Ocean Park Ticketing and Admission System - Ocean Park Hong Kong

Ocean Park Ticketing andAdmission System© Ocean Park Corporation (2006)Request for Expressions of Interest for the design, supply,implementation, commissioning and integration ofticketing and admission system for Ocean ParkThe Ocean Park Corporation (“the Corporation”) invites qualified vendorsto express their interest in the appointment of the design, supply,implementation, commissioning and integration of ticketing andadmission system (T&AS).As part of the Master Redevelopment Plan of the Corporation, in additionto the existing entrance at Tai Shue Wan, a new Entry Plaza with publictransport interface, car parking and various other facilities is planned tobe opened by Q3 2010. One of the key IT initiatives is to implement a newT&AS at Tai Shue Wan entrance and the new Entry Plaza to cater for thegrowth of the Park’s business in the coming years. Our current annualattendance is about 5 million. The new T&AS is expected to support futuregrowth in annual attendance with an hourly traffic over 12,000 visitors.The required T&AS solution should include ticketing software, online webstore,kiosks and access control turnstiles. It should be noted that there arebusiness challenges to be resolved, such as maintaining business-as-usualand having a transition period of 2 to 3 years at which there are twoentrances to the park, and there will be two sets of issued tickets with theold and new ticketing systems. Reports need to be able to retrieve datafrom both T&AS. The solution should also be scalable to integrate withother future IT solutions such as workforce management system, point-ofsale,Enterprise Resource Planning (including finance, procurement,

inventory and HR modules), customer relationship management andbusiness intelligence solutions.The scope of work includes design, supply, implementation tocommissioning, which includes:1. defining the solution blueprints,2. gathering and confirming the requirements,3. installing and configuring the T&AS based on the requirements,4. integrating and exchanging information with the admission gates,5. integrating with other IT solutions,6. performing various levels of system testing,7. delivering system training to respective staffs, and8. providing initial production support after the new T&AS is launched.The Corporation expects the selected vendor to perform the role ofprimary contractor who will manage the supply of required ticketingsoftware, hardware and other related construction and field works.The interested vendor shall confirm your interest by completing thefollowing information:1. Company background and profile,2. Major business activities,3. Relevant theme parks clients’ job reference on similar T&ASimplementation projects (in the past 5 years since 2004). Pleasenote that it will be important for you to let us know about your role(s)and the contract sum of each of these projects,4. Proven experiences in providing theme park T&AS that supportsannual attendances over 3 million,5. High-level description of the T&AS products in point 4 above(software and hardware) and solution which includes but notlimited to the following:• Ticket type setup and bundling maintenance,• Ticket sales channels maintenance,• Pricing management,• Promotion and discount management,• Pass holder management,• Access control and turnstiles ,• Photo ID and biometrics processing,• Interface with other systems (such as finance),• Integration with other peripherals (such as ticket printer, barcodereader, camera, display),• Reporting and analytics capabilities, and• System administration,

6. Description of key implementation considerations:• Implementation approach,• services to be provided,• teaming approach,• support model,• pricing model,• partnering model with other admission control system andhardware vendors, and7. Audited financial report for the past 3 years since 2005.8. Your recommended team(s) for our T&AS project as well as theresume of each of the team members.and depositing into the Tender Box at the Administration Building Annex ofOcean Park, Aberdeen, Hong Kong, by 3:30 pm on 21-Aug-2009 (HongKong time).Expressions of interest must be contained in a sealed envelope markedwith the following details:Expressions of Interest forDesign, Supply, Implementation, Commissioning and Integration ofTicketing and Admission System for Ocean ParkOcean Park CorporationAberdeenHong KongAttention: Deputy Chief Executive & Chief Financial OfficerSubmissions by fax or e-mail will not be accepted. Late submission will notbe considered.Any vendor that has not registered with the Corporation as Supplier isrequired to submit the Supplier/Contractor/Consultant Registration Formto apply for registration. The form can be obtained from the Corporation’swebsite or Corporate Services Department.The Corporation would genuinely consider the interested vendors andinclude in tender invitation list. Vendors who do not hear from theCorporation within three months should consider their expressions ofinterest unsuccessful. The Corporation reserves an absolute discretion toinvite or not to invite any firm to submit tender proposals.

The Corporation is one of the public bodies listed under the Prevention ofBribery Ordinance. It is an offence in law for anybody to offeradvantages to any employees or consultants of the Corporation inconnection with this expression of interest exercise or the subsequenttender exercise.Should you have any further queries, please feel free to contact Mr.Martin Leung at phone no. (852) 39232598 or email:martin.leung@oceanpark.com.hk.An introduction to the redevelopment project and other relevantinformation can be found on the Ocean Park Web Pagewww.oceanpark.com.hk.