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Auburn Magazine

A premium lifestyle publication that focuses on Eat+Play+Drink in the greater Auburn area. Readership will exceed 75,000 for our first edition. A locally owned multi-media company.

A premium lifestyle publication that focuses on Eat+Play+Drink in the greater Auburn area. Readership will exceed 75,000 for our first edition. A locally owned multi-media company.

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Local Heroes<br />

1120 High St<br />

<strong>Auburn</strong>, CA 95603<br />

Phone number 530.820.3030<br />

Mon-Sat 11:00 am - 8:00 pm<br />

Sun 11:00 am - 4:00 pm<br />

Above: The re-design includes six beer<br />

taps that Lisa plans for local beers. Pickle<br />

Fries that are served with ranch.<br />

Next page: Loomis Basin wheat beer. The<br />

famous <strong>Auburn</strong> City Fire Burger. Photos<br />

by Jeremy Burke, <strong>Auburn</strong> <strong>Magazine</strong><br />

26<br />

LOCAL HEROES GETS A FACELIFT<br />

Local Heroes is a burger place that<br />

has, under various names and<br />

owners, deep roots in the community.<br />

It’s been a favorite haunt for, among<br />

others, the throngs of Placer High<br />

students who walk over for lunch. It’s<br />

also been, until recently, a shrine to<br />

the “local heroes” for whom it’s named<br />

– local student athletes, members of<br />

the armed forces, Fast Friday speedway<br />

competitors and first responders of<br />

various stripes.<br />

All that’s changed. The walls that<br />

once displayed countless photographic<br />

portraits and action shots of those local<br />

heroes have received a facelift – some<br />

new paint, distinctive wall treatments<br />

and a brand new beer bar in the dining<br />

room, serving local brews on tap.<br />

Lisa Swisley, who’s owned Local<br />

Heroes since 2011, says the reaction<br />

to the dramatic makeover, designed<br />

by local business owner Deb Arbogast<br />

of Stella+Parker Revival, has been<br />

positive. “The atmosphere is just so<br />

different,” she said. “People really<br />

seem to like it.”<br />

Although the previous décor was<br />

rich in local history – “You got rid of<br />

the green and gold,” she quoted one<br />

customer as telling her, referring to<br />

the colors of Placer High -- it gave the<br />

restaurant a dated ambience. “It just<br />

didn’t have a cohesive feel,” Swisley<br />

said. “Now, the atmosphere is just so<br />

different.”<br />

The addition of a beer bar in the<br />

back of the dining room changes the<br />

feel of the place. With a few comfy<br />

stools and a half-dozen local brews on<br />

tap, Local Heroes feels more grownup.<br />

Those seeking a cold one can<br />

choose from Loomis Basin Brewing<br />

Co.’s wheat, pilsner, imperial ale and<br />

stout, a mango double-IPA from Out<br />

of Bounds Brewery, and a Gold Digger<br />

IPA from the <strong>Auburn</strong> Alehouse.<br />

What makes a beer better is a nosh, and<br />

Local Heroes addressed that a couple<br />

of years ago with a menu revamp. The<br />

burgers are variations on a theme, with<br />

several sporting names that pay tribute<br />

to local heroes.

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