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A Graphic Renaissance PDF - ANM102 History of Graphic and Web ...

A Graphic Renaissance PDF - ANM102 History of Graphic and Web ...

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CHAPTER SEVEN<strong>Renaissance</strong> <strong>Graphic</strong> DesignHISTORY OF GRAPHIC & WEB DESIGNDuring the early 1500s, a turning away from medieval beliefs toward a newconcern for human potential <strong>and</strong> value, characterized <strong>Renaissance</strong> humanism—a philosophy <strong>of</strong> human dignity <strong>and</strong> worth that defined man as capable <strong>of</strong>using reason <strong>and</strong> scientific inquiry to achieve both an underst<strong>and</strong>ing <strong>of</strong> theworld <strong>and</strong> self-meaning. This new spirit was accompanied by a renewedstudy <strong>of</strong> classical writings from Greek <strong>and</strong> Roman cultures.20

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