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242 GARDEN DESIGN LONDON STONE | NATURAL STONE COLLECTION 2016<br />

243<br />

SHOW TIME<br />

of my major competitors? See how<br />

they work, how they communicate,<br />

what kit they use. What can I learn<br />

and improve on? And I do, every<br />

single year.<br />

I am blessed to have probably<br />

the most complete skilled<br />

workforce of any show contractor.<br />

Many are long time served and<br />

GARDEN DESIGN<br />

amazingly skilful, not to mention<br />

resourceful. They are paid well for<br />

their precious time and we have<br />

a laugh while we work. It is the<br />

nature of the company that we<br />

help others along the way too,<br />

and it is not uncommon to see<br />

Landform staff and kit in all parts<br />

of the show ground. We all get a<br />

kick out of helping others out of<br />

a jam. Word gets out of a good<br />

deed done. There are contractors<br />

who would not help you, which<br />

I personally find sad. Our show<br />

presence helps attract new staff<br />

and talent. Medal success helps<br />

staff recruitment: people want to<br />

work for successful companies.<br />

For us, it’s all in the planning,<br />

which takes months to perfect.<br />

We plan everything; we control<br />

timelines and deadlines, we have<br />

plan B’s and plan C’s! We have<br />

detailed works programmes; we<br />

have labour planned and back-up<br />

labour plans. We have detailed<br />

meetings with our many suppliers.<br />

We rehearse playing the ‘get out<br />

of jail’ card, which often happens<br />

when pushing the design envelope<br />

with new concepts and materials<br />

has gone horribly wrong. For me,<br />

it’s a time to see how the team<br />

and adapt. You see seasoned<br />

players pulling this card out every<br />

year as weather, lack of time and<br />

other factors can play cruel games<br />

with your precise planning. And<br />

then it’s there; completed and<br />

scrubbed up, like crossing the<br />

finish line of a marathon. Having<br />

completed four marathons, I can<br />

confidently say that the feeling is<br />

similar: exhausted, relieved and<br />

yet happy. Medals aside, you are<br />

judged by your peers. Failure is<br />

just not an option. To not finish<br />

would be commercial suicide; it’s<br />

a public display, an annual audit,<br />

delivered to perfection in a given<br />

amount of time – in other words,<br />

a perfect contract! Although the<br />

build does not get the coverage as<br />

much as the design process, we<br />

make our own good image with<br />

finished work, and we work the<br />

stand. We network, we make new<br />

friends and reacquaint with old<br />

ones. The feeling of achievement<br />

for you and your team is certainly<br />

worth the pain. We celebrate our<br />

success and start to plan the next<br />

campaign.<br />

The shows have been good to<br />

me and through these theatrical<br />

productions I have raised my<br />

profile and that of my company.<br />

Now judging others as a seasoned<br />

RHS judge and gardens assessor,<br />

I would urge all landscapers to<br />

at least have a go and, if you do<br />

it in the next decade, you might<br />

be lucky and I might be around<br />

to give you a few wise words of<br />

encouragement.<br />

Landform,<br />

www.landformconsultants.co.uk<br />

Noble Caledonia: Spirit of the Aegean<br />

Category: World Gardens<br />

Medal: Gold<br />

Designed by: Esra Parr<br />

Built by: John Wood Garden Design<br />

Material: Filled Travertine<br />

responds; how they overcome<br />

video footage of the build-up and<br />

For advice and orders visit our inspirational showrooms, go online at www.londonstone.co.uk or call +44 (0)8442 251 915<br />

Check out London Stone and follow us on social media for hints, tips and advice.

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