SEAT Annual Report 2011 - Volkswagen AG

More documents

Recommendations

Info

SOCIAL ENVIRONMENTPart of SEAT’s social policy is to enableemployees to reconcile their professionaland family lives, as well as meet theirneeds. Likewise, its approach to genderequality has placed SEAT at the head of theautomotive sector as regards the numberof women in its workforce. Meeting theneeds of disadvantaged workers is yetanother concern of the company. For itswork in these fields in 2011 the companywon the Excellence in Diversity certificate,awarded by the Seeliger and CondeFoundation.For a company with such a social impact,opening the doors of its facilities is muchmore than something done out of a senseof duty. In 2011 more than 11,000 studentsfrom universities, vocational trainingcolleges, as well as other individualsinterested in the company visitedMartorell. Other personalities who madethe trip to our production centre includedFrancesc Xavier Mena, Catalan ministerfor Business and Employment, AndreuMas-Colell, Catalan minister for Economyand Knowledge, MEPs from the EuropeanParliament’s Transport Commission, adelegation from the Spanish Ministry ofPublic Works, and Eugenia Bieto, GeneralManager of ESADE Business School.Throughout the year SEAT also droveforward other initiatives in the sphere ofcorporative social responsibility, suchas its renewal of the SEAT Chair at thePolytechnic University of Catalonia (UPC).It also continued to participate actively indifferent institutions by contributing itsknow-how so as to broaden the knowledgebase, in recognition of which RamónParedes – Vice-president for Governmentaland Insititutional Relations for SEAT andthe Volkswagen Group in Spain – waselected President of the ‘BCN VocationalTraining Foundation’. Also noteworthy wasits collaboration in the second edition ofthe ‘Formula Student’ in Spain, a sportscompetition pitting young engineersfrom different European countries againsteach other in the design, development,construction and driving of a single-seaterracing car.In 2011 SEAT organized a whole raft ofactivities revolving around its relationwith its employees. Some of the morenoteworthy initiatives were the ‘SEAT day atBarcelona Zoo’, for the youngest membersof employees’ families; a drawingcompetition entitled ‘Live Christmas atSEAT’ was also organized for employees’children and grandchildren.Employees were also given an opportunityto show their literary skills with the SantJordi micro-story competition, held onApril 23 rd , the day of traditional Catalanfestivities as well as the International Dayof the Book.In the field of sport, yet another yearworkers played in rival teams for the SEATSEAT Cup Tournament, 5 th edition.76 | Annual Report 2011 | Corporate Social Responsibility
football Cup (this year in its 5 th edition);and again for a second year running, apaddle tennis competition was organized.In 2011 the company also acknowledgedthose employees who, expressing theirpassion for the brand, sold most carsamongst family members.Employees were duly informed of all theseactivities by means of the weekly bulletin‘SEAT hoy’, the monographic publication‘SEAT hoy Especial’ and the e-newsletter‘SEAT hoy ÚLTIMA HORA’. The ‘mundoSEAT’magazine and the company intranet werealso used as channels to disseminatenews of the diverse initiatives.The Spanish Red Cross acquires 76 SEAT Ibiza STs.Tribute to retired SEAT employees.‘Formula Student’ university competition, 2 nd edition.‘SEAT day’ at Barcelona Zoo.The mundoSEAT magazine is into its 75 th edition.Corporate Social Responsibility | Annual Report 2011 | 77
Page 2:
TIMELINE2011January 24. Connection
Page 5:
2011SEATANNUALREPORT
Page 8 and 9:
DYNAMIC
Page 10 and 11:
YOUNGSPIRITED
Page 13 and 14:
RELIABLESEAT IS RELIABLESEAT is a b
Page 15 and 16:
SEAT IS EFFICIENTSEAT’s Ecomotive
Page 17:
SEAT IS ACCESSIBLESEAT is a transpa
Page 21 and 22:
CONTENTSPAGEPAGEManagement04 Letter
Page 23 and 24:
LETTER FROM THE CHAIRMANOF THE BOAR
Page 26 and 27:
06 | ANNUAL REPORT 2011 | LETTER FR
Page 28 and 29:
BOARDOF DIRECTORSChairmanDr. Franci
Page 30 and 31:
HISTORIES AND INTERVIEWS
Page 32 and 33:
SARA BAAfter more than 20 years of
Page 34 and 35:
Is this performance your first homa
Page 36 and 37:
16 | ANNUAL REPORT 2011 | DYNAMISM
Page 38 and 39:
millions of followers worldwide.
Page 40 and 41:
Now his objective is to drive to wi
Page 42 and 43:
BARCELONABERLIN22 | ANNUAL REPORT 2
Page 44 and 45:
M.A.N.D.Y.With electronic music fir
Page 46 and 47: JUDITH COLELLJudith Colell is alrea
Page 48 and 49: THE KEYS TOSUCCESSCarme Ruscalleda
Page 50 and 51: Chef Carme Ruscalleda and formerswi
Page 52 and 53: 32 | ANNUAL REPORT 2011 | RELIABILI
Page 54 and 55: EUROPEANGREENCAPITALS:CITIES TOLIVE
Page 56 and 57: Rubbish collection system in Stockh
Page 58 and 59: The quality of SEAT vehicles is inh
Page 60 and 61: ALICIA JARILLOHELPING THE NEEDYFor
Page 62 and 63: Management Report
Page 64 and 65: IndustrialActivityPRODUCTIONIn 2011
Page 66 and 67: odywork and painting workshops so a
Page 68 and 69: Passionate about perfection.QUALITY
Page 70 and 71: CommercialActivitySALESIn 2011 SEAT
Page 72 and 73: SEAT possesses a widespread, effici
Page 74 and 75: SPONSORSHIPSports and music. Music
Page 76 and 77: SEAT RANGESEAT offers anentire rang
Page 78 and 79: SEAT IBIZA STThe Ibiza ST adds func
Page 80: SEAT LEÓNThe SEAT León stands for
Page 83 and 84: The brand’s values - Design Drive
Page 85 and 86: Copa versions of Ibiza SC, León an
Page 87 and 88: SEAT León TwinDrive and Altea XL E
Page 89 and 90: IBL concept car, design in evolutio
Page 91 and 92: SEAT - one of Spain’s major creat
Page 93 and 94: scheme based on three aspects. Firs
Page 95: power generating plant at Martorell
Page 99: RISK DETECTION AND ASSESSMENTSEATRI
Page 102 and 103: FinancialActivitySEAT Exeo, perfect
Page 104 and 105: RESULTSIn spite of the difficult, e
Page 106 and 107: SEAT, S.A. ANNUAL ACCOUNTS
Page 108 and 109: 88 | ANNUAL REPORT 2011 | AUDITORS
Page 110 and 111: BALANCESHEETAt December 31(millions
Page 112 and 113: STATEMENTOF CHANGESIN EQUITYAt Dece
Page 114 and 115: CASHFLOWSTATEMENTJanuary 1 to Decem
Page 116 and 117: NOTESFinancial year ending December
Page 118 and 119: Rights received via the National At
Page 120 and 121: f) SubventionsCapital subventions a
Page 122 and 123: The saleable value of this fixed as
Page 124 and 125: 8. FINANCIAL INSTRUMENTSa) Impact o
Page 126 and 127: II. Credit riskCredit risk arises o
Page 128 and 129: On February 25, 2010, the sole shar
Page 130 and 131: Liabilities (mainly with Group comp
Page 132 and 133: Profit and Loss StatementEquityMill
Page 134 and 135: 19. INCOME AND EXPENSESa) Distribut
Page 136 and 137: f) Other operating expensesMillions
Page 138 and 139: d) Environment-related incomeIncome
Page 140 and 141: PostDr. Francisco Javier García Sa
Page 142 and 143: APPENDIX 1.EVOLUTION OF NON-CURRENT
Page 144 and 145: 2011Cost of acquisition or manufact
Page 146 and 147:
APPENDIX 2.SUBSIDIARYCOMPANIES(mill
Page 148 and 149:
CONSUMPTION AND EMISSION FIGURESCon
Page 150:
SEATCREDITSThis version sets forth
show all

SEAT Annual Report 2011 - Volkswagen AG

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?