2010 Report - Waterways Ireland

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Ipsos MRBI | Waterway Users Research 2010ASK ALLI am now going to ask you some questions in relation to your expenditure on the waterway,Q.15a Thinking about the current season, that is from March 2010 to date, how much have you spent onthe following? PLEASE SELECT CODE 1 IF COSTS GIVEN IN EURO AND CODE IF STERLING.INTERVIEWER - PLEASE USE LEADING ZEROS. RECORD THE AMOUNT TO THE NEARESTEURO. IF THE RESPONDENT WILL SPEND NOTHING IN A CATEGORY PLEASE CODE AS00000. IF RESPONDENT SAYS THAT HE/SHE IS NOT RESPONSIBLE FOR THE EXPENDITUREON THIS TRIP PLEASE ASK HIM/HER TO PROVIDE THEIR BEST ESTIMATE OF THEEXPENDITURE Of THE GROUP.(463-464) (465-466) AMOUNTQ.15a € £Equipment Purchase 1 1 2 (467-471)Boat Hire 2 1 2 (472-476)Q.15b And how much money approximately did you or will you spend on each of the following items, forthis current visit to the waterways? If you are visiting with a group of people please include theexpenditure for the group as a whole. PLEASE SELECT CODE 1 IF COSTS GIVEN IN EURO ANDCODE IF STERLING.INTERVIEWER - PLEASE USE LEADING ZEROS. RECORD THE AMOUNTTO THE NEAREST EURO. IF THE RESPONDENT WILL SPEND NOTHING IN A CATEGORYPLEASE CODE AS 00000. IF RESPONDENT SAYS THAT HE/SHE IS NOT RESPONSIBLE FORTHE EXPENDITURE ON THIS TRIP PLEASE ASK HIM/HER TO PROVIDE THEIR BESTESTIMATE OF THE EXPENDITURE Of THE GROUP.(477-490) (491-497) AMOUNTQ.15b € £ (498-503)Fuel................................................................................ 01 1 2 (504-509)Accommodation while using waterways........................ 02 1 2 (510-515)Food while using waterways ......................................... 03 1 2 (516-521)Drink while using waterways(alcoholic and non-alcoholic) .........................................04 1 2 (522-527)Shopping (Food) ............................................................ 05 1 2 (528-533)Shopping (Non-food) (Specify_________________) ... 06 1 2 (534-539)Other (Specify_____________________________) .... 97 1 2 (540-545)Q.16 And please can you tell me how many people this expenditure covers, including yourself?INTERVIEWER: PLEASE RECORD THE NUMBER OF PEOPLE. PLEASE USE LEADING ZEROS(546-547)Refused……………99USE LEADING ZEROSe.g. 1 person = 01e.g. 2 people = 02e.g. 10 people = 10Q.17 Have you heard of Waterways Ireland before now? SINGLE CODE.(548)Yes ................................................................................................... 1No ..................................................................................................... 2IF YES ASK Q.18Q.18 And where did you hear about Waterways Ireland? PLEASE RECORD AS MUCH DETAIL ASPOSSIBLE IN THE BOX BELOW(549-558)10-031982 Waterway Users Research 2010 Report (1st December)5 (Blank559-560)
Ipsos MRBI | Waterway Users Research 2010ASK ALLQ.20 And can you tell me what you think Waterways Ireland do? MULTICODE. DO NOT PROMPT.Development of the waterways ........................................................ 1 (561)Event organisation ........................................................................... 2 (562)Maintenance of the waterways ........................................................ 3 (563)Management of the waterways ........................................................ 4 (564)Marketing ......................................................................................... 5 (565)Restoration ....................................................................................... 6 (566)Other (specify) ____________________________ ........................ 7 (567) (OtherDon’t know/Can’t recall .................................................................... 9 (568) 569-578)And finally some classification information…..Q.21 In which country do you live? SINGLE CODE.(601-602)Australia ................................................................................. 01Austria .................................................................................... 02Belgium .................................................................................. 03Canada ................................................................................... 04Denmark ................................................................................. 05Finland.................................................................................... 06France .................................................................................... 07Germany ................................................................................ 08Great Britain ........................................................................... 09Greece.................................................................................... 10Italy ......................................................................................... 11Luxembourg ........................................................................... 12New Zealand .......................................................................... 13Northern Ireland ..................................................................... 14 GO TO Q.25Norway ................................................................................... 15Portugal .................................................................................. 16Republic of Ireland ........................................................................... 17Spain ...................................................................................... 18Sweden .................................................................................. 19The Netherlands ..................................................................... 20USA ........................................................................................ 21Other (specify)__________________________ ................... 97(Blank579-600)ASK ALL ROI RESIDENTS (CODE 17 AT Q.21Q.21a In which county do you live?(603-604)Dublin ............... 01 Kildare .............. 09 Meath ............... 17 Wexford .................. 25Carlow .............. 02 Kilkenny ............ 10 Monaghan ........ 18 Wicklow .................. 26Cavan ............... 03 Laois ................. 11 Offaly ................ 19Clare ................. 04 Leitrim ............... 12 Roscommon ..... 20Cork .................. 05 Limerick ............ 13 Sligo ................. 21Donegal ............ 06 Longford ........... 14 Tipperary .......... 22Galway ............. 07 Louth................. 15 Waterford ......... 23Kerry ................. 08 Mayo ................. 16 Westmeath ....... 24610-031982 Waterway Users Research 2010 Report (1st December)
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Waterway Users Research2010December
Page 3 and 4:
1Executive Summary10-031982 Waterwa
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22their friends and family. This fi
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44Background & Objectives10-031982
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66Research Methodology10-031982 Wat
Page 11 and 12: 883.1 Interviews AchievedInterviews
Page 13 and 14: 10104. Findings4.1 Profile of Water
Page 15 and 16: 1212The chart below illustrates tha
Page 17 and 18: 1414Comparing country of origin acr
Page 19 and 20: 16164.2 Visit to the Waterways4.2.1
Page 21 and 22: 18184.2.3 Motivation to VisitThe ke
Page 23 and 24: 2020In terms of the frequency of us
Page 25 and 26: 22224.2.5 Association MembershipAt
Page 27 and 28: 2424When waterway users are visitin
Page 29 and 30: 26264.2.8 Visit to the Waterways -
Page 31 and 32: 28284.3 Rating of the Waterways4.3.
Page 33 and 34: 30304.3.3 Reasons for Negative Rati
Page 35 and 36: 32324.3.5 Development of Facilities
Page 37 and 38: 3434Positive ratings have increased
Page 39 and 40: 3636In the 53 cases where there was
Page 41 and 42: 3838In the 40 cases where difficult
Page 43 and 44: 40404.5 International VisitorsFour
Page 45 and 46: 42424.6 ExpenditureAll waterway use
Page 47 and 48: 44444.7 Waterways Ireland4.7.1 Awar
Page 49 and 50: 46464.7.3 The Role of Waterways Ire
Page 51 and 52: 48484.8 Equality SectionThe Waterwa
Page 53 and 54: 5050In terms of ethnic origin, 98%
Page 55 and 56: 52525. ConclusionsAt an overall lev
Page 57 and 58: 5454Appendix A:Copy of Questionnair
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2010 Report - Waterways Ireland

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