03.06.2016 Views

cw magazine Good copy

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Table of Contents<br />

Page 1; Cover page<br />

Page 4; Greeting Readers<br />

Page 6-7; Exclusive article on Tech School<br />

Page; 9-10; Article on Second side of the coin<br />

Page 12-13; Virtual Reality<br />

Page 15-16; Ai’s; Friend or Foe?<br />

Page19-20; Advertisement report<br />

Page 21; Budget


Hello Readers<br />

Thank you in advance for reading this <strong>magazine</strong>. We want to make young adults<br />

aware of the different opinions people have on technology because they are the<br />

next generation and they all need to know what the good and bad aspects of<br />

technology are. Because there are many. They think technology is good in some<br />

cases and bad in others. Who is right? We don’t know but hopefully after you read<br />

the <strong>magazine</strong> you will have your own opinion on whether technology and<br />

everything related to it is good for humanity or bad. We know that this topic has<br />

been the most popular topic for debates lately and we want to contribute by giving<br />

people information on what they want to argue about.<br />

We hope you enjoy our <strong>magazine</strong> and read it until you are finished, not<br />

because it isn’t good. We also hope you recommend this <strong>magazine</strong> to your friends,<br />

family and anyone else you might know and spread the information we provide so<br />

everyone is aware.


Tech school<br />

By: Kristine Panayotopoulos<br />

Technology is a popular debate topic<br />

because everyone believes in something<br />

different about it. Is it good or bad? Who<br />

knows?<br />

There are a lot of people around the world<br />

who believe technology is corrupting<br />

children slowly, especially within the older<br />

generations. They think that things like<br />

computers,<br />

to go to the library, find a book that had the<br />

information they needed and then write their<br />

essay, but now with computers, students can<br />

research and write their essays at the same<br />

time. Teachers are also able to correct<br />

assignments using computers. Many teachers<br />

in St. Johns use a website called Engrade<br />

which allows students to hand in assignments<br />

via this website and their teachers can correct<br />

these assignments without wasting ink or<br />

paper.<br />

Televisions, cell<br />

phones and other different forms of<br />

technology are being introduced to younger<br />

and younger children to damage their minds<br />

and change how they act, think and speak.<br />

Although many people believe this to be true,<br />

it is quite the opposite, technology was<br />

created to help people and make their lives<br />

easier, especially children.<br />

Technology has made learning easier and<br />

fun, using games to encourage little kids to<br />

learn. Kids can learn at home on their<br />

computer and it makes life easier for both<br />

teachers and students.<br />

Writing essays is much easier for high school<br />

students because all the information they<br />

need is available anywhere they can find a<br />

connection. Before the internet, children had<br />

Things like GPS and electronic gadgets help<br />

us every day whether we are aware of it or<br />

not. GPS helps us when we are lost or when<br />

we want to know where to go. Our own cell<br />

phones help us in a greater way than most<br />

think. It allows us to communicate with<br />

others easily and if ever we need help or we<br />

are unsure of something, we just need to look<br />

it up and in less than a minute we have what<br />

we need.<br />

Another great reason why technology<br />

is good is because people all over the world<br />

can learn using computers if they have access<br />

to them. Someone can be part of an online<br />

school, they could go to McGill University in<br />

Quebec when they live in


Africa and learn the same thing as if they were<br />

physically in the school.<br />

Everything is also sent through E-mail<br />

So the schools can save even more paper . Instead of<br />

sending the same <strong>copy</strong> of a memo or a letter to<br />

every student in the school, they just type it up and<br />

address it to the students and hit Send. Everything<br />

we used to have to do by hand is now done using a<br />

computer and this makes it easy for everyone, if a<br />

teacher needs to correct an assignment, then they<br />

don’t need to figure out what letter a student wrote<br />

because letters on the computer are legible and<br />

easy to read.<br />

Technology can be very helpful with our everyday<br />

lives. It helps with school , makes everybody’s day<br />

easier and it is accessible to everybody.<br />

So is technology really as bad as people make<br />

it out to be?


Second side<br />

of the coin<br />

By: Kristine Panayotopoulos<br />

Many people believe that<br />

technology was a very bad idea. That<br />

nobody should have invented the<br />

internet or cell phones or anything like<br />

that. They think that people are<br />

becoming too dependent on it. Maybe<br />

they’re right.<br />

The internet has become quite a crutch<br />

with students. If they are unsure of<br />

something they’re first instinct is to<br />

look it up on Google. They don’t even<br />

try to solve their problem, they just go<br />

directly to the internet for the answers.<br />

Spelling is also an issue relating to the<br />

internet because the more students use<br />

spellcheck and auto correct, the less<br />

they actually know because the<br />

computer is doing all the work. When<br />

it comes time to exam time, many<br />

students misspell a lot of words since<br />

they don’t have spell check in real life.<br />

Another problem that children and<br />

adults face is obesity. The more time<br />

someone spends in front of a screen,<br />

the less they exercise and the<br />

unhealthier they become. Someone<br />

who doesn’t spend a lot of time in<br />

front of the T.V. will get all the<br />

benefits of living life properly because<br />

when they walk around, they are<br />

moving and being active while other<br />

people will sit around, mindlessly<br />

eating anything and not moving<br />

anything more than their arm to reach<br />

for the remote.<br />

Many people have neck and head<br />

problems because they are always<br />

hunched over their computers or their<br />

cellphones. Always having this posture<br />

can cause serious damage to the neck<br />

and leave it permanently deformed.<br />

Also, forcing their eyes to read or<br />

watch something on a tiny screen can<br />

cause headaches and blurred vision.<br />

There is also the lack of privacy which<br />

is very important to many people. It is<br />

easy to hack into someone’s computer<br />

if you know how to do it and once<br />

someone does it, everything can be<br />

seen. Even someone without the<br />

knowledge of hacking into another<br />

person’s computer can find things out<br />

about that person. Searching people’s<br />

address and information is just as easy<br />

as typing in a name. there is also the<br />

fact that people like to post every little<br />

detail about their lives on Facebook,<br />

twitter or any other social media which<br />

doesn’t help. A lot of people will share<br />

their location when they go somewhere<br />

to let people know where they are<br />

going on vacation or whatever but they<br />

don’t realize that by doing this it tells<br />

people that they won’t be home so<br />

other people can do what they want to<br />

the house or the person.


The internet isn’t as innocent as people<br />

thought. People will use it to create a false<br />

profile so perverts and people like that can<br />

get what they want without getting in<br />

trouble. No matter what the world does with<br />

the internet or how they use it, it’s just not a<br />

good thing. People will hurt themselves by<br />

being hunched over a keyboard or they will<br />

gain way too much weight by not moving<br />

for too many hours. Is that really what you<br />

want for you or others?


Virtual Reality<br />

By Emma Casavant<br />

Virtual reality over the years has started<br />

to evolve during the years without us even<br />

knowing. Now day’s space and<br />

technology has been a great mix to create<br />

new technology that could change space<br />

exploration one day. Recently virtual<br />

reality and Mars have been under<br />

development so it would be possible to<br />

train astronauts, maneuver the Mars rover<br />

and also support the long journeys on<br />

Mars.<br />

Since the mid-1980’s NASA had started<br />

early to work on virtual-reality goggles. In<br />

this research technology has been playing<br />

an important role in training and guiding<br />

astronauts. According to Dugan, who<br />

earlier presented a hybrid reality system<br />

where people on ground could interact<br />

with real life environments, astronauts<br />

could later have the ability to use real<br />

tools to practice repair work on the space<br />

station. By combining technology and<br />

space together, astronauts could practice<br />

taking measurements on Mars in their<br />

spacesuit by this summer, which could be<br />

a great evolution considering the fact that<br />

the gravity doesn’t always help with<br />

accuracy and the environment.<br />

A new program called “OnSight” is a 3D<br />

software tool that would allow researchers<br />

on Mars to look at photographic data from<br />

Curiosity in 3D and plan the route that the<br />

rover should take. According to Lavery,<br />

who created the OnSight software,<br />

researches can spend 20 years trying to<br />

get a grip of interpreting 2D images to<br />

judge how far away and how large objects<br />

are before getting some kind of master at<br />

the 2D. Also people who have been doing<br />

it for 20 years who are really good at it<br />

actually can’t get a proper grip at it, but<br />

with 3D, things might actually be easier<br />

for them than the 2D technology. The<br />

new setup would allow researchers to<br />

move in 3D the reconstruction of the<br />

surface of Mars. Later in 2016, the public<br />

will have a chance to get a different 3D<br />

experience of Mars, with high quality to<br />

make it seem as if they were actually<br />

doing missions on Mars.<br />

The project 2030 is also greatly involved<br />

with the new 3D technology which will<br />

prepare participants of the mission to be<br />

ready for the mission. The virtual mission<br />

will follow NASA guidelines that were<br />

put in place to have detailed plans for<br />

human and robotic exploration.<br />

Peggy Wu, saw things differently though,<br />

yes she wanted to use virtual reality but<br />

for a different reason. The virtual reality<br />

could give astronauts a break from the<br />

isolation on Mars, rather than taking<br />

humans virtually on Mars. The<br />

technology is called “Ansible”, which will<br />

be studying for a period of 12 months to<br />

see what the company could do to make<br />

this project efficient for astronauts. So far<br />

according to Wu, the first 6 months of<br />

study and the results are very promising.


The virtual reality would make astronauts<br />

think they are exploring nature, going on<br />

vacation, and have them feeling as if they<br />

are closer to their families.<br />

Can’t you just imagine what it would be<br />

like to be virtually on vacation while<br />

actually being at school?


Ai’s: friend<br />

or foe<br />

By: Kristine Panayotopoulos<br />

Have you ever thought of how<br />

cool it would be to have a robot to<br />

help you out? Well so have other<br />

people and some scientists are<br />

starting to make them.<br />

There are many skeptics about<br />

the whole robot helping humans<br />

out situation because they think<br />

that the robots will “turn on their<br />

masters” and injure them badly or<br />

kill them. These people could be<br />

right, but they could also be very<br />

wrong.<br />

Of course the possibility has<br />

come up and the scientists have<br />

considered this option, and they<br />

have come up with pros and cons<br />

of artificial intelligence.<br />

Con #1: They have the ability to<br />

replace human jobs. Yes this is<br />

not the best thing, losing a job to<br />

something that isn’t human, but<br />

still better than dying.<br />

Con #2: They can malfunction<br />

and do the opposite of what they<br />

were programmed to do. This is<br />

one of the problems people are<br />

most worried about because it is<br />

true that something could happen<br />

and they could do more harm<br />

instead of good, but what are the<br />

chances of that actually<br />

happening.<br />

Con #3: They can be misused and<br />

result in mass destruction. Now this<br />

is the one people are truly afraid of<br />

because nobody wants to be in a<br />

war with a machine that could<br />

probably be programmed to kill the<br />

entire human race.<br />

Although these are all<br />

realistic possibilities there are still<br />

many advantages to having<br />

artificial intelligence by our side.<br />

Pro #1: They can take on complex<br />

and stressful work that humans<br />

might not be able to do. This is a<br />

very good advantage because


sometimes people just can’t handle<br />

a certain situation and they won’t<br />

perform as well under certain<br />

circumstances, whereas an AI<br />

doesn’t have emotions and will<br />

accomplish a task with ease.<br />

Pro #2: They can complete a<br />

task faster than a human could. This<br />

is another good advantage<br />

because humans can only work so<br />

fast before getting tired but a robot<br />

can work for a longer and faster<br />

period of time.<br />

disadvantages, there are also<br />

advantages to having artificial<br />

intelligence around. They can<br />

make our lives much simpler but<br />

they can also make it harder. Let’s<br />

just hope for human’s sake that the<br />

latter doesn’t happen.<br />

Besides, what could possibly go<br />

wrong?<br />

Pro #3: They will make less errors.<br />

As the saying goes “we’re only<br />

human” so it’s natural for us to<br />

make mistakes, even silly little<br />

ones, but an<br />

AI wouldn’t make mistakes. It<br />

would work until its task is<br />

completed and then stop, without<br />

making any errors.<br />

So even if you weren’t the biggest<br />

fan of robots to begin with, you<br />

can see that although there are


Report on Advertising<br />

A <strong>magazine</strong> is not to be only composed of words and articles. We need to expand beyond<br />

such to include those attracted by visual stimulations. I am more compelled to read a <strong>magazine</strong><br />

with ads because it gives my eyes the chance to rest while also still learning something. Ads also<br />

make the <strong>magazine</strong> seem smaller, not so intimidating, and simply becomes much easier to read.<br />

Beginning with our introductory ad, it is a sort of throwback. As the first typewriter was<br />

introduced in 1714, almost 302 years ago. Maybe it is my new generation self that is talking, but<br />

typewriters are outdated. Only being used by savvy hipsters and those who clutch onto them<br />

refusing to acknowledge modern forms of typing. This was included in our final product release<br />

as it is one of the first pages you see, the nostalgia of this will draw the attention of the older<br />

generations while the ad being written by the Government of Canada with draw the attention of<br />

young adults and adults as messages from such a higher power are taken seriously. Our target<br />

audience is broad, technology is limited to no one. Though we will test methods to draw in<br />

certain people. This ad will be one of them.<br />

Our secondary ad, which was placed a little ways away from the first one in the final<br />

<strong>copy</strong> is simple. Simple will do the job as more complex things can not only confuse people, but<br />

turn them off. The ad represents Expedia, a well-known travel company. Who doesn’t want to<br />

travel? This ad again like the first has no particular audience. It is what we call an impulse ad.<br />

Meaning it gets you thinking about travelling, maybe you have no self-control and will book a<br />

flight the next day. Maybe you weren’t financially ready for it, but the ad did its job.<br />

Moving on to our third ad, we come to a small announcement for a concert coming in<br />

2017 that the band known as “The turtles” will be using to promote their new album “The<br />

Milton’s”. This is one of our ads that we placed in the final that actually in a way had a specific<br />

target audience. The most common age group at concerts now a days who have modern singers<br />

performing, are teenagers and young adults. As popular music now a days does not always<br />

appeal to the older generations, I honestly can’t blame them. This was used to appeal to a young<br />

demographic as it seems to be a trend to randomly go and find weird new concerts to go to. It


makes you unique, especially if the band grows and you can brag about being one of the first to<br />

seem them.<br />

The topic of our fourth ad swerves a little away from the flow of the others. It is an<br />

information/help line for those suffering or for those who know someone who is suffering from<br />

cyberbullying. We aren’t ones to say there is a specific age that cyberbullying occurs within. It<br />

can happen to anyone. Even the most popular person you know. We put this ad in our <strong>magazine</strong><br />

because it isn’t easy for people to talk about what happens online, not everyone will take it<br />

seriously. Some will just tell you to turn your phone off. But it won’t always go away like that.<br />

We wanted to include a helpline because calling someone we know will help, is comforting, and<br />

gives those too afraid to speak out, a chance.<br />

Moving onto our fifth, this ad targeted younger readers as it sparks a sense of wonder and<br />

the thinking of “Maybe I can do that one day”. The NASA ad was included because our<br />

development in technology and space travel is phenomenal, it fascinates children to the point of<br />

when they’re asked what they want to be when they grow older, many of them will say “I wanna<br />

be an astronaut!”, and that is what we wanted. We want to promote a child’s curiosity. We want<br />

them to dream, want them to have goals and ambitions. We want them to decide their own life.<br />

Which is why we included it, we want to respark that childlike ambition in our readers. Not only<br />

that, but the quote “failure is not an option” sparks determination, it hits home. We want to make<br />

that quote real.<br />

Now coming across the sixth ad, you might be thinking, how do bikes have anything to<br />

do with technology? At least everyday bikes, they’re powered by us aren’t they? Magazine, go<br />

home, you’re drunk. But truly, I’m not. While there are technological advancements for bikes,<br />

what this ad is for is to act as another broad warning for bikers. Especially rule number 3, “Act<br />

like a car”. This means, no texting, no answering calls unless it is Bluetooth, no listening to<br />

music in BOTH ears while biking. All ages bike, and all ages forget that they share a road, and<br />

most of the time there aren’t designated zones for bikers, meaning it isn’t the cars fault if they<br />

drive close to you because they have a car coming on their side. Answering texts keeps you from<br />

looking up and seeing dangers. Which already is a pretty big deal. Answering calls is the same,<br />

listening to music in both ears, blocks out traffic and such around you which will put you at risk.


A risk no one wants to take over a text. This was included in the final because even though<br />

technology is cool and captivating, there is a time and a place for it, riding a bike is not one of<br />

them.<br />

Our final ad isn’t captivating, isn’t in your face, it isn’t deep and meaningful. It’s a<br />

reminder, again, like most of our ads. We want a broad demographic, limitations in who has<br />

access to technology, we believe, shouldn’t exist. Which is why we finish our ads off with such a<br />

basic one. Turn off the lights when you leave a room, I myself am guilty of this, so I am not one<br />

to preach. Though I can remind you that if you leave all the lights on, all the time. When the time<br />

comes for your electricity bill, I wouldn’t want to be you. Save on money, travel, I hear Expedia<br />

is great.


Budget<br />

Publishing Cost per Page $ 25.00<br />

Writing Cost per Word $ 0 .10<br />

Advertising Revenues per Full Page $ 300.00<br />

Maximum Number of Advertising Pages; 16 x 0.4 = 6 pages<br />

Total Number of Pages; 16 without advertisements, 24 with advertisements and cover + back<br />

page<br />

Total Number of Words; 3568<br />

Total Advertising Revenues; 300 x 7 = 2,100$<br />

Writing Costs; 0.1 x 3568= 356.8$<br />

Publishing Costs; 25 x 16= 400$<br />

Total Costs; 756.8$<br />

Total Profit; 2,100$ - 756.8$ = 1,343.2$


Marketing<br />

Our <strong>magazine</strong> was successful towards accomplishing the respectful constraints that were<br />

imposed for the <strong>magazine</strong> project. Most of the constraints were pretty basic and very easy to<br />

accommodate to the <strong>magazine</strong>. I expect the profit to be a little higher than 100$ due to the fact<br />

that most advertisement will cover the total cost of each article and page. If less advertising<br />

pages were added, the profit rate would have a major drop which of lead us to be in debt. Also if<br />

there are too many ads, the budget would not only give us a higher profit rate but it may also<br />

cause readers to be less appealed by the numerous advertisements, it would be overwhelming.<br />

The impact of including more words only added a small impact to the <strong>magazine</strong> because each<br />

word is worth a certain amount of money and if you don’t get enough revenue from the<br />

advertisements it could impact the limitation of the number of words that you can include. After<br />

all the profits, even if they aren’t huge, I believe that we should stay in the <strong>magazine</strong> business<br />

because every first time could be just a pinch of the success that you could achieve later on.


Sources;<br />

<br />

<br />

<br />

<br />

https://www.technologyreview.com/s/545416/could-ai-solve-the-worlds-biggest-problems/<br />

http://friendly-ai.com/faq.html#WhatIsFriendlyAI<br />

http://sstramel.blogspot.ca/2009/09/artificial-intelligence-advantages-and.html<br />

http://www.infobarrel.com/Advantages_and_Disadvantages_for_Artificial_Intelligence_The_Pr<br />

os_and_Cons_of_AI<br />

<br />

http://www.space.com/32912-virtual-reality-humans-to-mars.html<br />

*All rights reserved. We do not own any of the above companies or logos.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!