Seriously Twisted Jewellery IM

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Information Memorandum Prepared for: Seriously Twisted Jewellery Pty Ltd Key Person Overview Seriously Twisted Jewellery Pty Ltd as at May 2016 does not employ any staff, other than the two owner-operators. Owner 1 Owner 1 is mainly responsible for all artwork, graphic design, social media posts, newsletters and photography. Owner 2 Owner 2 does most of the administration of the business as well as banking, email enquiries and liaising with their book-keeper that they outsourced the finances to. Shared responsibilities Many of the day-to-day operations are shared. These include, but are not limited to : Order fulfilment Invoicing customers Updating and adding website content. All-in-all, the current owners believe they spend no more than 2 hours per week on the business. Even with a significant increase in the investment of time, this business can easily be run by a single owneroperator. Copyright. All Rights Reserved. Ray White Business Sales Sydney CBD 20
Information Memorandum Prepared for: Seriously Twisted Jewellery Pty Ltd Market Analysis The Online Jewellery and Watch Sales industry consists of a small number of companies, some of which are online only, but many of which are bricks and mortar stores, with a complementary online presence. This sector includes large retailers such as Michael Hill selling gold, silver and precious jewellery and watches, as well as small businesses concentrating on costume jewellery or semi-precious jewellery. It is estimated that there are only approximately 70 companies operating in this sector, with an expected estimated revenue for 2015/16 of $122 million. Generally speaking, this industry has performed strongly over the last 5 years, experiencing cumulative growth of approximately 18.7%, which closely mirrors the rising fortunes of other online retail sectors. Market share within this industry is becoming increasingly diluted as new players enter due to potentially high profit margins. The ability to carve out a market share is becoming increasingly difficult for new players though, and it can be difficult for new entrants to gain a foothold. Buying an established business is a good option to avoid these difficulties. $125,000,000 Size & Growth of Online Jewellery and Watch Industry $120,000,000 $115,000,000 $110,000,000 $105,000,000 $100,000,000 $95,000,000 $90,000,000 2011-12 2012-13 2013-14 2014-15 2015-16 Source: IBISworld report, 2015 Copyright. All Rights Reserved. Ray White Business Sales Sydney CBD 21
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Seriously Twisted Jewellery IM

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