CBD_Business Plan 2016_2607

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Strategic Aim Priority Activity Who Timeline Performance Indicator A-E indicator 3.2 To maintain and build relationships that enhance what we do Partner and engage with the ACT Government to ensure the integration and coordination of services, works and events. Work with Government to streamline and improve processes and approvals for events/initiatives. Build and maintain relationships with community groups, industry groups, institutions, organisations and individuals that assist us to (a) encourage use of the District for events and activities and (b) deliver our works and services. Engage with commercial property owners, managing agents, business owners and tenants to address issues such as: • Public/private interface issues • Activation and other opportunities • Barriers/ inhibitors to business; Jane Lyndon and Hamish Jane and Hamish Jane, Hamish and Lyndon Jane, Hamish and Lyndon Ongoing • Evidence of working in partnership with Government • Examples of coordinated services, works and events Ongoing • Identification of processes/ approvals that need streamlining • Evidence of constructive and evidence based suggestions for improvement • Escalation of issues to appropriate area of Government Ongoing • Communications plan includes strategies for community groups, industry groups, institutions and individuals that help us to deliver • Communication has occurred in line with our strategy • Number and diversity of applicants for Grants in the City. • Number of partnerships with government for capital works and cleaning/ safety/ maintenance services. Ongoing • Communications plan specifically addresses our levy payers and their representatives • Diverse strategies used to try to engage commercial property owners • Engagement level with commercial property owners B B B, C B Participate in forums, consultation and meetings to progress opportunities for the City and Braddon District (including Transport Canberra, brand CBR). Jane Ongoing • Level of engagement in forums - relevant to the District and in which In The City Canberra can affect change B In The City Canberra Business Plan 2016-2017 16
Strategic Aim Priority Activity Who Timeline Performance Indicator A-E indicator Actively engage with, and participate in, Transport Canberra forums and consultation Jane Ongoing • Level of participation by In The City Canberra at Transport Canberra consultation, forums and events. • Evidence of changes in direction/ thinking/ approaches as a direct result of our participation (by us or others) B ‣‣ Actively engage with, and explore opportunities arising from the brand CBR initiative Actively engage with New Acton and Braddon to foster new ideas and talents. ‣‣ Actively participate in the geographic subcommittees – Braddon and City West/New Acton. ‣‣ Ensure communications and marketing plan includes New Action and Braddon Explore the feasibility of re-establishing the City Centre Operational Working Group. Ensure that the In The City brand is incorporated into key events and those funded by the Grants In The City program. ‣‣ Ensure branding collateral is in good condition and correctly branded ‣‣ Incorporate a branding strategy requirements into each project/ initiative to ensure our brand is prominent (including opportunities to use photographs in e-branding) Jane • Evidence of communication with brand CBR B Jane Ongoing • Evidence of active participation in the geographic subcommittees – Braddon and City West/New Acton. Jane and Lyndon Jane and Hamish. Hamish September 2016 • Level of participation by In The City Canberra in geographic subcommittee meeting, forums and events. • Evidence of new ideas or talent fostered as a result of participation • Communications and marketing plan includes New Acton and Braddon • Completion of feasibility study • Recommendation formed regarding future of the City Centre Operational Working Group. Ongoing • Evidence in Grant Acquittal documents B At each event • All marketing, promotion and other materials are correctly branded All • Project scoping template includes branding • Evidence of prominent and clear branding (via acquittal photographs, evaluation reports) B B B, D B, D In The City Canberra Business Plan 2016-2017 17
Page 1 and 2: Business Plan 2016-2017 a companion
Page 3 and 4: About this document This Business P
Page 5 and 6: Critical success factors To complet
Page 7 and 8: 4. Works Project Geography benefiti
Page 9 and 10: Funded Activity: 1. Marketing and a
Page 11 and 12: Strategic Aim Priority Activity Who
Page 13 and 14: Funded Activity: 2. Cleaning, safet
Page 15: Funded Activity: 3. Communication O
Page 19 and 20: Funded Activity: 4. Works Our fundi
Page 21 and 22: Funded Activity: 5. Management and

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