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Jocelyn Nixon. Owner of Images Beauty & Body Therapy LtdBeauty – the inside story“To attract attractive people, you must be attractive. Toattract powerful people, you must be powerful. To attractcommitted people, you must be committed. Instead ofgoing to work on them, you go to work on yourself. If youbecome, you can attract.” Jim RohnJocelyn Steenson-Nixon, owner of Images Medispa inPukekohe, has known this for a long time. In fact, her businessis based upon that principle. The way she puts it, it seemsrather obvious: “You attract better opportunities if you lookafter yourself well.” The obvious pay-off of looking afteryourself well is increased self-esteem. “If you look good, youfeel good… our passion is for helping raise self esteem.”Jocelyn first began promoting ‘looking after yourself well’through an at-home clinic. After seven years of study andtime spent running a business from home, she had a desire totake her business to the next level: “I was already a practisingmassage therapist and beautician as well as qualified innaturopathy and herbal medicine. I could see a gap in themarket… a gap that demonstrated that these types of servicesweren’t available in a combined professional situation.”Jocelyn went on to purchase Images in 1986, then knownas Images Studio. It was the first grooming clinic available towomen. At the time, our logo was ‘we help you look and feelyour best’. It has not changed in 22 years. It was a small, soletradingbusiness when we first purchased it. It has now grownto seven staff.”However, despite noticing a demand for better results in skinhealth and appearance enhancement, using IPL (Intense PulsedLight), omnilux, microdermabrasion, peels, electrolysis, facials,manicures and more… it took time and education campaignsto let women know what was cosmetically / medically availablein the area. “It took a long time to educate women to raiseexpectations for themselves.”Jocelyn believes that taking care of yourself impacts, not only onyour own personal self esteem and job prospects, but what youmodel to others. “It sets good habits for young women in takingcare of their own appearance with products that work. If they arenot looking after themselves, or don’t care, they are last on theirown list.”“…It’s about self esteem, you do it first for yourself and itoverflows into your own household, friends, children. The smartfamily is out there putting on sunscreen every morning. Whatoverflows into teaching children is more than cleaning teeth… .“I see one of the main duties that we have is to ensure peopleuse sun protection as their doctor advises. It backs up the medicalfraternity who have to deal with end results. Generally, men whoserved in WWII have a lot of skin cancers. Many worked outsideafter this. It’s been a sobering experience watching this happen.However, it ensures that the next generation is wiser than the lastand backs up the advice of the medical profession. It’s also thebest anti-ageing product to use.”Jocelyn’s passion for spreading health-related messages toFranklin started early on and she considers herself a part ofPukekohe history. “I was born and bred in Pukekohe… Ilike the community approach to lifestyle. Once you live in thecity you appreciate a small community where everyone mixeswith each other. The people I met as we were bringing up ourfamilies, developed the communities and sports clubs and manyare successful business people here today. We were involved inclubs like hockey, cricket, netball, scouts, churches and charityorganisations. Part of our business growth was by being involvedand caring, in the community. It all combines to get the messageout.”The clinic’s many awards over the years have acknowledgedImages Medispa as a major player in the beauty industry. WithJocelyn at the helm and her passion for the community, those inthe area are in good hands.14Support your local business www.elocal.co.nz
Your Be Delicious treatment includes:- a double cleanse and tone- a face and neck massage- a face mask- an eye maskEnjoy a Joyce Blok Facial, a lashtint, a brow shape and a LindenRefining Mask to take home(a value of more than $180)- all for just $125!Be deliciousGive your skin a mid-summer boost with a Joyce Blok facial specially tailored to your skintype. Step out with freshly tinted lashes and maintain your new revitalised complexionwith a Joyce Blok Linden Refining Mask to take home. This mask is fantastic for all skintypes - it hydrates the skin, boosts circulation, and vitamins F and E provide healing andantioxidant properties to help keep your skin looking delicious throughout summer.- a moisturising hand massage- a lash tint- an eye brow shape- plus a Linden Refining Mask to take homeImages Medispa • 09 238 5670100 King Street • Pukekohe • AucklandOffer available until 31st March 2009. Other conditions may apply, please ask your therapist for details.Gorgeous styles from LUCIA ROSSIMatching bags availablebakersWaiuku, 8 Kitchener Rd09 235 8507www.footmark.co.nzShoes & More LtdKilling bugs at killer prices!Get rid of bugs and insects with an automaticEcomist dispenser using Natural Pyrethrins.Just set it and forget it!Get an E3 dispenserincluding can for only$48Insect control • Odour control • Fragrancing* price does not include deliveryAs seenon TV*0800 75 75 78www.ecomistsystems.comDU BOIS & SAUVIGNON LTDArchitectural & Building ServicesPO Box 409, WaiukuP/F: (09) 235 9061M: 021 1179 261E: db_sauvignon@xtra.co.nzCarolyn Savage is a local registered architect who continually strives to expandher knowledge on sustainable architecture to ensure she can give the most upto date advice on services and products. Carolyn has been the Chairperson forthe NZ Institute of Architects Auckland Branch Environmental Issues Group foralmost 10 years and this year had informed the committee that she wasformally resigning. The one good thing that has arisen from this Carolynstated, was another woman has stepped up to the challenge but was quoted tosay “I will be only doing this for one year”.Within the community Carolyn strongly supports her local Business &Professional Women’s club known as BPW Franklin as 1st Vice President andtook on the role as Marketing Convenor for BPW NZ in 2008. This year Carolynis working on the production of photos and articles, timeline’s etc for theproposed national Roadshow to celebrate BPW NZ’s 70th Anniversary alongwith BPW Franklin’s 25th Anniversary.Carolyn and her husband Irvine (a building services engineer) work as a teamon projects varying in scale and complexity, for example as consultants onlarge hotel complexes to the full design and project management of smallhouse alterations.Advertising sales 09 239 1699, sales@elocal.co.nz www.elocal.co.nz 15
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