Hotel Klosterbräu - Offers & Packages Summer 2016

Alois Seyrling – Chairman of the Tourist Board,
dedicated Host and passionate Father
There have been many good tales that originated from the Hotel Klosterbräu over the years and so it’s no surprise that this
one has its beginnings ‘in-house’. Alois Seyrling – the eldest of the 6th generation – decided to take a chance on something
completely new : starting a process with impressive results through revolutionary visions and traditional values: YOUNIQUE.
SINCE 1516 sets the tone. It is our guiding principle and all-encompassing vision that will be practised in our whole hotel.
Guest book entry
FROM ARMIN MÜLLER-STAHL
A good rest during
the night, Friendliness and
excellent food during the day -
All in all a lovely stay.
Thank you to the Klosterbräu-Team
and thank you to the Seyrling Family,
Tell us more Mr Seyrling. What prompted you to start such a process?
When it comes to the business, the core question for the past 200 years has always been: What am I going to pass on to my
children, the next generation, and how am I going to do it?
Of course we haven’t done it all by ourselves. We have been lucky to have had many loyal and trustworthy companions on our
journey, some of whom even worked for my parents, but after just one meeting it was clear to everyone: this is the beginning
of something quite new and exciting. Our goal has always been clear: the Klosterbräu should remain THE KLOSTERBRÄU, just
fresher, younger and more dynamic.
The beginning of something quite new – what can we take from that?
Our hotel is a former monastery and will be 500 years old in September. That in itself makes us quite exceptional as a family
business, not only in Seefeld, but worldwide.
And it was with this singularity in mind that we developed the first part of our supplementary logo, UNIQUE. The more we thought
about it though, the more it became obvious that a crucial element was still missing: where were the guests, their personalities,
their needs? In the end, my wife Agnes hit the nail on the head and came up with a new word: YOUNIQUE, which manages to
connect our guests (YOU) with the concept of individuality (UNIQUE). And that’s no mean feat.
So, a new strategy for the next 500 years?
No, it’s not really a strategy, it’s more how we actually live and breathe. It’s how we’ve lived for a long time and we just want to
make it a focal point. Our hotel, “the Klosterbräu & SPA” has enjoyed a long tradition as a gracious host and in the old days, as
nowadays, it was important for our forefathers to make their guests feel comfortable and to have personal contact with them.
We simply want to expand on this sense of well-being and concentrate on the needs and demands of our guests, which have also
increased and changed with the times.
Apropos expanding – your own family is expanding...
My wife Agnes and I are really looking forward to the arrival of our daughter in August and our son Luis keeps us on our toes as
it is. He recently showed off his skills as an entertainer during the end-of-season staff party so we know
we can rely on him for support. Even with eight hard-working family
members in the hotel, there’s always room for more!
2016 – a year of highlights – both personal
and professional. What else are you
hoping for?
I have lots of different hopes and aspirations,
but above all I think being happy no matter
your situation is very important. Thanks
to our friendly, fun-loving staff, who love
and cherish the work that they do, we can
look positively to the future and put all our
plans into action. Together with my family,
I want to give our guests a magical summer
and autumn experience, full of delightful,
happy, pleasant and Magic Moments in the
Klosterbräu SINCE 1516.
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