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M.COM. (BUSINESS ADMINISTRATION) - Dr BR Ambedkar University

M.COM. (BUSINESS ADMINISTRATION) - Dr BR Ambedkar University

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DR. BHIM RAO AMBEDKAR UNIVERSITY, AGRA .M.<strong>COM</strong>. (<strong>BUSINESS</strong> <strong>ADMINISTRATION</strong>)FOURTH SEMESTERPAPER – 403 (B)ENTREPRENEURSHIP DEVELOPMENTUnit IUnit IIUnit IIIUnit IVUnit VEntrepreneurship: Definition and concept of Entrepreneur, Internal andExternal factors, functions of an entrepreneur. Entrepreneurial motivationand barriers, classification of Entrepreneurship, development ofentrepreneurship.Creativity and Entrepreneurial Plan: Idea Generation, screening and projectidentification, creative performance. Feasibility Analysis: Economic,marketing, financial and technical. Project Planning: Evaluation, Monitoringand Control.International Entrepreneurship Opportunities: The nature of InternationalEntrepreneurship, importance of International Business to the firm, Stages ofEconomic Development.Institutional support for new ventures: Supporting Organizations, incentivesand facilities, Venture Capital: Nature and Overview, Venture Capitalprocess, locating venture capitalists.Family and Non-Family Entrepreneur: Role of Professionals, ProfessionalismVs Family Entrepreneurs, Role of Govt. in Entrepreneurship Development inIndiaBooks Recommended: -1. Couger,C-Creativity & Innovation(IPP,1999)2. Nina Jacob,-Creativity in Organisations (Wheeler,1998)3. Jonne & Ceserani-Innovation & Creativity(Crest,2001)Page 33

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