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Unilever Annual Report & Accounts and Form 20-F 2000

Unilever Annual Report & Accounts and Form 20-F 2000

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16<br />

<strong>Unilever</strong> <strong>Annual</strong> <strong>Report</strong> & <strong>Accounts</strong> <strong>and</strong> <strong>Form</strong> <strong>20</strong>-F <strong>20</strong>00 <strong>Report</strong> of the Directors<br />

Operating review by category<br />

Oil <strong>and</strong> dairy based foods <strong>and</strong> bakery<br />

Group turnover € million Group operating profit BEIA (a)<br />

<strong>20</strong>00<br />

1999<br />

1998<br />

7 930<br />

7 278<br />

7 692<br />

<strong>20</strong>00 <strong>20</strong>00 1999 1998 Change at constant rates<br />

at current at constant at current at current <strong>20</strong>00 over 1999 over<br />

€ million <strong>20</strong>00 rates 1999 rates (b) 1999 rates 1998 rates 1999 1998<br />

Group turnover 7 930 7 4<strong>20</strong> 7 278 7 692 2% (5)%<br />

Group operating profit BEIA (a) 1 044 988 783 742 26% 6%<br />

Exceptional items (22) (13) (75) (70)<br />

Amortisation of goodwill <strong>and</strong> intangibles (64) (55) (5) (3)<br />

Group operating profit 958 9<strong>20</strong> 703 669 31% 6%<br />

Group operating margin 12.1% 12.4% 9.7% 8.7%<br />

Group operating margin BEIA (a) 13.2% 13.3% 10.8% 9.6%<br />

(a) Before exceptional items <strong>and</strong> amortisation of goodwill <strong>and</strong> intangibles. (b) See page 7.<br />

<strong>20</strong>00 results compared with 1999<br />

Oil <strong>and</strong> dairy based foods In <strong>20</strong>00 we continued to be world<br />

category leader in margarine <strong>and</strong> related spreads <strong>and</strong> in<br />

br<strong>and</strong>ed olive oil.<br />

Margins improved, reflecting lower raw material costs <strong>and</strong><br />

the continued benefits from supply chain improvements.<br />

In many countries, we increased our share in margarine <strong>and</strong><br />

related cooking products. Against the background of a<br />

declining market our volumes were on par with last year.<br />

Our cholesterol-lowering spreads Flora/Becel pro•activ were<br />

launched with great success in ten European countries,<br />

following clearance from the European Union. By the end<br />

of the year, the spreads were available in sixteen countries<br />

around the world.<br />

In margarines, consumers responded positively to the<br />

addition of micro-nutrients <strong>and</strong> calcium to some of our<br />

main br<strong>and</strong>s, including Blue B<strong>and</strong> <strong>and</strong> Country Crock.<br />

The dairy spread <strong>and</strong> olive oil categories are growing at an<br />

annual rate of 4%. We are developing these categories as<br />

part of our strategy to stimulate growth. In <strong>20</strong>00, new<br />

range extensions increased sales of our Brunch <strong>and</strong> Creme<br />

Bonjour dairy spreads. In the United States, Brummel &<br />

Brown yoghurt-based spreads achieved double digit growth,<br />

following the launch of creamy fruit variants.<br />

Bertolli – the world’s leading olive oil – grew in all markets<br />

<strong>and</strong> was launched in five new Northern European countries.<br />

It is being extended actively into spreads, cooking products<br />

<strong>and</strong> dressings.<br />

€ million<br />

<strong>20</strong>00<br />

1999<br />

1998<br />

783<br />

742<br />

1 044<br />

Group operating profit € million<br />

<strong>20</strong>00<br />

1999<br />

1998<br />

703<br />

669<br />

Bakery In October <strong>20</strong>00, we sold our European Bakery<br />

Supplies Business. This followed a strategic review of the<br />

business, first announced as part of our Path to Growth<br />

strategy. The review concluded that the interests of the<br />

business, <strong>and</strong> its employees, would be better served by<br />

joining a group with a core interest in bakery.<br />

1999 results compared with 1998<br />

Oil <strong>and</strong> dairy based foods In 1999, operating profits from<br />

our oil <strong>and</strong> dairy based foods <strong>and</strong> bakery business grew by<br />

6% <strong>and</strong> margins improved, mainly in Europe. This reflected<br />

lower input costs <strong>and</strong> the benefits of restructuring <strong>and</strong><br />

supply chain efficiencies.<br />

Our yellow fats volumes fell in a declining market. In<br />

Western Europe <strong>and</strong> North America, we maintained share<br />

by continuing to stimulate consumer dem<strong>and</strong> through<br />

innovative new products. In Central <strong>and</strong> Eastern Europe<br />

<strong>and</strong> Latin America volumes were down.<br />

We have strong market positions in br<strong>and</strong>s promoting<br />

cardiovascular health. In 1999, we successfully added<br />

products proven to lower blood cholesterol levels under<br />

the Take Control <strong>and</strong> the Flora <strong>and</strong> Becel pro•activ br<strong>and</strong>s.<br />

They were launched in Australia, Switzerl<strong>and</strong>, New Zeal<strong>and</strong><br />

<strong>and</strong> the United States, where Take Control became category<br />

market leader in its launch year.<br />

More <strong>and</strong> more consumers are choosing liquid oils for<br />

cooking. In North America <strong>and</strong> Northern Europe, olive oil,<br />

in particular, is becoming increasingly popular. <strong>Unilever</strong> is the<br />

world’s biggest marketer of br<strong>and</strong>ed olive oil. In 1999, our<br />

Bertolli <strong>and</strong> Puget olive oil br<strong>and</strong>s performed well, despite<br />

increased raw material costs.<br />

958

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