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Rotogravure enjoying a resurgence

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Forum<br />

<strong>Rotogravure</strong> <strong>enjoying</strong> a <strong>resurgence</strong>


<strong>Rotogravure</strong> presses continue<br />

to get wider and faster.<br />

Muller Martini Panorama June 2005<br />

After several years of stagnation, rotogravure is currently<br />

experiencing a revival. As presses continue to get wider<br />

and faster, press delivery system requirements also become<br />

more demanding.<br />

For years there had been a downward<br />

trend in new investments in rotogravure<br />

– the “king of printing processes”<br />

according to James Siever, General<br />

Secretary of the European <strong>Rotogravure</strong><br />

Association (ERA). 2003 was the sector’s<br />

worst year by far – but now new equipment<br />

is being purchased again now. In<br />

Europe alone there were no fewer than 14<br />

new presses bought in 2004 and 2005.<br />

Europe has more than a 50 percent<br />

share<br />

Pira International, the industry’s monitor,<br />

is also sending out positive signals. According<br />

to the latest Pira survey, from<br />

1999 to 2004 investments in the “stronghold”<br />

of Europe fell back by another<br />

7.5 %. We say “stronghold” because ERA<br />

statistics tell us that over 50 percent of all<br />

the rotogravure presses installed in the<br />

world are running in Europe, where 20,000<br />

people are employed and every year 5.5<br />

million tons of paper are printed for magazines<br />

and catalogs.<br />

However, Pira is forecasting an increase<br />

of 1.9 percent for the period from 2004 to<br />

2009. At first glance, this figure could appear<br />

somewhat modest. But firstly it is<br />

back in the black after five years in the red.<br />

And secondly, the Pira forecasts for a few<br />

countries are already bordering on optimistic.<br />

“The British need to catch up”<br />

A growth of 26.9 percent is forecast for<br />

the United Kingdom in the next five years<br />

– compared to a decrease of 3.9 percent<br />

between 1999 and 2004. “The British have<br />

a lot of catching up to do in the rotogravure<br />

field,” says Johannes Boppel. The<br />

Project Manager responsible for rotogravure<br />

design at German press manufacturer,<br />

Koenig & Bauer AG (KBA), which<br />

incidentally is currently involved with a<br />

number of large systems in a joint venture<br />

with print finishing specialists, Muller<br />

Martini, is also happy to provide the reasons<br />

for his statement: “A significant<br />

number of rotogravure products destined<br />

for the British market is produced outside<br />

the country and must be transported<br />

across the Channel at a considerable expense.”<br />

Of course, transport costs would not be<br />

as significant if the printed products can<br />

be moved by truck. But as soon as they<br />

have to be shipped, the bill skyrockets. In<br />

addition, the time factor has an ever-increasing<br />

role to play for printed products<br />

that have come off a rotogravure press.<br />

Eastern Europe is growth market<br />

A second big growth market is Eastern<br />

Europe. “It has made a substantial contribution<br />

to the upturn in our sector of the<br />

industry,” Erik Rehmann, Marketing Man-<br />

5<br />


Forum<br />

ager at KBA, informs us. <strong>Rotogravure</strong> investment<br />

in the countries of Eastern Europe,<br />

where most of the complete new<br />

systems are going in, is set to rise by a<br />

sizeable 18.6 percent by the year 2009<br />

(10.7 percent between 1999 and 2004<br />

alone). The eastern European countries,<br />

where wages are low, are not only producing<br />

for export, but also in increasing quantities<br />

for their own markets, thanks to their<br />

economic boom.<br />

The first 4.32 m wide rotogravure<br />

printing press<br />

New technical developments go hand-inhand<br />

with this upward trend. Presses are<br />

getting wider and faster all the time. KBA,<br />

together with the Italian machine manufacturer<br />

Cerutti (a world leader in rotogravure<br />

illustration printing), has developed<br />

the world’s first 4.32 m (170”) wide rotogravure<br />

press for maul-belser in Nuremberg,<br />

Germany. It was put into operation<br />

at the end of 2004 at the same time as a<br />

press delivery system from Muller Martini.<br />

Three additional machines of this type will<br />

be going into service in the middle of 2006<br />

at the new printing center of arvato in<br />

Liverpool, England.<br />

With a production speed of over 15 m/s,<br />

a previously unknown level of productivity<br />

and performance in terms of area printed<br />

per hour can be achieved. Erik Rehmann<br />

proudly confirms, “the first copies coming<br />

off the new TR12B in Nuremberg have<br />

provided ample proof that the high printing<br />

quality, for which rotogravure is known<br />

is in no way suffering because of the extralarge<br />

width.”<br />

<strong>Rotogravure</strong> is the keyword<br />

<strong>Rotogravure</strong> consistently guarantees high<br />

quality with long runs like no other printing<br />

process. Gravure presses are therefore<br />

predestined for the industrial scale manufacturing<br />

of magazines, catalogs and advertising<br />

material. Their big advantage is<br />

the variable circumference of the cylinders.<br />

They allow stepless adaptation to the<br />

60,000 rph<br />

Speeds have also been increasing on par<br />

with the development of press widths.<br />

The XXL presses print at a rate of 60,000<br />

plate cylinder rotations per hour. For example:<br />

30 years ago the top speed was<br />

40,000 rotations. “Previously, I could never<br />

have imagined that 60,000 rotations an<br />

hour would be possible,” confirms Johannes<br />

Boppel. “We are hitting kinetic limits<br />

here. As a result of the acceleration, a 150<br />

gram (5 1 /3 ounces) product in the folder<br />

weighs no less than 23 kilograms (58 lbs).<br />

Therefore, because of the loading limits of<br />

the paper, the speed curve will be somewhat<br />

flatter in the future.”<br />

desired copy size with minimal trim allowance.<br />

Register-accurate paper widths of<br />

over 4.3 m (over 14 feet) can be printed<br />

problem free with 4, 6 or 8 pages on the<br />

circumference, as well as 18 pages across<br />

the width, at the highest possible processing<br />

speeds. <strong>Rotogravure</strong> printing is also<br />

one of the most environmentally-friendly<br />

With the TR12B, KBA has developed<br />

the first 4.32 m (170”) wide rotogravure<br />

press for maul-belser in Nuremberg.<br />

More favorable cylinder<br />

manufacturing costs<br />

It is true that plate cylinder manufacturing<br />

for rotogravure – especially in comparison<br />

with offset printing – has long been complicated,<br />

labor-intensive, slow and therefore<br />

expensive. Consequently, rotogravure<br />

was only used for printed products of<br />

large editions. However, the complete<br />

process automation that was previously<br />

only partially automated has, depending<br />

on cylinder quantities, enabled a drop in<br />

cylinder manufacturing costs of up to 40<br />

percent. Digitized and automated processing<br />

in the prepress section enables the fast<br />

and reliable manufacture of cylinders.<br />

printing methods, because up to 98 percent<br />

of the solvents used in the adsorption<br />

process can be recycled. “<strong>Rotogravure</strong><br />

not only has clear quality advantages, but<br />

also provides cost savings and environmental<br />

benefits,” confirms ERA General<br />

Secretary, James Siever.<br />

6 Muller Martini Panorama June 2005


4400 mm<br />

4200<br />

4000<br />

3800<br />

3600<br />

3400<br />

3200<br />

3000<br />

1988 1991 1995 1998 2001 2004<br />

Widths of rotogravure printing presses:<br />

Over a period of 16 years, the width of<br />

KBA rotogravure presses has increased<br />

from 308 to 432 cm (121 to 170”).<br />

Printed products with smaller runs can<br />

now be produced cost-effectively using a<br />

rotogravure process. The shorter setup<br />

times are, according to Johannes Bop-<br />

pel, also a good argument for produc-<br />

ing with rotogravure equipment: “In<br />

former days many printing plants did not<br />

change a single cylinder for days, but<br />

these days they are often changed on a<br />

daily basis.”<br />

New press delivery system required<br />

The fact that gravure presses were delivering<br />

higher and higher output rates naturally<br />

had a knock-on effect on the press<br />

delivery system. “Our main responsibility<br />

is the printing,” comments Johannes Boppel.<br />

“But we couldn’t just have the products<br />

produced on our presses flying onto<br />

a heap on the floor. Therefore, during the<br />

overall planning of a new installation it is<br />

important to guarantee the necessary interfaces<br />

and paper flow downstream from<br />

the press.”<br />

“The machines have to keep running,<br />

otherwise it eats into the profits,” says<br />

Felix Stirnimann, Market Sector Manager<br />

for press delivery systems at Muller Martini.<br />

One of the finishing company’s responses<br />

to ever increasing gravure press<br />

outputs is the “Maximo” high-performance<br />

log stacker.<br />

Muller Martini is an industry pioneer<br />

with a long tradition<br />

Press delivery systems have a long tradition<br />

at Muller Martini – and this does not<br />

only apply to products produced on rotogravure<br />

printing presses. An industry pioneer,<br />

the Swiss company developed the<br />

world’s first compensating stacker in 1969<br />

Muller Martini Panorama June 2005<br />

USA<br />

others<br />

Japan<br />

Europe<br />

<strong>Rotogravure</strong> printing presses around the<br />

world: With its 56 percent share, Europe<br />

is rotogravure’s stronghold.<br />

and then in 1975 the “Jumbo Stacker<br />

244”, which was the first ever fully automatic<br />

log stacker.<br />

The “Maximo” log stacker, which is the<br />

latest achievement by Muller Martini, ensures<br />

that printed products can be picked<br />

up from the press delivery smoothly, due<br />

to a cycle time of 20 seconds, a maximum<br />

page count of 128 per signature and a<br />

bundle length of 500 to 1,200 mm – even<br />

with wider, faster presses. “Muller Martini’s<br />

extensive experience with press delivery<br />

systems is reflected in the new<br />

machine,” says Felix Stirnimann, not without<br />

a certain amount of pride.<br />

Horizontal principle increases<br />

quality<br />

Just like the “AvantiPlus” (top segment)<br />

and “Vivo” (middle segment) log stackers,<br />

the “Maximo”, which was developed for<br />

the highest segment, is also based on the<br />

horizontal principle, which increases log<br />

quality and reduces waste. Apart from the<br />

high level of availability, other outstanding<br />

features of the new log stacker include<br />

product size variability (ideal for catalog<br />

producers), job data storage (ideal for<br />

publishers with repeat orders) and the interface<br />

for internal data recording (ideal<br />

for ensuring continuous workflow according<br />

to JDF/JMF).<br />

The “Maximo” is controlled by a master<br />

control system that has also been newly<br />

developed (Macos). This control system<br />

allows a better overall view of the system<br />

and the process sequence. It also ensures<br />

a more accurate display, so that faults can<br />

be rectified quickly. “Because every holdup,<br />

even short ones, increases the waste<br />

rate,” Felix Stirnimann points out.<br />

rph<br />

60 000<br />

50 000<br />

40 000<br />

30 000<br />

20 000<br />

10 000<br />

0<br />

1955 1965 1975 1985 1995 2000<br />

Speed of rotogravure presses: In future,<br />

the speed curve will have a flatter profile<br />

because of the loading limits of the paper<br />

stock.<br />

Log, rolls, bundles, pallets . . .<br />

Including log stackers, Muller Martini has<br />

another couple of strings to its bow in the<br />

press delivery area in regards to roll systems<br />

and bundle-building. “Bundle building<br />

is the most efficient method of shortterm<br />

storage and finishing for products<br />

with medium to longer processing times,”<br />

Mr. Stirnimann informs us. “For example,<br />

it is ideally suited for telephone books.”<br />

However, roll systems have the highest<br />

level of automation. They are especially<br />

useful for publications with short processing<br />

times. Only one person is required to<br />

operate the press delivery system and<br />

load the saddle stitcher or perfect binder.<br />

Building bundles (often from finished<br />

products) and subsequent palletizing is<br />

also highly automated. Loading the bundles<br />

requires the most manpower. “This<br />

method of finishing,” says Felix Stirnimann,<br />

“enables the greatest possible flexibility.”<br />

. . . and rotary trimmers<br />

Beside buffer systems, rotary trimmers<br />

are also responsible for the efficient finishing<br />

of printed products. They can be used<br />

both inline and offline. In the case of rotogravure<br />

and high-volume offset printed<br />

products, however, they are detached<br />

from the press – as in businesses with a<br />

small proportion of finished products.<br />

Therefore, finishing is best not coupled<br />

with the press.<br />

www.mullermartini.com<br />

www.kba-print.de<br />

www.cerutti.it<br />

www.era.eu.org<br />

www.pira.co.uk<br />

7<br />


Forum<br />

Press delivery systems from Muller Martini<br />

“Maximo” log stacker<br />

� Cycle time:<br />

20 seconds/log<br />

� Maximum number of pages:<br />

128/signature<br />

� Log length:<br />

500–1,200 cm<br />

“AvantiPlus” log stacker<br />

� Cycle time:<br />

32 seconds/log<br />

� Maximum number of pages:<br />

96/signature<br />

� Log length:<br />

500–1,200 cm<br />

“Vivo” log stacker<br />

� Cycle time:<br />

60 seconds/log<br />

� Maximum number of pages:<br />

32/signature<br />

� Log length:<br />

500–1,200 cm<br />

“Forte” compensating stacker<br />

� Cycle time:<br />

1.2 meters/second<br />

� Mechanical output:<br />

100,000 copies/hour<br />

� Maximum stack height:<br />

350 mm<br />

“Cohiba” automatic palletizer<br />

� Bundles per minute:<br />

max. 24 (packaged A4)<br />

� Pallet height:<br />

max. 1,600 mm<br />

� Product size:<br />

A5–A3<br />

8<br />

“Fontana” automatic palletizer<br />

� Bundles per minute:<br />

max. 40 (packaged A4)<br />

� Pallet height:<br />

max. 1,600 mm<br />

� Product size:<br />

A6–A3<br />

“PrintRoll Universal” roll system<br />

� Folded signature with overlap:<br />

min. 200 x 145 mm,<br />

max. 480 x 320 mm<br />

� Number of pages:<br />

min. 4 (90 g/m 2 )<br />

or 16 (45 g/m 2 ), max. 96<br />

� Number of straps: 2<br />

“PrintRoll P220” roll system<br />

� Folded signature with overlap:<br />

min. 200 x 145 mm,<br />

max.. 340 x 260 mm<br />

� Number of pages:<br />

min. 4 (90 g/m 2 )<br />

or 16 (45 g/m 2 ), max. 96<br />

� Number of straps: 1<br />

“Compacto” rotary trimmer<br />

� Transport speed:<br />

max. 60 meters/minute<br />

� Trim thickness, compressed:<br />

max. 8 mm<br />

� Signature size: untrimmed<br />

max. 550 � 500 mm,<br />

trimmed max. 544 � 497 mm<br />

“Exacto” rotary trimmer<br />

� Transport speed:<br />

max. 60 meters/minute<br />

� Trim thickness, compressed:<br />

max. 12 mm<br />

� Product size:<br />

untrimmed max. 490 � 490 mm,<br />

trimmed max. 484 � 487 mm<br />

Muller Martini Panorama June 2005

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