JFC Company Profile FINAL
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The Galleria – Ramadan & Eid<br />
OVERVIEW<br />
OBJECTIVE SOLUTION VALUE ADDED<br />
The client desired to deliver a<br />
unique and memorable visitor<br />
event over the festive period to<br />
celebrate Eid Al Adha. They<br />
desired a carefully curated event<br />
which would be interactive as well<br />
as creating social media friendly and<br />
photo-worthy opportunities in<br />
addition to increasing footfall in<br />
through both repeat and unique<br />
visits.<br />
The John Fredy Creative team<br />
worked closely with the client from<br />
concept to delivery on a cultural but<br />
accessible and educational<br />
programme of activities to engage<br />
audiences of all nationalities and<br />
ages.<br />
We focused on traditional Emirati<br />
arts and crafts as well ad cultural and<br />
which retained their cultural and<br />
historic origins.<br />
As the most important<br />
religious festival in the calendar<br />
we worked closely with the<br />
client to deliver events and<br />
entertainment which reflected<br />
both Ramadan and the<br />
transition into Eid while being<br />
accessible to all visitors.