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WORLD OF INDUSTRIES - MOTION, DRIVE & AUTOMATION 2/2017

WORLD OF INDUSTRIES - MOTION, DRIVE & AUTOMATION 2/2017

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tomorrow runs without compressed air and vacuum technology.<br />

The ComVac show covers the complete range of compressed air<br />

and vacuum technology, from generation and processing to pumps<br />

and measuring instruments to financing and management. The Industrial<br />

Supply show covers wide variety of sectors from lightweight<br />

construction, sheet metal working, surface technology, engineering<br />

ceramics and highly complex machining technology. The visitors<br />

benefit from the sheer range of solutions this trade fair provides.<br />

Creating new business models<br />

When Jochen Köckler talks about opening new markets at this<br />

year’s Hannover Messe, it means a lot more than just acquiring<br />

new clients and customers. A lot of companies all over the globe<br />

talk about smart factories and advanced manufacturing, but Hannover<br />

Messe with its lead theme of Integrated Industry means<br />

much more than smart factories and smart production. The goods<br />

produced by smart factories will stay connected with their manufacturers<br />

throughout their service lives, supplying a constant<br />

stream of valuable data. This data will enable the manufacturers<br />

The motto of Hannover Messe <strong>2017</strong> is<br />

“Integrated Industry - Creating Value”. What does it mean?<br />

Decision makers in the manufacturing and energy sectors need<br />

to identify which advantages of digitalization they can use to<br />

increase their competitiveness. Hannover Messe showcases the<br />

complete value-adding potential of digitalization, so expect to<br />

see not only the latest products and technologies, but also new<br />

concepts, new business models and new markets.<br />

Which innovations do you expect for the show – especially in<br />

the field of Industry 4.0?<br />

Why should engineers and technicians come to this year’s<br />

Hannover Messe?<br />

Because Hannover Messe covers all important industrial topics,<br />

from Integrated Industry and Integrated Energy to lightweight<br />

design, applied research and startups. No other event in the<br />

world provides such a complete picture of global industry.<br />

The Hannover Exhibition Center is completely booked with<br />

6,500 exhibiting companies this year. The highlights include<br />

robots that are as simple to operate as smartphones, machines<br />

that learn from their mistakes and digitally integrated and controlled<br />

energy systems. Plus, we have top trends like Industry<br />

4.0, Digital Twin, Predictive Maintenance, and Smart Materials.<br />

Workforce development is also crucial in the digital age, so<br />

expect more technologies like augmented reality, smart glasses<br />

and tablet computers.<br />

Poland will be the partner country. What do you expect from<br />

this partnership?<br />

Partner Country Poland will promote three key points at Hannover<br />

Messe: reindustrialization, increasing foreign trade and<br />

promoting Polish innovation in industry. Many Polish companies<br />

offer Industry 4.0 technologies, which makes them attractive<br />

partners for foreign companies. Poland will showcase<br />

roughly 150 exhibiting companies across all sectors of the fair,<br />

with especially big contingents in the energy and industrial<br />

subcontracting halls. Partner Country Poland will further<br />

strengthen business and scientific cooperation between Poland<br />

and all countries at Hannover Messe.<br />

Dr. Jochen Köckler, Member of the Managing Board<br />

Deutsche Messe AG<br />

<strong>WORLD</strong> <strong>OF</strong> <strong>INDUSTRIES</strong> – <strong>MOTION</strong>, <strong>DRIVE</strong> & <strong>AUTOMATION</strong> 2/<strong>2017</strong>

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