COM 537 Final Exam

09.In the management journal article about persuading customers that
your boss recommended, you read that your style of hard selling is not
effective with young professionals. You begin to question if you need to
take a sales training seminar. This is an example of
cognitive dissonance
agenda-setting
selective attention
selective exposure
10.Building strong coalitions among individuals or groups that have
separate interests is called
facilitation
negotiation
diversification
mediation
11.When Joseph Kline, a U.S. citizen working for a bakery in Pakistan, is
surprised that he will have to work on December 25, Christmas Day, he is
dealing with which component of the transactional communication model?
Internal noise
External noise
Cultural relativism
Context
12.Which of the following statements is true?
Semantics is the study of the meaning of words, phrases, and texts
Semantics is the study of how words affect the decision-making
process