Seriously Twisted Jewellery IM
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Information Memorandum Prepared for: <strong>Seriously</strong> <strong>Twisted</strong> <strong>Jewellery</strong> Pty Ltd<br />
Website<br />
The company maintains one website. The company owns all IP and ownership rights to the source<br />
material of the website including graphics and content.<br />
The website address is www.seriouslytwsted.com.au<br />
The website is slick and up-to-date, being regularly maintained by the current owners. The content is<br />
comprehensive and includes :<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
Company information<br />
Newsletter and blog features<br />
A membership program for regular customers<br />
Fashion and stylist tips which lend expertise and sophistication to the site and the products<br />
Multiple ways for customers to browse and search for products<br />
Easy contact methods<br />
Links to the Facebook, Instagram, Pinterest pages and Twitter, YouTube etc<br />
The ecommerce integration is easy to use and simple for the new owner(s) to maintain and update. It<br />
offers payment through credit card or PayPal and varying postage options for both domestic and<br />
international customers, with SSL technology for added reassurance.<br />
This is a valuable asset to the business.<br />
Search Engine Optimisation :<br />
<br />
<br />
The current owners used advertising combined with Search Engine Optimisation to great effect<br />
in the past to increase the brand’s presence and cut-through but have not done this in recent<br />
years.<br />
Given this business has a good online profile, this would be a logical tool for the new owner to<br />
utilise in the future.<br />
Copyright. All Rights Reserved. Ray White Business Sales Sydney CBD 18
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