Jason Capital - Higher Status

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How does someone know if another person is high status, neutral status, or low status? We can make a determination thanks to the twelve honest signals of higher status. Evolutionary psychologists have researched animals, from peacocks to gorillas, and concluded that they display honest signals. These signals allow animals to display their status level to potential mates or others in their tribe or territory. For instance, a male peacock will spread its wings to attract a mate. Female peahens will choose their mate based on the color, size, and quality of the feathers. That is an honest signal: a peacock can’t fake its feathers. Human beings attempt to cheat this with Lamborghinis, Louis Vuitton heels, and other lavish material items. They are trying to signal high status with those types of trappings, but those are not honest signals. We don’t trust those. Our subconscious hasn’t been trained to accept a $5,000 Chanel bag as an honest signal. This is why you can see a high-status person, like Elon Musk or Robert Downey Jr., with a $100,000 Tesla or Lamborghini and think, “Yeah, that makes sense.” But if you see a video online of someone you don’t know with a Lamborghini, it will feel like something is off. That’s because Musk and Downey are truly high status on a subconscious level, while the other guy isn’t. How can our brain tell? In a fraction of a second, it gauges for a mix of the following twelve signals: B E COMI N G HIGH STATUS · 33
1. Destiny 2. Body language 3. Voice 4. Eye contact 5. Walk 6. State control 7. Carefreeness 8. Truth 9. Rapport control 10. Charisma 11. Style 12. Environment Once you have mastered all these honest signals, everyone you meet will instantly recognize you as high status. You’ll become naturally unforgettable, develop magnetic charisma in both your personal and professional lives, and enjoy deeper, more meaningful connections with your partner, friends, and family. STATUS HIERARCHY Every single person carries with them a map at all times. Not a physical map, but a status hierarchy that includes every other person they meet. We’re constantly making these instantaneous readings of people, every time we enter a new environment or context, deciding if they’re 34 · HIGHER STATUS
Page 1 and 2: jason capital The New Science of SU
Page 4 and 5: Higher STATUS The New Science of SU
Page 8: CONTENTS INTRODUCTION .............
Page 11 and 12: This guy had it pretty damn good. H
Page 13 and 14: left the party until it was just me
Page 15 and 16: these girls, it became clear: they
Page 17 and 18: TRYING SOMETHING NEW With this new
Page 19 and 20: BECOMING A COACH I had a paradigm s
Page 21 and 22: that fuel me, and it makes me excit
Page 23 and 24: per year. You’ll never have to wo
Page 25 and 26: days to flip you to high status, an
Page 27 and 28: and caring human being who is amped
Page 30 and 31: Chapter One BECOMING HIGH STATUS Wh
Page 32 and 33: When I got there, it was fun at fir
Page 36 and 37: high status, medium status or low s
Page 38 and 39: Whatever message you convey with yo
Page 40 and 41: FAST ACTION EXERCISE: STATUS VAMPIR
Page 42: circles, a leader in your family, a
Page 45 and 46: elonging through family and friends
Page 47 and 48: first online businesses I launched.
Page 49 and 50: Most of them didn’t think twice,
Page 51 and 52: Maybe you’ve already decided enou
Page 53 and 54: you’re making a true commitment t
Page 55 and 56: laserlike focus in life. Dean Marti
Page 57 and 58: Sometimes I think about the time I
Page 59 and 60: His friends decided to dedicate the
Page 61 and 62: fifty years old yet, and that’s a
Page 63 and 64: purpose at that time—so he begged
Page 65 and 66: When we finally got to the end, eve
Page 67 and 68: You are invisible to them—they ca
Page 70 and 71: Chapter Three HIGH-STATUS BODY LANG
Page 72 and 73: ecognizable. It’s the language sp
Page 74 and 75: Talk presentation on research into
Page 76 and 77: GROUNDED VERSUS FLOATING A high-sta
Page 78 and 79: HIGH STATUS OR LOW STATUS? I can wr
Page 80 and 81: Wide animation: There’s a differe
Page 82 and 83: Nonreactive to environment: A high-
Page 84 and 85:
Notice how I’m leaning back and t
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To make anything completely natural
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“Yup, I feel fantastic! Thanks fo
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Chapter Four HIGH-STATUS VOICE Marg
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voice, we end up disliking the pers
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to 7,000 square feet, it’s an end
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implies you’re seeking rapport wi
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to train and build your high-status
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any great speech or presentation gi
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to sound like monotone Ben Stein in
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with a high-status voice, but it’
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BUILDING YOUR VOICE Demosthenes is
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with you. It can be a physical book
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Chapter Five HIGH-STATUS EYE CONTAC
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As I’m wondering what the hell is
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I love John. He’s a great guy and
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ut he was able to bask in the tensi
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whether it’s just a friendly conv
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The other person might have absolut
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When you step into the shower and t
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Chapter Six HIGH-STATUS WALK Not lo
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THE POWER OF YOUR WALK There’s a
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distracted walk. Trust me, next tim
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a lot. I didn’t have a car, but I
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a conversation with someone, I’m
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is what I’m going to do,” befor
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It stumps everyone, but the answer
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tone, so when you get out of bed to
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Chapter Seven HIGH-STATUS STATE CON
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in control of my state. I go to a t
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seen in a long time. At one point,
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Fans should never determine how a p
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control your own state. It’s in y
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we can. Drugs, alcohol, sex—YOLO,
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FAST ACTION EXERCISE: HIGH-STATUS H
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Kennedy’s own back injury. Later
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Alexander asked his sages to interp
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caloric intake during an eight-hour
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for a job interview, something like
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WHAT-IFS These are some of the comm
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WHAT TO DO NEXT We’ve covered wha
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Chapter Eight HIGH-STATUS CAREFREEN
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In the space between the two circle
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Steve Jobs was not intimidated by r
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evaluate yourself wholly on your ow
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other people to feel good. Since th
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negotiations meeting and ask for an
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ALLURING VERSUS REPULSIVE Think abo
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to take the most direct path no mat
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gym as the same fucking people doin
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This is basically the standard line
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else is on their mind. It’s not t
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with the king of Spain, he wasn’t
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Chapter Nine HIGH-STATUS TRUTH How
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I know you’re reading this right
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world. How could Jason Capital be u
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stand out. We’ve already establis
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did you study? How did you do there
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the moment, without thinking. If yo
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you recognize as a truth-giver that
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“The next time I get the opportun
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elationship with his girlfriend, be
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If it’s hard at first, that’s g
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eing a pushover with building rappo
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there is responsiveness between you
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directly against each other to comp
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For people they’d known two years
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on the verbal side. They might be i
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Franklin asked around and found out
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He had one trick in particular that
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RECOGNITION There is almost no bett
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pushing them away, but when it’s
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PRACTICE MAKES PERFECT Rapport cont
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was drawing away on a whiteboard, t
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Certainty in motion means you are d
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After he snuck his way backstage, h
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A charismatic person is going to ma
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Many confide that, before that cruc
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Maguire learned early on that when
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For this exercise, I want you to wr
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Chapter Twelve HIGH-STATUS STYLE I
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“You only get one shot at a first
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perceived as slipshod. If we presen
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attention. If you can’t do that,
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EXERCISE NO. 2 What is the one thin
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SIGNALING EXERCISE NO. 2 Which of t
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we give more value to things that a
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ut is now available for $10. It wil
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Chapter Thirteen HIGH-STATUS ENVIRO
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• Drifters allow their environmen
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today. He’s one of the most succi
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FAST ACTION EXERCISE: HIGH-STATUS S
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people or events. Likewise, you nee
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hunger value high, and that happens
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If you want to ensure you achieve m
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LIVE EVENTS Most people go to the s
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You must read a lot to succeed. Her
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THE INSTRUCTIVE DEAD Read biographi
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going to find the simple act of swa
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CONCLUSION We have come a long way
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Where is your life going? Is it hea
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defense a certain way, in which the
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to let you go to the next sentence
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it really got me down. It really ma
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excited, and constantly evolving th
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ACKNOWLEDGMENTS This isn’t easy.
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To my first mentor, Jonny Kest. You
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