Morgan Stanley Global Consumer Conference 2004 - Unilever
Morgan Stanley Global Consumer Conference 2004 - Unilever
Morgan Stanley Global Consumer Conference 2004 - Unilever
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Generating economies of scale<br />
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10<br />
8<br />
6<br />
4<br />
2<br />
0<br />
'93 '94 '95 '96 '97 '98 '99 '00 '01 '02 '03<br />
From several companies towards acting as a single unit:<br />
Van den Bergh<br />
Lipton<br />
Bestfoods<br />
Slim.Fast<br />
* Fixed assets + working capital % turnover<br />
Operating margin beia Assets* % sales<br />
Good Humor<br />
Breyers<br />
Ben & Jerry’s<br />
13<br />
Lever<br />
H. Curtis<br />
C. Ponds<br />
Operating margin more than doubled over the period<br />
Asset efficiency dramatically improved<br />
Supply chain improvement:<br />
• sourcing simplification<br />
• tactical outsourcing<br />
• global purchasing<br />
• distribution reconfigured with a major reduction in the number of<br />
warehouses<br />
• integrated systems<br />
…with improved customer service.<br />
Leveraging the scale of <strong>Unilever</strong> by integrating 10 companies into 3<br />
business units.<br />
• next stage now in progress - implementation of shared support<br />
services between Foods and HPC, while retaining separate<br />
marketing<br />
focus.<br />
Single face to the customer……..<br />
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33<br />
31<br />
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27<br />
25<br />
23<br />
21<br />
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