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Media Report

Media Portal Report - Alfred Intensive Care Unit

Media Portal Report - Alfred Intensive Care Unit

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Channel 10 (Melbourne)<br />

The Project - 13/05/2013 6:38 PM<br />

Dave Hughes, Carrie Bickmore, Charlie Pickering, Steve Price<br />

A lifesaving device has been trialled in Melbourne. Colin Fielder, Cardiac<br />

Arrest Survivor, came back from the dead following a cardiac arrest in June<br />

2012. Fieldler was clinically dead for 45 minutes. Fielder says a portable<br />

heart / lung machine used in operating theatres kept his blood pumping while<br />

the auto pulse gave him automated CPR. The two machine combo is only<br />

available at the Alfred and requires three trained doctors to operate, but the<br />

auto pulse is used all around the world and can be a lifesaver all on its own.<br />

It functions as an extra paramedic ensuring CPR continues even when<br />

rescuers are moving a patient behind the wheel. The survival rate for cardiac<br />

arrest is 5%. The makers of auto pulse say their device can triple patients<br />

chances. Clare Carney, Cardiac Arrest Survivor says she was swimming in a<br />

swimming pool and paramedics arrived in 6 minutes and then 45 minutes<br />

they performed CPR, then transported her to hospital on the auto pulse<br />

board. Carney says that she had no warning.<br />

Audience<br />

Male 16+: 283,000<br />

Female 16+: 355,000<br />

All People: 719,000<br />

Advertising Space Rate<br />

AUD: 148,485<br />

Interviewees: Clare Carney, Cardiac Arrest Survivor ; Colin Fielder, Cardiac<br />

Arrest Survivor<br />

Duration: 3.20<br />

Summary ID: M00053181756<br />

This program or part thereof is syndicated to the following 29 station(s):-<br />

Channel 10 (Adelaide), Channel 10 (Perth), Channel 10 (Sydney), Channel<br />

10 (Brisbane), Southern Cross Ten (Canberra), Southern Cross Ten -<br />

Shepparton (Shepparton), Tasmania Digital Television (Hobart), Ten Albury<br />

(Albury), Ten Bundaberg (Bundaberg), Ten Cairns (Cairns), Ten Coffs<br />

Harbour (Coffs Harbour), Ten Darwin (Darwin), Ten Gold Coast (Gold<br />

Coast), Ten Lismore (Lismore), Ten Mackay (Mackay), Ten Newcastle<br />

(Newcastle), Ten Rockhampton (Rockhampton), Ten Sunshine Coast<br />

(Sunshine Coast), Ten Tamworth (Tamworth), Ten Taree (Port Macquarie),<br />

Ten Toowoomba (Toowoomba), Ten Townsville (Townsville), Ten Victoria<br />

Ballarat (Ballarat), Ten Victoria Gippsland (Bairnsdale), Ten Victoria Swan<br />

Hill (Swan Hill), Ten Victoria Warrnambool (Warrnambool), Ten Wagga<br />

Wagga (Wagga Wagga), Ten West WA (Albany), Ten Wollongong<br />

(Wollongong)<br />

© iSentia<br />

NBN Tamworth (Tamworth)<br />

NBN News - 13/05/2013 6:28 PM<br />

Natasha Beyersdorf and Paul Lobb<br />

Cardiac specialists at the Alfred Hospital say they have found the key to<br />

reviving heart attack patients who have been dead for up to an hour. An auto<br />

pulse machine can revive cardiac patients. Doctors at the Alfred Hospital<br />

want the tools in every ambulance in Victoria.<br />

Audience<br />

Male 16+: 12,000<br />

Female 16+: 14,000<br />

All People: 27,000<br />

Advertising Space Rate<br />

AUD: 1,988<br />

Interviewees: Colin Fielder, Heart Attack Victim ; Stephen Bernard,<br />

Intensive Care Specialist<br />

Vision: LifeBand<br />

Duration: 1.33<br />

Summary ID: M00053182151<br />

This program or part thereof is syndicated to the following 1 station(s):-<br />

NBN Moree (Upper Namoi)<br />

© iSentia<br />

COPYRIGHT This report and its contents are for the use of iSentia's subscribers only and may not be provided to any third party<br />

for any purpose whatsoever without the express written permission of iSentia.<br />

DISCLAIMER The material contained in this report is for general information purposes only. Any figures in this report are an<br />

estimation and should not be taken as definitive statistics. Subscribers should refer to the original article before making any<br />

financial decisions or forming any opinions. iSentia makes no representations and, to the extent permitted by law, excludes all<br />

warranties in relation to the information contained in the report and is not liable to you or to any third party for any losses, costs or<br />

expenses, resulting from any use or misuse.

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