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Travel - International Indian

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Buzz WordGiuseppe Zanotti Designlaunches its AutumnWinter Collection“Praising Imperfections”t’s to the woman who knows how to make a virtueI of her faults that Giuseppe Zanotti Design’s new Fall/Winter collection is dedicated to. The woman who usesher looks as a weapon of seduction, not to provoke,but to support bold statements. The woman whochooses accessories irrationally, dismissive of colorsand proportions, attracted by the creative vibes. Tothese women Giuseppe Zanotti says, ‘Here are theingredients, my shoes; do whatyou will. Construct your stylearound them, use them to expressyour own world, to enhance yourcontradictions’.Chromatic codes are setaside, as colors are uncontainableelectric particles, so toes areunrestrained and decorative detailing is irreverent.The inspiration? It comes from Helmut Newton’s black& white portraits of women: proud, magnificent andtimeless. And from the atmosphere of Paris in the ’80s,from the shop windows on Place des Victoires.Giuseppe Zanotti Design has infused these memorieswith a punk/rock´n´roll twist, creating low ankle bootswith zipped turn down cuffs, after the style of thePerfecto biker jacket; rhinestones appear as studs andendow precious cowboy-style boots with amazingsparkle: 6000 tiny crystals meticulously applied by hand,one by one. Contrasts, sharp edges, a distinct “break”between heels and uppers and “wrong” shapes that do,however, capture the reflections of the faceted stones.It’s a collection that numbers some 800 shoes. Atopposite poles, a new classic & chic loafer and a sexy,sky-high shoe. Somewhere in the middle lie themost iconic pieces, like the Beatle ankleboots proposed in three surprising colors,flaunting an ultra-feminine look.There are also the pink open booties.In this model, romantic embroideryembraces the leg like an oriental tattooand is as light as a stocking. But the realcult piece of the collection is a new courtshoe: a weapon of seduction that wasinspired by a desire to rework atimeless classic.Giordano featuresartworks from Mawaheb’sartists with special needs- Artists designed limited edition artworksexclusively for GiordanoGiordano, one of the world’s leading internationalapparel retailers with 226 stores across the region,partnered with Mawaheb to give its students theopportunity to showcase their artistic talent. The projectis part of the Giordano Initiative For Talent (GIFT), a CSRprogramme developed by Giordano to support the localcommunity.Students from Mawaheb’s Dubai Art Studio foryoung adults with special needs were asked to interpretthe theme “World Without Strangers” and the result isan eclectic mix of artworks. Amidst the many that werecreated, ten works of the students were shortlisted, outof which six will be launched in the first phase. Thisexclusive range of t-shirts imprinted with the six artcreations and signed off by the artists, will be sold acrossGiordano’s stores in the UAE.“The talents of these special need artists are amazingand deserve to be given credit and recognition,” saidSajid Sayed, General Manager of Giordano Fashions, LLC.“At Giordano, we care for the community and with thisinitiative we want to present the artistic creations of thestudents on a new platform where all members of societycan view their works. We hope that this will be just thestart of a long collaboration.”3,000 limited edition t-shirts will be retailed at AED40 of which AED 20 will be given to Mawaheb for theirdevelopment.“People with special needs are part of our society.Giordano in collaboration with Mawaheb is giving theartists the opportunity to be recognized because oftheir abilities instead of their disabilities” said Wemmyde Maaker, founder of Mawaheb from Beautiful people.“When our artists see their work displayed in anexhibition or printed on coffee cups or t-shirts, it makesthem feel recognized, proud and accepted. That’s thebiggest reward we can give them.”The Mawaheb t-shirts will be available in 15 Giordanostores across the UAE.For UAE residents, the Mawaheb t-shirts will also beavailable for purchase on www.giordano-me.com, thebrand’s newly-launched shopping portal.96The <strong>International</strong> <strong>Indian</strong>

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