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Jørgen S. Bay-Kastrup, CEO, Hotel Hans Egede, Nuuk:<br />
We don’t want<br />
“A shot in the foot.”<br />
‘Facilitated by Sermersooq Business/<br />
Colourful Nuuk the tourist industry in<br />
Nuuk has had another and increasing<br />
focus on sale and marketing within the<br />
last couple of years. Also including FAM<br />
trips hosted and arranged by local actors,<br />
and the result is visible.<br />
Every year we see new tour operator<br />
bringing guests to Nuuk, and the<br />
number of guests is also<br />
increasing.<br />
But we still keep our<br />
summer prices <strong>low</strong>. We<br />
will wait to the growth<br />
has well anchored,<br />
before we look upon<br />
rates. Otherwise it is "A<br />
shot in the foot’’, says<br />
Jørgen Bay-Kastrup,<br />
CEO, Hotel Hans Egede<br />
in Nuuk, Greenland.<br />
With 156 rooms the<br />
four-star hotel Hans<br />
Egede named after Hans<br />
Egede is the largest hotel<br />
in Nuuk. The hotel is<br />
located on the main street, Aqqusinersuaq.<br />
There are two restaurants in the hotel and<br />
one bar, the Skyline Bar, which is located<br />
on the top storey and which has a view<br />
over Nuuk.<br />
The hotel can accommodate conferences<br />
of up to 350 people.<br />
10 million Euros<br />
“After more than two years of expansion<br />
and renovation the hotel for more than €<br />
10 million, it's time to take a little breath<br />
making the 'new' hotel works and finding<br />
the ways of the optimize it,” says Jørgen<br />
Bay-Kastrup.<br />
“Next summer it's time to look at the<br />
meeting and banquet rooms on the fifth<br />
floor for a brush up.<br />
The new conference facilities have been<br />
very well acknowledged by our customers<br />
and guests showing that Carl Juhl and<br />
Helge Tang, owners of the hotel, made the<br />
right decisions some five years ago seeing<br />
the new market and possibilities.<br />
We see a significant growth in our<br />
conference business and that is only due to<br />
the expansion. Also our high technology<br />
for video meetings gives us advantages.<br />
Air condition in the new meeting rooms<br />
gives us a plus on the score board, too.<br />
However it’s still a long run to get more<br />
After more than two years of expansion and renovation for<br />
more than € 10 million, Hotel Hans Egede takes a break before<br />
new renovation next summer.<br />
international MICE<br />
activities as going to<br />
Greenland cost you almost<br />
two extra days of travel. But<br />
we see increasing interest.<br />
To strengthen our efforts<br />
on the MICE market, we<br />
had a cooperation with<br />
Arctic Hotel, Ilulissat at the<br />
‘’Møde og Event Messen’’ in<br />
March in Copenhagen, and<br />
it is keen for us to keep this<br />
cooperation to be even more<br />
visible in a tough market,”<br />
says Jørgen Bay-Kastrup.<br />
Water Taxi<br />
“Internet is extremely expensive in<br />
Greenland, but nevertheless we decided to<br />
make Wi-Fi free for all hotel guests giving<br />
the hotel a better position in the market. It<br />
has been very well accepted.<br />
To be even better to supply the visitors<br />
with more experiences I’m very pleased to<br />
welcome Nuuk Water Taxi as a new local<br />
operator, showing that people outside<br />
Nuuk also believe in future growth.”<br />
“How does the future look like for Hotel<br />
Hans Egede?<br />
“It’s now almost 30 years ago when Helge<br />
Tang and Carl Juhl opened the hotel with<br />
approx. 90 rooms. Noon of them is getting<br />
any younger, in fact Carl has passed the 70<br />
and Helge is getting closer to, so of course<br />
the two owners consider what the future<br />
will bring,” says Jørgen Bay-Kastrup.<br />
New Airport<br />
“A new airport in Nuuk will be a game<br />
change. We expect a significant growth<br />
in tourism the day the new airport opens,<br />
to Nuuk, to all of Greenland and to the<br />
hotel.<br />
Currently, Nuuk Airport's runway is 900<br />
meters long. The new airport is scheduled<br />
to have a runway of 2199 meters. This<br />
“It’s still a long run to get more international MICE activities as<br />
going to Greenland cost you almost two extra days of travel. But<br />
we see increasing interest,” says Jørgen Bay-Kastrup, CEO, Hotel<br />
Hans Egede in Nuuk, Greenland.<br />
means that even large aircraft, including<br />
Airbus 330, can land in Nuuk.<br />
The new airport in Nuuk is scheduled for<br />
2021 - 2022. Everyone is waiting for the<br />
new airport.<br />
The sooner the better,” says Jørgen Bay-<br />
Kastrup.<br />
12<br />
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