivalent: 27–64 mm12. HCD 4/2895’ diagonal angle of view. Advanced optical designwith rear focus mechanism to ensure high corner tocorner sharpness even at close range.35 mm Lens equivalent: 21 mm13. Converter H1.7xAttaches between the lens and body to increasethe focal length by a factor of 1.7 and expands yourrange of lenses.14. Macro ConverterThe Macro Converter attaches between lens andcamera and is designed to be used with the wideangle lenses and to give them a better close range.The function is similar to a 6.5 mm extension tube,but the optical system of the converter providesmuch better performance.AddStability.Find out why all central lensshutters are not created equal.www.hasselblad.com/stability
Page 1: H5D
Page 4 and 5: Frank Meyl4A Hasselbladis not a rew
Page 6 and 7: What’s thedifference betweena goo
Page 8 and 9: Joachim SchmeisserReachingever high
Page 10 and 11: Simon SonghurstHow do youimprove up
Page 14 and 15: Ken HermannHeavy, Slow,and Expensiv
Page 16 and 17: Stuart Weston16Are youbig enough?
Page 18 and 19: Andréa Klarin18Are youflexibleenou
Page 20 and 21: Dimitris Theoccharis20Does your sys
Page 22 and 23: Accessories22The Hasselblad approac
Page 24: Introducing Lunar, a celebrationof

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