O - Barkatullah University, Bhopal

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INDEX1. FACULTY – MANAGEMENTSl.No. SUBJECT Page No.1. Management 03-042. FACULTY – LAWSl.No. SUBJECT Page No.1. Law 05-123. FACULTY – HOME SCIENCESl.No. SUBJECT Page No.1. Home Science 13-144. FACULTY – COMMERCESl.No. SUBJECT Page No.1. Commerce 15-315. FACULTY – EDUCATIONSl.No. SUBJECT Page No.1. Education 32-412. Yogic Science 42-446. FACULTY – PHYSICAL EDUCATIONSl.No. SUBJECT Page No.1. Physical Education 45-48Page 2 of 48
BARKATULLAH UNIVERSITY, BHOPALSYLLABUS FOR ENTRANCE TEST FOR PH.D. INMANAGEMENTSUBJECT : MANAGEMENTMax. Marks : 100Note : There will be 100 objective type of questions Minimum Passing Marks will be40. No negative marking.1. Fundamentals of Management:-Management- Overview, Functions, Nature and Significance; Evolution ofManagement Thought – Taylor, Fayol, Elton Mayo, FC Bernard, Likert andWebber (Theories of Management); Recent Trends and Future Challenges ofManagement. Planning – Concept, Importance, Types and Process.Strategic Management – Overview and Process; MBO, Organizing -Principles, Structure, Process, Importance. Directing and Controlling –Motivation, Morale and Productivity, Leadership, Communication.2. Marketing Management:-Nature and scope of Marketing, The Marketing Environment andEnvironment Scanning. Marketing information system and Marketingresearch, Understanding Consumer and Industrial markets, Marketsegmentation, Targeting and positioning.Product decisions,Product mix, product life cycles, new productdevelopment, branding and packaging decisions, Pricing Methods andstrategies. Channel management-selection. New issues in marketing-Globalization, Consumerism, Green Marketing, Legal issues.3. Financial Management:-Aims and Objectives of Financial Management; Financial Analysis andControl. Investment and Capital Structure Decisions, Instruments of LongTerm Finance. Optimum Capital Structure. Basics Concept of – BudgetPage 3 of 48
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Page 21 and 22: 201- Corporate Legal Frameworkfuxeh
Page 23 and 24: 202- Organizational BehaviorlaxBukR
Page 25 and 26: 203- Advanced Statistical Analysism
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Page 29 and 30: ZZ302- Tax Planning and Managementd
Page 31 and 32: 304- Accounting for Managerial Deci
Page 33 and 34: PAPER-IPHILOSOPHICAL & SOCIOLOGICAL
Page 35 and 36: OBJECTIVES :-PAPER-IIPSYCHOLOGICAL
Page 37 and 38: PAPER-IIIEDUCATIONAL RESEARCH AND S
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Page 41 and 42: UNIT-VNew Horizons of Educational T
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O - Barkatullah University, Bhopal

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