representation of the countryside and agriculture as values - Academia

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ContentDiscourse of agriculture 5Returning to past: initial hopes and collapse 6The newspaper “Latvijas Avīze” and methodology 8The main research results 10An agriculture: mission or business? 10Farmers and Latvians: common character 12Modernisation instead traditions 13The present roles of the countryside 14Conclusion 16Summary 18Bibliography 203
Paper is focused on analysis of the way in which there is mediatedrepresentation of the values of the Latvian nation in terms of the countryside andagriculture. Media representation of these values provides evidence of shifts in nationalidentity.The countryside and agriculture have undeniably been of historical importancein the establishment and maintenance of the national identity of Latvians. Latvians havepositioned themselves as farmers, and they have seen the countryside as the main placewhere Latvianness, the stability of the nation and its traditions are preserved. Changesin the prestige of the countryside and agriculture, as well as in Latvia’s socioeconomicand political circumstances have also led to changes in the meaning, which is attachedto the countryside and agriculture in terms of the value system of the Latvian nationalidentity and its representation in the media. Here I specifically refer to thetransformation of basic elements of national identity in the daily “Latvijas Avīze.” As themeanings have changed, national identity itself has changed, as well.The aim of my research was to look at the meaning, which “Latvijas Avīze”attached to the countryside and agriculture during the first five years after Latvia joinedthe European Union (2004–2008). I have looked at the issue of whether the way inwhich the paper presents the countryside and agriculture represents values related tothe Latvian national identity or whether they are gradually being eliminated from thosevalues.4
Page 1 and 2: LATVIJAS SOCIĀLĀ ATMIŅA UN IDENT
Page 3: LATVIJAS SOCIĀLĀ ATMIŅA UN IDENT
Page 7 and 8: Returning to past: initial hopes an
Page 9 and 10: The newspaper “Latvijas Avīze”
Page 11 and 12: The main research resultsRight now
Page 13 and 14: Farmers and Latvians: common charac
Page 15 and 16: that are Latvia’s pride and joy.
Page 17 and 18: Although the standard of living in
Page 19 and 20: SummaryAlthough in Latvian culture
Page 21: BibliographyAizsilnieks, A. (1968).

representation of the countryside and agriculture as values - Academia

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