Pod Business Plan

Pod Giving
information we need to create an account for them and results in us shipping them
their desired number of Pods. Leads that do not convert will be put on a nurture
campaign and routed to one of our current pastors for a referral and future conversion.
Revenue Plan and Pricing
There are three methods for Pod to generate revenue: taking a percentage of each
transaction, a monthly recurring platform fee, and selling the Pods. We've laid out a
short, mid, and long term revenue plan below:
Short Term (3 months)
• Pod will partner with a payment processor in the short term to
take approximately 0.7% of each transaction.
• The monthly, recurring service fee is $50 per month per Pod, but negotiable as
we are defining what the customer is willing to pay.
• Pods cost $500 each to produce by 3D printing, and this cost is passed to the
customer. We are discussing another production method that may lower our
production costs in the short-term by approximately $100-170 per unit.
Mid Term (3-12 months)
• Pod will still be partnered with a payment processor taking 0.7% of each
transaction.
• Unless the market tells us differently, Pod will still be $50 per month per device.
• Paying for the device has been the biggest pain point to adding churches.
Therefore, we will focus on the manufacturing process to lower our production
cost to $25-$50 per unit by end of mid term.
Long Term (12+ months)
• Our first option is to provide revenue long term is to partner with all major
payment processors, similar to what a company like Verifone does. This allows
Pod to use the payment processor's sales team to sell Pod. We would attempt
to still have a percentage of each transaction, but it would vary processor-toprocessor.
• Unless the market tells us differently, Pod will still be $50 per month per device.
CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential, trade-secret
information and is shared only with the understanding that you will not share its contents or ideas with
third parties without the express written consent of the plan author.
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