“Shaded White” Room by Scott Brownrigg win

Croatian Real Estate NewsletterVolume 74, October / November 2012.SPECIAL ADDITION TO VOLUME 74!“Shaded White” Room by Scott Brownrigg winsSleep Hotel 2012 Best Room DesignIn Volume 74, we published an interview with Una Barac, Director at Scott Brownrigg.Considering that just after the interview had been published, Una Barac and her teamwon the SLEEP magazine’s Best Hotel Room Design competition, we considered it necessaryto publish this Special addition.CREN Patrons:Sincere congratulations to Una and all members of her team!

“Shaded White” Room by Scott Brownrigg winsSleep Hotel 2012 Best Room DesignScott Brownrigg’s room Shaded Whitehas won Sleep Hotel 2012 Best RoomDesign at this year’s Sleep Event.With a brief to design a 23 sq m, fivestar, city centre hotel room whichpushes the boundaries of imagination,innovation and creative flair, thestunning and luxuriously designedShaded White room beat off strongJudges, Javier Hortal, Project LeaderEMEA at the Mandarin Oriental HotelGroup, Khirstie Gunn-Myles, Head ofDesign and Engineering at IHG andConrad Smith, Managing Director atReardonSmith Architects commentedthat the “intelligent layout”, “use ofspace” and the “timeless design”of Shaded White, together with its“functionality and customer focus”helped to secure its win.determined to ensure our design waswell thought out and would provideguests with a special and memorableexperience. Carefully consideredplanning of the room enhances thewonderful view, whilst the refined tonaland textural palette creates a timelessdesign. Incorporation of state–of-thearttechnology provides modern edgefor the savvy travellers. However, theroom is not solely dependent on thetechnology and traditional interface isalso provided to appeal to all users.This tremendous result has beenachieved through the collaboration withWillmott Dixon Interiors and the supportof all our suppliers. Through thisjoint effort a stunning room has beencreated, which we can all be proud of.”The aim of Shaded White was to createa timeless room where the design wouldtranscend trends and offer effortlesselegance for years to come. The teamtherefore focused on a minimalistdesign approach with a restrainedcolour palette.competition from Bisset Adams and8build, Shaun Clarkson ID, YasmineMahmoudieh, Nous Design andOverbury.Una Barac, Director at Scott Brownriggsaid: “We are absolutely delighted tobe the Winner of the Sleep Hotel 2012.It was a challenging brief, yet we wereA mountainous city view provides thefocal point and inspiration for theroom’s arrangement, with a luxuriousraised bed orientated to ensure guestsexperience the view uninterrupted. Thelocation of the desk and the windowseat provide further opportunity forCroatian Real Estate Newsletter, October/November 2012. 2

guests to relax and appreciate thescenery.Fitting a luxury room into 23 sq m wasa challenging task, so the focus wason intelligent forms of storage, whichwould de-clutter the room. This hasstreams through the raised glass panels.The bathroom and wardrobe have beencleverly planned and designed to offerguests not only the necessities, butcreate the quality and feel of a five starbathroom within very limited space.Shaded White offers state–of-the-arttechnology in an unusual and inclusivemanner. Inbuilt and freestandingiPads allow the technology-savvyguest to communicate with reception,control lighting levels, blinds and theentertainment system from any part ofthe room. In addition a simple, userfriendlycontrol pad offers the sameservice in a more conventional andtraditional manner. Thissystem is beneficial for the operationsand management team by supportingsustainability and limiting electricityuse to times when the room is occupied.Shaded White bedroom offers a luxuryguest experience in a unique designthat responds to the brief and the hotelsetting.been achieved through the elevation ofboth the bed and the window seat toprovide storage underneath.The mountain inspiration continuesthrough to the bathroom and shower,which has clean, simple lines, surroundsoundsystem and natural daylight thatScott Brownrigg is an award winning,international design practice, with headoffice in London. Aside of their Croatianofficed headed by Una Barac and AnteMaric, Scott Brownrigg has officesin Cyprus, Singapore and Moscow.Scott Brownrigg has a long standingreputation in hospitality design and overthe years have worked with renownedoperators including Hilton, Accor,Carlson Rezidor and Marriott. They haverecently completed Park Plaza HistriaHotel in Pula, adding a completedproject in Croatia to their portfolio.Scott Brownrigg offer integratedarchitectural, planning and interiordesign services across a wide range ofpublic and private sectors includingbusiness space, hospitality and leisure,residential, industrial education,transportation and masterplanning.Croatian Real Estate Newsletter, October/November 2012. 3

PUBLISHER:Filipović Business Advisory Ltd.Trg bana Josipa Jelačića 3/V10000 Zagreb – CroatiaTel: +385 1 481 69 69Fax:. +385 1 483 80 60e-mail: cren@filipovic-advisory.comIt is our wish that the Croatian Real Estate Newsletter / CREN be a sourceof speedy and quality information for all who are active in the realestate sector – developers, planners, contractors, mediation agenciesetc.Please send your comments, proposals and opinions tocren@filipovic-advisory.com to help us improve CREN and make it theleading medium on the Croatian real estate market.Editorial staff:Vladimir Filipović – editor-in-chief, Natalija Kordić, Marija Noršić iPetra Škevin.Croatian Real Estate Newsletter, October/November 2012. 4