Augmented Reality (AR) Market Forecast and Segments, 2014-2020
Augmented reality applications and gradually witnessing mainstream adoption and are witnessing rapid traction among consumers. Augmented reality (AR) generally portrays as a real time hub and integrated combinations of text, graphics, audio and several other enhancements to customer screens and showcase real-world objects. With increasing uptake of social media, Augmented Reality application providers are focusing on developing location-based services for mobile devices.
Augmented reality applications and gradually witnessing mainstream adoption and are witnessing rapid traction among consumers. Augmented reality (AR) generally portrays as a real time hub and integrated combinations of text, graphics, audio and several other enhancements to customer screens and showcase real-world objects. With increasing uptake of social media, Augmented Reality application providers are focusing on developing location-based services for mobile devices.
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Report Description<br />
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FMI in the upcoming report highlighted that there are several options how vendor can tap this<br />
opportunity. Success of adoption of <strong>Augmented</strong> <strong>Reality</strong> among retailers will depend on their<br />
ability to use it as a means of Omni-channel shopping experiences rather than using it as a one<br />
of technology. Key vendors which were analysed in the report are Gold Run; Iryss; Layer; Metaio;<br />
Total Immersion; Zugara.