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Annual Report 2006 - JAL | JAPAN AIRLINES

Annual Report 2006 - JAL | JAPAN AIRLINES

Annual Report 2006 - JAL | JAPAN AIRLINES

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QAs the new CEO, what are your commitments and thoughts on regaining trust?I am sure that our maintenance staff and other front-line staff have reviewed the basics of our business,and are fully dedicated to their work. We can continue to fly safely if we always go back tothe basics and work with a sense of high awareness. Our management staff, including myself, willgo to the front lines as often as possible to have better communication with our personnel.In Osaka, our employees carried out “OOKINI (Thank you)” campaign on a voluntary basis toexpress their gratitude to customers for their continued loyalty to <strong>JAL</strong>. They even made the campaign’sbanner on their own. One young employee said that because people from different departmentsgot together and cooperated to achieve the same goal, communication improved, and thework became easier.Our front-line employees are acting with a sense of urgency and are enthusiastic in their pursuitof safe flights. Transparency in management and workplace has improved as well, and much moreinformation about problems is now shared. We want management to continue nurturing this enthusiasmof the front-line.We will, above all, emphasize responding to the needs of society, gaining better public understanding, and fulfi lling ourcorporate social responsibilities.QFinally, please share with us your long-term vision and goals.Demand for flights in neighbouring East Asian countries is extremely strong, and our business environmenthas improved. Under the circumstances, <strong>JAL</strong> has a strong intention to respond to societalrequirements by providing services of the highest quality and maintaining the most convenientnetwork that customers can use without any worries at all.<strong>JAL</strong> used to consciously work to be No. 1 in terms of scale. Although it is important to pursue ahigh ranking and profits, it is wrong to make those one’s only objectives. We can only win the supportand understanding of the people around us by swiftly responding to social needs and fulfillingour social responsibilities. I believe that this is the most important factor in our regaining trust. Wewill spare no effort in doing this, and if this also results in higher profits and a high industry ranking,so much the better.11

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