AUSTRALIA'S GREAT SOUTH WEST EDGE National ... - EarthCheck

CONTENTS1. Background and Objectives2. The GSWE National Landscape Visitors3. The GSWE Experience4. Competitor Analysis5. Next StepsThe Experience Development Strategy is being developed under the direction of a SteeringCommittee with representatives from Tourism WA, Regional and Local Tourism Organisations,Regional Development Commissions, Local Government and the Department of Environmentand Conservation. The project has been made possible through funding support from TourismWA the South West Development Commission, Great Southern Development Commission andGoldfields Esperance Development Commission.About the Project TeamOn behalf of the EC3 Global team, including Resolve Global and Parker Travel Collection, we would liketo thank you for the opportunity to work with you to prepare the Great South West Edge TourismExperience Development Strategy.EC3 is Australia’s longest running dedicated tourism consulting firm, with 25years of experience in destination management and strategic planning fortourism destinations. We have hands-on practical knowledge of theexperience seekers, National Landscapes, Brand and Marketing and TourismProduct Development and Investment.Parker Travel Collection is Australia’s largest and leading tourism marketingcompany established in 1998 with offices in Cairns, Gold Coast, Sydney,Melbourne, Seoul (Korea), Los Angeles (USA) and Guanghzhou (China).Resolve Global is a nature-based tourism and protected area planningconsultancy firm based in Perth with a national and international capability.Resolve Global has exceptional experience, knowledge and skills in tourismplanning specialising in remote area nature based tourism development.Images of the Great South West Edge region used throughout this Discussion Paper are courtesyof Tourism Western Australia and Dolphin Discovery Centre, BunburyGreat South West Edge Experience Development Strategy Discussion Paper2