great beer, great responsibility - MillerCoors

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G R E A T B E E R , G R E A T R E S P O N S I B I L I T YTABLE OF CONTENTSMillerCoors • 2010 Sustainable Development Reportabout millercoors 5a l c o h o lresponsibility 6• Helping Prevent Drunk Driving............................................... 6• Working to Reduce Underage Drinking................................. 8• Adhering to Our Strict Marketing Standards......................... 8• Partnering to Address Campus Issues.................................... 9e n v i r o n m e n t a lsustainability 10• Ensuring a Secure Future Through Water Stewardship...... 10• Reducing Our Energy and Carbon Footprint...................... 12• Driving Packaging Sustainability........................................... 16• Moving Towards Zero Waste Operations............................. 17s u s t a i n a b l esupply chain 18• Reducing Our Environmental Footprint............................... 18• Encouraging Our Responsible Sourcing Principles............. 19• Supporting Local Enterprise Development......................... 19p e o p l e a n dcommunityinvestment 20• Building a World Class Safety Culture.................................. 20• Investing in Our People......................................................... 21• Investing in Our Communities.............................................. 23• Supporting Multiculturalism.................................................. 23• Engaging Employees in Volunteerism.................................. 24stakeholder engagementEngaging our stakeholders and listening andresponding to their feedback is essential to ourrole as a responsible corporate citizen. MillerCoorsworks with its stakeholders in many ways, includingone-on-one dialogue, establishing formalpartnerships, participating in forums and joiningindustry associations. Within this report, we outlineour work with various stakeholder groups.Distributors.......................................................................6, 8, 14, 24, 26retailers............................................................................. 6, 8, 19, 26suppliers.......................................................................................16–19industry forums...............................................................8, 10–12, 16, 19, 26government agencies..................................................................... 8, 12, 14, 19–20non-profit organizations.................................................................6–9, 12, 19, 21–25local communities............................................................................. 6, 8, 20–25e t h i c s a n dtransparency 26• Utilizing Best in Class Ethical Practices................................ 26• Maintaining Transparency...................................................... 26• Measuring Our Progress........................................................ 26third party viewpoints 27Available onwww.GreatBeerGreatResponsibility.com• MillerCoors adherence to United Nations Global Compact• Summary of MillerCoors goalse x t e r n a lcommentary 28by Corporate Citizenship4
ABOUTMILLERCOORSBuilt on a foundation of great beer brands and more than 288 years of brewingheritage, MillerCoors, a joint venture of SABMiller plc and Molson CoorsBrewing Company, continues the commitment of its founders to brew thehighest quality beers and grow its brands the right way through responsiblemarketing and a focus on the environment and community.MillerCoors is the second largest beer company in America, capturing nearly30 percent of U.S. beer sales. Led by two of the best-selling beers in theindustry, MillerCoors has a broad portfolio of highly complementary brandsacross every major industry segment. Miller Lite is the great tasting beer thatestablished the American light beer category in 1975, and Coors Light isthe brand that introduced consumers to refreshment as cold as the Rockies.MillerCoors brews premium beers Coors Banquet and Miller Genuine Draft,and economy brands Miller High Life and Keystone Light. The company alsoimports Peroni Nastro Azzurro, Pilsner Urquell, Grolsch and Molson Canadian.MillerCoors operates eight major breweries in the U.S.; two microbreweries:the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Companyat the Sandlot in Denver, Colorado; as well as two wholly-owned subsidiaries:the Leinenkugel’s craft brewery in Chippewa Falls, Wisconsin, and CoorsDistributing Company in Golden, Colorado. MillerCoors also owns five grainelevators in the western U.S. and has partnerships in place for the RockyMountain Bottle Company with Owens Illinois Inc., and the Rocky MountainMetal Container Plants with Ball Corporation. The company headquartersoffice is located in Chicago, Illinois.MillerCoors Eight Major Breweriesmillercoors 2009economic impact• Employed nearly 8,700 people• Paid $1.2 billionin wages and benefits• Contributed $1.3 billionin tax revenue• Spent $4.3 billion withits network of more than10,000 suppliers• Garnered total net revenueof $7.6 billion;($8.9 billion pre-excise tax)sustainabledevelopmentMillerCoors defines sustainabledevelopment as: “managing ourenvironmental, social and economicrisks and opportunities in a strategicway to protect our reputationand maximize business value.”We are committed to growingour business the right way andestablished a five-point sustainabledevelopment model that definesour responsibilities as:AlcoholResponsibilityEnvironmentalSustainabilitySustainableSupply ChainPeople and CommunitYINVESTMENTEthics andTransparency5
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