FRANCHISE ASIA OCT 2016

MESSAGE 

From Franchise Asia 

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Editor 

Thiagarajan 

Editorial Team 

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Thiagarajan 

Marketing & Sales 

John Lim 

Fiona Lim 

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Make 2016 A Year to Remember 

Fear keeps people from buying franchises and this fear is often created by critics of 

franchising. Critics zero in on obvious complaints: upfront fees and restrictions required by 

franchisors. Yes, the fees and restrictions are necessary and serve a valuable purpose. What 

the critics have to say often doesn’t add up to anything more than - well, fear. 

Fear is normal among business owners. Few people succeed without at least some fear. 

People like a little fear - they find it motivating. The greater the fear, the harder they work! Fear 

is only a problem when it stops you dead in your tracks. If you were so fearful of franchising 

that you couldn’t make a decision to buy one, that could be a mistake. However, that’s not 

to say that franchising is for everyone. It’s not. In fact, it may not be for you. But how will you 

know unless you move beyond your fear? 

Searching for franchises and business opportunities is easy. Narrowing the search to a 

manageable level, however, takes some discipline. There are more franchises out there than 

you would ever imagine. Finding the right one for you will take some time, research, and 

contemplation. With the year coming close to an end, how about going beyond your fear to 

make a decision - the FLAsia 2016 Trade Fair, Singapore is a good place to start. 

To your franchising success, 

John Lim 

Publisher 

Thiagarajan 

Editor 

Franchise Asia encourages reader feedback. 

Please email to editor@acepremier.com 

FRANCHISE ASIA magazine is published quarterly a 

year by AcePremier.com Sdn Bhd 

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Contents 

2016 Vol 32 

04 

FRANCHISE VIEWPOINT 

10 Golden Pillars Of Franchising 

Achieve maximum business growth 

and become an industry leader 

08 

14 

The Curious Case of Kyoorius Mark 

Would past dealings tantamount to 

bad faith and consequently lead to 

the invalidation of a trademark? 

11 

SPECIAL 

Driving E-Commerce Opportunities 

Hong Kong businesses, big and 

small, set to harness the power of 

online marketing 

Wacky, oddball franchises you 

won’t believe exist 

Anyone can start a business, but it 

takes a unique entrepreneur to turn it 

into a franchise. 

21 

24 

18 

INTERNATIONAL FOCUS 

Sailing and Franchising 

Both require planning, technique and 

patience to win the Championship 

Opportunities In The Middle 

East North Africa Region 

Is one of the world’s most franchise 

friendly regions for you? 

The Big Disconnect- 

International Franchisor- 

Master Licensee 

A problem that can only be solved if 

there is an organisational commitment 

26 

SHOWCASE 

36 

64 

32 

INTERVIEW 

FLA: Helping Brands to 

Expand Their 

Network and Presence In 

The Region 

Andrew Tjioe, 

Vice-Chairman, FLA Singapore 

7th Muslim World BIZ Event 2016 

Muhammad Raja Talib Bin Dato’ Dr. 

Raja Mohamad Abdullah 

CEO, OIC International Business 

Centre & Dr. Raja Laila Rani Binti 

Dato’ Dr. Raja Mohamad Abdullah 

Editor-In-Chief, OIC TODAY Magazine 

39 

LISTINGS 

160+ Franchise Brands Are Here 

For You! 

EVENT CALENDAR

Franchise Viewpoint 

By Ray Low 

10 GOLDEN PILLARS OF 

FRANCHISING 

Achieve maximum business growth and become 

industry leader 

Most of us would agree that among all the of the business strategy for expansion, franchising will always come to mind as one 

of the most effective and most popular choice which is highly popular among Food and Beverage (F&B) industry. Such business 

expansion method has been proven successful internationally by McDonald’s, Subway, Auntie Aunt’s, OldTown White Coffee and 

Bangi Kopitiam locally. The F&B sector and franchising have always had a close connection because this sector of the industry 

has the most numbers of Franchisors across the globe. 

4 Franchise Asia • 2016 Vol 32


staying power to sustain in franchising, entrepreneurs will have 

to have the suggested “10 Golden Pillars of Franchising” achieve 

maximum business growth and become industry leader. 

GOLDEN PILLAR 1: LEGALITIES 

A great franchise system needs to be able to be executed within 

the confinement of the law. In Malaysia, it will be very relevant 

as we are among the only three countries in the world with a 

Franchise Act. The existence of a Franchise Act ultimately creates 

a healthy and conducive business environment that drives 

progression for the franchise industry. Hence proper franchise 

agreements which consist of all the terms related to the 

collaboration between the franchisor and franchisee and all the 

other relevant legalities issues should be documented. 

Understanding the Intellectual Property is basically the first and 

most important step before venturing in any F&B franchise. 

However in order for entrepreneurs to commercialize after 

protection of the business brand, they need to understand that 

all industry has its rule of thumb, even franchising. 

Entrepreneurs who wish to step into franchising must understand 

and be willing to adopt a new mindset or approach as it will never 

be the same way from how they use to operate their business. 

Entering into the world of franchising is a double-edged sword 

- full of great opportunities but at the same time, threats lie 

ahead. Therefore, in order to be successful and able to have the 

GOLDEN PILLAR 2: UNIQUE SELLING PROPOSITION 

An F&B entrepreneur needs to ask himself this question – “what 

is so special about his product or service?” It could be his secret 

recipe, system, advertising efforts, etc. There must be a strong 

and distinctive USP in order for his business to truly stand out 

from the rest. One of the key success factors to ensure the 

longevity of business is the entrepreneur’s ability to execute 

strategies that distinguish them from their competitors. 

GOLDEN PILLAR 3: BUSINESS CONCEPT 

If the business concept is to be an outlet where patrons could 

chill and chat then its interior design and menu mix should be 

done right to truly create that environment. F&B entrepreneurs 

need to always be able to deliver their concept rightly and 

have the ability to adapt to the ever-changing market demand. 

Entrepreneurs have to understand the important foundation 

that governs the business concept while having the ability to 

make their business concept to adapt to different business 

environment in order to stay competitive. 

Franchise Asia • 2016 Vol 32 

5


GOLDEN PILLAR 6: MANAGEMENT TEAM 

No matter how great the franchise system is, it still needs to be 

operated and executed by people. Even if the franchise system 

may not be very effectively executed in the beginning, as long 

as the right people are there in the system, the system will be 

improved and eventually become successful. The first impression 

of your service crew will always leave a mark that “make or 

break” the whole dining experience of customers. The right 

people will have a direct implication to your business growth both 

internally and externally. Many successful F&B franchises are 

being led by competent leaders and followed by people with a 

passion towards their jobs. 

GOLDEN PILLAR 4: FRANCHISE SYSTEM 

Franchising is basically leveraging on the power of duplication. 

Hence, in order for the business expansion to grow successfully, 

it must possess a solid franchise system. Without a strong 

foundation, it will be near impossible to grow. A franchise system 

may be complex but it should not be too complex to the extent 

that it makes it difficult for all its franchisees to run their outlets 

smoothly. In short, a great franchise system must be able to 

simplify painstaking processes and yet ensuring that the simplified 

processes are able to be duplicated easily and successfully. 

GOLDEN PILLAR 5: ACCOUNTS & FINANCE 

Many F&B-related businesses fail due to accounting issues. 

Franchising is no different in this manner. Entrepreneurs will 

need to do costing and projection of sales revenue versus 

overheads, while considering their own margin as franchisor 

and the margin of its franchisee in order for the whole franchise 

chain to operate profitably. Food wastages, pilfering and 

poor management of stocks are some of the major factors 

contributing to the downfall of franchise business. Hence, 

entrepreneurs must always ensure excellent bookkeeping, having 

good budgeting control and proper reserved funding for any 

unforeseen circumstances. 

GOLDEN PILLAR 7: INNOVATION 

Have you ever noticed that successful F&B franchises always 

bring a wave of fresh new dining experiences in their outlets? 

This is because the franchise business owner understands the 

importance of staying relevant in the market. Research and 

development of the product mix, technologies, know-hows, 

ambience of the outlet and marketing campaign need to be 

done periodically. Without innovation, these businesses are 

at risk of being eliminated by the competition. Innovation has 

always been the key factor that contributes to the staying power 

and sustainability of prominent F&B brands due to the fact the 

market always has the demand for their products and their 

product could withstand the test of time. 

GOLDEN PILLAR 8: SUPPORT INFRASTRUCTURE 

Many franchise businesses fail because the franchisees have 

very little support from their franchisors. With the intention 

of branching out, the entire programme needs to be planned 

properly – considerations about franchisees must not be 

compromised. No matter where the franchisees are at – locally 

or internationally, no matter what problems they have – from 

machine breakdowns to insufficient raw supplies, a franchisor 

must be able to provide continuous support and assistance. 

Successful franchisors will never stop sourcing for better 

equipments, better integrated software, fresher raw materials 

even to the point of enhancing their training programme to their 

franchisees in order to support the whole franchise eco-system. 



GOLDEN PILLAR 9: MARKETING 

The difference between an F&B franchise business and a 

conventional business in the eyes of consumers lies in their 

marketing efforts. A franchise business needs to leverage on 

its strength in the number of outlets. So a good investment 

for a franchise business would be on branding and marketing 

that would create awareness, the ability to stay relevant and 

ultimately building brand loyalty. Failure to incorporate these 

activities will bring about business negatively and hindrance the 

growth of the F&B establishment. 

GOLDEN PILLAR 10: RELATIONSHIP MANAGEMENT 

This is one pillar with the utmost importance, in order for the rest 

of the pillars to be executed effectively and smoothly. Managing 

relationships has three phases: 

i. managing the franchisor’s own internal management team; 

ii. managing the relationship between the franchisor and its 

franchisees 

iii. managing the relationship with the customers. 

To conclude, understanding the importance of the intellectual 

property rights and the most important investment of all 

will be securing the trademark protection. After securing 

the intellectual property rights, entrepreneurs from the F&B 

sector could now expand their businesses without restriction 

and hesitation. We would like to emphasize that both the 

intellectual protection and commercialization tasks should be 

carried out by the professionals. 

Meticulous, passionate, creative, vibrant – 

these are some of the adjectives that could 

be used to describe our in-house Principal 

Franchise Consultant who is always on the 

ball. He enjoys assisting potential licensors 

and franchisors to identify the right method 

of business expansion for them and he will 

steadfastly ensure that every step is taken 

correctly and not one aspect is overlooked 

once the project has commenced. Some 

of his previous roles included those in the 

management level in OldTown White Coffee and PappaRich so you 

could be assured that he has had the hands-on experiences, valuable 

skills and actual grasps of what the franchise industry entails. To know 

more, visit: www.intellect-worldwide.com 


7


The Curious Case Of 

Kyoorius Mark 

By Rebecca Chong 

Would past dealings tantamount to bad faith and consequently 

lead to the invalidation of a trademark? Just as it is difficult to 

ascertain what is fair and what is not owing to the subjectivity of 

one’s view, the accusation of bad faith is a very difficult claim to 

prove albeit we often think it is a clear cut case. 

Arjo Wiggins Fine Papers Limited (the “Applicant”) is a leading 

manufacturer of creative and technical paper for use in a variety 

of industries and for different purposes, brought an action to 

invalidate a trademark registered by their former sole distributor, 

Transasia Fine Papers Pvt Ltd (the “Registered Proprietor”). 

The Applicant supplied the Registered Proprietor with the 

“Curious Collection” papers for sale in India since 2002. 

Sometime in 2003, the Registered Proprietor came up with the 

idea of creating a bespoke marketing campaign targeting the 



creative designing industry. In 2004, the Registered Proprietor 

engaged a design communications company called Monkey 

Wrench Communications Private Limited (“Monkey Wrench”) and 

gave them the following instructions: 

a. To invent a word that revolves around creativity and curiosity 

b. Wherein the invented word must trigger a question such as a 

“why” or “how” and that 

c. Further the word must be Indian but with a global connection. 

Based on these instructions, Monkey Wrench came up with the 

word “KYOORIUS”, which is a combination of “KYOON” (meaning 

“why” in Hindi) and the English word “curious”. 

paper products in this range regularly appeared alongside the sign 

“KYOORIUS EXCHANGE: Where Creatives Meet” on a number of 

sample paper swatches compiled by the Registered Proprietor. 

The parties’ contractual relationship as supplier and distributor 

ended on 28 October 2010. Their business relationship had lasted 

for slightly over 10 years. About five months later, the Registered 

Proprietor applied to register the mark “KYOORIUS” on 7 March 

2011 in Class 16 (paper products) and Class 41 (arranging and 

conducting conferences). These applications were both granted 

but the Applicant sought to invalidate Class 16 only. 

In November 2005, there was an email exchange between the 

parties but unfortunately there was some misinterpretation of 

the said email wherein on one hand, the Applicant thought that 

the email contained various assurances that 

i. The Registered Proprietor would only use “KYOORIUS” as a 

brand name for a design service centre (called “Kyoorius 

Exchange”); 

ii. That “KYOORIUS” would not be used as a brand for creative 

paper products; 

iii. That the Registered Proprietor’s intent to only stock paper 

that complemented the Applicant’s collection; and 

iv. The Registered Proprietor would remain loyal to the Applicant. 

On the other hand, the Registered Proprietor’s view was that they 

were merely addressing the Applicant’s concern about competition 

from other paper suppliers as a result of the establishment of 

Kyoorius Exchange and not the similarity between the mark 

“KYOORIUS” and the Applicant’s “Curious Collection” mark. 

Despite the issues raised in the said email, the parties resumed 

business relations thereafter. Further, the “Curious Collection” 

and other “Curious”-prefixed signs indicating the various types of 


9


One of the issues which the Hearing Officer had to address is the 

question whether similarity of the marks infer bad faith. Based 

on precedents, there is no consistent statement of principle that 

there must be a striking degree of similarity before bad faith can 

be found. In some cases, the similarity was not found to be the 

determinative factor whilst in others, it gave the court an indication 

that the application mark was copied from another source. 

What appeared to determine the court’s view either in favour 

of or against the finding of bad faith were the specific factual 

circumstances in each case. In the present case, the Hearing 

Officer found that the Registered Proprietor had reason to believe 

that “KYOORIUS” was their own mark, having commissioned 

Monkey Wrench to come up with it and having used it for years. 

In addition to that, the Hearing Officer held that the story behind 

the derivation of the mark Registered Proprietor was satisfactory 

especially since there is no such unique, meaningless word in 

the Applicant’s “Curious Collection” that was reproduced in the 

Registered Proprietor’s mark “KYOORIUS”. Apart from that, the 

evidence also shows that the Applicant’s “Curious”-prefixed signs 

co-existed alongside the “KYOORIUS”- prefixed signs. 

Further, the Hearing Officer was of the view that the effect of the 

Registered Proprietor’s knowledge of “Curious Collection” sales is 

somewhat neutralized by the fact that there were sales of other 

types of paper as well and there would be no reason for them to 

specifically choose “Curious Collection” over other brands. Also, 

the Registered Proprietor’s get-up and the website description 

of their paper products do not attempt to imitate the Applicant’s 

“Curious Collection” but rather seeks to rely on their own name 

as a brand for paper products. 

In light of the above, the Hearing Officer held that the Registered 

Proprietor’s subjective knowledge, as well as the relevant facts 

and circumstances in the present case, the Registered Proprietor’s 

action of going into the supply of paper products using the 

“KYOORIUS” sign and then registering it as a trademark in Singapore 

does not fall short of the objective standard of acceptable standards 

of commercial behaviour. Therefore, the Applicant has not met the 

high standard of proof that is required to establish bad faith and the 

application for a declaration of invalidity fails. 

As a trademark consultant, I was rather surprised to know that the 

entire case was solely based on one ground – bad faith – which 

in my opinion is a poor choice. It is my view that perhaps the 

Applicant may stand a chance if other grounds of invalidation were 

put forth as the accusation of bad faith has a very high threshold 

to meet. So remember, do not put all the eggs in one basket. 

Rebecca June Chong is a Trademarks & 

Designs Executive at KASS International, 

an established intellectual property firm 

with offices in Malaysia, Singapore, and 

Indonesia. For more information, visit www. 

kass.com.my or drop an e-mail to kass@ 

kass.com.my. 


Special 

DRIVING E-COMMERCE 

OPPORTUNITIES 

There’s never been a better time for Hong Kong businesses, big and 

small, to harness the power of online marketing. 

With more than three billion searches on Google and two billion 

views on YouTube each day, it’s inevitable that businesses, including 

SMEs, need to set up a credible online presence that offers 

convenient e-payment solutions and reliable delivery service. 

“The total e-commerce business on a global basis in 2014 is 

US$1.5 trillion. That’s the size of some countries’ entire GDP,” said 

Todd Rowe, Google’s Global Channel Sales Managing Director, at 

an August HKTDC seminar discussing e-commerce opportunities. 

“From 2013 to 2016, the e-commerce business has grown 33 per 

cent to US$2 trillion; that’s four to five times faster than China’s 

GDP growth rate now.” 

Todd Rowe, Google’s Global Channel Sales Managing Director, 

offers insights into how the global search engine firm can help SMEs 

expand their market 


11

Special 

Government Marketing Subsidy 

Extends Online 

Riding on the e-commerce wave, the Hong Kong 

Trade and Industry Department, last September, 

extended the scope of the SME Export Marketing 

Fund to include digital export-promotional activities 

targeting overseas markets. Eligible suppliers 

can apply, through the SME Export Marketing Fund 

for up to 50 per cent in advertising fee subsidies. 

Kimmie Wong, SME Export Marketing Fund Manager, 

said promotional activities include placing 

online and search engine keywords in ads, and 

making corporate website enhancements. “Around 

85 per cent of the applicants have been granted 

financial support as of mid-August,” said Ms Wong. 

“The maximum amount of each application is 

HK$50,000, with a cap of HK$200,000 for each 

company. ”She noted that promotional activities 

have to be export-oriented; the website on which 

the ads are placed has to target export markets. 

Stanley Yeung of Hong Kong-based Brand United, 

which received a HK$50,000 subsidy to exhibit 

at the Hong Kong International Licensing Show 

in 2016, said the application process is relatively 

simple. “Companies have to submit relevant invoices, 

such as receipts for booth rental and a copy of 

your business registration within 60 days after the 

promotional activity ended.” 

Small and medium-size business owners pack the August HKTDC 

seminar, “Driving e-Commerce Opportunities in Digital Era 

DO OR DIE 

Despite its great market potential, many Hong Kong traders 

remain wary of running online businesses, according to HKTDC 

Research Economist Wenda Ma. “E-commerce removes inter 

mediaries along the value chain – the importers, wholesalers and 

retailers – and connects brand owners directly with customers,” 

she said. “The disruptive force of e-commerce is so strong that 

many Hong Kong businesses will eventually be forced to exit the 

market if they cannot make the digital transition.” 

ONE TRILLION AND COUNTING 

By 2017, Asia is expected to reach the landmark of US$1 trillion 

in e-commerce sales, outpacing, by US$340 billion, North America, 

where some of the biggest sites, such as Amazon are based. 

“The rise of e-commerce excites and worries me,” said Mr Rowe. 

“In the past, your competition is another company in Hong Kong 

and or the Chinese mainland. Now the biggest challenge is to 

create awareness globally – letting people in Europe, the US, and 

elsewhere in Asia know about your products. In that respect, your 

competition is now global.” 

Mr Rowe cited a study commissioned by New York-based market 

research company eMarketer, which found that about 90 per 

cent of survey respondents use search engines as their main 

source of information to explore B2B opportunities. Traders also 

read online reviews and video-sharing sites to research brands or 

products. Only 26 per cent of interviewees use print publications as 

their research vehicle. Mr Rowe advised companies to re-organise 

their marketing budget by allocating more to Internet marketing. 

HKTDC Research Economist Wenda Ma urges businesses to adapt to 

changes brought by the rise of e-commerce 


Special 

The disruptive force of 

e-commerce is so strong 

that many Hong Kong 

businesses will eventually 

be forced to exit the market 

if they cannot make the 

digital transition. 

Ms Ma said big data is among the biggest draw for e-tailers. 

“Similar to setting up a booth at exhibitions, you would want to 

know who dropped by and you would ask them to leave their 

business cards,” said Ms Ma. “A website can easily track traffic 

by tracing computer IPs and gather visitors’ information, such as 

their country of origin and the search engine used.” 

Echoing that point, Mr Rowe added that measuring the return on 

investment online is easier than traditional marketing, such as 

placing ads in newspapers and magazines. “The return is easily 

quantified with Internet marketing,” he said. “You can see the 

number of clicks and impressions you achieved with reference to 

the amount of investment you’ve made.” 

DEMOCRATISING INTERNET MARKETING 

The HKTDC, last April, partnered with Google to help Hong 

Kong suppliers listed on the HKTDC’s online marketplace, 

hktdc.com, to achieve higher rankings on Google search 

Under the scheme, when overseas buyers search on Google, 

suppliers’ keyword advertisements will appear at the top of 

related search-result pages. Interested buyers clicking on the 

advertisements will then be directed to suppliers’ webpages on 

hktdc.com to learn more about the companies and their products. 

Mr Rowe said this scheme will help democratise Internet 

marketing for SMEs. “Based on search volumes, we could 

narrow down a more targeted region where people are actually 

searching for your products,” said Mr Rowe. “Based on data 

we gathered on search engines, we will tell you which of these 

prospective customers are most ready for your products, which 

country and region is most applicable to you. 

“We want to create a customised market strategy for free,” said 

Mr Rowe. “Our role, along with the HKTDC, is to help you expand 

your business online. If we could do that, we have succeeded.” 

Loretta Wan, HKTDC Director of Publications & E-Commerce (centre left) and Dominic Allon, Managing Director, Google Hong Kong (centre 

right), officiate at the launch of the HKTDC-Google scheme to help suppliers promote their products and services overseas 


13

Special 

Wacky, oddball franchises 

you won’t believe exist 

Anyone can start a business, but it takes a unique entrepreneur 

to turn it into a franchise. After all, hamburger stands dotted the 

interstate for years, but it took Ray Kroc to dream up McDonald’s. 

Not everyone is cut from that cloth. For every Best Buy there’s a 

Radio Shack; for every Pizza Hut there’s a Sbarro’s — and public 

relations kerfuffles notwithstanding, for every Subway there’s a 

Quiznos. So what separates the former from the latter? 

No one really knows. There’s no surefire formula, and many 

businesses that must have seemed like can’t-miss propositions 

disappeared with a whimper, their dreams of global domination 

crushed. By the same token, some entrepreneurs dream up 

successful franchises based on ideas that few would bet on. 

What follows is a list of entrepreneurs who not only figured it out 

but did it with ideas that openly defied logic. These businesses 

span multiple sectors of the economy, from clothing to food 

service to pet care, and all of them found success as franchises, 

or at least they seem to be on the cusp of doing so. 

This article which was featured by CNBC.com presents 10 

unusual franchises that you won’t believe actually exist. 

The Anger Room 


Special 

The Anger Room is what you might call 

a “franchise in progress.” This Texasbased 

business has 10 franchise units 

in the United States, with international 

units pending, but it’s a good bet that 

given the service they offer, people are 

going to want in. 

The Anger Room arms patrons with 

baseball bats and allows them to destroy 

rooms that have been mocked up to look 

like offices, kitchens, basically any room 

where garden-variety frustration gives 

way to runaway rage. It’s been good for 

$170,000 in annual revenue so far. 

The Anger Room is “complete with 

dummies, mannequins, TVs, tables and 

many, many more breakable items,” 

according to the website. “We assure you 

once you’ve tried this method of stress 

relief, nothing else will compare.” 

Cost to buy: $18,000 

Annual fee: $6,000 

Big Frog Custom T-Shirts 

Tina Bacon-DeFrece is president of Big 

Frog Custom T-Shirts and More. The 

company makes low-quantity custom 

shirts based on designs made by the 

customer and a staff artist. Orders are 

turned around in 24 hours or less. 

The company started as just a single 

shop, but the idea proved popular enough 

to turn into a franchise. Bacon-DeFrece 

told CNBC that Big Frog opened nine new 

stores in 2015 and produced more than 

2.5 million T-shirts in that year alone. The 

company plans to add 20 new franchise 

locations this year. 

“Currently, the company has more than 

65 store locations open across the United 

States, and it eclipsed its 2014 total of 

$14.3 million in gross revenue to $18.7 

million in 2015,” Bacon-DeFrece said. 

“Big Frog remains one of the top franchise 

opportunities in the market for 2016.” 


Annual fee: 6% royalties and 1.5% 

national advertising fund 

Bio-One 

We all need help with household chores 

from time to time. Vacuuming, dusting, 

cleaning the toilet... Those tasks are a 

time-wasting yawn at best. But what if the 

household that needs cleaning is the site of 

a gruesome multiple homicide that requires 

a remedy way beyond? 

Luckily, Bio-One is there to help out in such 

cases. This crime-scene cleaning franchise, 

based in Highlands Ranch, Colorado, was 

founded by president and CEO Nick-Anthony 

Zamucen, whom the website says “has 

done for the crime and trauma scene 

cleaning industry what Mark Zuckerberg has 

done for social media.” 

Bio-One has 43 franchise units and 

estimates its annual revenue as upward 

of $5 million. It offers its services for 

such occasions as blood-spill cleanup, 

medical waste disposal, emergency vehicle 

decontamination and much, much more. 


Annual fee: 7% Royalty 

British Swim School 

Rita Goldberg is the owner of British Swim 

School. A former national swimmer, she 

wanted to start her own swimming school, 

but instead of situating it in the typical whitetiled 

environment, aromatic with chlorine, 

she built a pool in the basement of a derelict 

Victorian house that she had bought. 

That was 1981. A decade later Goldberg 

emigrated to the United States and 

opened four more schools in eight years. 

There are now 83 pools in 14 states 

and one in Turkey, with almost 8,000 

students taught every week altogether. 

The company’s annual revenue is $6.8 

million. So 35 years after founding her 

business, what advice does she have for 

other entrepreneurs? 

“Never give up,” she said. “It is very 

difficult to plug away at a new concept, but 

if you believe in it, keep going.” 



Cuddle Party 

Now in its 13th year, Cuddle Party is a 

workshop in which a group of adults gather, 

lie on the floor together and snuggle. That’s 

it. No affection beyond innocent spooning 

is permitted, and if you get any ideas (wink 

wink), you’ll be asked to leave and take 

your footie pajamas with you. 

“Facilitators,” who must complete 10 

weeks of training at a cost of $1,490 

in order to be certified, lead the Cuddle 

Parties. They are also required to 

complete the Foundations of Facilitation 


15

Special 

course, a workshop that teaches general 

skills to anyone wishing to create 

workshops of any kind. Once that’s all 

squared away, you’re ready to host a 

Cuddle Party of your own. 

The Cuddle Party site features 

testimonials from numerous individuals 

who have taken part in them. Many 

of them, such as “Jim,” are from the 

stressful streets of New York City, 

“After attending the cuddle party this 

past Sunday, I stepped out onto the 

street and definitely had a very good 

feeling, a lightness, peaceful and smiley,” 

Jim wrote. “I hope to join you again soon 

for oodles of cuddles!!” 


Annual fee: None 

K-9 Resorts Daycare & 

Luxury Hotel 

If you’re going away on a business trip and 

can’t take Fido with you, fret not. A highend 

luxury hotel for dogs exists, thanks to 

Jason Parker, co-founder and co-CEO of 

K-9 Resorts Daycare & Luxury Hotel. The 

business launched in 2005, and after five 

years of steady annual growth, it was time 

to franchise. Today the company earns 

more than $4 million in systemwide sales. 

“It’s very successful,” he said. “We have 

eight units, just received a multimilliondollar 

private-equity investment in our 

franchise company and are ready to 

award franchises across the country.” 

When asked what advice he would give to 

other aspiring franchisers, he assumed 

the posture of a wise Zen master. 

“There will always be challenges in life 

and business,” he said. “It is our job as 

entrepreneurs to overcome them.” 


Annual fee: 6% royalty 

Nutty Scientists 

Santiago Martin is the founder of Nutty 

Scientists. The business was founded as 

an unconventional way to teach science 

to children. 

“I was always interested in added-value 

services to education,” he said. “The 

concept then grew through birthday 

parties and shows in shopping malls.” 

Today, Nutty Science has 245 franchise 

units in 42 countries, including 14 in the 

United States, which the Madrid-born 

entrepreneur describes as a fundamental 

market to his concept. 

“The United States has been a crucial 

market for our brand, especially since the 

number of STEM [Science, Technology, 

Engineering and Mathematics] jobs has 

grown three times as fast as opportunities 

in non-STEM-related fields over the past 

decade,” he said. “Parents are looking for 

additional resources to supplement their 

child’s STEM education at a younger age.” 


Annual fee: 6% royalty and 2% 

advertisement fund 

RazzleDazzle Barbershop 

Elena Linares describes herself as a serial 

entrepreneur. She’s also the CEO and 

founder of RazzleDazzle Barbershop, a 

business that offers men a lot more than 

the standard haircut. 

“Guests receive a complimentary shot of 

‘sugar’ (whiskey or vodka) while a ‘Dazzler’ 

(girl in costume) gives you a hand and neck 

massage with your RazzleDazzle Haircut,” 

the website says. “You’ll leave feeling like a 

gentleman and a scholar.” 

Linares left her abusive husband in 

New York 30 years ago and relocated 

to Miami, eventually getting a job 

at Supercuts, where she became a 

franchisee with 12 locations. She 

decided to strike out on her own, and 

today RazzleDazzle has five corporate 

locations in the greater Miami area 

and generates more than $2 million in 

annual revenues. So what’s her secret? 

“Don’t be afraid to leverage your gift of 

femininity — if you know what I mean,” 


Special 

she said. “A sexy, knowledgeable woman 

who lets her work speak for her has the 

professional world in the palm of her 

pretty little hand.” 


Annual fee: 6% royalty 

Snip-its 

Snip-its is a children’s haircutting 

franchise founded by Joanna Meiseles. 

Like a lot of entrepreneurs who start 

businesses for children, she was 

inspired by how uninspired most 

children’s barbershops seemed to be, 

particularly the one where she brought 

her 3-year-old son. 

“We went to one of those family walk-in 

salons,” she said. “I wanted the hairdresser 

who cut his hair to talk to him and help 

keep him relaxed, but she didn’t. I knew 

I wanted to create a brand that would be 

synonymous with quality children’s hair 

care, all surrounded within a welcoming 

and entertaining environment.” 

Meiseles had no formal business 

experience, so the idea of turning it 

into a franchise was daunting. But she 

envisioned the business as a national 

chain, and today she boasts 63 salons 

in 22 states and sees annual revenue 

of $15.5 million. Her tip to other people 

thinking of starting their own franchise is 

simple: Start today. 

“I learned the importance of launching 

a start-up quickly rather than waiting to 

perfect the business model,” she said. 

“Nothing is ever going to be perfect 

when launching a new business, but it is 

important to get out there and do what 

you’ve set out to achieve, as opposed to 

sitting around and waiting for every small 

detail to fall into place.” 



Sub Zero Ice Cream 

Jerry Hancock holds a bachelor’s degree 

in chemistry from Brigham Young 

University. This has served him well as 

founder and CEO of Sub Zero Ice Cream, 

which provides gourmet custom-made ice 

cream with a twist — the flavors and mixins 

are flash frozen with liquid nitrogen. 

“There were no guidelines or set of 

instructions to create this sort of product,” 

he said. “It took us about two or three 

years to refine the process and get to the 

point of franchising.” 

Sub Zero Ice Cream currently operates 55 

stores in the United States, China and the 

United Arab Emirates, and it generated $8.5 

million in sales in 2015. Hancock said the 

franchise has grown by an average of 15 

stores each year, and if he has any advice 

for the aspiring franchisee, it’s to know what 

you don’t know, and don’t be shy about 

handing it off to someone who does. 

“We got caught up over our heads in 2010, 

since we expanded faster than we should 

have,” he said. “My wife and I were doing 

everything for the company — website, 

graphic design, bookkeeping, buildouts 

and franchisee manuals. We’ve slowly 

started to bring in vendor partners to help 

us grow the business and let us focus on 

what we do best.” 


Annual fee: $30,000 plus 6% royalty 


17

International Focus 

Sailing and 

Franchising 

Both require planning, technique and 

patience to win the Championship 

By Peter Buckingham 

I have been a sailor since I was 9 years old, and I think there is a great comparison between 

sailing and franchising in many areas. To be successful in either, there are many parallels, 

which may lead me to suggest Franchisors looking for high quality Franchisees, should start 

scouring the Sailing Clubs! 



Having a Race Plan or Business Plan 

The day before a race, our skipper decides on how many people 

he wants to take as crew depending on the forecast wind. Often 

we sail with 7, or down to 5 on a light day. I would compare this 

to looking at the economic climate, and having a feel of what may 

be coming in the near future. All franchises should be doing this 

possibly in the form of a SWOT analysis on a regular basis. 

Before we start a race on the Couta boat we normally have a 

small meeting where we discuss the weather, who will do which 

jobs, and who is to support them. Some jobs take two people in a 

specific order and all this is agreed upon. Probably the equivalent 

would be a Team Meeting, (Franchisor or Franchisee level), where 

the jobs are allocated, and everyone hopefully can see the big 

picture, and knows the jobs they need to do. 

Having Good Equipment 

Whether in business or sailing, you need good equipment. If a 

Franchise system is skimpi ng on fitout, equipment required to 

service the customer, and just looks tired, the performance will 

probably mirror that image. In my days at Caltex, it was essential 

that every so often a new image was bought in to keep the 

service stations competitive, or they just lost their shine and 

performance followed. 

Some of the areas I will use in my comparison are: 

• Need a Race Plan, or maybe a Business Plan 

• Need good equipment 

• Good leadership (the Skipper) 

• Need to build a consistent team (regulars) 

• Be able to celebrate the successes 

I am a gluten for punishment my wife says, and I happen to sail at 

2 Clubs. Whilst we see it as very serious, I was privy to attending 

the last America’s Cup in San Francisco in 2013, and that was the 

level approaching perfection – one that every Franchisor dreams 

of. These boats were approaching 100 km/hr up on foils and were 

being sailed by the best professional sailors in the world. 

In sailing this is reflected in having a good boat that will be 

consistent and reliable. The America’s Cup boats were the most 

consistent I have ever seen, relying on technical innovations (which 

happened to Team USA half way through the Regatta), to achieve 

superiority over their competition. In the Couta boats this comes 

down to good design, regular maintenance and even getting the 

bottom cleaned every couple of weeks by a diver (not me)! 

As much as we may dream of this level of sailing, the 

beautiful Couta boat I sail on does not quite reach this level of 

performance or perfection – but we try hard to! 

Good leadership (the Skipper) 

A good boat needs a good Skipper to win. The Skipper must have 

a great understanding of his vessel, and be able to understand / 

participate in the decisions that have to go on around him. This 

does not mean he has to do everything, it means he has to be 

able to delegate, and make sure all the rest of the crew do their 

jobs, and give him feedback as required. 


19


The America’s Cup demonstrated this to perfection, with Australian 

Jimmy Spittle leading Oracle Team USA as the skipper, and yet 

taking in information from the tactician and all around him. 

In a Franchise, this has to be the case from the CEO of the 

Franchisor, through the Franchisee, and then passed through to 

the staff. If the leaders are unsure what they are doing, this creates 

doubt down the chain and inevitably leads to poor performance. 

Need to build a consistent team (regulars) 

How often do we go into a business and over a quiet time, or on 

a weekend are dismayed by the staff who are on hand? Whether 

it be poor service in a coffee shop, staff taking phone calls or 

chatting amongst themselves while the customer stands looking 

at them, it all reflects poorly on the business. 

In sailing, it is not always easy to get a regular crew (especially 

when it can need 7 on a Couta boat), so it is always the Skipper’s 

problem to be recruiting and training so they have a good size pool 

to draw on. Our recent success on Zephyr this year was probably a 

regular crew of 5 people who all knew what was required, and then 

some others to add ballast and weight to the boat. 

Be able to celebrate the successes 

In a Franchise system, whether as the Franchisor or the 

Franchisee, it is good to be successful. This may be in just 

making a tidy profit, or it may be in recognition from others 

such as the FCA Awards, or it may be internal awards within the 

Franchise System. By passing on acknowledgement of a job well 

done, everyone feels better and is more willing to perform at that 

little bit extra that often makes a big difference. 

In sailing it is similar, and in most cases it is a team event. Even if 

you are a solo sailor, you still probably rely on parents, a partner, 

or a mate to assist you in your sailing endeavours. In a team like 

the Couta boats there has been around 20 different people who 

were on board at different times in the 20 race season. 

So if you can get your hands on the silverware, hold on to it and 

enjoy it. 

Summary 

Franchising and sailing have a lot in common as both rely on 

consistent performance to achieve the highest level of success. 

Maybe the FCA needs to start a training program for Franchisors, 

Franchisees and their staff on small boats at the various yacht 

clubs around Australia to build up the resilience! 

Good luck with your new business. 

Peter Buckingham is the Managing 

Director of Spectrum Analysis 

Australia Pty Ltd, the leading 

Geodemographic and Sales 

Prediction Modelling Company in 

Australia. He is also a Director and 

Vic / Tas President of the Institute of 

Management Consultants. Peter is 

contactable by email at: 

peterb@spectrumanalysis.com.au or 

visit www.spectrumanalysis.com.au. 



OPPORTUNITIES IN THE 

MENA REGION 

By Troy Franklin 

One Of The World’s Most Franchise Friendly Regions 

It has been well documented that the Middle East North Africa (MENA) Region is a region in which 

development was growing and is now slowing due to oil and certainly there is no question that many 

countries in the region have been impacted by the volatility in the oil market and declining oil revenues. 

However, the franchising sector in the MENA region remains buoyant and represents a significant 

opportunity for international brands including those from Southeast Asia. 


21


Bahrain 

How do you define the Middle East North Africa 

(MENA) Region? 

While definitions of MENA vary depending on the source, the 

region can generally be broken into 3 distinct territorial blocks, 

with definitions that also vary by source, as follows: 

• Gulf Cooperation Council (GCC): Bahrain, Kuwait, Oman, 

Qatar, Saudi Arabia & United Arab Emirates 

• North Africa: Algeria, Egypt, Libya, Morocco, Sudan & Tunisia 

• The Levant: Iraq, Jordan, Lebanon & Syria 

Why Southeast Asian Brands Should Consider 

Development in the MENA Region 

While there are many reasons why Southeast Asian brands 

should look at development opportunities in the MENA region, 

some of the key reasons are as follows: 

KSA also has the 2nd largest land area in the MENA region and 

offers commercial opportunities in a number of well-developed 

cities across the various regions of the country. 

The GCC and its 6 member countries are the economic engine 

of the MENA region and all have a well-developed infrastructure 

and a sound commercial and IP legal framework. Additionally, 

all member countries continue to experience positive economic 

growth despite the negative impact from the oil industry. 

All 6 GCC countries rank in the top 50 globally in terms of GDP per 

capita with Qatar having the world’s highest GDP per capita and 

with the region having the world’s highest average GDP per capita. 

• An amalgam of favorable demographic & commercial factors 

• A total population of 297 million people 

• A population growth rate of 3%-5% per year 

• Total Franchise sector sales of $US30Billion (source MENAFA) 

• An investor friendly environment 

• A world-class infrastructure in many countries 

• A number of franchise industry players with reach across 

the region 

• A significant pool of high net-worth Individuals 

• A young and upwardly mobile consumer market 

• A common language, similar culture and habits across the 

region. This is in contrast to SEA where languages, culture 

and habits vary more dramatically from country to country 

Consider GCC Countries as Your Gateway Into the 

MENA Region 

With both Dubai and Abu Dhabi becoming truly global cities, the 

UAE is typically considered as the logical first step in to the GCC 

and broader MENA region. However, the Kingdom of Saudi Arabia 

(KSA) with a population exceeding 30 million is home to more 

people than all of the other GCC member countries combined. 

Dos & Don’ts to Consider When Entering the MENA Region 

There are many important issues for Franchisors to consider 

when looking at developing a brand in the MENA region. Some 

considerations are of course the same or similar to those for 

other international markets. However, there are a few that 

appear to be more relevant to the MENA region than in other 

parts of the world, such as: 



The Dos 

• Do ensure that your trademark registrations are properly filed 

across the region. 

• Do understand the local commercial and IP laws in each 

country 

• Do create realistic and achievable development and 

performance targets 

• Do prepare to build a long term relationship with your 

franchisees, based on integrity and trust 

• Do develop an understanding and sensitivity to the cultural 

differences 

• Do use capable professionals with regional experience to help 

with identification and qualification of potential franchisees 

The Don’ts 

• Don’t grant rights to multiple countries or large areas (e.g. 

North Africa) unless the franchisee is established and has 

proven operational success in the area 

• Don’t enter any country without an agreement that conforms 

to local law 

• Don’t grant exclusivity without clearly defined and measurable 

franchisee performance guarantees 

• Don’t enter the market without a clear understanding of 

supply chain and logistics issues. If you are in an F&B 

business that is not Halal in your home market, modifying your 

menu offering will be a key area of consideration. 

• Don’t expect a master franchise/sub-franchise model to work 

in all countries 

• Don’t expect transactions to conform to the time-frames you 

experience in other international regions, in terms of the preopening 

time frame from finalizing your agreement to getting 

the business up and running 

Evaluating and Qualifying Franchise Partners in the 

MENA Region 

As with all international franchise agreements the arrangements 

you reach with franchisees in the MENA region will be long term 

in nature. Remember, it is virtually impossible to build a good 

business on the foundation of a bad business relationship, 

therefore carefully consider the following issues when selecting 

your partners in the MENA region: 

• Do they have existing business relationships internationally 

and an international attitude towards doing business? 

• Do they have Access to adequate growth capital and reserves? 

• Do they have tangible access to good locations in their 

country? 

• Do they have relevant experience in your franchise segment 

(e.g. Food, retail or services)? 

• Do they have the necessary infrastructure and distribution 

channels? 

• Do they have an entrepreneurial spirit and are they an 

enthusiastic supporter of your conceptual positioning and 

operational standards? 

• Do they have the ability to recruit or develop a management 

team based on your criteria and recommendations? 

Some Common Misconceptions & Misunderstandings 

about the MENA Region 

In addition to the dos and don’ts and other advice on selecting 

franchisees there are a few common misconceptions that we 

have identified as we have helped many of our clients develop 

across the MENA Region some of which may bring either a smile 

or a smirk to you as your read them: 

• Everyone in the GCC is rich 

• Everyone is related to a sheikh or a prince 

• Foreigners are unwelcome (approximately 48% of the GCC 

population is made up of non-nationals) 

• Labor is cheap and readily available 

• International trade is heavily restricted 

• Market entry is overly complicated 

• There are no taxes and cost of living is low 

• There is no diversity in population and culture (see population 

statistics above) 

World Franchise Associate’s (WFA) Experience in the 

MENA Region 

WFA has assisted over 50 brands from all over the world to enter 

the MENA region and has a database of more than 15,000 Middle 

East franchise operators and investors. WFA understands the 

challenges and opportunities inherent to developing a franchise 

business in the region. All of our key directors and shareholders 

have many years of franchising experience in the region and 

internationally. Additionally, WFA has a regional office in Dubai 

headed by Sary Hamway a WFA Director and Shareholder and one 

of the region’s leading authorities on franchising. 

Conclusion 

The MENA region represents a significant development 

opportunity and for brands considering international expansion 

we highly recommend you take a close look at the opportunity in 

this region. In doing so you should develop an understanding of 

the competitive landscape for your business segment and brand 

and carefully consider your entry strategy, franchise model and 

terms structure. Having done your home-work you will be in a 

position to Decide; Commit & Succeed. 

Wishing you all the best with your franchise development 

activities in the MENA Region and Internationally. 

Troy has more than 25 years of 

experience in senior executive positions 

in international franchising and business 

development working directly with and 

consulting for both franchisors and master 

franchisees across the various sectors 

of the franchise industry including F&B, 

retail and services. Troy’s experience 

spans across more than 70 countries 

and multiple regions including extensive 

experience in the Asia Pacific Region and across the Indian-Sub 

Continent, Europe, the Middle East and parts of Africa. Troy has 

spoken at leading franchise expos and events internationally and 

his broad experience and exposure lends itself to his presentation 

topics which are founded on his real world experience. 


23


By Harish Babla 

The Big Disconnect 

International Franchisor-Master Licensee relationship 

International franchising typically revolves around a 

Franchisor granting a Master Licensee in other countries to 

grow the brand. Both parties (Franchisor and Master Licensee) 

enter into a business relationship full of expectations and 

aspirations for mutual benefit. 

However all is not well. In the International Performance 

Survey conducted by Franchise Mind in 2013, 50% of Master 

Licensees said they would not acquire the master license again 

from the same Franchisor. Half the Franchisors said that the 

performance of their Master Licensees was just ‘average’. 

What is the essence of the disconnect in the relationship 

between the Franchisor and the Master Licensee that causes 

this dissatisfaction? 

Master Licensees priorities 

Based on the International Performance Survey, Master 

Licensees believe their performance would improve if they 

received the following support in priority from the Franchisor: 

1. Strategies for operational improvement for franchise outlets 

2. Coaching for relationship management with franchisees 

3. Mentoring, coaching and training in how to become a 

Master Licensee 

4. Development of new products and services specific to the market 

5. Strategy and support for franchisee recruitment 

6. Strategies for operationalizing customer service 



Franchisors priorities 

While Franchisors prioritized the following five challenges with 

their Master Licensees: 

1. Substandard recruitment of franchisees 

2. Issues with supply chain 

3. Substandard to average performance of franchisees under 

the Master Licensee 

4. Lack of on-going training of franchisees 

5. Inadequate initial training of franchisees 

The Message 

With the list of differing priorities for the success of the business 

and the ensuing relationship, it is clear that the Franchisor and 

Master Licensee are seeing success of their business from two 

completely different angles, resulting in the big disconnect. 

1 

Disconnect on what it takes to be successful. To 

franchisors, recruitment is most important for the 

success of the business, while Master Licensees specify 

operational improvements as most important. This disconnect 

sets the tone for their relationship and leads to 50% of Master 

Licensees saying they would ‘not do this again’. The responsibility 

to create a shared vision of balancing recruitment with operational 

support for the brand must be addressed by the Franchisor. 

2 

Disconnect on on-going support. 50% of the Master 

Licensees say that they are ‘not satisfied’ with ongoing 

support. Master Licensees want training, mentoring and 

coaching on the business of being Master Licensees. Franchisors, 

on the other hand do not see these items as being a priority. As 

such the entire relationship will be seen through the prism of “I am 

not receiving the support I require in order to succeed.” 

3 

Disconnect on performance of franchisees. 59% of 

franchisors say that franchisees operating under 

their Master Licensees are ‘average’ yet aside from 

identifying initial and ongoing training of franchisees, no other 

items are mentioned as challenges that would solve this issue. 

While further examination is required to understand why 

training is a challenge, clues for improving the performance of 

franchisees may be available from what Master Licensees have 

listed as challenges: Operational improvement strategy, new 

products appropriate to the market and customer service. 

4 

Disconnect on operational focus to grow brand. 

Master Licensees believe that if operational issues are 

addressed first, then the issue of recruiting franchisees 

will become easier. Franchisors are focused on recruitment of 

franchisees as an unduly weighted measure of success. Master 

Licensees are seen simply as a vehicle for recruiting franchisees. 

Most Franchisors will agree that the game of franchising is a 

game of patience, persistence, hard work, a long-term view and 

doing many small things ‘right’. When this game moves to the 

international arena, the same elements are magnified multi-fold. 

What gets forgotten in this race for increasing outlets is the 

development of the Master Licensee business which includes 

training, supporting, coaching and mentoring Master Licensees 

to their fullest potential. 

As such, success in international franchising can only be 

achieved by addressing the big disconnect between the 

Franchisor and Master Licensee. It is a problem that can 

be solved if there is an organizational commitment of time, 

dedicated resources and resolve on the part of the Franchisor. 

In essence it is a commitment to build a successful Franchisor- 

Master Licensee model. 

Harish Babla, CFE is a 4th generation 

successful entrepreneur, a business 

visionary, an inspiring leader, a dynamic 

speaker who believes that business must 

be conducted with the highest standards of 

excellence and with an unwavering passion 

to serve the customer. Harish is passionate 

about growing companies and helping others 

achieve their dreams of building successful 

global companies by ensuring the highest 

standards of excellence with a strong focus 

on growth and operating results. 

Harish is the CEO of Global Franchise Masters (www. 

GlobalFranchiseMasters.com) headquartered in Singapore. The 

company handles the global expansion and support of unique franchise 

brands from around the world. Harish can be reached at Harish@ 

GlobalFranchiseMasters.com 


25

Showcase 

Cambridge 

English For Life 

Passionate, Dedicated and Committed About 

Education 

Winners of the Franchisee of the Year 

2015 award, Ms Jenny Kwan and 

Ms Candy Chan from CEFL Kota 

Kemuning and CEFL Kemuning 

Utama, share that being a CEFL 

franchisee has allowed them 

many new opportunities in life, 

but the most rewarding experience 

is the opportunity to watch their 

students achieve tremendous 

results. They have been part of CEFL’s 

successful network since 2008. 

It has always been Candy’s dream to work in the education field, 

especially working with young children in a kindergarten, but she 

had to put her dreams on hold upon graduation to help her parents 

manage their business. It took a few years before she finally decided 

to pursue her ambitions and started working in a CEFL centre in 

2007. After a few months, she partnered with Jenny to join the CEFL 

Franchise Network, opening their first centre in Kota Kemuning. 

“I decided to sign up with the CEFL Franchise Network as I find 

that CEFL understands the importance of appropriate educational 

experiences and their role in the success of children as they develop 

and grow. I’m very passionate about young children’s education 

and I believe that it’s essential to provide children with a solid 

foundation in their early years to ensure their success in the future. 

My initial thoughts were to set up a kindergarten, but after working 

for a few months in a CEFL centre, I realised that I could still work in 

education, but with less hassle in terms of administration – opening 

a kindergarten would require far more certifications as well as 

courses for me and my teachers to attend!” said Candy. 

They have plans to expand their network of centres within Shah 

Alam in the next three to five years. The support from CEFL HQ 

has helped tremendously in the operations of their two centres. 

Teachers receive regular training from the HQ’s Academic division, 

to ensure that CEFL’s teaching faculty is well trained, qualified and 

experienced. Their hard work and effort have paid off when one 

of their Cambridge English: Key (KET) students achieved 100% 

scores in the June 2016 University of Cambridge English Language 

Assessment examinations. 

Be Part of the Dynamic Network of CEFL Franchisees 

CEFL specialises in providing accredited ready-to-launch English 

language programmes. Over the years, our programmes have 

enriched the lives of tens of thousands of students and clients 

from all walks of life. Our comprehensive range of English language 

courses have been developed to meet the needs of students of all 

ages. These courses, and the expertise to market and teach them, 

are now accessible to you as a CEFL franchisee. 

A CEFL franchise simply makes good business sense. This is an 

excellent opportunity to turn your passion for education into a 

successful business with the full backing of CEFL’s expertise in 

promotion, teaching methodology, curriculum development and 

school management. 

As a CEFL franchisee, you will be granted an exclusive territory and 

the use of CEFL brand identity, methods of operation, technology 

and products. Additionally, you will also benefit from our reputation 

in the industry, loyal following, and proven business strategies. 

A special orientation programme will be organised to prepare 

you, your appointed Centre Manager/Administrator as well as the 

teachers you intend to hire for the start-up and operation of your 

CEFL centre. Orientation programmes are normally carried out at the 

CEFL head office in Kuala Lumpur, Malaysia. 

Sign up to find out the secret to our success! 

KEY FACTS 

Company Name: 

Cambridge English For Life Sdn Bhd 

Address: 

A-1-10, Merchant Square, No. 1, Jalan 

Tropicana Selatan 1, PJU 3, 47410 

Petaling Jaya, Selangor. 

Phone: 03-7883 0912 

Website: 

www.cambridgeforlife.org 

Year Established: 2001 

Country of Origin: 

Malaysia 

Contact Person: 

Michael Yong 

Email Address: 

michael@cambrigdeforlife.org 

Type of Business: 

Education Services 

Types of Franchise Available: Main Suite Package, 

Comprehensive Package 

Number of Units: 58 

Size of Units: 

Min. 1800 sf 

Franchise Fees: 

RM 42,000.00 for Main Suite Package 

RM 50,000.00 for 


Franchise Term (years): Five 

Royalty: 

18% of Tutorial Fees 

Marketing / A & P Fund: 1% of Tutorial Fees 

Estimated Initial Capital: RM250,000.00 


Showcase 

Excellence Through 

Self-Directed 

Learning 

Eye Level is a supplemental education brand of Daekyo that 

gears its Math, English and other programs to the specific 

stage of a child’s intellectual development. 

Our extensively trained and certified professional instructors 

design lesson plans based on each student’s progression and 

understanding of the materials. All in all, we share a passion for 

education and an earnest desire to help children succeed. The 

time is just right for you to become an Eye Level Franchisee. 

Eye Level Franchisee Application Process 

Takes about 2 to 3 months to set-up an 

Eye Level center 

1) Eye Level Franchise Orientation 

Once we receive your inquiry, you will be invited to attend the 

Eye Level Franchise Orientation. There will be a screening test to 

determine the selection of the candidates. 

2) Business Proposal and Interview 

Candidates who pass the screening test will be required to 

prepare a Business Proposal and to be interviewed by our 

Country Manager. 

3) Location Checking 

Upon passing the interview, a location checking of your 

proposed location will be conducted to confirm its suitability. 

Once the location is approved, you will be eligible to sign the 

Franchise Contract. 

4) Franchise Contract 

This is when you sign the Franchise Contract. Business operation 

and training manuals will be provided to you. 

5) Renovation and Licenses 

You may proceed with the renovation of your center upon our 

confirmation of the floor plan. At this stage, you will also be 

applying for various licenses like Business License and the 

Ministry of Education (MOE) license. 

6) Trainings 

While the renovation and licenses are in progress, you are required 

to attend and complete both Intensive and Practical Trainings. 

7) Center Opening 

Once all the training requirements have been met and your 

renovation of the center has been approved, you may officially 

commence your Eye Level Learning Center. 

Support to Eye Level Franchisees 

99 

The support of a global company 

99 

Various advertising and promotional support and activities 

99 

Ongoing trainings, seminars and programs for instructors and 

assistants 

99 

Eye Level Quality Center evaluation and award 

99 

Rewards and incentives for good performance 

99 

Teaching material support 

99 

Area management system 

Eye Level Franchise Orientation 

OCTOBER NOVEMBER DECEMBER 

14th, 15th 4th, 5th 2nd, 3rd 

KEY FACTS 

Company name: 

Eye Level 

Address: 

50-G-2, Wisma UOA, Jalan 

Dungun, Bukit Damansara, 

50490 Kuala Lumpur 

Phone: 016-2622 767 

Website: 

www.myeyelevel.com 

Facebook: 

facebook.com/EyeLevel.Malaysia 

Franchise fees: RM11,000 (4 subjects) / 

RM13,000 (5 subjects) 

Royalty: 

Available upon request 

Estimated initial capital: RM90,000 – RM96,000 

For more information or to reserve your seats in the 

orientation, kindly contact: 

Ms. Carolina Keong 

016-262 2767 

carolina.keong@myeyelevel.com 


27

Showcase 

Luchando por 

el sabor! (We’re 

fighting for flavour!) 

The first Mad Mex store opened in December 2007 in Crown 

Street, Sydney to long lines of eager customers. Since opening, 

Mad Mex has seen sales increase every quarter. Now Mad Mex 

has stores in Melbourne, Brisbane and Sydney. Our vision for the 

business and brand is to grow Mad Mex nationally and to share 

our unique Mexican food with hungry Mexican fans everywhere. 

By remaining true to our founding principles: Fresh and Healthy, 

Fast and Delicious, Authentic and Exciting, we are achieving our 

goal of creating Australia’s best respected Mexican brand. 

Tired of industrial fast food combo meals? Sick of greasy, cheesy 

Mexican? Yep, so is everyone else in Australia. Mad Mex serves 

gourmet Baja style Mexican food that’s healthy, hearty and the 

only thing it’s heavy on is flavour. The freshest product, flavour 

filled salsas, authentic slow roasted and grilled meats… wrapped 

up in our fresh tortillas or tacos. Baja-Mission style Mexican 

food emerged in the US as California’s standards of quality were 

applied to Mexican flavour, spice and style. Add to it a selection 

of imported Mexican beers, cocktails and soft drinks and it’s 

Mexican food with attitude! 

The Baja Mexican trend first took off in the United States where 

there has been explosive growth over the last 10 years. Brands 

like Chipotle, Qdoba and Moes are spreading Mexican to the 

masses . Aussies love travel, so many of our customers are 

familiar with Baja-Mission style cooking from trips abroad, and 

they’re overjoyed that Mad Mex is here in Australia serving 

authentic Baja-Mexican. 

El Defendedor del Fresco! We’re the defender of freshness. 

Serving gourmet restaurant quality food in a fast paced 

environment, Mad Mex is ideally positioned neatly between high 

end restaurants and food court operators. Mad Mex enjoys the 

best of both worlds! Fast enough to create a high volume takeaway 

business but a unique and high quality product offer that is 

sufficient to command a premium price point. Customers love Mad 

Mex, with a staggering 96% of them saying that they’re definitely 

coming back once they’ve had the Mad Mex experience.* 

*Customer survey conducted in July 2009 at Macquarie, Darlinghurst 

and CBD stores 

KEY FACTS 

Company Name: 

Mad Mex–Fresh Mexican Grill Pty Ltd 

Address: 

Sydney, New South Wales, Australia 

Website: 

www.madmex.com.au 

Year: Established: 2007 


Australia 

No. of Units: 77+ 

Franchise Option: 

Area Development Agreement 

Franchise Fee: 

Information available upon request 

Franchise Term: 

10+10 years 

For more information please contact Troy Franklin of World 

Franchise Associates at troy@worldfranchiseassociates.com or 

at +60192101909. 


Showcase 

First-of-itskind, 

Gourmet 

French Fry Café 

What Is #Getfried? 

Gourmet, Quick Serve French Fry Chain, serving French-Canadian 

inspired Topped Fries, including Poutine, Buffalo Chicken, Fish N 

Chips, Chili Cheese Fries, Philly Cheese, Texas Cheese and more. 

Why #Getfried? 

Nowhere else can you create delicious, completely customizable, 

made-to-order, topped French fries in under 4 minutes. 

Sure, McDonalds, Burger King, Arbys, Wendy’s and Five Guys 

all offer great Fries… but not like ours! From four types of fries 

to five types of meats, and over 20 sauces, seasonings and 

toppings, no one comes close to the gourmet varieties, prices 

and service of #getfried. BTW, we almost forgot, mind blowing, 

home-made milkshakes! 

So, as we say to the skeptics, live a little…and #getfried! 

The “Fast Casual” segment is one of the fastest growing 

segments in Food Retail. This niche Fast Casual market thrives 

on higher quality, differentiating food made right in front of 

the customer. The estimated global quick-serve, snack food 

market size is 374BB, experiencing growth of 3-5% annually – 

Bloomberg. 

Our Purpose 

We’re successfully creating the world’s most captivating, snack 

food brand, specializing in consistently delicious, made-to-order 

topped French fries. 

Our Formula For Success 

The #getfried brand encompasses a thoroughly researched and 

developed business strategy. It has achieved success from a 

highly differentiated name & store front design that draws the 

audience in; an interactive and personable staff that creates a 

unique customer experience; and a highly differentiated menu 

that delivers consistently delicious end-product that keeps 

customers coming back for more. 

Key to #getfried’s success is additional value that is created by 

virtue of the #getfried brand name when satisfied customers 

eagerly seek to share that they just “#gotfried” on their 

personal social media pages – the single most valuable asset in 

consumer marketing in the modern advertising age. 

Our Menu 

#getfried restaurant offers one of the widest varieties of fries & 

fry toppings in the world through a simple approach: a Specialty 

Menu of ‘go-to’ baskets that promotes popular national and 

local dishes; and a Build-Your-Own Menu that allows complete 

customization across our five styles of fries and over 25+ sauces, 

seasonings and toppings. 

Competitive Advantage 

#getfried is uniquely positioned to achieve market leadership in 

the emerging fast casual, topped French fry category. We differ 

from the competition by offering the best tasting – and most 

diverse – fry offerings; both light and hearty, creative recipes; 

world-class social media marketing; and a brand & store front 

that SPEAKS to the target end-user like no other brand is or can. 

#getfried is simply unmatched in its strategic branding finesse. 

KEY FACTS 

Company Name: 

Get Fried USA & Franchising Group 

Address: 

Buffalo, New York, USA 

Website: 

getfriedusa.com 



USA 

No. of Units: 2 


Master Franchise Agreement 




10+10 years 



at +60192101909. 


29

Showcase 

The Creator 

Of The Original, 

Nutrituous Smoothie 

Since Steve Kuhnau created the first Smoothie Bar in 1973, 

Smoothie King has grown to over 650 locations across three 

continents. From the US to the Republic of Korea, Singapore and 

the Cayman Islands, our purpose continues to impact millions of 

lives around the globe. 

Our quest is simple: Make living a healthier more active lifestyle 

delicious and nutritious. Whether you’re trying to lose a few 

pounds, have a little more energy at the end of the day or simply 

feel better about your diet, each and every Smoothie we make 

is blended for a specific purpose. Which is why we call them 

“Smoothies With A Purpose.” 

As our menu has grown, so has our following. Since 1989, 

Smoothie King has been named #1 franchise in our category by 

Entrepreneur Magazine, 20 times. 

We’re proud to have invented the Smoothie Bar and even 

prouder to be part of a healthier world. If you have a passion for 

helping others reach their goals, come join our quest and start 

a Smoothie King Franchise in your community. To learn more, 

simply visit our franchise information page and help us help 

others Find Pleasure in Their Purpose. 

A good business you’ll feel good about owning 

“Love what you do, and you’ll never work a day in your life.” 

This old saying rings true for our Franchisees, and it could for 

you, too. As a Smoothie King Franchisee, you’ll spend your days 

helping people live healthier, more active lives. You’ll be serving 

up their favorite smoothies, blended from real fruit and fruit 

juices and vegetables — no extenders, flavors, etc. Plus, you’ll 

also be serving up smiles, as you satisfy their cravings for the 

healthy drinks they love. At the same time, you’ll be teaching 

your younger team members responsibility, and the value of 

living a healthy lifestyle. All the while, building a better future 

for your family, through business ownership. If that sounds 

good, a Smoothie King franchise might be the perfect business 

opportunity for you. 

Smoothies With A Purpose 

Fruit, juice, yogurt and dairy are all commodities that anyone with 

a blender can provide. Only Smoothie King creates specialized 

Smoothies that are expertly blended with more than “just fruit in 

a blender” for specific needs, goals and ambitions. 

From the name of each Smoothie to the balanced blend of 

ingredients, everything we create is designed to help you achieve 

your specific purpose. 

KEY FACTS 

Company Name: 

Smoothie King Franchises, Inc. 

Address: 

Metairie, Louisiana, USA 

Website: 

www.smoothieking.com 



USA 



Area Development Agreement 




10+10 Years 



at +60192101909. 


Showcase 

Extraordinary 

health made 

deliciously simple 

THR1VE is Australia’s most successful and innovative healthy 

fast casual brand, recently winning the coveted ‘Best Innovation’ 

award at the national Australia QSR awards. With 10 corporately 

owned locations and growing, THR1VE offers a uniquely delicious 

and highly differentiated menu promise — real food, always 

gluten free, and containing no added sugar. 

THR1VE is real food, real fast. A delicious menu of quality 

produce and proteins, locally and ethically sourced, always gluten 

free, and no added sugar. High performance nutrition so you 

look, feel, and perform at your best. 

Founded in Sydney, Australia in November 2012 by seasoned 

global retail executive Josh Sparks, combining his passion for 

great food and his deep understanding of functional health and 

nutrition, THR1VE is ideally positioned at the intersection of two 

very rapidly growing premium consumer categories — fast casual 

dining and health and wellness. 

And customers just love the authenticity and integrity that 

underpins the brand experience, rewarding the business with 

best in class economics, loyalty and frequency. Indeed, THR1VE 

has quickly established itself as the leading brand in the healthy 

fast casual category, and now enjoys number 1,2 or 3 ranking in 

the best food courts in Australia. 

From conception, THR1VE was developed with a global audience 

in mind. 

Why Eat At THR1VE? 

Very simply, because it works! 

“I founded THR1VE having experienced first-hand the 

transformational power of the primal and paleo lifestyle, 

both for myself, and in friends and family that joined me on 

the journey. I have eaten, moved and recovered according to 

ancestral health principles for over 5 years now, and I honestly 

have never felt better. 

I am stronger, faster and fitter than I was 20 years ago, when 

I was a competitive athlete at university. More importantly, my 

blood markers of health have all improved dramatically. Don’t 

take it from me though — you have hopefully experienced it 

yourself, we have countless accounts of inspirational personal 

transformations on our social media, and for those of you 

wanting a deeper dive (and I can’t encourage it enough) the 

books we recommend are full of compelling scientific studies 

and clinical trials.” 

- Josh Sparks, Founder & CEO 

KEY FACTS 

Company Name: 

Thrive Collective Pty Ltd 

Address: 

Sydney, Australia 

Website: 

Thr1ve Website 



Australia 

No. of Units Worldwide: 10 

Franchise Type: 

Master Franchise Agreement with 

Option to Sub-Franchise 


Franchise fee varies by development 

model and by country 


10 + 10 Years 



at +60192101909. 


31

Interview 

FLA: HELPING 

BRANDS TO EXPAND 

THEIR NETWORK 

AND PRESENCE IN 

THE REGION 

An interview with Mr Andrew Tjioe, 

Vice-Chairman, FLA Singapore 


Interview 

What are some of the current trends in the 

F&B industry and where is it headed? 

Singapore has always had a very vibrant F&B scene. While it is 

known to be a foodie destination for tourists, local consumers 

are always on the lookout for the latest gastronomic trends 

In addition, they are very open to trying new fare and a large 

majority of them are well travelled – it is this spirit that makes 

franchising such a popular business model in the industry, as 

franchisors bring in established international brands to cater 

to the tastes and preferences of the local market. Additionally, 

business opportunities in the F&B industry are vast as eating 

out is a popular lifestyle choice for consumers in Singapore. We 

expect to see the industry grow further and flourish as retailers 

reinvent themselves to stay ahead of the curve, and new entrants 

enter the market with innovative and trendy ideas to capture a 

portion of the pie. 

month ago. Though in its early stages, its popularity may spark 

more of such similar concepts around the island with various 

innovative meals being served from these machines. 

Growth of mobile and online services 

As Singapore is a very tech-savvy nation, we are seeing a 

disruption in the F&B industry as it heads in the direction 

of online and mobile-based food services. Besides making 

reservations through online websites and mobile apps, 

technology has further enabled the growth of secure and 

established mobile payment gateways. Businesses are 

increasingly making use of this secure technology to manage 

their services efficiently – consumers can order their meals 

online, then head to the outlet to pick it up and make payment 

all with the swipe or tap of a card – and it is this convenience 

and the opportunities created by technology that will continue 

to shape the future of the F&B industry. 

The two main trends taking hold of the market today are 

convenience and mobile. 

The future of convenience food 

Convenience is the trend leading the F&B industry and there is 

a shrinking need for consumers to physically head out to ‘eat 

out’. The rise in food delivery services being made available 

across the island has made it easier for consumers to gain 

access to a wide variety of food options without leaving the 

office or the comforts of home. 

What should businesses take note of before 

they franchise their brand overseas? 

While there are many factors to consider before franchising your 

business overseas, here are the top three tips that business 

owners can take note of: 

We anticipate more businesses to jump on the delivery 

bandwagon by offering such services of their own or leveraging 

on the strong network of fans and subscribers of third-party 

vendors like Deliveroo or UberEATS to grow their customer base. 

We are also seeing some businesses up the ante by allowing 

patrons to customize their meal boxes and weekly deliveries 

online and in advance, then delivering each meal to their 

doorstep on the chosen days of the week. 

Convenience food is further taken to the next level with unique 

concepts such as Singapore’s first vending machine café, which 

has seen overwhelming support since its launch less than a 


33

Interview 

• Do your homework – Franchising a business overseas for the 

first time is undoubtedly a daunting task. For a successful 

expansion, brands need to plan carefully, take calculated 

risks and dive deep into research. Ascertaining a market’s 

readiness for your brand is also imperative to make sure 

that there is a need for your product or service in the market. 

Get insights, tips and advice by speaking to experts and 

companies who have undergone market expansion. 

• Develop clear business goals – Business owners should 

always get into franchising with a strong and clear business 

goal in mind. This way, they will be able to specifically convey 

and share their strategy and goals with their franchisees, to 

ensure alignment of both parties’ business objectives before 

they begin a partnership. 

• Partner selection is key – When looking for a suitable 

franchisee, research your potential business partner to find 

out more about their long-term goals and financial capabilities. 

Ensure that their goals, motives and practices align with yours 

and always ask questions to ultimately ascertain the viability 

and suitability of a partnership with them. 

How can local brands compete with 

International brands? 

The F&B industry is first and foremost a services industry. Local 

brands that understand this and engage in valuable customer 

interactions to create loyalty, establish long-term relationships 

and grow word-of-mouth endorsements amongst customers will 

do well on an international scale. In particular, local franchises 

taking their brand overseas can make themselves more 

approachable by taking the time to speak with customers in 

new markets and engaging with them to hear their thoughts, 

suggestions and feedback on how to improve the brand. 

Investing time and effort in growing an online and social media 

presence will also give local businesses an edge in the international 

arena. Local brands can monitor and measure customer complaints 

and reviews, further translating them into valuable insights to grow 

and improve the business, whether at home or overseas. 

Finally, it is also imperative to keep abreast of the latest trends 

in the industry. Businesses that can react and adapt to industry 

trends while retaining the essence of their brand will definitely 

benefit from the hype. Additionally, international franchises can 

also consider localizing their offerings by adapting it to consumer 

tastes and preferences in the market. 

How do you ensure you retain the quality of 

your products when you franchise your brand 

overseas? 

Franchise selection is an important factor to consider before 

taking your brand overseas, as a failed attempt in entering a new 

market the first time may cause the second attempt to be much 

tougher due to consumer and franchisee perceptions of the 

brand’s track record. 

When selecting the right franchisee, business owners should 

take note of the franchisee’s current portfolio. While having prior 

franchising experience is definitely a bonus, a franchisee with too 

many brands under its belt may also not be an ideal choice in 

terms of brand dilution and potential resourcing issues. Multi- 


Interview 

franchise operations pose a slightly higher risk of a mix up, or 

having the franchisee employ the same management processes 

across all the brands in its portfolio. One suggestion is to go with 

a franchisee who has about one to two brands in its portfolio – of 

course, with necessary due diligence being conducted against 

the partner as well. This way, the franchisee will have some 

experience bringing in foreign brands into the local market, while 

still being able to expend significant time, effort and resources 

on retaining the quality of the brand. 

What are some ways FLA helps business 

owners in their franchising and licensing 

journey? 

FLA provides a smorgasbord of activities and incentives for its 

members, such as: 

1. Education & Training Workshops 

2. Networking Sessions 

3. Overseas Trade Fair Participation & Business Matching Sessions 

4. Assistance with Government Grants 

5. Discounted rates for FLAsia Show 

6. Annual FLA Awards that provide branding and quality 

benchmarking for franchisors e.g. International Franchisor of 

the Year. These awards also provide confidence for potential 

franchisees and help to grow the industry. 

How will FLA assist franchising & licensing 

players expanding into the ASEAN market? 

FLA is committed to growing the franchising and licensing 

industry in Asia and connecting brands with potential partners 

across the region. FLA’s annual FLAsia (Franchising & Licensing 

Asia) exhibition is Asia’s most international franchise and license 

event. It is a great avenue for both new and existing brands 

to expand their network and presence in the region through 

a series of insightful and engaging programmes catered to 

franchising and licensing players looking to make their mark in 

the industry. 

• Consultancy services – Attendees can engage in face-toface 

discussions with franchise consultants, successful 

franchisors and industry experts who can provide advice and 

assistance to business owners looking to take their brand 

overseas by connecting them to franchise associations in 

their market of choice. 

• Complimentary Educational Franchise & Legal Talks – 

Besides being introduced to a host of international business 

concepts, attendees can also enjoy a pipeline of international 

conferences, roundtable discussions and workshops during 

the event. This line-up will empower business owners with the 

necessary knowledge and insight on the latest developments 

and opportunities in the franchise industry. It gives them 

the opportunity to keep up-to-date with the latest business 

trends, glean insights from successful case studies, and pick 

up useful tips from industry experts. Attendees can also learn 

more about the legal aspects and trademarks in franchising 

through legal talks conducted during the show. 

• Networking opportunities – At FLAsia, attendees can meet 

franchisors, franchisees and industry specialists. They are 

given the chance to network with the business community, 

build up a list of relevant contacts and pick up tips that can 

help them in their franchising and licensing journey. 

• Forge new partnerships and seal business deals – The 

exhibition is the perfect chance for entrepreneurs and 

prospective franchisees to meet with representatives of 

international brand concepts across various industries. FLA 

helps them to create opportunities, forge new partnerships 

and seal business deals! 


35

Interview 

The 7th 

Muslim 

World BIZ 

2016 

Turning 

Visions into 

Realities 

Muhammad Raja Talib 

Bin Dato’ Dr. Raja 

Mohamad Abdullah 

CEO, OIC International 

Business Centre & 

Dr. Raja Laila Rani 

Binti Dato’ Dr. Raja 

Mohamad Abdullah 

Editor-In-Chief, 

OIC TODAY Magazine 

■ Can you tell us the primary focus of The 

Muslim World BIZ? 

In 2010, our late father Dato’ Dr. Raja Mohamad Abdullah envisioned 

this event as a platform that brings together all stakeholders of the 

Islamic economy including government officials, business leaders 

and professionals, entrepreneurs, and academicians from the 57 

member countries of the Organisation of Islamic Cooperation (OIC) 

and beyond. The primary focus of the Muslim World Business and 

Investment Zone has been to increase trade collaborations between 

the Muslim countries and at the same time it aims to bridge the 

gaps between the Muslim countries and the rest of the world. 

As Muslims – and this has been proven by recent scientific 

research –, we believe that all means for success are available 

in the Islamic system of economy and trade and that it is the 

best system which is suitable everywhere anytime. However, the 

challenge facing the progress of the Islamic economy lies in two 

main areas. The first of which is the difficulty of deriving the real 

principles of the system from the authentic sources of Islam while 

the second is putting these principles to work. The Muslim World 

BIZ, therefore, has the objective of facilitating both challenges. 

We have five specialised conferences where existing practices 

are tested and new strategies are developed to improve different 

elements of the economy including trade and investment, 

education, Islamic tourism, medical tourism in addition to 

leadership skills. Apart from this, change of experience and 

initiation of partnerships take place in the exhibition zone and 

during business matching sessions along the days of the event 

every year. 

The significance of the year’s theme “Turning Visions into Realities” 

is that after six years of successful organisation where the basic 

foundations of long term cooperation have been established, we 

believe it is time to focus more on accomplishing the visions of our 

participants which accumulatively fulfil the vision of the Islamic 

economy at large. In fact, we now have a community of participants 

who are interconnected through partnerships for mutual benefits. 

■ What are some of the benefits exhibitors 

and participants can expect at The 7th Muslim 

World BIZ 2016? 

The Muslim World BIZ acts as a platform for interconnectedness 

and cooperation between the participating organisations and 


Interview 

individuals for the accomplishment of their own goals which 

we believe contribute to the development of their national 

economies, and this in turns help developing the Islamic and the 

global economy alike. We believe in the importance of integration 

and collaboration. 

In this regards, we constantly work on improving the services 

we provide to the participating individuals and organisations 

by listening to their suggestions and observing the actual 

deliberations and transactions during the event so that we can 

add or modify certain activities. Business matching is one of the 

most important activities where we invite trade sellers and buyers 

to one-to-one discussions which normally end by signing MoUs 

and partnership agreements. 

I will give you one example from the higher education sector. This 

year, for the first time, we have invited representatives of the 

“Programme Accreditation and Certification Equivalency” units at 

the education ministries of several OIC member countries. This 

was requested by a number of the participating higher education 

institutions as they face difficulties marketing their programmes 

if your do not have the necessary accreditation. By doing so, 

we maximise the benefits to include students in addition to the 

educational institutions themselves. 

YB Dato Seri Nazri at the ribbon cutting session during VIP Tour, The 

6th MWB Event, PWTC 

■ Being organised for the 7th time, what are 

the highlights of the event compared to the 

previous exhibitions? 

If you follow the history of The Muslim World BIZ over the past six 

years, you can notice the progress and development of the various 

activities and highlights before, during and after the event. For 

example, we started with only one conference and then year after 

year we added new conference – the last of which is World Medical 

Tourism Exhibition and Conference which we introduce this year for 

the first time. The introduction of new services which we have given 

example about answering your previous question is another example. 

Last year, the main highlight was the presentation of the original 

Kiswah of the Kaa’bah (the cover of the Holy building in Mecca) in 

the exhibition hall. The message which we tried to send then was 

directed to the unity of the Ummah (Muslim nation), solidarity and 

acceptance of the others. This year, we will have new activities which 

we prefer not to reveal now but you will observe from 18-22 October 

2016. However, we can share with you that the scope of participation, 

Mejar Jeneral Dato’ Seri Jamil Khir Baharom paid a tour visit to The 

6TH MWB Exhibitors 

especially from non-Muslim countries – such as China, South Korea, 

Philippines and Singapore – has increased this year. Perhaps one 

reason for that is their increasing interest in the Halal markets. 

■ It seems that your engagement in the issues 

pertaining to the Islamic economy started quite 

some time before the first Muslim World BIZ 

was organised. This appeared in the publication 

of OIC TODAY magazine. Could you briefly tell 

us the history and objectives of this magazine? 

That is right. OIC TODAY magazine was established in 2003 to 

disseminate information about investment opportunities and 

business best practices in the 57 OIC member countries. The 

main objective was to contribute significantly to the efforts which 

the OIC has started in the beginning of the new millennium to 

introduce and promote the Islamic economy as a solution to the 

financial problems facing the global economy nowadays. We 

have taken essential part in this task and along the years the 

readership of OIC TODAY increased in numbers and impact. 

In the magazine we have different sections ranging from light 

and brief pieces of news to deep analyses. We also discuss 

past practices and present future prospects in various topics. 

In every issue, we feature one of the OIC members in a special 

section called “Country Focus.” We also have special features 

according to several occasions happening around the Muslim 

world. Since the Muslim World BIZ was established, OIC 

TODAY has been honouring the prestigious award “Jewels 

of the Muslim World,” which we believe is another addition 

to the magazine’s contribution to the Islamic economy. 

■ Can you explain briefly on what ‘Jewels of the 

Muslim World Award 2016’ is about and who can 

participate in the awards? 

In events like the Muslim World BIZ, with the objectives which 

we mentioned earlier, it is best to give practical examples of 

successful people and organisations to inspire and motivate 

others to work and have hope for the future. Therefore the 

incorporation of this award happened directly after the first 

year. There are certain criteria which a special committee follow 

to nominate and select the award winners. The most important 

element is the contribution the nominated individual has to the 

development of the Islamic economy by achieving success for 

themselves and their respective countries. 


37

Interview 

The award presentation itself has developed over the years. For 

the first two years, the winner will receive it during the opening 

ceremony of the Muslim World BIZ. But then we realised that there 

will be more benefits for the participants to listen to those “jewels” 

sharing their stories of success and this is where we incorporated 

the Round Table Talk. So far, we have awarded 43 jewels from 

many corners of the Muslim world and this year we are preparing 

to award the next batch of jewels on the 19th of October. 

■ The Round Table Talk - Jewels Of The Muslim 

World conference, with the Theme “Leaders of 

Islamic Economy - Inspiring Actions” sounds 

promising. What does this conference aim 

to achieve? 

As we mentioned the incorporation of the Round Table Talk (RTT) 

was to find an avenue where the winners of the Jewels of the 

Muslim World Award can share their experience with selected 

category of delegates who are mainly ambitious entrepreneurs 

and top students in their respective universities. This summit is 

designed as a global leadership programme where the traditional 

business practices are mixed with innovative initiatives using 

modern approaches. 

The theme selected for this year “Leaders of the Islamic Economy 

– Inspiring Actions” goes in line with this general scope of the 

RTT. New and previous recipients of the award are the panellist 

speakers in the 4 different sessions. Nurturing a new generation of 

great leaders is the main aim of the RTT. It is indeed a programme 

that we are proud of and we look forward to see the outcomes this 

year and in the future. 

YB Dato Seri Nazri with exhibitors from Brunei Darussalam 

■ As a progressive Muslim country with 

consistent economic development and growth 

rate as well as political and social stability, 

Malaysia is considered the leader in the 

world’s Halal industry. How is the Muslim World 

BIZ helping to create better awareness and 

increase better public participation on this? 

Referring to two of your earlier questions related to the benefits, 

we offer the participants and the significance of choosing 

Malaysia to host the Muslim World BIZ. Actually, the increasing 

number of non-Muslim countries that are tapping into the Halal 

market impels us to put more effort in creating awareness about 

the procedure through which products and services are certified. 

Kiswah visit by Mejar Jeneral Dato’ Seri Jamil Khir Baharom 

accompanied by Jewels Recipient of 2015 

It is actually more of a responsibility than a choice, and this 

responsibility increases with the widening definition and scope 

of Halal to include financial transactions, lifestyle products, 

logistics, etc. 

■ As the Chairman of the Muslim World BIZ 

and CEO of OIC International Business Centre, 

what is your plan to bring Halal opportunities 

and the Muslim World BIZ forward in the 

coming years? 

Our current focus is to introduce the Halal products and services 

to the world, and we can see that the demand for these products 

and services increase exponentially. Consequently, our emphasis 

in the coming years will be on ensuring that whenever a country 

chooses to adopts the Halal approach, then the implementation of 

its various process comply with the teachings of Islam. In Malaysia 

we have a somehow long experience in helping other neighbouring 

countries such as China, Korea and Japan in establishing and 

implementing their own Halal certification programmes. 

In fact, our own Muslim countries need to pay a close attention 

to the products and services consumed by their people. In fact 

many countries in the Middle East do not have such programmes 

thinking it is not required in their contexts. However, we all 

know that just by having certain products prepared by Muslims 

in a Muslim country does not mean these products fulfil the 

Halal requirements. Our personal aspiration in this regard is to 

establish a universal Halal certification programme which can 

be used anywhere. And this will facilitate the process of entering 

new markets which may require different procedure for Halal 

certification than others. 

■ How can franchising, especially the F&B 

sector capitalise on the opportunities available 

in the Halal market? 

The F&B sector represents a very important facet of the economy 

in most countries. It has gained more importance as the policies 

of international trade developed over the past few years due to 

globalisation. Because Halal certification procedure is not easy 

to be understood and implemented in non-Muslim countries, 

franchise can be a viable option to market Halal products and 

services to various markets. A company whose products are 

certified for Halal can transfer its expertise and production 

guidelines to other companies which can then produce and 

market them in other places. This may, however, require 

coordination with, and endorsement by, governments and policy 

makers. The number of companies that franchise their products is 

increasing, especially in the F&B sector in addition to the banking 

and financial sectors. 


LISTINGS 

INTERNATIONAL 

FASTSigns (USA) “More than fast. More than signs” 

Ever heard the saying “A business with no sign is a 

sign of no business”? Well Fastsigns is the answer 

to starting off a new venture well. Leading the next 

generation of visual business communications 

Fastsigns offers innovative ways to connect with 

customers in what is a highly competitive market. The Fastsigns service is 

built on helping their clients attract more customers, launch new products 

and improve business visibility, all by using the right mix of innovative 

graphic solutions and operating by providing a professional franchise 

support system and development programme. 

FASTSIGNS ® International. Inc. 

Address: Carrollton, Texas, USA 

Website: www.fastsigns.com 


Country of Origin: USA 


Franchise Option: Master Franchise Agreement 

Franchise Fee: Request for Information 

Franchise Term: 20+10 years 

JumpBunch (USA)“Sports And Fitness For Kids” 

With their motto based on building healthy bodies, 

self-esteem and a lifelong love for sports and fitness, 

JumpBunch offers structured sports and fitness 

programmes for children aged from 15 months to 

12 years of age. JumpBunch classes are offered at 

schools, day care centres or even the local YMCA as part of a learning 

facility or institution’s curriculum. JumpBunch offers its franchisees a 

superior franchise opportunity of a mobile concept, where no teaching or 

sports experience is necessary nor required, an online “Extranet” to share 

questions, ideas, suggestions and solutions and conferences to strategize 

directly with JumpBunch USA staff who share a similar passion and vision 

for their business. 

JumpBunch, Inc. 

Address: Annapolis, Maryland, USA 

Website: www.jumpbunch.com 







Pure Nectar (Philippines) “Simply HEALTHY & Amazingly TASTY” 

Pure Nectar started over 20 years ago as Fruit 

Magic in the Philippines by Dr. Escalona, a Medical 

Doctor with a strong passion to pre-empt disease 

by bringing a healthy lifestyle for people by sharing 

the tremendous benefits of juicing. Over the last 20 years, the brand has 

continued to grow and its product offering has evolved as science and 

technology bring forth new revelations for what constitutes a healthy lifestyle. 

Fruit Magic, with 65 locations in the Philippines, now transitions into Pure 

Nectar as the brand embarks on its global journey. Pure Nectar, the name, 

truly represents both the pureness and the amazing taste of this coldpressed 

juice products. 

Fruit Magic 

Address: Manila, Philippines 

Website: www.purenectarjuice.com 


Country of Origin: Philippines 


Franchise Option: Master/Area 

Development Agreements 

Franchise Fee: Information available upon request 

Franchise Term: Information available upon request 

Degani Café (Australia) “My Degani; My Life” 

The European love of food and their passion for coffee is 

a signature theme of iconic Melbourne, Australia brand 

Degani Cafe. First established in the late 90s, the founders 

had an idea to offer a European style bakery/café in 

Australia’s hub for culture, food and art; Melbourne. It is no 

secret the love affair Australia’s has for espresso coffee. It was the Aussies after 

all, that invented the popular coffee beverage, ‘Flat White’. Degani Café boasts 

the finest coffee, exceptional service and the freshest food options. The Degani 

Café brand was born with a vision to be the best in coffee and food franchising 

whilst providing exceptional service in all markets. Degani Café’s vary from 

500sq.m. outlets with wine bars and conference rooms, to 30sq.m. kiosks in a 

popular shopping centres. A significant point of difference for Degani is the fact 

that no two menus are the same being tailored to the location and demographics 

around it making each Degani Café truly unique. 

NBC Capital 

Address: Brisbane, Queensland, Australia 

Website: www.degani.com.au 


Country of Origin: Australia 


Franchise Option: Area Development Agreement 



For more information regarding development opportunities with any of the brands listed above please contact Troy Franklin of World Franchise 

Association at troy@worldfranchiseassociates.com or at +60192101909. 


39

LISTINGS 

INTERNATIONAL 

KUNA (PERU) “FEEL THE HANDS OF THE ANDES” 

KUNA is Grupo Inca´s achievement, whose commitment is to 

create high quality garments using the art and magic of Peru’s 

millennial textile manufacturing tradition, now recreated as an 

avant garde proposal for the careful selection of the camelid’s 

fibers, the best in the world, and to promote its rational use 

while protecting each species and preserving the ancient and 

valuable knowledge of the Incas. This proposal, merged with 

the latest technology here at KUNA as we continue to develop 

our own methods, today gives us the privilege of offering our collection to the world, 

a true Peruvian treasure. KUNA garments are created from the manual selection of 

the finest natural fibers from alpaca, guanaco, llama, vicuña, pima cotton and silk; 

going through the production of yarns, knits and fabrics to ensure optimum quality. 

Grupo Inca 

Address: Lima, Peru 

Website: kuna.com.pe/en/ 


Country of Origin: Peru 


Franchise Type: Area Development/ 

Multi-Unit Agreements 

Franchise Fee: Franchise fee varies by 

development model 

Franchise Term: 10 years 

#getfried (USA) “First-of-its-kind, Gourmet French Fry Café” 

#getfried is a first-of-its-kind, gourmet french fry café 

specializing in loaded french fries and finger food 

favorites. We’ve successfully taken one of the world’s 

favorite side dishes and turned it into a main course. 

Customers have the option of choosing from 5 different 

types of fries, 5 protein toppings and over 20 sauces 

and seasonings, as well as a number of “Finger Food Favorites” such as 

Original Pizza Logs and Buffalo Crunch Rolls. With the ability to operate 

in compact spaces and with very competitive start-up costs #getfried is a 

fantastic investment opportunity. 

Get Fried USA & Franchising Group 

Address: Buffalo, New York, USA 

Website: getfriedusa.com 







Millennium Dance Complex (USA) “The most famous dance studio in the world” 

Born in Los Angelesin 1992, Millennium Dance Complex 

is the most famous dance studio brand in the world. 

Fuelled by Hollywood’s entertainment hype machine 

Millennium is the preeminent commercial dance 

instruction brand. Millennium offers dance and dance fitness classes to 

everyone from beginning dancers to Hollywood’s biggest celebrities such 

as Justin Timberlake, Britney Spears, Justin Bieber, Selena Gomez, Miley 

Cyrus, Usher, Ariana Grande, Pink and Diddy. Millennium is home to some 

of dance’s best and highest-profile choreographers, who choreograph and 

teach the biggest pop stars. Dance’s popularity continues to explode and 

with its focus on contemporary, popular music and dance, Millennium 

appeals to the modern, progressive population and 12-34 year old 

millennials and distinguishes itself from the aged dance studio brands that 

focus on ballroom and classical dance. 

9Round (USA) “30 minute fitness kickboxing workouts” 

9Round offers a complete kickboxing workout that 

guarantees results. Each 30-minute session consists 

of nine challenging stations that include boxing, 

kickboxing and mixed martial arts in a full-body circuit 

format. Entrepreneurs from all over the world can’t 

get enough of the 9Round concept. Thanks to their simple process, low 

overhead model and world class support, franchisees are achieving their 

investment objectives with 9Round. Our blended training of online support, 

combined with a 4 day Training Camp at the company headquarters, along 

with a franchise coach for the life of their franchise gives owners the edge. 

We guide the owner through each step of the process from Real Estate, store 

build-out, Grand Opening, Daily Workouts, Marketing, to Ongoing Support. 

Millennium Dance Franchising, LLC 

Address: Hollywood, California, USA 

Website: millenniumdancecomplex.com 







9roundInternational, LLC 

Address: Marietta, Georgia, USA 

Website: www.9round.com 










LISTINGS 

INTERNATIONAL 

Crepe Delicious(Canada) “Healthy Food Starts Here!” 

Known for its world-class sweet and savoury crepes 

and gelato, Crepe Delicious offers all day meal 

options, including amazing breakfast, lunch, dinner 

and dessert. Its dual concept has been developed 

to suit a variety of retail locations, from a 200 sq. 

ft. shopping centre kiosk to a 2,000 sq. ft. high 

street outlet. Crepe Delicious offers low cost quick 

service where the product is prepared fresh to order, 

appealing to today’s health-conscious consumer. Crepe Delicious offers 

an outstanding opportunity for potential Master Franchisees to replicate its 

network growth success. 

Crepe Delicious 

Address: Concord, Ontario, Canada 

Website: www.crepedelicious.com 


Country of Origin: Canada 


Franchise Option: Master/Area 

Development Agreements 


Franchise Term: Information available upon request 

Let’s Popcorn (Kuwait) “Gourmet Popcorn that Doesn’t Taste Like Popcorn” 

Let’s Popcorn; the 1st regional Gourmet Popcorn 

brand in the Middle East launched in Kuwait City on 

11/11/11 with 50+ unique and exclusive unique 

flavors. An American Quality, locally prepared with its 

own secret recipe and most important; it is committed 

to the best value for each popcorn kernel, highest 

quality ingredients and healthiest cooking method. 

Each batch of Let’s Popcorn is masterfully and consistently created with 

care. All flavors are air-popped (oil-free), which maintains the maximum 

nutritional values for each popcorn kernel. 

Let’s Popcorn Kuwait 

Address: Kuwait City, Kuwait 

Website: www.letspopcorn.com/cp/default.aspx 


Country of Origin: Kuwait 





Buca di Beppo (USA) “Italian American Family Style Restaurant” 

Buca di Beppo is an authentic Italian American 

style restaurant that offers flavourful Italian cuisine 

served “family style”, meant to be shared by the 

entire table. Buca di Beppo’s unique décor is 

reminiscent of Little Italy by incorporating a wide 

range of photographs and visual components that 

offer an eclectic setting designed to make every meal a party. In keeping 

with the family style menu offerings, the floor plans of Buca restaurants 

are designed to have multiple dining areas, with each used as a typical 

restaurant dining area but with the flexibility to accommodate large group, 

private and semi-private dining. Great for two people, and great for a group. 

BUCA Inc. 

Address: Orlando, Florida, USA 

Website: www.bucadibeppo.com 




Franchise Option: Area Developer 



Earl of Sandwich (USA) “The World’s Greatest Hot Sandwich” 

In 1762, John Montagu, the 4th Earl of Sandwich, invented 

the sandwich thus creating a meal that changed dining 

forever. 250 years later, Earl of Sandwich restaurants, 

formed through a partnership between John Montagu’s 

descendants Lord John Sandwich, the 11th Earl of 

Sandwich and his son, the Honorable Orlando Montagu 

and Robert Earl, founder and CEO of Planet Hollywood have 

crafted that idea into a made-to-order, freshly baked sandwich concept like 

no other. With a menu designed around fresh, simple, quality ingredients 

and with sandwiches that are made when ordered to ensure optimal taste 

and freshness, and with signature artisan bread that finishes baking after 

the sandwich ingredients have been added. Earl of Sandwich truly makes the 

World’s Greatest Hot Sandwich! 

Earl of Sandwich (USA) LLC 

Address: Orlando, Florida, USA 

Website: www.earlofsandwichusa.com 




Franchise Option: Master Franchiseor Area 

Development Agreement 






41

LISTINGS 

INTERNATIONAL 

Mad Mex (Australia) “Luchando por el sabor! (We’re fighting for flavour)” 

The first Mad Mex store opened in December 2007 in Crown 

Street, Sydney, Australia to long lines of eager customers. 

Since opening, Mad Mex has seen sales increase every 

quarter. Now, Mad Mex has 65 stores across Australia and 

New Zealand with a further 15 set to open in 2016. Mad Mex vision is to grow Mad 

Mex nationally and internationally and to share their unique Mexican food with hungry 

Mexican food fans everywhere. By remaining true to their founding principles: Fresh 

and Healthy, Fast and Delicious, Authentic and Exciting, we are achieving our goal of 

creating Australia’s best respected Mexican brand. Mad Mex serves gourmet Bajastyle 

Mexican food that’s healthy, hearty and the only thing it’s heavy on is flavour. 

The freshest product, flavour filled salsas, authentic slow roasted and grilled meats 

wrapped up in our fresh tortillas or tacos. Baja-Mission style Mexican food emerged in 

the US as California’s standards of quality were applied to Mexican flavour, spice and 

style. Add to it a selection of imported Mexican beers, cocktails and soft drinks and it’s 

Mexican food with attitude!. 

Mad Mex–Fresh Mexican Grill Pty Ltd 

Address: Sydney, New South Wales, Australia 

Website: www.madmex.com.au 







Renue SYSTEms (USA) “Specialized Cleaning Services for Hotels” 

Since being founded in 1991 Renue Systems ® 

has become known within the hospitality 

industry as an authority and trusted partner 

in assisting its customers with many of their 

critical needs. Renue Systems ® is a preferred 

vendor partner with a number of leading and well-known international 

hotel flags who turn to Renue Systems ® to address their comprehensive 

deep cleaning needs for carpets, drapes, upholstery, tile and grout, and 

marble/natural stone, among other services. Renue Systems ® is looking 

for high quality people with entrepreneurial spirit to join their franchisee 

team. Single and multi-franchise/area development/master franchise 

opportunities are available. 

Renue Systems, Inc. 

Address: Lombard, Illinois, USA 

Website: renuesystems.com 




Franchise Option: Single, Multi, Area 

Development and Master 

Franchise Agreements 



La Patisserie des Reves (France) “France’s Leading Premium French Pastry Brand” 

La Pâtisserie des Rêves is a French pastry brand, 

revisiting the great French pastry classics of it’s 

founder’s childhood. Created in 2009 and offering 

a unique customer experience and a brand new 

concept, from the start, La Pâtisserie des Rêves 

has experienced incredible success. Highly innovative in its store design and 

packaging, La Pâtisserie des Rêves has made its mark by reconceiving the 

customer experience. Pastries are displayed under glass bells, right in the 

middle of the shop, a table holding a circle of bell jars, helping customers to 

choose, pastry boxes open from the front, pastries are fixed to the box using 

small pink picks. Everything has been designed to best serve the customer and 

meet to their needs. Quality and Fresh Products are essential values, promoted 

every day at La Pâtisserie des Rêves. La Pâtisserie des Rêves is a world of 

creation for gourmet lovers everywhere centered around our pastry chef. 

Financière PDR / La Pâtisserie des Rêves 

Address: Paris, France 

Website: lapatisseriedesreves.com/en/ 


Country of Origin: France 





Park Lane Jewellery (USA) “World’s Largest Direct Sales Jewellery Company” 

Pioneer in the direct sales industry for 60 years 

in the USA, Park Lane has begun to search for 

experienced direct sales leaders interested in 

becoming development partners with Park Lane. 

Park Lane’s core US business distinguishes Park Lane as the largest direct 

sales jewellery company in the world with over 40,000 active leaders 

and fashion directors all serviced directly from Park Lane’s corporate 

headquarters in Illinois, USA. Park Lane’s international development strategy 

involves the appointment of developmental partners who can replicate Park 

Lane’s US success in their home countries. Park Lane has created a means 

for others around the World to partner and create wealth for themselves, and 

others, via an amazing turn-key franchise opportunity. With the right people, 

the success of our worldwide development partners thus far has been of 

epic proportions. 

Park Lane Inc. 

Address: Schaumburg Illinois, USA 

Website: parklanejewelry.com 



No. of Units: 9 Development Agreements & 

40,000 Direct Sales Leaders 

Franchise Option: Franchise Development 

Agreement 


Franchise Term: Successive 2 Year Terms 




LISTINGS 

INTERNATIONAL 

Smoothie King (USA) “The creator of the original, nutritious smoothie” 

Since Steve Kuhnau created the first Smoothie Bar in 

1973, Smoothie King has grown to over 650 locations 

across three continents. From the US to the Republic of 

Korea and the Cayman Islands, our purpose continues 

to impact millions of lives around the globe. Our quest 

is simple: Make living a healthier more active lifestyle 

delicious and nutritious. As our menu has grown, so has 

our following. Since 1989, Smoothie King has been named #1 franchise 

in our category by Entrepreneur Magazine, 20 times. Smoothie King is 

proud to have invented the Smoothie Bar and even prouder to be part of a 

healthier world. 

Smoothie King Franchises, Inc. 

Address: Metairie, Louisiana, USA 

Website: www.smoothieking.com 






Franchise Term: 10+10 Years 

Pho Hoa (USA) “World’s Largest Vietnamese Food Chain” 

Pho Hoa Noodle Soup was established in 1983 

in San Jose, California, USA as a single store 

operation. Today, our operations spread over 

North America, Canada and the Asia Pacific. 

Pho Hoa Noodle Soup is currently ranked in 

the top 400 largest food chains in the United 

States and the only Vietnamese chain restaurant represented. The rapid 

expansion and success of Pho Hoa Noodle Soup lies in its signature soup 

products. Our menu varieties deliver an intense aroma of flavors that 

can be executed without complicated training and processes. For this 

reason, Pho Hoa Noodle Soup was able to replicate its success beyond the 

United States and become a major household brand in Canada and highly 

competitive Asian cities such as Korea and the Philippines. 

Aureflam Corporation 

Address: Sacramento, California, USA 

Website: www.phohoa.com 







Archipelago International (INDONESIA) “Largest Hotel 

Management & Franchise Company in Southeast Asia” 

Archipelago International is the largest hotel management and 

franchise company in Southeast Asia with over 200+ properties 

and over 4 Billion USD in assets under management. Archipelago 

International has a multinational team with some of the most 

experienced managers in the industry offering complete solutions for hotel 

management and franchise development including ISO certified standards, advanced 

IT infrastructure and industry leading e-commerce and sales and marketing platforms. 

Archipelago International leads the way in reaching, engaging and booking customers 

24/7 across a wide array of powerful distribution channels. If you’re interested in 

building a new hotel or converting an existing one to one of our established brands 

including Aston, Harper, Neo or Fave, Archipelago International would love to hear from 

you and you can contact Archipelago International through their franchising partner at 

World Franchise Associates. 

THR1VE (AUSTRALIA) “Extraordinary health made deliciously simple” 

THR1VE is Australia’s most successful and 

innovative healthy fast casual brand, recently 

winning the coveted Best Innovation award 

at the national Australia QSR awards. With 

10 corporately owned locations and growing, 

THR1VE offers a uniquely delicious and highly differentiated menu 

promise – real food, always gluten free, and containing no added sugar. 

Founded in Sydney in 2012 by seasoned global retail executive Josh 

Sparks, combining his passion for great food and his deep understanding 

of functional health and nutrition, THR1VE is ideally positioned at the 

intersection of two very rapidly growing premium consumer categories – 

fast casual dining and health and wellness. 

PT Archipelago International Indonesia 

Address: Jakarta, Indonesia 

Website: www.archipelagointernational.com 


Country of Origin: Indonesia 

No. of Units: 109 operating and 100 under 

development 

Franchise Option: Individual Hotel Property 

Franchises 



Thrive Collective Pty Ltd 

Address: Sydney, Australia 

Website: thr1ve.me 



No. of Units: Worldwide 10 

Franchise Type: Master Franchise Agreement 

with Option to Sub-Franchise 

Franchise Fee: Franchise feevaries by 

development model and by country 

Franchise Term: 10 + 10 Years 




43

LISTINGS 

MALAYSIA 

CAMBRIDGE ENGLISH FOR LIFE 

Cambridge English for Life (CEFL) offers quality programmes that are 

unrivalled and unparalleled in instructional design, teaching methodology, 

programme effectiveness and ongoing support that enhances both career 

advancement and personal satisfaction. Centres offering the CEFL programmes operate under 

the brand name ‘Cambridge English for Life’ (CEFL). As an Authorised Centre, CEFL administers 

the Cambridge English Language Assessment Examinations. CEFL is also an International 

Centre of the University of Cambridge International Examinations (CIE), and conducts the 

Cambridge International Diploma for Teaching and Learning programme, which offers 

candidates the opportunity to receive an internationally recognised teaching qualification. 

EYE LEVEL 

For over 30 years in 8 countries, Eye Level has nurtured 

millions of young minds to excel academically in Math and 

English. Internationally recognized ,we are one of the world’s 

top educators in Self-Directed Learning, Critical Thinking and Blended Learning. 

Our philosophy is to facilitate children’s learning through individualized coaching 

with a small step approach based on each child’s ability. The ultimate goal of Eye 

Level is to nurture problem solvers, critical thinkers and lifelong learners who are 

empowered to succeed at every level of formal education and beyond. 

PENANG roAD FAMOUS TEOCHEW CHENDUL 

Penang Road Famous TeoChew Chendul(PRFTC) started in 1936, 

it has been an iconic presence in the heart of Georgetown. The 

famous and distinctive Chendul flavour is a Penang mainstay. It 

is such a gastronomic favourite as it’s one of the state’s most 

enduring tourist attractions. Our founder’s mission is “the ingredients must 

be fresh and the Chendul must be made daily.” PRFTC started to move 

forward and continue improving Penang Trio favourites such as Assam 

Laksa, Chendul and Rojak. 

AU COCO/CHAKRI CATERING 

Since Imperial Chakri Palace first opened its doors 

in 6th April 1999, we have been providing the best 

experience of authentic fine Thai cuisine in KL with 

our highly skilled Thai chefs who are personally hand-picked from Thailand. 

We also have a sister outlet Chakri Xpress which caters to customers who 

prefer a quicker meal without compromising quality. 

ASIANIC 

SKCC Lab is structured for the production of Cosmetics, 

Skin Care and Toiletries Products catering to both local 

and international markets. In addition to manufacturing 

cater to the demand of our sister companies, SKCC Lab provides a one-stopservices 

concept to those wishing to develop proprietary product range. 

BAAGUS 

BAAGUS is a registered trademark of Bagus Curtain Sdn 

Bhd. Being an innovator in the soft furnishing/home decor 

curtains industry in Malaysia, BAAGUS leads the industry by 

embedding concept of Fashionable Window Dressing. The brand is recognised 

and sought after for its trendy and fashionable products; being more than 

just a cover for windows or decoration for walls. BAAGUS has curtains, blinds 

and wallpaper with enough depth in style, concept and design to match and 

complement customers’ needs in their search for perfection. 

Cambridge English For Life Sdn Bhd 

Tel: 03-7883 0912 

Email: michael@cambrigdeforlife.org 

Website: www.cambridgeforlife.org 

Franchise Fees: RM42,000.00 for Main Suite 

Package/RM50,000.00 for 


Royalty: 18% of Tutorial Fees 

Initial Capital: RM250,000.00 

Daekyo Malaysia Sdn Bhd 

Tel: 016-2622 767 

Email: carolina.keong@myeyelevel.com 

Website: www.myeyelevel.com / 

www.eyelevelfranchise.com 

Franchise Fees: RM11,000 (4 subjects) / 

RM13,000 (5 subjects) 

Royalty: Available upon request 

Initial Capital: RM90,000 – RM96,000 

Dessert Captain Sdn Bhd 

Tel: 04-2626002 

Email: franchising@chendul.my 

Website: www.chendul.my 

Franchise Fees: Av- 

Marketing/A&P Fund: - 

Royalty: - 

Initial Capital: - 

Rotol Food-Chain (NA) Sdn Bhd 

Tel: 03-55692211 

Email: info@rotolgroup.com 

Website: www.chakri.com.my 

Franchise Fees: - 


Royalty: - 

Initial Fees: - 

SKCC Laboratories Sdn Bhd 

Tel: +03-77826308 

Email: tee@kkgroup.my 

Website: www.skcclab.com.my 

www.kkgroup.my 



Royalty: - 


Baagus Curtain Sdn Bhd 

Tel: 03-6275300 

Email: marklam@baagus.com 

Website: www.baagus.com 



Royalty: - 


EDUCATION EDUCATION FOOD & BEVERAGES FOOD & BEVERAGES 

RETAIL RETAIL 


LISTINGS 

MALAYSIA 

BIG APPLE DONUTS & COFFEE 

Big Apple specialises in offering a wide range of donuts and 

beverages to people who want something different from the 

norm. Because we strive to be different, our donuts are not 

the same as other brands of donuts in the market. Altogether, 

the concept, packaging and greater choices of donuts make Big Apple a 

very unique brand. 

BMS ORGANICS 

More than a decade ago, an organic shop in 

Subang Jaya in Selangor, Malaysia, shared 

on how to live the healthy lifestyle through 

wheatgrass planting. Today, it has grown more 

than 40 outlets and 19 organic vegetarian restaurants. All of these originated 

from a dream the Lee siblings had for an organic and healthy lifestyle. 

BANNER KING 

BannerKing Sdn Bhd was founded by Mr. Jordan 

Ng Kim Leong in the year 2000. What started as a 

small printing company quickly grew to become an 

accomplished one-stop centre for all advertising 

needs, with the iconic “Banner King” logo, and its motto “You Order, We 

Deliver”. Banner King quickly garnered lots of attention locally which leads to 

the opening of its first branch in 2004. 

Big Apple Intersia Sdn Bhd 

Tel: 03-9081 8219 

Email: talktous@bigappledonuts.com 

Website: www.bigappledonuts.com 



Royalty: - 


FMC Greenland Sdn Bhd 

Tel: 03-8068 3643 

Email: yf.ng@biogreem2u.com 

Website: www.bmsorganics.com 


Marketing/A&P Fund: N/A 

Royalty: - 


Bannerking Sdn Bhd 

Tel: 03-3342 2468 

Email: jordanprint8@gmail.com 

Website: www.bannerking.co 



Royalty: - 


FOOD & BEVERAGES RETAIL 

OTHERS 

COOLBLOG 

First launched in Singapore in 2005, CoolBlog is an 

international brand that specialises in desserts and beverages 

in a take-away kiosk concept. CoolBlog aim to marry the 

natural fruit’s taste with the ice blended. We are the first to 

break new ground in Singapore and Malaysia food scene by 

introducing dessert and beverages with 25 flavours and 300 products range. 

Coolblog Dessert Sdn Bhd 

Tel: 07-3555 0011 

Email: shikin@coolblog.com.my 

Website: www.coolblog.corn.rny 

Franchise Fees: RM30,000 + 6% 


Royalty: RM1,280 + 6% 

Initial capital: RM128,000 + 6 

FOOD & BEVERAGES 

CAFFEBENE 

Caffébene serves coffee made from the world’s best 

seasonally harvested fresh coffee beans to ensure you 

enjoy a truly exceptional cup of coffee. To complement 

our extraordinary coffee we offer authentic Belgian waffles, Italian gelato and 

natural fruit smoothies. Experience the harmony and comfort of Caffébene 

coffee shops where you will feel free to relax, work, or share a moment with 

good friends. 

BT Brands Sdn Bhd 

Tel: 03-6143 5333 

Email: info@caffebene.com.my 

Website: www.caffebene.com.my 

Franchise Fees: 

Marketing/A&P Fund: 

Royalty: 



CHATIME 

Chatime is a Taiwanese franchise founded in 2005 with 

over 800 retail outlets across countries. As one of the 

top beverage companies in the world, Chatime Malaysia 

aims to be the most loved beverage by revolutionizing the tea drinking culture 

in the country. The taste of freshly brewed beverages was first introduced to 

Malaysians back in October 2010. Chatime Malaysia prepares only hand-made 

beverages with freshly brewed tea prepared on site. Each drink is individually 

prepared by over 800 trained tearistas across 116 outlets nationwide. 

Loob Holding Sdn Bhd 

Tel:03-151 8581 

Email: shuyan@chatime.com.my 

Website: www.chatime.com.my 



Royalty: - 




45

LISTINGS 

MALAYSIA 

CLEVER LEARNING PROGRAMME 

Clever Education Center was established in 2006. It is 

a company with rigorous and comprehensive teacher 

training courses professional tuition center. In “good 

heart education, irrigation with heart” as the philosophy 

of education, it provides high-quality education, strive for the parents and 

students to provide the most standardised, specialised educational services. 

ATC Education Sdn Bhd 

Tel: 019-262 6003 

Website: www.clever.com.my 

Email: jeffrey2626@clever.com.my 


Royalty: - 


EDUCATION 

MARRYBROWN 

Marrybrown is the largest home-grown Quick Service 

Restaurant (QSR) chain founded in 1981. We serve our halal 

certified dishes to millions if consumers worldwide via 400+ 

outlets (over 130 locally-based, over 350 overseas) in 15 

countries in Asia, middle East and Africa. We are the first major fast food 

chain introducing menu items like rice-based dishes, chicken porridge sate 

burger and curry. Currently 82% franchised, we are seeking expansion in hot 

markets in Terengganu, Pahang, Kelantan and Negeri Sembilan. 

Marrybrown Sdn Bhd 

Tel: 07-3316590 

Email: kairul@rnarrybrown.com 

Website: www.marybrown.com 

Franchise Fees: RM 120,000.00 

Marketing/A&P Fund: : 3% 

Royalty: 4% 

Initial Capital: RM600,000-800,000 


DITOSO 

As parents, in order to help our own children access the 

powers of both sides of their brain— left and right — to bring 

out their full potential, we have been putting a lot of effort in 

right brain education. Now that our children have grown, 

firming our belief with their every little step of growth, we feel it is time to 

share. We created “ditoso”, for sharing. 

Ditoso Right Brain Development 

Tel: +603-5879 1228 / 5879 1268 

Email: elyss@ditoso.com.my 

Website:www.ditoso.com.my 



Royalty: - 


EDUCATION 

DRAGON-I 

Inspired by the rich and diverse culinary offerings from 

China, especially from the regions of Shanghai, Szechuan, 

Beijing and Lanzhou, Dragon-i Restaurant Sdn Bhd, 

was established in 2004. It offers signature dishes such as xiao long bao 

(Shanghainese steamed meat dumplings) and la mian (hand-pulled noodles), 

traditional dishes proudly preserved by the Chinese over thousand of years. 

Each delicacy is prepared by highly-skilled chefs from mainland China using 

top quality ingredients to ensure authenticity in both presentation and taste. 

DIAMOND 

Diamond Coral, an exceptional water machine, believed to 

be the World’s First Refined Water Machine. Diamond filter 

machine uses various natural purifying materials, with its 

multiple filters design, formed a unique water purifying system. Diamond Coral 

filters harmful microbs, organic pollutants, radioactive elements, heavy metals 

such as aluminium, iron, copper, lead & many others; effectiveness reaches up 

to 99.99%. 

ESL LIGHTING 

A better light is going to give an extra benefit to our eyes. 

In different condition, we can install different type of 

light. By installing the right lighting, we can stay in the 

best environment with our family. If you are not sure about the differences 

between lighting, we also have professional trained staffs to assist you and 

provide the information for your most appropriate home decoration and 

renovation. We strive to achieve higher production level to full fill 

customers satisfaction. 

Dragon-I Restaurant Sdn Bhd 

Tel: 03-7806 3188 

Email: kokfoong.sam@dragon-i.com.rny 

Website: www.dragon-i.com.my 



Royalty: - 


Nature Environment Products Sdn Bhd 

Tel: 03-8947 3333 

Email: Im_lim@nepholdings.com.my 

Website: www.diamond-water-main.com 



Royalty: - 


ESL Lighting (M) Sdn Bhd 

Tel: 03-9057 8732 

Email: ivancity2@yahoo.com 

Website: www.esllighting.com.my 



Royalty: - 


FOOD & BEVERAGES RETAIL RETAIL 


LISTINGS 

MALAYSIA 

EUREKA SNACK 

We like to see everyone around us live a happy 

and healthy life, thus we start it with our own self, 

we smile, we greet, we listen and we care about 

everyone we meet in our everyday life, believing that 

what we do will make your day better and happier. 

Planetpop Marketing Sdn Bhd 

Tel: 016-356 9901 

Email: jh@eurekasnack.com 

Website: www.eurekasnack.com 



Royalty: - 



FITGO SMOOTHIE 

Nuvend Sdn. Bhd. is a Malaysian company who is the inventor of 

the world’s first protein smoothie vending machine with real fruit 

purees. Our concept and goal is to bring cutting edge innovation, 

first to market, high quality and healthy Fitgo Smoothies to the 

market. . 

GYMBOREE PLAY & MUSIC 

Gymboree Play & Music has been fostering creativity and 

confidence in children ages 0-5 for over 30 years. Today there 

are over 550 locations in 30 countries, making us the global 

leader in early childhood development programs. Designed 

by experts, our age-appropriate activities help develop 

the cognitive, physical and social skills of children as they play. Our programs 

are also recognized for their unique approach to parent involvement—which 

encourages participation in and understanding of each child’s development. 

GIANT BUBBLE PUTRAJAYA 

TAPPERS 

Giant Bubble Putrajaya - providing Your Family and You the 

excitement and fun day at Putrajaya. We are offering you the 

excitement of making giant bubbles to play with toddlers, 

young kids, teenagers or hey! even the Adults can join in to 

make the Biggest Bubble you ever played with! 

Tappers is a local F&B franchise brand established in 2008. 

Aspired by Malaysia’s colonial heritage, Tappers delivers a 

wonderful colonial style culinary experience offering a wide variety 

of Western and Asian cuisine, in a comfortable contemporary 

ambience with a classic colonial setting. Tappers owes it success to its ability to 

consistently provide high quality food at affordable prices and is proven to be very 

well received by all walks of life across Malaysia. 

SUNRIDER 

Sunrider researches and manufactures over 415 lifeenhancing 

products ranging from weight loss, herbal 

foods and beverages to skin care and cosmetics. Since 

1982, Sunrider has created thousands of entrepreneurs, 

helping them own a profitable, financially stable business. In 1997, Sunrider 

International expanded into franchising. The combination of low investment 

costs, high quality products, and generous profits attracts entrepreneurs 

seeking a stable, long-term business. 

Nuvend Sdn. Bhd. 

Tel: 012-645 2997 

Email: inlo@fitgosmoothie.com 

Website: www.fitgosmoothie.com 



Royalty: - 


Bravo Kids (M) Sdn Bhd 

Tel: 03-2284 5602 

Email: gymboree@gymboreeclasses.com.my 

Website: www.gymboreeclassescom.my 



Royalty: - 


Generasi Bestari Sdn Bhd 

Tel: 03-8893 6080/412-206 1102 

Email: giantbubbleputrajaya@gmail.com 

Website: www.giantbubble.com.my 



Royalty: - 


Apac Star Food Systems Sdn Bhd 

Tel: 03 79551689 (Hunting) 

Email: michaelyap@tappers.com.my 

Website: tappers.com.my 

Franchise Fees: RM80,000 


Royalty: N/A 


Sunrider International (Malaysia) Sdn Bhd 

Tel: 03-42533266 

Email: shirley.tay@sunrider.com.my 

Website: www.sunrider.com.my 


Marketing/A&P Fund: Nil 

Royalty: 0% 


RETAIL EDUCATION & TRAINING RETAIL FOOD & BEVERAGES 

RETAIL 


47

LISTINGS 

MALAYSIA 

GOLDEN GINSENG 

Golden Ginseng are formulated from natural ginseng 

extract from Paektumountain. Our ginseng are Panax 

ginseng which are the top ginseng quality among the 

ginseng family. Our drinks are produced without any 

colourings, and caffeine yet Golden Ginseng still delivered the energy, health 

and vitality that is essentials to our body. We are manufacturer and also 

open to any distributor who would like to be part of our growing business. 

GRABABOO 

Sunlight Taxi Group of companies is Malaysia’s largest 

taxi conglomerate and leading taxi operator. Sunlight 

Taxi Group was established since 1996 with only 

50 taxi drivers, the group has grown tremendously to more than 4000 

taxi drivers to date. we have expanded our operations to Kuala Lumpur, 

Selangor & Johor Bahru. 

GIAN PIZZA (INDONESIA) 

Gian Pizza was established in 2004. Founder 

Mr Gian Singh says “Pizza should not be 

expensive and everyone should be able to enjoy 

it”. We believe pizza should not be available in one style alone. Gian 

Pizza is meant for all to enjoy, in many various enjoyable ways. 

World Top Ginseng Beverages Sdn Bhd 

Tel: : 03-77326486 

Email:topck73@gmail.com 

Website: www.goldenginseng.com 



Royalty: - 


Unicablink Sdn Bhd (Grababoc Sdn Bhd) 

Tel: 03-92001166 

Email: yoonsiang.cheah@sunlighttaxi.com 

Website: www.grababoo.com 



Royalty: - 


GIAN PIZZA 

Tel: +6285697388849 

Email: founder@gianpizza.co.id 

Website: www.gianpizza.co.id 



Royalty: - 


FOOD & BEVERAGES RETAIL 


HYPERGEAR 

Hypergear is a brand that specialized in waterproof accessories 

such as dry bag, waterproof back pack, waterproof duffel bag and 

waterproof pouch. Our bags are with waterproof capability and 

durability to with stand extreme outdoor conditions. Hypergear 

bags are widely used in water sports and outdoor activities to provide protection 

to gears and belongings. Hypergear had been a popular brand for outdoor 

activities lovers and also out going public. Our passion of bringing great stylish 

yet functional products to the market had made Hypergear the leading of 

waterproof products. 

101 HAIR CARE 

Zhangguang/Beijing 101 Hair Loss Treatment 

products were developed by the world famous 

and award winning dermatologist, Dr. Zhao 

Zhangguang. With the miraculous effect of Dr. Zhao’s hair growth 

tonics, he is well known in The Republic of China as the ‘Hair Lotion 

King’. In 1986, the inventor, Dr. Zhao, integrated the Chinese traditional 

herbal cures with modern medicine production technologies. 

Hypergear Malaysia Scan Bhd 

Tel: 1700-81-7377 

Email: : jack@hyper-gear.com 

Website:www.hyper-gear.com 



Royalty: - 


Tangible Aim Sdn Bhd 

Tel: 016-920 7141 

Email: waiying@0101hair.com.my 

Website: www.101hair.com.my 



Royalty: - 


RETAIL RETAIL 

I CAN READ 

The I CAN READ ® system, incorporating the reading 

programme, has been developed over several years 

by registered psychologists and came about through 

research conducted between 1995 and 2000 by 

Antony Earnshaw and Annabel Seargeant. It is structured, cumulative 

and hierarchical, and is the first system in the world to direct students 

how to link clusters of letters to single sounds in a unique manner. 

Total English Learning Global Pte Ltd 

Tel: +65-9794 0078 

Email: woei.seah@lcanread.asia 

Website: www.icanread.asia 



Royalty: - 


EDUCATION & TRAINING 


LISTINGS 

MALAYSIA 

KLUANG STATION 

Prior to the existence of Western Cafes, our local 

coffee culture was centered on the average local 

kopitiams. However, as the rise of Western Cafes 

began to peak, the continued interests of the local 

folks in kopitiam outlets began to pickup resulting in the establishment of 

many kopitiam franchises. More and more people began to embrace local 

coffee culture. It was no wonder then that Kluang Station began to gain 

popularity with local folks. 

KIM LIAN KEE 

Mr. Ong Kim Lon, of Hokkien heritage, began his journey 

from the Fujian province in China to Malaya and settled 

down in the vicinity of Kuala Lumpur. In 1927, he opened 

a modest stall in Dang Wangi, selling homemade bamboo 

cane-pressed yellow ‘mee’, prepared with soup or thick aromatic Chinesestyle 

gravy, known also as to”Lo”. 

Kluang Station F&B Sdn Bhd 

Tel: 03-7847 1513/7846 5377 

Email: nik.shahizan@kluangstation.my 

Website: www.kluangstation.com.my 



Royalty: - 


Kim LianKee Restaurant Sdn Bhd 

Tel: 03-4031 9616 

Email: info@kimliankee.com 

Website: - 


Marketing/A&P Fund:- 

Royalty: 5% 


FOOD & BEVERAGES FOOD & BEVERAGES 

KAREN TEPPANYAKI 

The founder Liao, Ting-Hong (Master Chef Liao) has 

devoted himself since the first teppanyaki restaurant- 

New Hama was introduced to Taiwan for more than 

forty years. Mr. Liao worked at the teppanyaki restaurant as a Head chef 

in Lai Sheraton Hotel which was the best hotel in Taiwan in 1981. 

KINGYO 

In 2006, in a small garage in the Taichung fortune 

alleys within the clear hand tune tea flavor tea founder 

Responding to consumer market are somewhat high 

and low extremes of passion and spirit of the beverage and customer service 

enthusiasm, clear jade every drink, is to uphold the “give guests a cup of tea 

touched” the idea concocted; the best drink that delivered to the hands of 

customers, so that every customer, drink to every cup of tea can feel the 

clear intention of jade. 

Karen Teppanyaki 

Tel: +886-975-226-996 

Email:andy.euta@gmail.com 

Website: www.karenteppanyaki.com 



Royalty: - 


King Yo Deliciousness Co., Ltd. 

Tel: +886 4-2359-3918 

Email: boching@kingya.com.tw 

Website: www.kingyo.com.tw 



Royalty: - 



LG COMMERCIAL LAUNDRY 

Carta Harta Sdn. Bhd. provides new and innovative 

concepts into Laundry Equipment in Malaysia as 

Official Distributor for LG Commercial Laundry System. 

Through innovative technologies, stylish and cutting edge designs and ecofriendly 

operation, you can be sure that your investment in LG products is an 

investment for the future success of your business. 

LAMPE BERGER PARIS 

Jubilant Prestige Sdn Bhd has been appointed 

New Country Sole Agent in the Territory of Malaysia 

to import, promote, market and sell all Lampe 

Berger Paris products for the year 2012 by products bergers as the 

manufacturer established in France and owner of the said brand name. 

Carta Harta Sdn Bhd 

Tel: 03-2274 2675 

Email: sa3_eza@clecoin.com 

Website: www.cartaharta.com 



Royalty: - 


Jubilant Prestige Sdn Bhd 

Tel: 03-7732 7939 

Email: info@lampebergerparis.com. 

Website:www.lampebergerparis.com.my 



Royalty: - 


OTHERS RETAIL 


49

LISTINGS 

MALAYSIA 

Q-DEES 

With more than 170 centres regionally, Q-dees is 

entrusted with empowering students through its cutting 

edge R&D and globally benchmarked educational 

programmes. Backed with over 25 years of experience 

and industry awards (Brand Laureate Best Brands) for 8 consecutive 

years, Q-dees is in search for entrepreneurs that are passionate and 

driven to venture into a full time and fulfilling education franchise. 

MAKAN CULTURE 

We established our very first outlet in Lebuh 

Pudu, Kuala Lumpur in 20013 proudly named 

as Sakura Kristal Cafe & Restaurant. Sakura 

Kristal relives the traditional dishes from the ‘wok’ and invents new modern 

contemporary dishes from the ‘grill’. Sakura Kristal has strived since year 

2003 and today, we are serving exceptional and uncompromised quality 

food to our customers, giving them a true gastronomic experience. 

MEGAMOBILE SOLUTIONS 

Megamobile Solutions is one of the pioneering 

providers of Mobile Media Company. We provide 

interactive mobile entertainment, and value-added 

mobile services, applications and platform not just to Telcos but to retailers. 

Megamobile was founded in 2007 and we are a subsidiary of Zingmobile 

Pte. Ltd. Our headquarters Zingmobile is located in Singapore, and was 

listed on the Australian Stock Exchange in 2007. 

MOLPLAY 

MOLPay is the Southeast Asia multi-currency payment gateway 

that provide complete coverage of payment methods, including 

credit/debit card processing from Visa, MasterCard, Amex, CUP 

and JCB in more than 170 currencies, domestic internet banking with more than 100 

banks in Southeast Asia, and Online to Offline (O2O) payment or MOLPay Cash. 

MOLPay Cash accepts cash payments for online purchases, through physical outlets 

such as convenience stores, petrol stations, ATM, etc. MOLPay Cash has over 40,000 

physical payment points in Southeast Asia. 

MUZART (ART EDUCATION) 

Muzart provides the best space for every child with the aim 

to bring the best talent and potential out of them. Muzart 

has specially designed a series of progressive art education 

syllabus to inspire children to be passionate about life and 

nature and encourage them to be innovative and creative. Art is not only a 

great sensory medium for self-expression, it also contributes to all areas of 

children’s growth and development – physical, communication, cognitive, 

perceptual, emotional and individuality over times. 

Q-dees Worldwide Edusystems (M) Sdn.Bhd 

Tel: +1700-81-5077 

Email: aaronchan@q-dees.com 

Website: www.q-dees.com 


Marketing/A&P Fund: 3% 

Royalty: 5% 


Sakura Kristal Sdn Bhd 

Tel: 03-4105 5897 

Email: alexchong@sakurakristal.com 

Website: www.sakurakristal.com 

Franchise Fees:- 


Royalty:- 


Megamobile Solutions Sdn Bhd 

Tel: 03-7728 0688 

Email: athena@megamobile.com.my 

Website: www.megamobile.com.my 



Royalty: - 


MOLPay Sdn Bhd 

Tel: 03-5521 8438 

Email:johnlim@moipay.com 

Website: www.molpay.com 

Franchise Fees:-- 


Royalty: - 


Muzart Learning Centre Sdn Bhd 

Tel: 1800-18-1188 

Email: business@muzart.com.my 

Website: www.muzart.com.my 



Royalty: - 



FOOD & BEVERAGES RETAIL RETAIL 


MYORTHO 

MyORTHO Rehab is one of the leading Orthotic 

specialist centre in Malaysia; engaged in the service 

and marketing of niche prosthetics, orthotics and 

assistive care products. MyORTHO is a family business which prides itself 

of serving a large community of Orthopaedic surgeons in the Malaysia. 

Myortho Rehab Sdn Bhd 

Tel: 03-7496 1365 

Email: jane@myortho.com.rny 

Website: www.myortho.com.my 



Royalty: - 


OTHERS 


LISTINGS 

MALAYSIA 

MOP 

OUD Plantation Technology Sdn Bhd (otherwise 

known as OPTSB) was incorporated in August 2014 

as a special entity to manage the implementation and 

operations of the Mega OUD Plantation Programme 

(MOPP). OPTSB is also been granted the right of 

agriculture land usage as much as 500 acres (202 hectares) of lands 

located in Malaysia. Over the last 3 years, we have carried out meticulous 

research, analyses and diligently fine-tuned our plans for MOP. 

NELSON’S 

Nelson’s is a truly homegrown Malaysian brand that has 

gone global. Twenty five years of experience in sweet 

corn has given the Nelson’s brand an edge in the corn 

and snack food industry. There are now more than 80 

outlets throughout Peninsular Malaysian Sabah and Sarawak. Overseas, 

Nelson’s is present in more than 800 outlets in 16 countries and our 

China operations are targeting the opening of 100 outlets by end 2012. 

NANA’S GREEN TEA 

Nana’s Green Tea was established 14 years ago in 

Tokyo, Japan, is a pioneer of Japanese cafe dealing 

with ‘‘Matcha’’, green powdered tea. “Nana’s green 

tea” became popular to be regarded as Japanese Starbucks and achieved 

the evaluation of No.1 brand among Japanese cafe. There are more than 

60 branches have opened throughout Japan. With the aim is to introduce 

the excellent Japanese food culture and tradition to the world and enrich 

people’s life. 

PH FASHION 

The Pearl Harbour Fashion is one of the Malaysia 

wholesale market leaders in the Malay Ladies Fashion 

apparel market since 2005 on developing and marketing 

middle & low segment Malay Ladies Market. We are constantly adding 

fabulous new styles and host of trend tips and fashion advice. We also select 

refined trends and releases collections that evoke a feminine charm. 

POH KONG 

Established in 1976 with its first outlet in Petaling 

Jaya, Poh Kong continues to be at the forefront of the 

jewellery industry and enjoys tremendous growth. 

Being listed in Bursa Malaysia since 2004 has driven Poh Kong to even more 

success since its inception. Today, Poh Kong has its own manufacturing 

facility in Shah Alam and has reached 100th outlets marked in 2012, thus 

earning its position as Malaysia’s largest jewellery retail chain store 

POLYSEED 

Polyseed Footprint Solutions Sdn. Bhd. (PFS) is a 

Technology Solution Company that was established 

to pursue the mission of generating a sustainable 

environment. Our vision is to turn this world a better living environment 

for the benefits of the future generation. We have successfully developed 

an innovative green additive to convert non-environmental plastic to 

environmental plastic under our trademark brand – Tanium. 

OUD Plantation Technology Sdn Bhd 

Tel: 03-7733 0850 

Email: auni@oudplantation.com 

Website: www.oudplantation.com 



Royalty: - 


Nelson’s Franchise (AA) Sdn Bhd 

Tel: 03-5512 8228 

Email: franchise@nelsons.com.my 

Website: www.nelsons.com.my 



Royalty: - 


Simply Awesome Sdn Bhd 

Tel: 03-9221 0248 

Email: valerie@nanasgreentea.com.my 

Website: www.nanasgreentea.com.my 



Royalty: - 


Pearl Harbour Industry Sdn Bhd 

Tel: 03-9226 2328 

Email: pearlharbourfashion@yahoo.com 

Website: www.pearlharbour.com.my 



Royalty: - 


Poh Kong Jewellers Sdn Bhd 

Tel: 03-7940 3333 

Email: e_corporate@pohkong.com.my 

Website: www.pohkong.com.my 



Royalty: - 


Polyseed Footprint Solutions Sdn Bhd 

Tel: 03-8066 2858 

Email: leonard.polyseed@gmail.coM 

Website: www.polyseed.com 



Royalty: - 


OTHERS FOOD & BEVERAGES FOOD & BEVERAGES 

RETAIL RETAIL 

OTHERS 


51

LISTINGS 

MALAYSIA 

PURPLE CANE TEA 

Founded in 1997, Purple Cane Tea Restaurant was inspired by 

the traditions of Tea Culture. As encapsulated in our Chinese 

descriptive ? (Tea) ? (Origin), our cuisine is uniquely prepared, 

infusing tea in every dish to bring out the natural aroma and 

flavor of food. As a flavor enhancer, tea adds a subtle and refined taste. All 

our dishes are low-salt, low-fat, and low-seasoning, which allow you to enjoy 

great delicious food in a wholesome way. . 

Purple Cane (M) Sdn Bhd 

Tel: 03-2145 1200 

Email: purplecane@porplecane.my 

Website: www.tearestaurant.com.my 



Royalty:- 



PRISM SKYLAB 

Sensorlink aspire to be leading total integrated security 

solution provider, while offering a comprehensive latest 

cutting-edge technology from the industry. Strong 

growth since 1997, we enable to offer highly secure, enterprise-class 

surveillance system regarded by many as good solution address the 

security needs. 

RAND ASIA 

Rand Asia (A Rand Group Company) is the pioneer in the 

computerised embroidery industry founded in 1994 by 

Mr. Harald Chia, Ms. Anna Chong, Mr. Azhar bin Bahari, 

Mr. Mohd. Yusairi Bin Mat Yunus and Mr. Ahmad Zaidi Bin 

Mohd. The core business activities of Rand Asia include the distribution of 

computerised embroidery machine, computerised embroidery software, 

garment cad system and textile equipment. 

RICH ART PRINT AND PACK 

Rich Art Print & Pack Sdn Bhd is one stop integrated 

packaging centre that provides high graphic design, 

digital depress, printing and customized packaging. 

Through creativity, feasibility and presentation, we create a truly unique signature 

product. Ensuring the highest quality control is our company’s commitment to our 

client. Using the state-of-art technology, we have gain the confidence of 

prestigious local and international companies. Our clientele ranges from food & 

beverage, cosmetics, manufacturing, textiles, souvenirs, electronics and hospitality. 

SIGNARAMA ASIA PTE LTD 

SIGNARAMA, the world’s largest sign franchise, is part of a 

successful system of business-to-business franchises under 

United Franchise Group. Our award-winning network of sign 

centers is approaching 900 locations in 50 countries – truly 

making us “where the world goes for signs.” For more than 25 years we have been 

serving communities with quality products and customer service. Now that we 

have grown to become the world leader in signage, we still work hard to maintain 

the localized support and individual attention that made us who we are today. 

AH CHENG LAKSA 

Ah Cheng Laksa has its origins since year 1960 in 

® 

a small town in Alor Star, Kedah. A couple started 

peddling Asam Laksa to help make ends meet. Since 

then, the family’s recipe has been known for its unique 

flavour and special aroma. The business was taken over by one of their 

children, Ah Cheng, about ten years ago. She now operates from the family 

courtyard in a small town called Simpang Empat in Alor Star, Kedah. 

Sensorlink Sdn Bhd 

Tel: 03-7983 7270 

Email: sales@sensorlink.com.my 

Website:www.sensorlink.com.my 



Royalty: - 

Initial Capital:- 

Rand Asia Sdn Bhd 

Tel: 03-9281 6328 / 9281 2618 

Email: info@randasia.com.my 

Website: www.randasia.com.my 

Package: - 

Royalty: - 


Rich Art Print & Pack Sdn Bhd 

Tel: 03-8964 4848 

Email: admin@rich-artprint.com 

Website www.rich-artprint.com 

License Fees: - 


Royalty: - 

Signarama Asia Pte Ltd 

Tel: +65-457491107 

Email: Kris.Ang@Signarama.com.sg 

Website: www.signarama-sea.com 

Franchise Fees: SGD62,000 

(Subject to change) 


Royalty: 6% 

Initial Capital: Available Upon Request 

Ah Cheng Laksa Sdn Bhd 

Tel: 03-80817146 

Email: ahchenglaksa@hotmail.my 

Website: www.ahchenglaksa.com.my 


Marketing/A&P Fund:- 


RETAIL RETAIL RETAIL OTHERS FOOD & BEVERAGES 


LISTINGS 

MALAYSIA 

SAN FRANCISCO COFEEE 

In 1997, a coffee company with a simple, yet noble 

mission was created. That company was San 

Francisco Coffee, and our mission was to save good 

people from bad coffee. Fast forward to today and we’ve stuck to our guns, 

still brewing the good brew, and giving the population its fix. We serve fresh 

coffee sourced from the best coffee farms on this green earth and our 

roast master, uses them to concoct blends and roasts that have the people 

wringing their hands, anxious for their next hit 

SOUPER TANG 

Since the beginning, our Little Chef Master Tang prepared 

nourishing herbal soups with depths of flavour. Today, 

the little Soup Master has evolved to create balanced 

and healthy herbal-based cuisine. At SouperTang, we 

understand the demands of your modern, contemporary lifestyle. Work takes a 

toll on the body as long hours and stress leave people tired and drained. 

San Francisco Coffee Sdn Bhd 

Tel: 03-7957 1118 

Email: nik.azwaa@ssfcoffee.com 

Website:www.sfcoffee.com 

Franchise Fees (one time): - 

Management Fees: - 


Soupor Tang Restaurant Group Sdn Bhd 

Tel: 07-557 7772 

Website: www.soupertang.com 

Email: Jarvinleow@hotmail.com 


Royalty: - 



SUN PAPER BAGS 

Sun Paper Bags is a leading paper bag manufacturer in 

Malaysia. We produce all kinds of paper bags in different 

sizes, using mainly brown recycle paper, bleached craft 

paper, art paper and art card. These bags can be in 

standard design or customized design. Established in 1995, Sun Paper Bags 

continuously meets the stringent quality expectations of its many customers. 

SHIRAZ RESTAURANT 

Shiraz Restaurant, in the vibrant heart of Clarke Quay, has a 

well-established reputation for delivering a truly authentic Persian 

experience with added buzz. In fact, since 2007, we’ve been 

offering a heady mix of delicious Persian fare, fine wines and lively 

entertainment every night without exception. In keeping with the generous spirit 

and inviting atmosphere, you’ll find a selection of tender marinated meats, fish 

and vegetables chargrilled to perfection; wonderfully rich aromatic stews and 

exotic dishes; freshly baked flatbreads and heavenly flaky rice. 

BBQ CHICKEN 

Originated from Korea in 1995, we have grown to become 

No. 1 franchise brand in Korea. As of today, we are 

present in 59 countries, with over 4,000 outlets. We are 

the first to use 100% Olive oil for frying, serving customers 

tasty yet healthy foods. Our R&D centre in our Chicken University, which 

houses more than 30 food researchers improving and localising menus, has 

been the driving force that put us at the forefront of the industry. 

TERMINUS 

Brilliant Merchandising Sdn Bhd (Bagman), was 

established in 1994, a Malaysian based company 

specializing in the manufacturing and distribution of all 

kinds of bags. We are a company focused on creativity & innovation to 

provide flexible and reasonable prices according to our clients’ needs to 

tailor make all kinds of bags. The integrity of our business relationship with 

our clients is very important to us, as we help each other to build business. 

Sun Paper Bags Sdn Bhd 

Tel: 03-8945 5488 

Email:infro@sunpaperbags.com.my 

Website: www.sunpaperbags.com.my 



Royalty: - 

Initial Capital: 

Shiraz FNB Pte Ltd 

Tel: +67-490 600 

Email: arun@shirazfnb.com 

Website:www.shirazfnb.com 

Franchise Fees (one time): - 

Management Fees: - 


Genesis BBQ (Asia Pacific) Pte Ltd 

Tel: +603-7972 9282 

Email: jayselvan@genesisbbq-ap.com 

Website: www.bbqchicken.com.my 

Franchise Fees: RM30,000 – RM90,000 


Royalty: 5% of gross sales 

Initial Capital: Premium Café – RM600,000 & above 

Café – RM450,000 & above 

Express – RM300,000 & above 

Brilliant Merchandising Sdn Bhd 

Tel:03-8076 1268 

Website: www.bagman.com.my 

Email: richard.teh@bagman.com.my 


Royalty: - 


RETAIL FOOD & BEVERAGES FOOD & BEVERAGES 

OTHERS 


53

LISTINGS 

MALAYSIA 

TEN YEARS 

Horsemen Group is a leading restaurant brand developer, owner, 

and operator thriving to rapidly expand and grow across Asia 

Pacific. The group aims to bring together with them the best of 

Malaysian flavors and showcase them on the global F&B stage. 

Horsemen Group is an F&B wing for Googolplex Holding which are 

aggressively involve in Properties Development & Marketing. The Group 

operates solely based on the astounding capability of its team who are of various 

backgrounds and experiences to ensure their success in achieving 

its ambitious business model. 

Horsemen Group Sdn Bhd 

Tel: 03-7931 6168 

E-mail: : carmen@horsemengroup.com 

Website: www.horsemengroup.com 


Royalty: - 



TAPWAY 

Tapway is a Big Data Analytics (BDA) solutions provider 

that helps brick-and-mortar businesses improve customer 

experiences through shopper profiling, behavior analysis, 

and personalized engagements. Founded in 2012 by two ambitious 

technologists from the aerospace industry, Lim Chee How and Loh Shye 

Kang, believes that technology will revolutionize the slow-evolving brickand-mortar 

industry to overcome emerging e-Commerce threats. 

TASTE BETTER 

Taste Better was established in 2009, 30 branches had been 

set up till now and the number continues to increase. 

Majority of our locations are located at highly populated cities 

and tourist attractions. Our headquarter office is located at Johor Bahru. 

We have about 80 to 100 employees. 

Tapway Sdn Bhd 

Tel: 03-7865 2436 

Email: edwin@tapway.com.my 

Website: www.tapway.com.my 


Royalty:- 


Taste Better (M) Sdn Bhd 

Tel: 03-5525 1896 

Email: steve.goh@taste-better.com 

Website: www.taste-better.com 



Royalty: - 

Initial Capital: 

RETAIL FOOD & BEVERAGES 

THE T-SHIRT COMPANY 

We are the t-shirt printing specialist which our aim is to 

serve you. We wanted to create an efficient service in the 

t-shirt industry which is fast, reliable, affordable and 

durable for everyone, anywhere. Founded in 1998, we have 

served clients locally and internationally. We are proud to announce that we 

are an official distributor for “Fruit Of The Loom” for Asia. With branches 

located in Singapore, Indonesia, Thailand and Malaysia, it makes us more 

convenient to work with. 

The T-Shirt Company Sdn Bhd 

Tel: 06-226 6999 

Email: mealing@thetshirtcompany.com 

Website: www.thetshirtcompany.com 


Royalty: - 


RETAIL 

TRANSTAR 

Established in the 1991, the business started operation in 

Kuala Lumpur as manufacturing and trading company mainly in 

leather products, stationeries, gift and souvenir items. As 

business grew decade after decade, the location could no 

longer accommodate the needs of the company and its 

nationwide clientele. Then, we have relocated operation to Selangor, in a 

4-in-1 function industrial premises, where the office, showroom, warehouse 

and assembly production all under one roof. 

INTERNATIONAL 

HUROM 

Hurom Farm, a combination word of the health brand (kitchen 

appliance company) ‘Hurom’ and ‘Farm’ is a healthy place to enjoy 

Hurom and nature with a new concept. People can experience 

100% natural fruit and vegetable juice to share the taste and 

nutrition as they are. All recipes are made with Slow Squeezing Technology 

(SST). Hurom Farm uses only fresh seasonal fruits and vegetables.Hurom 

Farm puts top priority on taste and nutrition for health. 

Transtar Sdn Bhd 

Tel: 03-8945 1228 

E-mail: sales@transtar.com.my 

Website: www.transtar.com.my 


Royalty: - 


Hurom Farm Inc. 

Tel: 82-2-1644-1514 

E-mail: jhcho@hurom.com 

Website: www.huromjuices.com 

Franchise Fees: Open for Discussion 

Royalty: Open for Discussion 

Initial Capital: Open for Discussion (Depends 

on country, menus, scales and etc.) 

RETAIL 



LISTINGS 

The Polliwogs 

Home-Fix 

With approximately 10,000 monthly visitors, The 

Polliwogs is a recreation provider with fun-filled 

themes and characters for children below 10 

years old. 

Established in 1993, Home-Fix was set up to provide 

homeowners with solutions to all their DIY needs 

and has since reigned as the market leader. Moving 

forward, Home-Fix aims to be beyond a mere retailer 

of D.I.Y. products, and towards becoming a fully-fledged home improvement 

and lifestyle solution provider. Home-Fix offers more than 15,000 SKUs in 

16 major categories, such as power tools, hardware, household, electrical, 

lighting, lifestyle and wellness products, etc. 

Sheffield Kidsworld 

Sheffield Kidsworld is a profitable business established in 

Singapore since 2002, providing Premium Childcare Services 

at affordable prices. As an innovative market player, Sheffield 

Kidsworld has proudly been instrumental in nurturing our 

children and helping them, through our proprietary curriculum 

and activities, to develop into creative thinkers and lifelong learners. We are 

highly committed and passionate about what we do and we want like-minded 

people to join us as Franchisees and enjoy the same success and fulfillment. 

Nurture Education 

Nurture Education provides quality education to JC 

and Secondary School students. By partnering with 

NIE-trained teachers, we provide students with the 

assurance that their time is well spent and their 

learning is optimised. Nurture Education’s mission is to 

help our students achieve their academic goals. Using a holistic approach, 

we support and propel our students to greater heights, and to nurture them 

to realise their full potential. 

NeuroScholars 

NeuroScholars is a trusted provider of Mathematics 

and Chinese language enrichment programmes for preschool, 

primary, secondary and integrated programme 

students. With a deep understanding of Chinese language 

learning, our programme is designed to ensure fun and 

effective learning. Our curriculum which is a fruit of in-depth analysis of 

Singapore’s school curriculum and past year exam papers, has helped 

students deliver optimal performance in public exams and in turn prepare 

them for further studies in prestigious universities worldwide. 

Mulberry 

Mulberry offers a comprehensive and well balanced preschool 

programme emphasising on children’s holistic development 

to prepare our children to be 21st century learners. Our 

focus is threefold: A – Attitude, S – Skills, K – Knowledge. 

Mulberry strongly believes in inculcating the love for lifelong 

learning and a positive attitude towards life, developing 21st century 

skills in acquiring knowledge through the Reggio-inspired enquiry project 

and adopting a multiple-intelligence approach in our teaching pedagogy. 

SINGAPORE 

The Polliwogs 

Tel: +65 6737 0982 

Email: ContactUs@thepolliwogs.com 

Website: www.thepolliwogs.com 

Franchise Fees: From S$60,000 (Subject to 

Discussion) 

A&P Fees: 3% of Gross Turnover 

Royalty: Single Unit: 5% of Gross Turnover 

Master Franchise: Case-by-case basis (Min 5% GTO) 


Home-Fix D.I.Y Pte Ltd 

Tel: +65 62228511 

Email: james@consultft.com 

Website: www.consultft.com 

Franchise Fees: Subject to Discussion 

A&P Fees: 1% 

Royalty: SUF & TSUF: 3% Master: 1.5%-3% 

Initial Capital: S$200,000 to S$1 Million 

Sheffield Kidsworld International Pte Ltd 

Tel: +65 6575 1072 (Office), +65 9648 4749 

(Mobile) 

Email: puhal@sheffieldkidsworld.com 

Website: www.sheffieldkidsworld.com 

Franchise Fees: USD80,000-USD150,000 

A&P Fees: 1% 

Royalty: 8% 

Initial Capital: USD200,000-USD350,000 

Nurture Education 

Tel: +65 6762 8878 

Email: - 

Website: nurture.com.sg 

Franchise Fees: S$30,000 

A&P Fees: 3% of sales revenues 

Royalty: 5% of sales revenues 


Astreem Consulting Pte Ltd 

Tel: +65 6342 1901 

Email: enquiries@astreem.com 

Website: www.astreem.com 

Franchise Fees: USD110,000 

A&P Fees: 2% 

Royalty: 18% 



Tel: +65 6342 1901 




A&P Fees: 1% 

Royalty: 8% 

Initial Capital: USD600,000 onwards 

EDUCATION RETAIL EDUCATION & TRAINING EDUCATION & TRAINING EDUCATION & TRAINING EDUCATION & TRAINING 


55

LISTINGS 

SINGAPORE 

Direct English 

Direct English is an adult learning programme providing training 

in conversational English. This unique learning system is written 

and developed by Louis Alexander, a world renowned authority 

in English language syllabus design and materials development. 

It was published by Pearson Education and later acquired by 

Linguaphone Group. Direct English is currently present in 26 

countries and boasts 90 live centres around the world. 

Bright Kids 

We are a Malaysia-based education franchisor with 

programmes catering to children from age 3 to 12. Our 

principal programmes are kindergarten & nursery (age 3 to 6) 

that offer holistic education to nurture well-balanced children, 

tuition & day care (age 7 to 12), Super Brain (age 3-12), and Super ESP (age 

6 to 12). To date, we have established more than 50 franchise centres in 

Malaysia and have been awarded for our merits, like ‘Asia Honesty Enterprise 

Award 2013’. 

Beano 

Beano was established with the founder’s vision to serve 

quality and nutritious soy products (drinks and desserts) to the 

masses. We use Non Genetically Modified (Non-GMO) soybeans 

from Canada and chemical-free ingredients in our production 

to ensure that only the healthiest products are served. In this 

health-conscious day and age, this is why our customers stick with us. 

Chaat Lounge 

We are an India-based restaurant chain fusing Mumbai, Delhi 

and Rajasthani Chaat cuisine into one delectable pure vegetarian 

menu. We serve Pani Puris, Ragda Pattice, Chole Bhature, Poori 

Bhaji, Pav Bhaji, Vada Pav, Tawa Pulav, Dosas, Idlis, Uttapams and 

also Soups, Starters, Main Courses and Desserts in Indian cuisine. With over ten 

years of experience in managing eight F&B brands, we are well-equipped to support 

you towards success. Our comprehensive supports for you range from technical 

training, to advertising and marketing programmes, to site selection and development 

assistance, to operational and management support. 

Frepresso 

We are an India-based restaurant chain fusing Mumbai, 

Delhi and Rajasthani Chaat cuisine into one delectable pure 

vegetarian menu. We serve Pani Puris, Ragda Pattice, Chole 

Bhature, Poori Bhaji, Pav Bhaji, Vada Pav, Tawa Pulav, Dosas, 

Idlis, Uttapams and also Soups, Starters, Main Courses and Desserts in Indian 

cuisine. With over ten years of experience in managing eight F&B brands, we are wellequipped 

to support you towards success. Our comprehensive supports for you range 

from technical training, to advertising and marketing programmes, to site selection and 

development assistance, to operational and management support. 


Tel: +65 6342 1901 


Website: www.directenglish.com.my 


A&P Fees: 2% 

Royalty: 18% 


Bright Management Services Sdn Bhd 

Tel: +6012-385 9232 

Email: hq@brightkids.com.my 

Website: www.brightkids.com.my 


A&P Fees: RM100 per month 

Royalty: RM800 per month 

Initial Capital: RM100,000 

Beano 

Tel: +65 9852 7900 

Email: beanobeano@live.com 

Website: www.beano.com.sg 

Franchise Fees: Single Unit: S$20,000 (Kiosk)/ 

S$30,000 (Café) 

A&P Fees: N/A 



Om Ganeshaya Food And Beverages Pvt Ltd 

Tel: +91 9821787604 / +91 9967078770 / 

+91 2240044555 

Email: sumit@omganeshaya.com 

Website: www.omganeshaya.com / www. 

chaatlounge.com 

Franchise Fees: USD8,500 (Master Franchisee: 

USD175,000) 

A&P Fees: N/A 

Royalty: 4% 


Frespresso Hospitality Pvt Ltd 

Tel: +91 9714991002 

Email: dhiren@frespresso.com 

Website: www.frespresso.com 


A&P Fees: N/A 

Royalty: 6% 

Initial Capital: SGD25,400 

EDUCATION & TRAINING EDUCATION & TRAINING FOOD & BEVERAGES FOOD & BEVERAGES FOOD & BEVERAGES 

Fun Toast 

With history dating back to 1941, what started as a simple 

coffee house serving coffee, tea and kaya toast has now 

expanded into a growing line of modern outlets serving a 

wide variety of beverages and traditional food. 

Fun Toast brings in the idea of a fun, innovative and unique 

coffee house concept with a welcoming ambience. Its mission is to delight 

customers with the FUN (Fresh, Unique, Natural) experience. 

Fun Toast 

Tel: +65 6533 1233 

Email: info@funtoast.com.sg 

Website: www.funtoast.com.sg 

Franchise Fees: Fun Toast 

Single Unit: S$50,000 

Fun Tea 

Single Unit: S$40,000 

A&P Fees: NA 





LISTINGS 

SINGAPORE 

Indo Chinese Lounge 

We are an India-based restaurant chain fusing Indian 

and Chinese cuisine into one delectable pure vegetarian 

menu. We serve soups, starters, main courses and 

desserts in both Indian and Chinese cuisine. With over ten 

years of experience in managing eight F&B brands, we are well-equipped to 

support you towards success. Our comprehensive supports for you range from 

technical training, to advertising and marketing programmes, to site selection 

and development assistance, to operational and management support. 

Joe & Dough 

JOE & DOUGH is the perfect place to enjoy the simple 

pleasures of fresh handcrafted coffee, wholesome sandwiches, 

home-made cakes and pastries. The JOE & DOUGH difference 

lies in the passion and sincerity in everything that they do, 

from sourcing quality Arabica beans, to insisting on baking the 

artisan breads and patisseries daily at their own bakery. With the proven 

business model and unique brand positioning, franchisees could expect 

multiple revenue streams and maximised growth potential. 


Tel: +91 9821787604 / +91 9967078770 / +91 

2240044555 


Website: www.omganeshaya.com / www. 

indochineselounge.com 

Franchise Fees: Single – SGD8,500 

Master – SGD17,500 

A&P Fees: N/A 

Royalty: 4% 

Initial Capital: SGD40,000 – SGD55,000 


Tel: +65 6342 1901 




A&P Fees: 2% 

Royalty: 5% 

Initial Capital: USD500,000 



Juice Lounge 

We are the biggest Juice Bar chain of India with operations 

also spread across Malaysia, Bahrain, Qatar & Maldives. 

We serve Juices, Milkshakes, Smoothies, Power Juices, 

Super Boosters, Energy Boosters, with Salads and Subs, 

Grilled Sandwiches, Pizza, Pasta, Burgers & Fries. With over ten years of experience 

in managing eight F&B brands, we are well-equipped to support you towards success. 

Our comprehensive supports for you range from technical training, to advertising and 

marketing programmes, to site selection and development assistance, to operational 

and management support. 

Laziz Pizza 

India-based pizza chain known for the taste and variety 

of traditional & exotic, mesmerising Pizza. Started in 

August 2013, we have 30 plus franchise outlets across 

India & the first international branch in Malaysia. 

Assortment of pizza is unique. Sides like Garlic bread, 

Burger, pasta, grills, bread rolls, chicken drums, etc are also served to 

satisfy hungry taste buds. Best part of the business is that you don’t share 

your profits with the franchisor, be a part of this successful venture. 


Tel: +91 9821787604 / +91 9967078770 / +91 

2240044555 


Website: www.omganeshaya.com/www. 

juiceloungejuicebar.com 

Franchise Fees: Single – USD5,000 

Master – USD20,000 

A&P Fees: N/A 

Royalty: 4% 

Initial Capital: Single – USD40,000 

Master – USD55,000 

Kiran Enterprises Pvt Ltd 

Tel: +91 9527858606 

Email: lazizfranchise@gmail.com 

Website: www.lazizpizza.com 

Franchise Fees: Indian Rupee 

$450,000 

A&P Fees: N/A 

Royalty: N/A 

Initial Capital: At actual as per location 

rented or owned. 


Nanyang Old Coffee 

Nanyang Old Coffee is a Singapore traditional café with 

a touch of a contemporary image. We pride ourselves on 

retaining the good practices of traditional coffee treatment, 

using only top quality freshly roasted coffee beans, which are 

ground and brewed with the traditional handmade technique. 

This passed-down technique has successfully brought 

uniqueness into Singapore’s coffee shop scene and we have received huge 

welcomes from both local and foreign coffee lovers alike. 

Nanyang Old Coffee Pte Ltd 

Tel: +65 6221 6973 

Email: enquiry@nanyangoldcoffee.com 

Website: nanyangoldcoffee.com 

Franchise Fees: Single Unit: S$30,000 

Master Franchise: Case-by-case basis 

A&P Fees: N/A 




FACilitas 

We are one of the world’s leading companies in the 

smoking cessation sector originated from Germany. 

We use soft laser treatment to help people become non-smokers in 

only 90 minutes. Our acupuncture-based therapy (medically proven 

by Middlesex University, UK) combined with professional pre and post 

treatment consultations have seen the vast majority of our clients quit 

smoking successfully and start a healthy life. We have an international 

presence with more than 50 store locations in over 20 countries. 

Facilitas Institute (S) Pte Ltd 

Tel: +49 (0) 208 309 80 313 

Email: k.buschmann@facilitas.de 

Website: www.facilitas.net 

Franchise Fees: Single – € (Euro)9,900 

Master – From € (Euro)15,000 

A&P Fees: Single – €190 

Master – €90 (per location) 

Royalty: N/A 


HEALTHCARE 


57

LISTINGS 

Gold’s Gym 

Gold’s Gym Singapore is the largest personal 

training chain in Southeast Asia, providing high 

quality fitness services featured in Straits Times, 

Channel News Asia, 938 Live, Business Insider etc. You will be provided 

with an operationally ready facility and a comprehensive guide through the 

operating system. Unlike a typical franchising plan, you will NOT be required 

to pay any franchising fee or royalty fee. This is a turn-key solution you cannot 

miss. Contact Gold’s Gym Singapore for more information NOW! 

Vivafit 

Vivafit is the European brand leader in women’s gyms 

that offers a new concept of a complete workout in 

30 minutes, adaptable to the needs and limitations 

of each woman. Speed, flexibility, professionalism and 

personalised service at affordable prices, are the maxims of Vivafit gyms. 

Vivafit has outlets in 10 countries, with 6 outlets in Singapore. For more 

information on Vivafit in Singapore, please visit www.vivafit.com.sg. 

ToTAllyHotStuff 

TotallyHotStuff puts together the 

best picks of designs and fashions 

spanning from quirky gadgets and 

gifts to modish wardrobe from multi-faceted labels around the world. 

We bring together sellers of unique, carefully selected stuff that exude 

keen design sense and style appeal all nicely displayed in an attractive 

physical and online shop front, and connect people to popular and exciting 

information on the web to keep them in the know of the latest must-haves. 

D’rama Productions 

D’rama Productions is a full-fledged film, video and 

multimedia production agency established since 

1993 specialising in the production of TV commercial/ 

programme, corporate/marketing/ promo/ sales/ 

training video, 3D stereographic movie production, 3D 

modelling and animation walkthrough, 3D holographic 

technology for stage, multi-camera shoot and mixing for live events, 

augmented reality and projection mapping in Singapore and overseas. 

Japan IPL 

As Singapore’s first unisex IPL centre, we are 

committed to offering the most effective and 

convenient IPL service to help our customer rid 

skin conditions (e.g. acne scars, dark spots and oily 

skin) and remove unwanted hair permanently. Our 

proprietary Japanese state-of-the-art IPL technology that provides effective, 

efficient and practically painless treatments is why customers are drawn 

to us. 

HERBAL-BASIC HEALTHCARE 

Herbal-Basic PediaCare specializes in building kids’ health, 

using natural and innovative methods researched and 

developed in-house since 2003. Backed by years of clinical 

experience and proven track records, a sophisticated 

diagnosis-and-treatment software has been developed, the first in its field 

of Complementary & Alternative Medicine. This breakthrough has created a 

rewarding opportunity for everyone, including those not trained medically, a 

chance to enter the usually high-barrier industry of paediatrics healthcare. 

Gold’s Gym Pte Ltd 

Tel: +65 8495 1888 

Email: dan@pt.com.sg 

Website: www.goldsgym.com.sg 

Franchise Fees: Nil 

A&P Fees: Optional 

Royalty: Nil 

Initial Capital: SGD45,000 

Joceluta Pte Ltd 

Tel: +65 6376 4409 

Email: Jonas@vivafit.com.sg 

Website: jonas@vivafit.com.sg 


A&P Fees: SGD500 

Royalty: 7% 

Initial Capital: SGD180,000-250,000 

THS Lifestyle & Gifts Pte Ltd 

Tel: + 65 6492 3949 

Email: contact@purpleclay.com.sg 

Website: www.totallyhotstuff.com 

Franchise Fees: Single – SGD30,000 

Area/Master – Case-by-case basis 

A&P Fees: N/A 


Initial Capital: Available upon request 

SINGAPORE 

D’rama Productions Pte Ltd 

Tel: +65 6832 5141 


Website: www.d-ramaproductions.com 



A&P Fees: N/A 



Japan IPL Express Pte Ltd 

Tel: + 65 6297 6727 

Email: jonathan@japaniplexpress.com 

Website: www.japaniplexpress.com 

Franchise Fees: SGD35,000 -55,000 

A&P Fees: 3% - 5% 

Royalty: 5% - 8% 

Initial Capital: Less than SGD200,000 

Herbal-Basic Pediatherapy Centre 

Tel: +65 6376 2345 

Website: www.hbtclinic.com 

Email: tcm@herbalbasic.com 


to S$60,000 




HEALTHCARE HEALTHCARE RETAIL SERVICES SERVICES HEALTHCARE 


LISTINGS 

SINGAPORE 

LEAP SCHOOLHOUSE 

Registered with Singapore’s Ministry of Education (MOE), LEAP 

SchoolHouse caters to children from 8 months through to 6 years of 

age, focusing on Literacy development in both English and Mandarin. 

LEAP Schoolhouse mission is: Build an environment where children 

will grow up with a love for reading and learning in the midst of 

Laughter, Engagement and Active Participation. Engage young 

learners in basic literacy by focusing on the four skills domains of Listening, 

Speaking, Reading and Writing. Give equal opportunities for all to explore, 

interact and learn. 

LEAP Schoolhouse Pte Ltd 

Tel: +65 62228511 



Franchise Fees: Subject to Discussion 

Royalty: Depending on Territory (Enrichment) 

12 % (Preschool) 

Initial Capital: $300,000 - $500,000 (Preschool) 

$50,000 - $80,000 (Enrichment) 


BARCOOK 

Born from the founders’ love for simple, good bread, Barcook 

is a brand rooted in devotion. Founded on a singular dedication 

to quality and freshness. A passion for perfection within the 

simplicity of a bun. Barcook handcrafts feshly baked goodness 

everyday. Kneaded and baked on-the-spot, served fast, stillwarm 

and soft to bite. The well-loved Raisin Cream Cheese bun is 

testament to the brand’s commitment to simple. Good taste. 

BARCOOK 

Tel: +65 62228511 


Website: www.barcookbakery.com 

Franchise Fees: Depends on Territory 

Royalty: 6% 

Initial Capital: Estimate $100,000 – 

$200,000 


COFFEE : NOWHERE 

COFFEE : NOWHERE is a coffee joint established 

in the area of UluTiram in Malaysia. We desire 

to create a pleasant and positive atmosphere 

for our customers to indulge in as they savour the best of specialty 

coffee. We want to leave a lasting impression and the feeling of 

nostalgia on our customers. Besides coffee, the café also serves small 

bites and main courses to satisfy the taste buds of our clients! 

COFFEE : NOWHERE 

Tel: +65 9090 4332 

Email: - 

Website: coffeenowhere.com 

Franchise Fees: Single Unit: USD25,000 


Royalty: Ranges from 4-6% of sales revenues 



MUNCH 

Munch Saladsmith & Rotisserie is a quick service restaurant 

concept started in Singapore’s CBD in 2005. Its variety of 

salads, deliciously roasted meats and strong branding attracted 

a cult following over the years. The first Munch franchised 

unit that opened in 2012 proved a success too and has 

since grown to become the largest salad concept chain in Singapore. 

Munch Saladsmith Pte Ltd 

Tel: +65-6692 8330 

Website: www.munch.sg 

Email: timothy@munch.sg 


Franchise Fees: S$40,000 to S$70,000 

Royalty: 8% 

Initial Capital: S$180,000 – S$300,000 


FOUNDER ROU GU CHA 

Founder Bak Kut The has served its signature peppery bak 

kut teh (pork rib soup) and complementary side dishes since 

1978. A true heritage brand of Singapore, legions of loyal 

diners range from vast array of celebrities (from Singapore, 

Hong Kong, Taiwan, etc.) all the way to the humble man-on-the-street. 

MDS 

MDS was established online in 2006 by business partners 

Geogiana Yeo and Joe Phua – school mates then and now, 

as proud owners of one of Singapore’s largest wholly-owned 

online and retail fashion retailers. Dedicated to bringing 

trends to fashion-forward consumers, MDS caters 40-60 weekly new 

designs, twice-weekly product updates online and in-store. This also includes 

impressive daily restock – all at affordable price points. 

Founder Rou Gu Cha International 

Franchise Pte Ltd 

Tel: +65 62228511 





Royalty: 6% 

Initial Capital: S$200,000 per restaurant 

MDS Retail Pte Ltd 

Tel: +65 62228511 




Royalty: 6% 

Initial Capital: S$50,000 


RETAIL 


59

LISTINGS 

SINGAPORE 

WEE NAM KEE 

Wee Nam Kee has been a family-owned business for two 

decades. Over time, this simple heritage hawker evolved 

to become a family restaurant serving up a broad range of 

Nanyang-inspired dishes to complement our famous signature 

Hainanese dishes. Wee Nam Kee has regional ambitions to 

bring our famous cuisine to surrounding Asian countries. 

Wee Nam Kee International Pte Ltd 

Tel: +65 62228511 




Royalty: 5-8% 

Marketing/A & P Fund: - 

Initial Capital: S$300,000 Per unit 


KINDERGOLF 

KinderGolf specialises in bringing golf to children from 

ages 2 onwards. With a unique learning system, materials, 

curriculum and teaching methodology, KinderGolf is committed 

to quality teaching of both golf and life skills. Franchises 

and Licenses are available to long term business partners who are 

interested in Children Enrichment, Sports and Golf related industries. 

Be different, Impact our Community, and Make a difference in the 

golfing Industry. Be a part of growing junior golf to the next level. 

KinderGolf Pte Ltd 

Tel: 64413383 

Website: www.kindergolf.com 

Email Address: franchise@kindergolf.com 

Franchise Fees: From USD$25,000.00 

Royalty: 5% or USD$1500.00 

Marketing/A & P Fund: 5% of Annual Revenue 

Initial Capital: From USD$60,000.00 

per unit franchise 

OTHERS 

MATH MONKEY 

Math Monkey creates a math program that meets the needs 

of our future leaders. With the experience in teaching Vedic 

Math, we have created a curriculum that boosts problem 

solving skills and develop MathBrain. Today’s kids are 

learning more and faster than what we can teach them! By instilling a 

love of Math in young children, Math Monkey will be able to nurture future 

generations of creativity and innovation. 

Math Monkey (Hong Kong) Limited 

Tel: +852 2307 1028 

Website: www.mathmonkey.com.hk 

Email: enquiry@mathmonkey.com.hk 

Franchise Fees: US$15,000 

Royalty: 30% 

Marketing/A & P Fund: US$600 per each 

franchise unit 

Initial Capital: US$65,000 


STORE FRIENDLY 

Storefriendly provides a one-stop solution to 

householders and business owners seeking 

a solution to their home or office congestion 

problems. Established in 2002 in Hong Kong, and quickly becoming the 

largest self-storage provider in Asia, storefriendly is the Asian pioneer of a 

franchise-based approach to self-storage, with more than 120 branches 

throughout Greater China and South East Asia, encompassing approximately 

40,000 self-storage rooms and more than 60,000 customers served. 

Store Friendly Self Storage Group 

Tel: +65-6304 7926 

Email: jes.johansen@store-friendly.com.sg 

Website: www.store-friendly.com 


Royalty: 15% 

Initial Capital: RM600,000 

SERVICES 

ETONHOUSE 

Established in 1995 in Singapore, the EtonHouse 

International Education Group currently operates 

more than 92 schools with over 9000 students from 

61 different nationalities. The EtonHouse campuses offer pre-school, primary, 

middle and high school levels. The schools follow an international curriculum 

inspired by best practice. In the early years, an Inquire-Think-Learn curriculum 

inspired by the Reggio Emilia approach is followed. In the older years, 

EtonHouse follows the International Baccalaureate (IB) Programme. 

EtonHouse International Education Group 

Tel: (65) 6746 3333 

Website: www.etonhouse.com.sg 

Email: ewechean.yeoh@etonhouse.com.sg 

Franchise Fees: Available Upon Request 

Royalty: Available Upon Request 

Marketing/A & P Fund: NA 


EDUCATION 

SOUL KIDS 

SoulKids ® is a fun, transformational training program that 

creates a happy, positive, balanced and confident child. 

Essential life-skills such as discipline, teamwork and selfawareness 

are developed through games, storytelling, 

leadership activities and role-play. SoulKids® is fun, enjoyable and powerful. 

For children from 6-15 years of age. Parents see such a positive change in 

their children that they too join as SoulKids ® Mentors and teach children the 

world over. 

SoulCentre Pte Ltd 

Tel: +65-9875 2372 

Website: www.soulkids.org 

Email: info@soulcentre.org 

Franchise Fees: SGD60,000 – SGD70,000 

Royalty: 7% 

Initial Capital: SGD75,000 – SGD90,000 

(license fee included) 



LISTINGS 

SINGAPORE 

ANDERSEN’S 

The franchise system for Andersen’s of Denmark 

was established in year 1994. Our philosophy in 

franchising is that we are in a “partner relationship”. 

The relationship is based on trust, understanding and profit growth. 

Our success is based on the award-winning quality of our Products, the 

cleanliness and superiority of our Presentation and the friendliness of 

our Customer Service. As a franchisor, we aim to work with you towards 

achieving the maximum potential for your business in a cost-efficient way. 

Bencoolen Enterprises Pte Ltd 

Tel: +65-6846 9555 

Website: www.andersenofdemark.com 

Email: Khairhou_be@bencoolen.com 

Franchise Fees: SGD15,000 – SGD35,000 

Royalty: 6% of monthly gross turnover 

Initial Capital: SGD80,000 to SGD150,000 


STAR CINNAMON 

Three years ago, we began to work on the development of a 

soft and fluffy cinnamon rolls concepts that will be the next big 

hit in Singapore. It took three year of changes and twitting for 

the right texture, flavours and concept before we perfected the 

Star Cinnamon rolls. The soft rolls with caramelised cinnamon 

sugar and creamy butter is topped with our signature melted cheese, sticky 

caramel or home make chocolate fudge that will keep you craving for more. 

Star Cinnamon 

Tel: +65 9111 0726 

Email: ongchin@singnet.com.sg 

Website: www.starcinnamon.com.sg 


Master Franchise: S$90,000 




CHEWY JUNIOR 

Crispy on the outside, yet soft and chewy inside. Chewy 

Junior puffs are filled with silky vanilla cream and topped 

with more than 40 flavours. You will be delighted with 

the varieties and quality! It uses only the finest quality 

ingredients that keep you craving for more. Chewy Junior 

is healthier because it is freshly baked on site. It is a proven successful 

formula already popular in 8 countries. 

FIRST KICK ACADEMY 

First Kick Academy utilises a widely-recognised 

football training programme-Long Term Football 

Development, to teach children and young adults 

about football and develop their characters at the same time. Through a 

well-structured curriculum, we have developed a clear pedagogy of football 

techniques and life skills which make our soccer lessons fun and positive 

for children. These teaching methods, combined with communication and 

motivational skills, provide children with life skills and character development. 

Chewy Junior 

Tel: +65-6276 0223 

Email: ongchin@singnet.com.sg 

Website: www.chewyjunior.com.sg 

Franchise Fees: S$35,000 for 1 location and 

S$45,000 for 3 locations 

(Chewy Junior / Star Cinnamon) 

Royalty: 5% of sales revenue 

Initial Capital: S$80,000 to S$200,000 

Asia Football Group Pte Ltd 

Tel: +65-6561 3011 


Website: www.fka.sg 

Franchise Fees: Single – S$40,000 

Master – Case-by-case basis 





ACADEMY OF ROCK 

Academy of Rock is the pioneer and only music school 

in Singapore dedicated to teaching rock and popular 

music. We are about serious fun, with teachers 

who are internationally accredited to conduct music 

coaching, especially for Rockschool Examinations. 

We aim to raise the musicality of youth, nurture individuality, inspire 

creativity and promote rock music appreciation through fun. 

Academy of Rock 

Tel: +65-6561 3011 


Website: www.academyofrock.com.sg 

Franchise Fee: Case-by-case Basis 

Royalty: 10% of Sales Revenues 



MY LITTLE GENIUS 

My Little Genius is a Bilingual Multi-Dimensional, 

thematic-based Whole-Brain development 

programme for children aged 6 months to 5 years 

old which develops children’s skill-sets and increase their knowledge base. 

Activities are conducted in a fun and enjoyable manner for the children 

such that they will think that they are playing. Through play, happy and 

relaxed children learn faster and better without themselves realising it. 

My Little Genius 

Tel: +65 6560 7050 

Email: franchise@mylittlegenius.com.sg 

Website: www.mylittlegenius.com.sg 


Master Franchise: S$235,000 





61

LISTINGS 

SINGAPORE 

EYE LEVEL 

Eye Level is based on an educational principle 

where students learn at a pace of their own. 

When teacher understands the learning needs 

of a student, the teaching are most effective. Eye Level is a self-directed 

learning programme which encourages students to acquire self-motivation 

& independence while using proactive learning methods which places them 

at the center of all learning activities. 

Daekyo Co. 

Tel: +65-6397 6117 

Email: franchise@myeyelevel.com 

Website: sg.evelevelfranchise.com 


Royalty: Available Upon Request 

Initial Capital: S$55,000 to S$100,000 

EDUCATION 

SIGNARAMA 

Signarama, the world’s largest sign franchise, is 

part of a successful system of business-to-business 

franchises under United Franchise Group. Our 

award-winning network of sign centers is approaching 900 locations in 50 

countries – truly making us “where the world goes for signs.” For more than 

25 years we have been serving communities with quality products and 

customer service. Now that we have grown to become the world leader in 

signage. 

Signarama Asia Pte Ltd 

Tel: +65 6848 2486 / +65 9299 9811 

Email: eugenek@signarama.com.sg 

Website: www.signarama-sea.com 

Franchise Fees: S$55,000.00 

Royalty: 6% 

Initial Capital: S$62,500.00 

SERVICES 

COYOTE UGLY SALOON 

The Coyote Ugly Saloon is a chain of saloons (some with 

restaurants) based primarily in the United States. It is 

known for, among other things, its bartenders who not only 

pour drinks, but also perform choreographed dance routines 

on the bar top. Ugly Inc owns the trademark Coyote Ugly and 

is offering franchises and licenses to qualified operators. 

MULLIGAN’S IRISH PUB 

Mulligan’s is a homegrown Irish pub and restaurant 

concept that serves good value Irish food and beverage 

culture. Mulligan’s Irish Bar Music, conversation and 

good fun – Mulligan’s is all about the authentic Irish 

pub experience. Its inviting, warm and rustic interior 

completes the quaint Irish charm. As they enjoy traditional Irish fare, sports, 

enthusiasts can also cheer their teams on as exciting games are screened 

throughout the bar. 

Ugly Inc 

Tel: +1 845 534 2672 

Email: jeff@coyoteuglysaloon.com 

Website: www.coyoteuglysaloon.com 

Franchise Fees: US$50,000.00 - 

US$200,000.00 

Royalty: 5% - 25% of gross sales 

(Enquire for more details) 

Initial Capital: From US$500,000.00 

Mulligan’s Irish Pub 

Tel: +65-6561 3011 


Website: mulliganspubs.com 


Royalty: 5 % of sales revenues 

Initial Capital: Depend on Country Territory 



Sogurt 

Sogurt is the first company to introduce Premium full 

Self-Serve frozen yogurt in Singapore, where we provide 

our customers with the opportunity to be their own 

yogurt makers by making personalised creations from 

the wide array of available yogurt flavours and toppings, It was created with 

the idea of bringing more varieties into Singapore’s dessert market and 

promoting good health with delicious and nutritious frozen yogurt. 

Sogurt 

Tel: +65-6561 3011 


Website: www.sogurt.com.sg 


Single – US$30,000 (Overseas) 

Master – US$100,000 




EMPIRE STATE 

Empire State ® is a local restaurant serving American classics 

with an Asian twist. Seeking the satisfy the insatiable appetites 

of Singaporeans, Empire State® offers a wide range of indulgent 

hearty dishes ranging from big burgers to luxurious desserts, each 

one of them an unique recipe of Empire State ® . Customers are 

drawn to us for our hearty menu at affordable prices. 

Empire State 

Tel: +65-6561 3011 


Website: empirestate.com.sg 







LISTINGS 

SINGAPORE 

XPRESSFLOWER.COM 

XpressFlower.com provides 24 hour flower delivery 

services in Singapore. We are an extraordinary 

florist as we continually seek new gift ideas to 

help our customers impress their loved ones. 

We are the only florists in Singapore to offer a wide variety of third-party 

cakes and desserts. We pride ourselves in being able to value-add through 

providing complimentary services, customisation and short delivery times. 

Xpressflower.com 

Tel: +65-6561 3011 


Website: www.xpressflower.com 




SERVICES 

O’NYA SAYANG 

All you need is Love, and Food. O’nyaSayang 

(translated as “Love of a Peranakan Mother”) offers 

authentic Peranakan food at affordable prices. With 

authentic recipes passed down from generations to 

generations, our heritage is genuinely Peranakan and our dishes include 

all-time favourites such as Ayam Buah Keluak, Babi Pongteh, Ikan Assam 

Pedas, Nyonya Chap Chye, Bakwan Kepeting Soup and many others. 

Dulukala Restaurants Pte Ltd 

Tel: +83220605 

Email: zanho@dulukala.com 

Website: www.onyasayang.com 


Master – S$150,000 

and above 


Marketing Fund : N/A 


THE ART OF LEARNING CHINESE 

The Art of Learning Chinese (TALC) inculcates 

in children a love for learning at an age through 

speech 话 , through formal academic classes 

华 , through art & craft 画 and through cultural understanding 化 . This 

approach differs from merely the pursuit of grades via studying. The 

learning activities at TALC aim to enable language confidence, instill 

creative thoughts and build a strong international Chinese foundation 

The Art of Learning Chinese 

Tel: +65-6561 3011 


Website: www.talc.com.sg 






3G ABACUS 

3G Abacus is a new concept that combines 

9-bead and traditional abacus. It allows students 

to pick up the technique of Abacus more quickly, 

and relate better to mainstream Mathematics. Since our introduction in 

Singapore, we have been well received by the public and is very popular 

with the new generation. We conduct classes for both children and 

adults every year, as we have more than 2,000 students in Singapore. 

U.E Learning Centre 

Tel: +65-6561 3011 


Website: 3gabacus.com 


Master – S$50,000 

Royalty: - 



ASK EDUCATION HUB 

We are an education hub providing enrichment programs to 

schools. Our flagship program “John Langrehr Thinking Program 

(JLTP)” offers an opportunity to infuse and embed the mindsets 

and skills of Creative and Critical Thinking in young children, 

who are at an age that they are most responsive; making it very 

effective and beneficial to them. Since introduction, the program has 

impacted more than 100 schools. 

Ask Education Hub Pte Ltd 

Tel: +65-6561 3011 


Franchise Fees: S$40,000 onwards 

Royalty: 10 – 20 % of sales revenues 



BYND ARTISAN 

Bynd Artisan is a unique experiential concept that 

features a Retail space, Atelier and Café. The brand 

showcases luxury paper & leather goods and designer 

capsule collections. The retail space also boasts an extensive collection of 

materials that customers can select from to create their very own personalised 

notebook. In the Atelier, craftsmen guide students and impart decades of 

preserved skills through leather crafting and bookbinding workshops. To 

complete the retail experience, the Café serves coffee, tea and sweet treats. 

Bynd Artisan Pte Ltd 

Tel: +6268 5944 / 6267 5066 

Email: www.byndartisan.com 

Website: www.store-friendly.com 

Franchise Fees: SGD$50,000 

Royalty: SGD$100/month 

Initial Capital: $150,000 

(including 3 months inventory) 

RETAIL 


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