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8process of creating, by means of multi-layered policies andpractices, the economic, educational, organizational andinstitutional infrastructure that supports and makes possiblethe dynamic use of IP for economic development. The studymakes recommendations on areas where future work andWIPO-ASEAN cooperation can be further intensified.Publication no.: 914 • Pages: 120 • Price: 25 Sfr.ISBN E: 978-92-805-1236-6Socio-Economic Benefits of Intellectual PropertyProtection in Developing Countries – By Shahid AlikhanPublished in 2000This publication provides a comprehensiveoverview of issues dealing with the impactthat intellectual property rights have onvarious facets of human progress. It seeksto clarify the role of intellectual property inspurring social, cultural, technological andeconomic development and its importanceto industry, business and the public atlarge. In addition to the socio-economic value of intellectualproperty protection for developing countries, the publicationhighlights the importance of modernizing and strengtheningintellectual property systems. Other issues addressed includequestions relating to electronic commerce and theprotection of folklore, traditional knowledge, biodiversityand biotechnology. The book is authored by Mr. ShahidAlikhan, a leading Indian intellectual property expert andformer Deputy Director General of WIPO.Publication no.: 454 • Pages: 198 • Price: 30 Sfr.ISBN E: 978-92-805-0896-3Académie sur la mise en oeuvre des droits de propriétéintellectuelle à l’intention de magistrats de pays endéveloppement de droit continental – Published in 2002Free Information ProductsContains the texts of presentations madeduring two sessions organized in June 2000and May 2001 in cooperation with theFrench Institut national de la propriétéindustrielle (INPI) and the École nationale dela magistrature (ENM).Publication no.: 887 • Pages: 205 • Price: 15 Sfr.ISBN F: 978-92-805-1112-3Guidelines on Developing IntellectualProperty Policy for Universities and R&DInstitutions in African CountriesPublication no.: 848Available in: E, FA Brochure on Intellectual Property Rightsfor Universities and R&D Institutions inAfrican CountriesPublication no.: 849Available in: E, FSMALL AND MEDIUM-SIZED ENTERPRISES (SMEs)Marketing Crafts and Visual Arts: The Role of IntellectualProperty – A Practical Guide – Published in 2004By the International Trade Centre (ITC) and the World IntellectualProperty Organization (WIPO)A Guide dealing with the relationshipbetween successful marketing of crafts andvisual arts, and the appropriate use ofintellectual property (IP) system instruments– pointing to situations where obtainingformal IP protection ought to be considered;explains how to implement marketing andIP strategies within a business frameworkand marketing management process; presents case studiesand examples of managing IP assets in marketing from thecraft and visual arts sectors in developing countries; includesbibliographical references.Publication no.: ITC/P159 • Pages: 135 • Price: 40 Sfr.ISBN E: 92-9137-264-1 • F: 92-9137-273-0S: 92-9137-272-2Secrets of Intellectual Property: A Guide for Small andMedium-sized Exporters – Published in 2004By the International Trade Centre (ITC) and the World IntellectualProperty Organization (WIPO)A guide in the form of questions andanswers dealing with intellectual property(IP) issues, aimed at small and medium-sizedexporters and trade support institutions. Itexplains basic concepts and principlesregarding IP rights; covers questions relevantto ownership of rights by employees,contracting, licensing and technologytransfer; highlights the importance of IP issues when drawingbusiness, marketing and export plans and strategies; dealswith IP protection abroad; looks at the link beween IP andquality regulations, standards, packaging, labelling andelectronic commerce; considers how to conduct a valuation ofIP rights and how to deal with IP disputes.Publication no.: ITC/P163 • Pages: 180 • Price: 40 Sfr.ISBN E: 92-9137-268-6 • F: 92-9137-278-1S: 92-9137-277-3Norwegian Small and Medium-sized Enterprisesand the Intellectual Property Rights System:Exploration and Analysis – Published in 2003The study provides an overview of theNorwegian national innovation system witha special focus on SMEs and their use of theintellectual property system. The studyprovides valuable empirical data on patentand trademark applications by size, locationand sector. The methodology and analysisused in the study and its conclusions andrecommendations, while focusing on the Norwegian situation,will be of great interest to all those concerned with ensuringthat SMEs are able to make the most effective use of the toolsavailable to them through the intellectual property system.Publication no.: 890 • Pages: 110 • Price: 25 Sfr.ISBN E: 978-92-805-1128-4A=Arabic – C=Chinese – D=Dutch – E=English – F=French – G=German – I=Italian – J=Japanese – K=Korean – P=Portuguese – R=Russian – S=Spanish