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Jason Capital - Higher Status

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the concept of environmental exposure. Everyone who<br />

achieves success has specific visceral moments in life<br />

where they meet someone in person, not online or through<br />

a book. To be able to shake that person’s hand, feel their<br />

energy, and speak directly with them can change your<br />

entire concept of what’s possible. I could have read the<br />

same information Joel Marion shared with me in a book,<br />

but it wouldn’t have had the same effect. This is why I<br />

encourage my most motivated people not just to read<br />

this book, but also to take my video course and attend a<br />

live event. You deserve the best, and you deserve these<br />

life-changing experiences. We call these experiences<br />

“environmental exposures,” and they’re critically important<br />

to your success.<br />

LAW OF SUSTAINED EXPOSURE<br />

The major moments that create environmental exposures<br />

can transform your entire point of view, but you need longterm<br />

factors to make sure you stay at that same level. You<br />

can’t count on seeing Joel Marion every day, right? This<br />

is the Law of Sustained Exposure, and for it to work, you<br />

must remove any factors that bring you down.<br />

Bedros Keuilian, one of my good friends and business<br />

partners, was in Alaska on a family trip a few years ago.<br />

One day, he was walking around on a fishing dock when<br />

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