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E-cigarettes an evidence update A report commissioned by Public Health England

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E-<strong>cigarettes</strong>: <strong>an</strong> <strong>evidence</strong> <strong>update</strong>smoking cessation (30-day abstinence) in a sample of smokers enrolled in a web-basedcessation programme in the US with three-month follow-up. Pearson illustrated how therelation between using EC to quit <strong>an</strong>d successful smoking cessation depended on thefactors that were adjusted for <strong>an</strong>d how the data were <strong>an</strong>alysed, finding that under someconditions EC use was related to being less likely to quit <strong>an</strong>d in others there was norelationship. The authors concluded that caution needs to be exerted when interpretingobservational studies of the effects of EC use on smoking cessation.Borderud et al., 2014 [52] examined whether <strong>an</strong>y use of EC in the past 30 days wasrelated to smoking cessation outcomes in a group of c<strong>an</strong>cer patients enrolled in asmoking cessation programme in the US. When treating all smokers who dropped out ofthe study as smoking cessation failures, the authors found that <strong>an</strong>y use of EC in the last30 days was related to being less likely to quit; however, this treatment of the data mayhave been problematic because more EC users th<strong>an</strong> non-users dropped out of thestudy. No relationship between EC use in the last 30 days <strong>an</strong>d smoking cessation wasobserved when drop-outs were excluded from the <strong>an</strong>alyses. One potential problem withthis study is the measure of <strong>an</strong>y EC use in the last 30 days, as this could r<strong>an</strong>ge fromusing <strong>an</strong> EC once in the last 30 days to using <strong>an</strong> EC daily for the past 30 days. Asillustrated [16, 44, 45] <strong>an</strong>d discussed in previous studies [51], measurements of EC usethat do not fully capture frequency of use may influence the relation between EC use<strong>an</strong>d smoking cessation. As with studies in the previous section, the Borderud studystarted with smokers who had tried EC but did not stop smoking. This, of course,seriously reduces the ch<strong>an</strong>ce of detecting a positive effect.Summary of findingsRecent studies support the Cochr<strong>an</strong>e Review findings that EC c<strong>an</strong> help people to quitsmoking <strong>an</strong>d reduce their cigarette consumption. There is also <strong>evidence</strong> that EC c<strong>an</strong>encourage quitting or cigarette consumption reduction even among those not intendingto quit or rejecting other support. It is not known whether current EC products are moreor less effective th<strong>an</strong> licensed stop-smoking medications, but they are much morepopular, there<strong>by</strong> providing <strong>an</strong> opportunity to exp<strong>an</strong>d the number of smokers stoppingsuccessfully. Some English stop smoking services <strong>an</strong>d practitioners support the use ofEC in quit attempts <strong>an</strong>d provide behavioural support for EC users trying to quit smoking;self-<strong>report</strong>ed quit rates are at least comparable to other treatments. The <strong>evidence</strong> onEC used alongside smoking on subsequent quitting of smoking is mixed.Policy implicationsoSmokers who have tried other methods of quitting without success could beencouraged to try EC to stop smoking <strong>an</strong>d stop smoking services should supportsmokers using EC to quit <strong>by</strong> offering them behavioural support.51

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