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08<br />

Educationlink<br />

DECEMBER 1, <strong>2016</strong><br />

Affordable Ethnic clothing<br />

getting stitched<br />

Olivia Chitty<br />

Young fashion designer<br />

Olivia Chitty has developed<br />

a garment design<br />

system that could<br />

offer people affordable ethical<br />

clothing options by creating<br />

new looks from existing<br />

clothes.<br />

She developed her Design<br />

for Disassembly system for<br />

her fourth-year project for<br />

Massey University’s Bachelor<br />

of Design (fashion) degree.<br />

The following is her account:<br />

It is a design process that provides<br />

flexibility while deconstructing,<br />

up-cycling, or making<br />

alterations to garments.<br />

Major pollutant<br />

The fashion industry is the<br />

second most polluting industry<br />

worldwide, billions of tonnes<br />

of textile waste are sent to the<br />

landfill each year but almost<br />

100% of this could have been reused<br />

or recycled.<br />

However, most garments<br />

are not designed to be remade.<br />

The way they are constructed<br />

makes it very difficult and time<br />

consuming to take apart and<br />

recycle.<br />

My business concept involves<br />

designing a primary garment<br />

in such a way that it can be returned<br />

to the manufacturer and<br />

professionally recreated into another<br />

look.<br />

It can then be sold back to the<br />

original customer, or as a secondary<br />

piece to another buyer.<br />

I would like the garments to be<br />

made from quality sustainable<br />

fabrics such as hemp, wool, silk<br />

and lotus flower fabric.<br />

I had to make sure my original<br />

garments had bigger surface<br />

areas with less panel lines<br />

and seams. All my design details<br />

and fastenings are carefully applied<br />

to the garment so that they<br />

can easily be separated from the<br />

fabric during deconstruction.<br />

Chain Stitch Machine<br />

I diverted from the traditional<br />

methods of clothing construction<br />

and developed my own<br />

system using the chain stitch<br />

machine, which creates a durable<br />

stitch, yet can be unravelled<br />

Olivia Chitty (extreme right) with (from left) Hannah Mora, Sophia Balfoort, Jaguar Ewart and Konan Snow<br />

Picture Courtesy: Massey News<br />

very easily, saving a lot of deconstruction<br />

time.<br />

I surveyed people about their<br />

views on ethical fashion before<br />

developing my design concept.<br />

Most people said that they<br />

would like to know where their<br />

clothes come from and would<br />

like them to come via ethical<br />

production.<br />

My idea is that the swing tags<br />

on the garments would say<br />

whether the clothes are primary<br />

or secondary pieces and people<br />

could track the history of the<br />

garment.<br />

I hope this allows like-minded<br />

people to connect and create<br />

a bit of an online community,<br />

while adding value to the garments<br />

and experience.<br />

This is a concept for people<br />

who care about the environment<br />

and the impacts of fast<br />

fashion. I would like to buy ethical<br />

clothing but cannot afford it.<br />

By maximising material use<br />

and reducing waste, Design for<br />

Disassembly should make it<br />

more affordable and accessible<br />

for people who want to shop<br />

ethically.<br />

Editor’s Note: Olivia Chitty<br />

graduated recently from<br />

Massey University College of<br />

Creative Arts. She plans to<br />

return to Auckland to look for<br />

work. She would like to develop<br />

her idea into a sustainable<br />

business aimed at reducing<br />

the amount of fast fashion<br />

thrown away for the next new<br />

look<br />

Wishing youand<br />

your families aMerry<br />

Christmas and a<br />

HappyNew Year.<br />

JennySALESA<br />

MP for Manukau East<br />

jenny.salesa@parliament.govt.nz<br />

ElectorateOffice<br />

7Fulton Cres, Otara<br />

09 274 9231<br />

Authorised byJenny Salesa<br />

Parliament Buildings, Wellington<br />

space<br />

designers ltd<br />

architectural designer.<br />

64 edgewater drive, pakuranga, auckland 2010.<br />

Contact: 09 5772171 /021 687162<br />

Email: info@sdlimited.co.nz<br />

Website: www.spacedesignersltd.co.nz<br />

our strengths<br />

member of ADNZ -recognised professional body<br />

well equipped &established with good reputation<br />

overall personal service<br />

technical competency &professional experience.<br />

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MKT120_09_03_INL

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