PAII newsletter November 2015

Upcoming Webinars (more dates and topics coming soon!) Free for Members!
Register at http://www.innkeeping.org/?page=webinars (you must login to your account to register)
Wednesday, November 18, 2015, 2:00 PM EST
B&B Photography DIY Tips & Tricks Part One
How you can get good looking food shots with what you already
have to work with. We’ll cover things to consider before and
during your food shooting session, primarily using your smart
phone and available lighting. With the right planning and a
sharp eye, there’s no reason you can’t get some nice photos to
help entice those new visitors.
-Peter Billard Photography
Wednesday, November 25, 2015, 2:00 PM EST
B&B Photography DIY Tips & Tricks Part Two
Additional discussion to help finesse your food photography,
again using what you have available. Emphasis will be on styling,
arranging, props, accessories, and looking at the results with
a ruthless eye! Also we’ll talk about the factors under your control
that either make or break a good food shot.
-Peter Billard Photography
Wednesday, December 2, 2015, 2:00 PM EST
How to sharpen your online pricing strategy?
To run a successful business, innkeepers must maximise their
profit opportunities while ensuring they don't frighten their
guests by being perceived as expensive.
How do you work out a well-founded pricing strategy and policy.
How do you set the 'right' price?
During this webinar, you will gain insights in the components
that influence price, and get to know the different steps of an
optimal pricing process and innovative price determination. ... If
your pricing policy is not as strategic as it might be, you may
want to use some tools to help you both design it and implement
it.
-Xotelia
Wednesday, December 9, 2015
(rescheduled from October 14)
Top 3 Challenges for Bed &Breakfast's and Strategies to Increase
Business
In a recent poll we asked B&B's their greatest business challenges
and what strategies they used to overcome them. Hear
real life strategies and pain points from LivingSocial's featured
Travel Customer (TBA) and the Director of Travel, Dustin
Warr. Learn how to maximize your marketing programs and
generate more business. Don't miss out on this engaging webinar.
-Living Social
Wednesday, December 16, 2015
Bring in more guests and increase RevPar with Off Season
Booking Promotions
Many inns are fully booked during the high season but have
trouble filling openings in mid- week and off-season. Extending
your season by several weeks or getting a few more mid-week
bookings can dramatically increase your RevPar. This webinar
will show you how to use the power of unusual holidays and
special events to create booking promotions that will attract and
delight your guests. It will include live examples of successful
promotions implemented by innkeepers.
-Fully Booked Inn
Wednesday, December 20 & 30, 2015
(Happy Holidays Webinar Break)
Check http://paiiinnkeepers.blogspot.com/p/
upcoming-webinars.html
for more webinars already scheduled!