S4-Brochure-Flip

Case Study: Medical
Training Challenge
Top three orthopedic implant company wanted to
transform its ineffective new-hire training program.
Training issues included:
Global audience of learners
Large amount of complex knowledge
New hires both sold devices and assisted surgeons
in the operating room
New hires came in with varying amounts of
knowledge / experience
Resulting in:
Low knowledge retention rates (60%) - tested 90
days after course completion
Low average test scores coming out of training
(average 83%)
Extensive classroom time
Expensive training programs (i.e., flying reps across
the country)
Low sales performance